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1
2
Dan Ranck
NMLS #140989
James Ream
NMLS #1598468
3
Sarah Tompos Sheri Kelly
4
James White
5
With gratitude and sincere appreciation,
‘Thank You’ for 42 years of service!
Anne Pyle
6
7
What happens to all the
clients that relocating or
retiring REALTORS® have
worked with through the
years?
50% of REALTORS® are older
than 54 years of age
8
9
Referring Agent:
• Ensures that their clients are taken care of
• Continues to maintain a revenue stream
• Enjoys the retirement perks of relaxation and free-time
Receiving Agent:
• Increases their client database and income
Referring Agent’s Clients:
• They are cared for by a hand-picked agent to meet their continued
real estate needs
Benefits of
10
Referring
Agent
Roadmap
Define Your Desired
Income
or Time-frame
Determine Your Future
Level of
Involvement
Work with Your Office Leader
to Choose the Right
Receiving Agent
Review the Contract
and Set
Expectations
Minimum 90 Day
Trial Period
Work Through the
Transition Period
Hand-Off
Your Clients
Enjoy Your New
Chapter &
Keep Referring
1 3
2
4
5
6
7 8
11
Where can I find information on ?
• www.Online.Homesale.com
• Click on ‘Other Resources’
• Click on the ‘Dreambuilder Program’
tile
12
Let’s Travel
Back in Time . . .
. . . June 25, 2019
13
iBuyers Are Knocking at Our Door
6/25/2019
INSTANT OFFERS
14
“iBuyer Offerpad goes public at $2.7B valuation”
September 2, 2021
Offerpad’s transition escalates the rivalry between Rascoff and his
former company Zillow. It also nudges Offerpad from intriguing upstart
to another business vying to move iBuying from dazzling concept to
profit making enterprise.
15
Introducing
An exclusive program of
9,000
8,000
7,000
6,000
5,000
4,000
3,000
2,000
1,000
16
0
Q1
2015
Q1
2016
Q1
2017
Q1
2018
Q1
2019
Q1
2020
Q1
2021
SOURCE: Public Records Data
Number of Homes Purchased by iBuying Companies
8,310
6,718
4,667
825
1,798
3,634
4,383
6,789
4,842
4,845
4,174
3,397
2,044
865
972
653
1,037
1,561
2,027
33
71
179
234
573
193
COVID-19 Declared Pandemic
• iBuyers are in 24 markets around
the country and counting
• Generated 3.2 million leads
17
Partnering with an agent was once the only option for
consumers selling their home
18
Now, consumers have choices and if you aren’t willing to
address those needs, you better be willing to pay a price
19
FOR SALE
Here’s the Price!
20
Consumers are looking for home sale options that offer:
• Certainty
• Speed
• Safety
• Convenience
“Recent studies show more than
77% of sellers want to view an
immediate offer”
Source:
21
• Present an immediate offer on a
qualified home
• Close between 14-60 days
• Bypass decluttering, staging & showings
• Increase buying power with
contingency-free offers on a
new home
OFFER
1
22
Do I still earn a commission?
1% Advance: After QB purchases the property and
authorizes resale, agent receives a 1% advance calculated
off of the QB purchase price
Resale Commission: After you list and resell the
property, the full commission is collected and your regular
commission split is paid less the 1% advance
OFFER
1
YES
23
• Guaranteed Sale – List a home for up to
150 days with the certainty of an offer
in hand
• The QB offer can be accepted at any
time within the 150 day listing period
• Cost = 1% to lock
LOCK
2
24
Do I still earn a commission?
If the home is purchased by QuickBuy, commission
payout is the same as the immediate
offer program
The 1% lock fee is due from the seller at closing
LOCK
2
YES
25
• Immediate home sale proceeds with
the flexibility to move when ready
• Seller can choose short-term post-close
possession (5 days) or an extended
lease (up to 365 days)
LEASE
3
26
Do I still earn a commission?
If the home is purchased by QuickBuy, commission
payout is the same as the immediate
offer program
LEASE
3
YES
27
Why choose an iBuyer option versus a traditional agent?
The ‘Family Issues’ Seller
Couples that are going through a
divorce –or– inheritance issues
with family members
28
Why choose an iBuyer option versus a traditional agent?
