Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
SWOT analysis of TJX LTD
1.
2. SWOT
• SWOT analysis (alternatively SWOT Matrix) is
a structured planning method used to
evaluate the
– Strengths(S)
– Weaknesses(W)
– Opportunities(O)
– Threats(T)
involved in a project or in a business venture.
3. Strengths: characteristics of the business or
project that give it an advantage over others
Weaknesses: are characteristics that place
the team at a disadvantage relative to others
Opportunities: elements that the project
could exploit to its advantage
Threats: elements in the environment that
could cause trouble for the business or
project
4. Company Profile
• TJX is the most famous, leading and the largest home
fashion and apparel departmental store with chains
and outlets across the globe.
• It is headquartered in Framingham, Massachusetts.
• The department store specializes in selling products
like house wares, beauty products, cosmetics, jewelry,
furniture, clothing and footwear.
• The company employs a total of 154000 employs from
across the world.
• The recorded annual revenue of TJX for the year 201213 was at $1.9 billions.
5. Strengths of TJX
• One of the foremost strong points of TJX is its
dominating position in the market.
• It has a very strong network of outlets.
• TJX is renowned for its high quality.
• It has a very proper, technologically advanced
and efficient system of inventory
management.
6. Strengths of TJX
• All the inventories are sent out from the main
store thereby ensuring that no defaulted or low
quality product is retailed.
• There is a very proper and straight organizational
chart and a very strong management team.
• The communication methods used are very
efficient.
• Together, all this combination gives it the right
professional look.
7. Weaknesses of TJX
• Most of the retailing stores of TJX are
concentrated within the US market.
• Conclusively, it is over-dependant on United
States for its survival and if there is a slight
change in the structure of economy, it can
face a huge loss in revenues.
• Concentration within the United States ahs
limited its access to other foreign countries.
8. Opportunities for TJX
• It has wide and terrific opportunities to explore
the vast, emerging markets of developing
countries like India and China.
• European Union can be a smart choice.
• It could diversify into the production of other
products like interior designing goods or some
electrical equipment.
• If it expands its online existence, through its own
site and through the social networking sites, it
can remain one of the top selling companies in
the future too.
9. Threats for TJX
• Many businesses are in line that offers
cheaper products than does TJX.
• There is a cut-throat competition as the prices
of commodities are hiking.
• People will likely prefer cheap alternatives to
TJX.
• A slight growth in a competitor’s expansion
may affect TJX and its revenue negatively.
