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USAWeb
Capabilities and Case Studies


             Prepared by:
           Stefano Mongardi
      Online Marketing Consultant
                USAWeb
About USA Web Solutions

                                               Achievements
                                 Credentials
• One of 50 companies in the
  country with both Google and
  Microsoft Certified
  Partnerships
• Award Winning Web Design
  Team
• Patented Technology &
  Software Publication
• A+ Rated Better Business
  Bureau Member
• Established in Web Services
  since 1999
USA Web Solutions
Project Management & Implementation Process
                                              Credentials




                     3
Content Management System (CMS)




Imagine your website as a car. Traditionally, every time your site needed a "tune-up" in the form of new
content or redesigning a page, you took it into "the shop" where you would be charged a rather exorbitant
fee by your web service provider to manage your content and site design. USA Web‘s unique Content
Management System turns this traditional model on its head, putting the power back in your hands by
providing you with intuitive, easy-to-use software that allows you to make significant changes to your site,
whenever you want to make them.

Our CMS is as simple as double clicking on an image or part of your layout and moving it to wherever you
want. Most of our clients don't even need a tutorial; it's that easy. Furthermore, our CMS is customized for
each site that we roll out, which allows clients to modify specific components of their websites, not just
simply alter text and change images like the majority of CMS software on the market. With our CMS, you
truly become the master of your domain.
Mobile Application Development
The internet has gone mobile. With the widespread popularity of smart phones and tablets, users are now able to interact with
your brand in real-time. They can order dinner from their phone, download newspapers onto their tablets, and announce to their
friends that they've "checked in" to your store. These technological developments have created a new set of user expectations:
customers want to integrate your brand into their daily routines. But is your brand mobile-ready?
At USA Web, we have the know-how, experience, and the outstanding talent to help you to take advantage of the mobile
revolution. Be it creating a new mobile E-Commerce platform, mobile social media integration, or producing breathtaking
multimedia experiences, our team of developers will work with you to create new and innovative avenues for your users to engage
with your brand via their smart phones and tablets. We stay on the cutting edge of mobile technology development to ensure your
website is mobile compatible while building applications that will enhance your business's mobile presence, providing a seamless
user experience.



                                                         Mobile Application built for Chrysler Corp.
                                                         Allow vehicle owners to be able to see number of services
                                                         left in the owners maintenance contract. Also allowed for
                                                         availability to purchase an extended coverage program and
                                                         collected as a form fill for interested parties that wanted
                                                         more information. Lastly there was a news feed section
                                                         where owners can receive Chrysler information .

                                                                 •   Oil Changes
                                                                 •   Brake Services/Changes
                                                                 •   Tire rotations
                                                                 •   Extended Warranty (Available for Purchase)
                                                                 •   News Feed – Chrysler News
Website Design & Development
                   Service Objectives




                  Offer Best Visitor
                     Experience



                                           Gain Competitive
Enable Mobility                              Edge Online




Increase Search                         Reflect Client’s Brand &
   Visibility                                    Image



                   Increase Sales
                   Opportunities
Website Design & Development
                        Project Lifecycle and Process




            Online
                          Consultation &
          Visibility
                             Analysis
         Optimization




  Testing &                             Design
Documentation                          Concepts




         Development
          & Features          Design
                          Implementation
          Integration
Website Design & Development
                                              Our Approach




•   Understand Client Preferences and Requirements
•   Identify User Group of Usage Pattern
•   Offer Multiple Design Concepts for Approval
•   Revise Chosen Design Concept Multiple Times
•   Perform Site Testing and QA
     –   Ensure Cross Browser Compatibility
     –   Fast Page Load Speed
     –   Get W3C Validated
•   Smart Error Notification
•   Smartphone & Tablet Mobile Compatibility
Search Marketing (SEO)
                            Search Engine Optimization. Organic/Natural Rankings