The ‘Relocated’ Seller
When leaving for a new job across the country,
it’s difficult to focus on selling your house
29
Why choose an iBuyer option versus a traditional agent?
The ‘High Strung’ Seller
Packing your kids into the mini-van
because of another showing or
open house is not appealing
30
Why choose an iBuyer option versus a traditional agent?
The ‘I’m building a new home’ Seller
Trying to coordinate the sale of your
existing home with one that is going to
take months to build can be stressful
31
Why choose an iBuyer option versus a traditional agent?
The ‘I’m Embarrassed of My House’ Seller
They don’t want people looking at their
outdated home
32
The Listing Process with QuickBuy®
33
Download the QuickBuy® App
Using These QR Codes
ANDROID IOS
34
Step #1
Qualify the Property
Make sure the property qualifies before discussing
QuickBuy® with the seller
1. Open the QuickBuy® app
2. Enter the seller’s name, email, and phone number
3. Enter the property address and click ‘Property Detail’
to add additional property info
4. Enter the date of listing appointment
5. You will receive an Eligibility Email with the estimated
range of value and estimated offer fees*
* It typically takes up to 2 hours for the QuickBuy® team to review the submission and respond
35
Sample Eligibility Email
This is NOT your official QuickBuy® Offer
Congratulations!
This email confirms the following property may be
eligible to receive a QuickBuy® offer:
Tom Blefko
214 Fox Grove Place
Hummelstown, PA 17036
Estimated Value and Cost of Convenience:
• Per a market specific Automated Valuation Model
(AVM), it’s estimated the homes likely sale price
may fall within a range of: $290,000 and $310,000.
• At an average of this range, the QuickBuy®
Program Fee would be approximately: $30,000.
• Based on these preliminary numbers, Seller’s NET
Cost of Convenience* would be $13,995 over
traditional sale. A difference of 5.40%.
* Includes estimated carry costs, market ready prep, closing
costs, commission, etc.
36
Step #2
Understand the Seller’s Net
After receiving your email with the Sale Price
Range, use the APP calculator to enter the
‘Most Probable Sale Price’ to see a comparison
of how the cost of convenience compares to
the NET proceeds of a traditional sale
Once you enter the property and see the
condition it is in, you are able to adjust the
probable sale price as needed
37
Step #3
Listing Appointment
1. Review the ‘Consumer Notice’ and ‘QuickBuy® Disclosure’* and have the documents
signed to acknowledge that the seller is aware of the program.
* QuickBuy® Disclosure is stored in
38
Step #3
Listing Appointment (cont’d)
2. Proceed with the Listing Appointment based on seller’s interest in QuickBuy®:
a. If interested:
i. Inform the seller that the convenience of these options typically leave about 4-6%
on the table after commissions
ii. Review the online estimated value with the seller but share with them that it is
NOT an official offer. If the seller is interested in pursuing one of these options,
the agent can request an official offer from QuickBuy® and then come back to
review offer with seller
b. If not interested, proceed with marketing proposal, traditional CMA and secure listing
39
Step #4
Request an Official QuickBuy® Offer*
1. Log into Homesale Center -> Click ‘Listings’ -> Click the
‘QuickBuy’ tile
2. Submit photos of the property (must have at least one
photo of each room and exterior photos from multiple
angles
3. Complete the QuickBuy® CMA
4. The QuickBuy® team will prepare an Offer within 24-48
hours
* Request must be submitted within two (2) business days of agent’s scheduled appointment
40
Step #5
The QuickBuy® Offer*
1. QuickBuy® will prepare and send an offer directly to the seller. The email will include
contact information so the seller can ask questions as needed. The agent and Homesale
Relocation will be copied on the email.
2. If seller chooses to accept either the QuickBuy® Offer or Lease option, they will sign the
QuickBuy® contract and Homeowner Disclosures.
3. If seller chooses to accept the QuickBuy® Lock option, they will sign the QuickBuy®
Marketing Agreement Addendum and Homeowner Disclosures. The agent would then
proceed to get the Listing Agreement signed.
