2. WhatisShazam?
• Shazam is a mobile app and website that can identify music with just a tap.
• It was created by London-based Shazam Entertainment in 2002, and was
purchased byApple in 2018.
• Shazam is compatible withAndroid, mac0S, iOS,WearOS, watchOS, and Google
Chrome.
3. HowtoUseIt
• When you heara song that you want to identify, just open the app orwebsite and
“tap to Shazam.”
• Once tapped, a digital
fi
ngerprint ofthe audio is created and matched against
Shazam’s extensive database ofmillions ofsongs, within seconds.
• The useris provided with the song title, artist, musicvideo, top songs by the artist
and the opportunity to share the song onvarious music playing platforms.
• Shazam also saves all ofyourmatched songs and displays yourmost recent ones
under“My Music.”
4. WhatIlike
Incredibly simple userexperience,
a tap is all you need to
fi
nd a song you like
Song title and artist are clean,
simple and easy to read
Layout is not crammed,
can easilyview content
Can connect to othermusic players
and add them to that app’s playlist
5. WhatIdon’tlike
Can’t play entire song on Shazam.
Must downloadApple Music oruse anotherapp
Song isn’t always found instantly.
It can take more than a few seconds
ifthe song is not loud enough
Sometimes the song ormedia
can’t be found
7. TypicalUser
• I believe that I am the typical userofthis app, as I am the type ofperson to fall in love
with a song afterhearing it fora few seconds. I use multiple music streaming apps
and own an iPhone.
• 70% ofShazam’s users are also under35, with 3 out of4 users saying they are
constantly connected online.