                                                                                   •   Our Approach:
Our SEO Services Include                                                           •   Focus on relevant
   – Research & Analysis                                                               keywords only
       •   Detailed research and analysis of existing online                       •   Adhere to White hat
           visibility                                                                  SEO Tactics
       •   Comprehensive keyword research
                                                                                   •   Focus on Google Page 1
   – On-site Optimization                                                              Rankings
       •   Content creation for select keywords
       •   Google Analytics Setup & Social Bookmarking
                                                                                   •   Achieve rank
       •   Google XML Sitemap creation and optimization                                stabilization
       •   Optimization of URLs, HTML code, and meta-
           content
   – Offsite Optimization
       •   Thematic link building and Directory listing
           campaign
       •   Social Media link building campaign
       •   Article Submission, Blogging, Press Release
       •   Industry Specific Directory Listing
       •   Online Press Release
   – Monthly Reporting & Account
     Management



                                                               9
Custom Web Development
Identifying an appropriate software development model is the first step for any project. The model is based on
the project's requirements in terms of schedule, delivery, and quality. These may be the traditional software
development models, or lightweight agile software development models involving feature-driven, responsive
development. Each model is associated with a set of procedures. These procedures are designed to maximize
benefits and reduce the risks that are inherent in any development project.
Every solution that we deliver incorporates the best technology and development processes so that the desired
objectives and priorities are met timely and efficiently. Our time-tested method ensures that the application we
develop will evolve along with the customer's business model.
Our Software Development Life Cycle (SDLC) is dependent upon the project requirements, the type of project,
and its current state. A rigorous but flexible project management process ensures that each and every project is
treated independently.
Office Interactive




                 Proprietary CRM System

                     •   Manage all Marketing from a
                         central CRM
                     •   Houses all sales
                         leads/opportunities/conversions
                     •   Email integration for lead follow-up
                     •   Service resources available for
                         project management
The Web Department Concept
                              Overview


Allows Midsized and Growing Enterprises to gain better
Online Presence & Visibility by utilizing a more integrated
and active approach to maintaining their online initiatives.

Compared to an in-house ad-hoc/reactive approach, the
web department service model offers clients results
oriented deliverables that is efficient and cost-effective.




                             12
Case Studies
     Lehigh Valley International
     Airport
Case Studies
     Above Live Magazine’s -
     Social Media Platform
Case Studies




    Chef’s Diet
    Currently in Phase One of development with
    transition into stage two to be implemented
    shortly

           •   Menu selection will become a “drag-
               and-drop” feature
           •   Nutritional suggestion upon meal
               selection
           •   Advance individualized meal
               adjustments
Some of Our Clients