OFFER LOCK LEASE
41
Once Offer is Accepted
1. Agent should upload the QuickBuy® contract to listing loop
2. Add ‘Homesale QuickBuy® Team’ to the loop (quickbuy@homesale.com)
3. If seller selected the QuickBuy® Lease option, an additional addendum (based on the
amount of days the seller needs post closing) should be uploaded into the loop
QuickBuy®
schedules the
inspection
and resolves
repairs
Home is
purchased by
QuickBuy®
Inventory
property is
made
market-ready
Agent gets
the re-list and
1% of full
commission;
remainder
upon close
42
Commission Calculation*
* Agent generated lead
Step 1 - QuickBuy® Purchase:
Pre-qualified range
Agent CMA and QuickBuy® purchase price
Seller’s Net (after QuickBuy® fees and closing costs)
Market ready repairs by QuickBuy®
Agent receives 1% commission advance
$290,000-$310,000
$300,000
$246,757
$2,170
$3,000
Step 2 - Resale:
Authorized resale list price
Sold price
6% commission collected
Agent split (65% split with a 6% franchise fee)
Less: Commission advance
Balance of commission due agent at settlement
$315,000
$300,000
$18,000
$5,499
$3,000
$2,499
43
Marketing Resources
FLYER
CUSTOM SOCIAL
MEDIA GRAPHICS
44
Available Training
In-Person Agent Training
• Monday, Sept. 20th @ North Pointe
• Thursday, Sept. 23rd @ North Pointe
Colleen
Davis
Gary
Schlectic
• Monday, Sept. 20th @ Reading/Berks
• Tuesday, Sept. 21st @ Elizabethtown
• Wednesday, Sept. 29th @Reading/Berks
Virtual Agent Training
• Tuesday, Sept. 14th (10:00-11:00 AM)
• Thursday, Sept. 16th (10:00-11:00 AM)
• Tuesday, Sept. 21st (1:00-2:00 PM)
• Tuesday, Oct. 5th (10:00-11:00 AM)
• Tuesday, Nov. 2nd (10:00-11:00 AM)
Schedule flyer will be
included with meeting
video and notes
45
Having only one option
is not an option.
Provide choices.
Presenter Contact Info
46
Tom Blefko
Associate Broker
REALTOR®
Director of Operations
North Pointe Office
Berkshire Hathaway HomeServices Homesale Realty
Office: (717) 560-9100
Cell: (717) 587-6600
Email: tblefko@homesale.com

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QuickBuy/Dreambuilder Programs

  • 1. 1
  • 2. 2 Dan Ranck NMLS #140989 James Ream NMLS #1598468
  • 5. 5 With gratitude and sincere appreciation, ‘Thank You’ for 42 years of service! Anne Pyle
  • 6. 6
  • 7. 7 What happens to all the clients that relocating or retiring REALTORS® have worked with through the years? 50% of REALTORS® are older than 54 years of age
  • 8. 8
  • 9. 9 Referring Agent: • Ensures that their clients are taken care of • Continues to maintain a revenue stream • Enjoys the retirement perks of relaxation and free-time Receiving Agent: • Increases their client database and income Referring Agent’s Clients: • They are cared for by a hand-picked agent to meet their continued real estate needs Benefits of
  • 10. 10 Referring Agent Roadmap Define Your Desired Income or Time-frame Determine Your Future Level of Involvement Work with Your Office Leader to Choose the Right Receiving Agent Review the Contract and Set Expectations Minimum 90 Day Trial Period Work Through the Transition Period Hand-Off Your Clients Enjoy Your New Chapter & Keep Referring 1 3 2 4 5 6 7 8
  • 11. 11 Where can I find information on ? • www.Online.Homesale.com • Click on ‘Other Resources’ • Click on the ‘Dreambuilder Program’ tile
  • 12. 12 Let’s Travel Back in Time . . . . . . June 25, 2019
  • 13. 13 iBuyers Are Knocking at Our Door 6/25/2019 INSTANT OFFERS
  • 14. 14 “iBuyer Offerpad goes public at $2.7B valuation” September 2, 2021 Offerpad’s transition escalates the rivalry between Rascoff and his former company Zillow. It also nudges Offerpad from intriguing upstart to another business vying to move iBuying from dazzling concept to profit making enterprise.
