Whole Foods Digital Strategy
- 2. Who We Are?
They are the world’s #1 natural foods
chain and have more than 400 stores
throughout the US, Canada, and the UK
- 3. Target Audience
Business men and women
Ages 25 and up
These people are busy people, with
families or single, with a steady income
- 4. Big Idea
Whole Foods online ordering is easy,
healthy and the perfect meal for busy
families
- 10. Search Engine Optimization –
Google Adwords
Key phrases
“Healthy Dinners”
“Whole Foods Dinner Recipes”
“Whole Food Meals.”