                      16
Official Technology Partners




                               17

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Capabilities Deck Usa Web

  • 1. USAWeb Capabilities and Case Studies Prepared by: Stefano Mongardi Online Marketing Consultant USAWeb
  • 2. About USA Web Solutions Achievements Credentials • One of 50 companies in the country with both Google and Microsoft Certified Partnerships • Award Winning Web Design Team • Patented Technology & Software Publication • A+ Rated Better Business Bureau Member • Established in Web Services since 1999
  • 3. USA Web Solutions Project Management & Implementation Process Credentials 3
  • 4. Content Management System (CMS) Imagine your website as a car. Traditionally, every time your site needed a "tune-up" in the form of new content or redesigning a page, you took it into "the shop" where you would be charged a rather exorbitant fee by your web service provider to manage your content and site design. USA Web‘s unique Content Management System turns this traditional model on its head, putting the power back in your hands by providing you with intuitive, easy-to-use software that allows you to make significant changes to your site, whenever you want to make them. Our CMS is as simple as double clicking on an image or part of your layout and moving it to wherever you want. Most of our clients don't even need a tutorial; it's that easy. Furthermore, our CMS is customized for each site that we roll out, which allows clients to modify specific components of their websites, not just simply alter text and change images like the majority of CMS software on the market. With our CMS, you truly become the master of your domain.
  • 5. Mobile Application Development The internet has gone mobile. With the widespread popularity of smart phones and tablets, users are now able to interact with your brand in real-time. They can order dinner from their phone, download newspapers onto their tablets, and announce to their friends that they've "checked in" to your store. These technological developments have created a new set of user expectations: customers want to integrate your brand into their daily routines. But is your brand mobile-ready? At USA Web, we have the know-how, experience, and the outstanding talent to help you to take advantage of the mobile revolution. Be it creating a new mobile E-Commerce platform, mobile social media integration, or producing breathtaking multimedia experiences, our team of developers will work with you to create new and innovative avenues for your users to engage with your brand via their smart phones and tablets. We stay on the cutting edge of mobile technology development to ensure your website is mobile compatible while building applications that will enhance your business's mobile presence, providing a seamless user experience. Mobile Application built for Chrysler Corp. Allow vehicle owners to be able to see number of services left in the owners maintenance contract. Also allowed for availability to purchase an extended coverage program and collected as a form fill for interested parties that wanted more information. Lastly there was a news feed section where owners can receive Chrysler information . • Oil Changes • Brake Services/Changes • Tire rotations • Extended Warranty (Available for Purchase) • News Feed – Chrysler News
  • 6. Website Design & Development Service Objectives Offer Best Visitor Experience Gain Competitive Enable Mobility Edge Online Increase Search Reflect Client’s Brand & Visibility Image Increase Sales Opportunities
  • 7. Website Design & Development Project Lifecycle and Process Online Consultation & Visibility Analysis Optimization Testing & Design Documentation Concepts Development & Features Design Implementation Integration
  • 8. Website Design & Development Our Approach • Understand Client Preferences and Requirements • Identify User Group of Usage Pattern • Offer Multiple Design Concepts for Approval • Revise Chosen Design Concept Multiple Times • Perform Site Testing and QA – Ensure Cross Browser Compatibility – Fast Page Load Speed – Get W3C Validated • Smart Error Notification • Smartphone & Tablet Mobile Compatibility
  • 9. Search Marketing (SEO) Search Engine Optimization. Organic/Natural Rankings • Our Approach: Our SEO Services Include • Focus on relevant – Research & Analysis keywords only • Detailed research and analysis of existing online • Adhere to White hat visibility SEO Tactics • Comprehensive keyword research • Focus on Google Page 1 – On-site Optimization Rankings • Content creation for select keywords • Google Analytics Setup & Social Bookmarking • Achieve rank • Google XML Sitemap creation and optimization stabilization • Optimization of URLs, HTML code, and meta- content – Offsite Optimization • Thematic link building and Directory listing campaign • Social Media link building campaign • Article Submission, Blogging, Press Release • Industry Specific Directory Listing • Online Press Release – Monthly Reporting & Account Management 9
  • 10. Custom Web Development Identifying an appropriate software development model is the first step for any project. The model is based on the project's requirements in terms of schedule, delivery, and quality. These may be the traditional software development models, or lightweight agile software development models involving feature-driven, responsive development. Each model is associated with a set of procedures. These procedures are designed to maximize benefits and reduce the risks that are inherent in any development project. Every solution that we deliver incorporates the best technology and development processes so that the desired objectives and priorities are met timely and efficiently. Our time-tested method ensures that the application we develop will evolve along with the customer's business model. Our Software Development Life Cycle (SDLC) is dependent upon the project requirements, the type of project, and its current state. A rigorous but flexible project management process ensures that each and every project is treated independently.
  • 11. Office Interactive Proprietary CRM System • Manage all Marketing from a central CRM • Houses all sales leads/opportunities/conversions • Email integration for lead follow-up • Service resources available for project management
  • 12. The Web Department Concept Overview Allows Midsized and Growing Enterprises to gain better Online Presence & Visibility by utilizing a more integrated and active approach to maintaining their online initiatives. Compared to an in-house ad-hoc/reactive approach, the web department service model offers clients results oriented deliverables that is efficient and cost-effective. 12
  • 13. Case Studies Lehigh Valley International Airport
  • 14. Case Studies Above Live Magazine’s - Social Media Platform
  • 15. Case Studies Chef’s Diet Currently in Phase One of development with transition into stage two to be implemented shortly • Menu selection will become a “drag- and-drop” feature • Nutritional suggestion upon meal selection • Advance individualized meal adjustments
  • 16. Some of Our Clients 16