  • 16. 9,000 8,000 7,000 6,000 5,000 4,000 3,000 2,000 1,000 16 0 Q1 2015 Q1 2016 Q1 2017 Q1 2018 Q1 2019 Q1 2020 Q1 2021 SOURCE: Public Records Data Number of Homes Purchased by iBuying Companies 8,310 6,718 4,667 825 1,798 3,634 4,383 6,789 4,842 4,845 4,174 3,397 2,044 865 972 653 1,037 1,561 2,027 33 71 179 234 573 193 COVID-19 Declared Pandemic • iBuyers are in 24 markets around the country and counting • Generated 3.2 million leads
  • 17. 17 Partnering with an agent was once the only option for consumers selling their home
  • 18. 18 Now, consumers have choices and if you aren’t willing to address those needs, you better be willing to pay a price
  • 20. 20 Consumers are looking for home sale options that offer: • Certainty • Speed • Safety • Convenience “Recent studies show more than 77% of sellers want to view an immediate offer” Source:
  • 21. 21 • Present an immediate offer on a qualified home • Close between 14-60 days • Bypass decluttering, staging & showings • Increase buying power with contingency-free offers on a new home OFFER 1
  • 22. 22 Do I still earn a commission? 1% Advance: After QB purchases the property and authorizes resale, agent receives a 1% advance calculated off of the QB purchase price Resale Commission: After you list and resell the property, the full commission is collected and your regular commission split is paid less the 1% advance OFFER 1 YES
  • 23. 23 • Guaranteed Sale – List a home for up to 150 days with the certainty of an offer in hand • The QB offer can be accepted at any time within the 150 day listing period • Cost = 1% to lock LOCK 2
  • 24. 24 Do I still earn a commission? If the home is purchased by QuickBuy, commission payout is the same as the immediate offer program The 1% lock fee is due from the seller at closing LOCK 2 YES
  • 25. 25 • Immediate home sale proceeds with the flexibility to move when ready • Seller can choose short-term post-close possession (5 days) or an extended lease (up to 365 days) LEASE 3
  • 26. 26 Do I still earn a commission? If the home is purchased by QuickBuy, commission payout is the same as the immediate offer program LEASE 3 YES
  • 27. 27 Why choose an iBuyer option versus a traditional agent? The ‘Family Issues’ Seller Couples that are going through a divorce –or– inheritance issues with family members
  • 28. 28 Why choose an iBuyer option versus a traditional agent? The ‘Relocated’ Seller When leaving for a new job across the country, it’s difficult to focus on selling your house
  • 29. 29 Why choose an iBuyer option versus a traditional agent? The ‘High Strung’ Seller Packing your kids into the mini-van because of another showing or open house is not appealing
  • 30. 30 Why choose an iBuyer option versus a traditional agent? The ‘I’m building a new home’ Seller Trying to coordinate the sale of your existing home with one that is going to take months to build can be stressful
  • 31. 31 Why choose an iBuyer option versus a traditional agent? The ‘I’m Embarrassed of My House’ Seller They don’t want people looking at their outdated home
  • 32. 32 The Listing Process with QuickBuy®
  • 33. 33 Download the QuickBuy® App Using These QR Codes ANDROID IOS
  • 34. 34 Step #1 Qualify the Property Make sure the property qualifies before discussing QuickBuy® with the seller 1. Open the QuickBuy® app 2. Enter the seller’s name, email, and phone number 3. Enter the property address and click ‘Property Detail’ to add additional property info 4. Enter the date of listing appointment 5. You will receive an Eligibility Email with the estimated range of value and estimated offer fees* * It typically takes up to 2 hours for the QuickBuy® team to review the submission and respond
  • 35. 35 Sample Eligibility Email This is NOT your official QuickBuy® Offer Congratulations! This email confirms the following property may be eligible to receive a QuickBuy® offer: Tom Blefko 214 Fox Grove Place Hummelstown, PA 17036 Estimated Value and Cost of Convenience: • Per a market specific Automated Valuation Model (AVM), it’s estimated the homes likely sale price may fall within a range of: $290,000 and $310,000. • At an average of this range, the QuickBuy® Program Fee would be approximately: $30,000. • Based on these preliminary numbers, Seller’s NET Cost of Convenience* would be $13,995 over traditional sale. A difference of 5.40%. * Includes estimated carry costs, market ready prep, closing costs, commission, etc.
