3. Contents:
Introduction.
Access and its uniqueness.
Popular social media websites.
Approximate users.
Facebook.
Whatsapp.
Instagram.
Twitter.
4. Introduction:
Websites and Applications.
Enable user to create and share content.
Collective of online communications channels
Community-based input, interaction, content-sharing and collaboration.
5. Computer mediated technologies.
Facilitate the creation and sharing of information, ideas, career interests
and other forms of expression.
Social refers to interaction.
Media refers to instrument of communication.
Introduction:
6. Access and its uniqueness.
Access via web-based technologies on desktop, laptops and smart phones
or tablets.
Differ from traditional electronic media and paper-based media.
TV broadcasting in many ways, including quality, frequency, interactivity,
usability, immediacy, and permanence.
7. Popular social media websites:
More than 100,000,000 registered users.
Facebook
Associated Facebook Messenger.
Instagram
Twitter
Whatsapp
Snapchat
WeChat
Google+
8.
9.
10. Facebook:
Social networking website.
Free service.
Founded in 2004.
Harvard student Mark E. Zuckerberg.
“Facebook mission is to give people the power to share and make the
world open and connected.”
14. Whatsapp:
Freeware, Cross-platform messaging and Voice over IP service.
Allow sending text messages, voice and video calls, images and other
media and user location.
Runs from Mobile device and computers.
Founded by two guys who spent 20 years doing geeky stuff at Yahoo!
before starting Whatsapp.
Brain Acton
Jam Koum
15. Founded in the heart of silicon valley.
Already translated into 32 languages.
Available for iPhone, Blackberry, Android, Windows phone and Nokia.
50 billion messages
Average user sends more than 1000 messages per month.
500 million images per day.
Average Whatsapp user uploads 40 photos, 7 videos & 13 voice messages per
month.
Whatsapp:
16. Facebook & Whatsapp:
Facebook announced on 19th Feb, 2014 the purchase of Whatsapp in a
$19.3 Billion approximate.
17.
18. Instagram:
Application that provide different services to users.
Data sharing (pictures &videos)
Publically or privately to pre-approved followers.
Created By
Kevin Systrom
Mike
Launched in October 2010 as a free mobile app exclusively for IOS.
A version for android was released two years later in April 2012.
19. Every day 55 million photos are uploaded.
86.4 million comments are posted.
691.2 million users like various photos.
Instagram:
20. Instagram:
Acquired by Facebook in April 2012 for approximately US$1 billion in cash
and stock.
21.
22. Twitter:
Twitter is an online news and social networking service where users post
and interact with messages, known as "tweets.
Twitter was created in March 2006 by
• Jack Dorsey, Noah Glass,
• Biz Stone, and
• Evan Williams and launched in July of that year.
23. Twitter:
The service handled an average of 1.6 billion search queries per day.
One of the most-visited Website in 2013.
Described as "the SMS of the Internet“.
websites and applications that enable users to create and share content or to participate in social networking.
Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration.
Social media are computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks. The variety of stand-alone and built-in social media services currently available introduces challenges of definition; however, there are some common features:[1]
The "social" part: refers to interacting with other people by sharing information with them and receiving information from them.
The "media" part: refers to an instrument of communication, like the internet (while TV, radio, and newspapers are examples of more traditional forms of media).
Users typically access social media services via web-based technologies on desktop, computers, and laptops, or download services that offer social media functionality to their mobile devices (e.g., smartphones and tablet computers). When engaging with these services, users can create highly interactive platforms through which individuals, communities, and organizations can share, co-create, discuss, and modify user-generated content or pre-made content posted online. They introduce substantial and pervasive changes to communication between businesses, organizations, communities, and individuals.[4] Social media changes the way individuals and large organizations communicate.
Social media differ from paper-based media (e.g., magazines and newspapers) or traditional electronic media such as TV broadcasting in many ways, including quality,[5] reach, frequency, interactivity, usability, immediacy, and permanence. Social media outlets operate in a dialogic transmission system (many sources to many receivers).[6] This is in contrast to traditional media which operates under a monologic transmission model (one source to many receivers), such as a paper newspaper which is delivered to many subscribers, or a radio station which broadcasts the same programs to an entire city.
Some of the most popular social media websites are Baidu Tieba, Facebook (and its associated Facebook Messenger), Gab, Google+, Myspace, Instagram, LinkedIn, Pinterest, Tumblr, Twitter, Viber, VK, WeChat, Weibo, WhatsApp, Wikia, Snapchat, . These social media websites have more than 100,000,000 registered users.
Allow you to create an online page to connect with others.
When it comes to ecommerce, Facebook excels at lead generation.
The most common model used is to run a Facebook ad directly into a high-converting landing page offering some variety of a free lead magnet or bundle product.
WhatsApp Messenger is a freeware and cross-platform messaging and Voice over IP (VoIP) service.[4The application allows the sending of text messages and voice calls, as well as video calls, images and other media, documents, and user location.5]
The application runs from a mobile device though it is also accessible from desktop computers; the service uses standard cellular mobile numbers.