  • 36. 36 Step #2 Understand the Seller’s Net After receiving your email with the Sale Price Range, use the APP calculator to enter the ‘Most Probable Sale Price’ to see a comparison of how the cost of convenience compares to the NET proceeds of a traditional sale Once you enter the property and see the condition it is in, you are able to adjust the probable sale price as needed
  • 37. 37 Step #3 Listing Appointment 1. Review the ‘Consumer Notice’ and ‘QuickBuy® Disclosure’* and have the documents signed to acknowledge that the seller is aware of the program. * QuickBuy® Disclosure is stored in
  • 38. 38 Step #3 Listing Appointment (cont’d) 2. Proceed with the Listing Appointment based on seller’s interest in QuickBuy®: a. If interested: i. Inform the seller that the convenience of these options typically leave about 4-6% on the table after commissions ii. Review the online estimated value with the seller but share with them that it is NOT an official offer. If the seller is interested in pursuing one of these options, the agent can request an official offer from QuickBuy® and then come back to review offer with seller b. If not interested, proceed with marketing proposal, traditional CMA and secure listing
  • 39. 39 Step #4 Request an Official QuickBuy® Offer* 1. Log into Homesale Center -> Click ‘Listings’ -> Click the ‘QuickBuy’ tile 2. Submit photos of the property (must have at least one photo of each room and exterior photos from multiple angles 3. Complete the QuickBuy® CMA 4. The QuickBuy® team will prepare an Offer within 24-48 hours * Request must be submitted within two (2) business days of agent’s scheduled appointment
  • 40. 40 Step #5 The QuickBuy® Offer* 1. QuickBuy® will prepare and send an offer directly to the seller. The email will include contact information so the seller can ask questions as needed. The agent and Homesale Relocation will be copied on the email. 2. If seller chooses to accept either the QuickBuy® Offer or Lease option, they will sign the QuickBuy® contract and Homeowner Disclosures. 3. If seller chooses to accept the QuickBuy® Lock option, they will sign the QuickBuy® Marketing Agreement Addendum and Homeowner Disclosures. The agent would then proceed to get the Listing Agreement signed. OFFER LOCK LEASE
  • 41. 41 Once Offer is Accepted 1. Agent should upload the QuickBuy® contract to listing loop 2. Add ‘Homesale QuickBuy® Team’ to the loop (quickbuy@homesale.com) 3. If seller selected the QuickBuy® Lease option, an additional addendum (based on the amount of days the seller needs post closing) should be uploaded into the loop QuickBuy® schedules the inspection and resolves repairs Home is purchased by QuickBuy® Inventory property is made market-ready Agent gets the re-list and 1% of full commission; remainder upon close
  • 42. 42 Commission Calculation* * Agent generated lead Step 1 - QuickBuy® Purchase: Pre-qualified range Agent CMA and QuickBuy® purchase price Seller’s Net (after QuickBuy® fees and closing costs) Market ready repairs by QuickBuy® Agent receives 1% commission advance $290,000-$310,000 $300,000 $246,757 $2,170 $3,000 Step 2 - Resale: Authorized resale list price Sold price 6% commission collected Agent split (65% split with a 6% franchise fee) Less: Commission advance Balance of commission due agent at settlement $315,000 $300,000 $18,000 $5,499 $3,000 $2,499
  • 44. 44 Available Training In-Person Agent Training • Monday, Sept. 20th @ North Pointe • Thursday, Sept. 23rd @ North Pointe Colleen Davis Gary Schlectic • Monday, Sept. 20th @ Reading/Berks • Tuesday, Sept. 21st @ Elizabethtown • Wednesday, Sept. 29th @Reading/Berks Virtual Agent Training • Tuesday, Sept. 14th (10:00-11:00 AM) • Thursday, Sept. 16th (10:00-11:00 AM) • Tuesday, Sept. 21st (1:00-2:00 PM) • Tuesday, Oct. 5th (10:00-11:00 AM) • Tuesday, Nov. 2nd (10:00-11:00 AM) Schedule flyer will be included with meeting video and notes
  • 45. 45 Having only one option is not an option. Provide choices.
  • 46. Presenter Contact Info 46 Tom Blefko Associate Broker REALTOR® Director of Operations North Pointe Office Berkshire Hathaway HomeServices Homesale Realty Office: (717) 560-9100 Cell: (717) 587-6600 Email: tblefko@homesale.com