2016 nissan titan xd production starts

1. 1
For Immediate Release
All-new Nissan TITAN XD full-size pickup production begins at
Canton, Mississippi assembly facility
• Job One ceremonies mark the official launch of the all-new Cummins®
diesel-
powered TITAN XD, which goes on sale at Nissan dealers nationwide beginning in
late 2015
• First TITAN XD off the line, a Forged Copper Platinum Reserve model, driven out by
Nissan Executive Vice President José Muñoz and Mississippi Governor Phil Bryant
• TITAN XD has already won a number of significant awards, including “Truck of Texas”
• Nissan’s Canton, Mississippi Assembly Plant produces 330,000 vehicles, including
new Nissan Altima sedan and Nissan Murano crossover SUV
CANTON, Miss. (Nov. 19, 2015) – Nissan today officially launched production of its all-
new 2016 Nissan TITAN XD full-size pickup with Job One ceremonies at its Canton,
Mississippi assembly facility. Speaking at the ceremony were José Muñoz, executive vice
president, Nissan Motor Company, Ltd. and chairman, Nissan North America, Inc.;
Mississippi Governor Phil Bryant; Mississippi Lieutenant Governor Tate Reeves; and Steve
Marsh, vice president, Manufacturing, Canton Vehicle Assembly Plant.
“It has been a long, hard journey getting to today and I want to express my appreciation to
the entire TITAN XD team,” said Muñoz, referring to the truck’s planning, design,
engineering, testing and manufacturing teams from Nissan facilities across the United
States. “And now, the real hard work begins right here on this production line – delivering
the promise of innovation and excitement designed into the new TITAN to our customers.”
"When Nissan opened the doors on its assembly plant in 2003 in Canton, it thrust
Mississippi into the global spotlight. Our state's automotive industry has grown
exponentially since that time and shows no signs of slowing down," Gov. Bryant said. "The
launch of the 2016 Nissan TITAN once again has the world's eyes on our state and Nissan
Canton's hard-working employees who take pride in a job well done. I congratulate the
entire Nissan team on yet another exciting milestone at the Canton facility."
The Canton facility, originally opened in May 2003, has more than 6,000 employees and has
produced more than three million vehicles to date. The facility covers 4.2 million square feet.
Along with the TITAN XD, models produced include Altima, Armada, Frontier, NV Cargo Van,
NV Passenger Van and Murano.
“Launching the new TITAN in Canton is a testament to the quality work by Nissan’s
employees there,” Lt. Gov. Reeves said. “In Mississippi, elected leaders are working to
create an environment that supports innovation in the private sector and prepare a
workforce ready for the jobs of tomorrow. I appreciate Nissan’s commitment to Mississippi
and congratulate their team on today’s announcement.”
“Trucks have been a key part of Nissan’s manufacturing heritage – with the first TITAN
produced here in Canton and the first ever U.S.-assembled vehicle, a Frontier pickup in
Smyrna in 1983,” said Marsh. “And now today we are launching the new generation TITAN,
a vehicle as significant – maybe more so – as the original.”

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The all-new TITAN XD joins a refreshed 2016 Nissan lineup that includes the new Nissan
Maxima “4-Door Sports Car,” redesigned Nissan Altima and the updated Nissan Sentra,
which made its debut yesterday at the Los Angeles Auto Show. Nissan sales in the United
States have increased by 6.2 percent in 2015 (through October), led by sales of Rogue and
Murano crossover SUVs.
“Nissan enters 2016 not only with a reinvigorated product lineup, but also with tremendous
momentum in terms of sales and share gains,” said Muñoz. “And one of the key reasons for
our success is our dedication to building the vehicles we sell in North America here in North
America – with 85 percent sold here, built here.”
About the 2016 Nissan TITAN XD
The TITAN XD, the first of many models that will launch in the coming months, stakes out a
unique position in the segment between traditional heavy-duty and light-duty entries. The
bold new design combines the capability of a heavy-duty hauler with the drivability and
affordability of a light-duty pickup and is anchored by a powerful 310-horsepower
Cummins®
5.0L V8 Turbo Diesel and mated to a heavy-duty 6-speed Aisin automatic
transmission. It has a maximum towing capacity rating of more than 12,000 pounds (when
properly equipped).
The TITAN XD’s long list of innovative technologies includes an Integrated Trailer Brake
Controller, Trailer Sway Control (TSC), Tow/Haul Mode with Downhill Speed Control and a
Trailer Light Check system that allows one-person hook-up operation – including checking
turn signals, brake lights and running/clearance lights. Assisting trailer hook-ups is a
RearView Monitor with Trailer Guides.
TITAN XD also offers an available Around View®
Monitor (AVM), which provides a unique
“bird’s eye” view of the surrounding area to help with parking and pulling in and out of tight
spaces. The system includes Moving Object Detection (MOD). Two trailer hitches are
available, including an integrated gooseneck hitch engineered into the frame and easily
accessible in the bed.
The TITAN XD full-size pickup was recently named “Truck of Texas” by the Texas Auto
Writers Association (TAWA) in their annual 2015 Texas Truck Rodeo. In addition to the
competition’s top award, Truck of Texas, the new TITAN XD won three other honors –
Luxury Pickup Truck of Texas, Off-Road Pickup Truck of Texas and Best Powertrain for its
standard Cummins®
5.0L V8 Turbo Diesel engine.
Following the launch of the 2016 TITAN XD Crew Cab in December, the new TITAN will be
offered in three cab configurations, two frame sizes, three powertrain offerings and five
grade levels. More information on the full lineup will be available at a later date.
About Nissan North America
In North America, Nissan's operations include automotive styling, engineering, consumer and
corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to
improving the environment under the Nissan Green Program and has been recognized annually by the
U.S Environmental Protection Agency as an ENERGY STAR® Partner of the Year since 2010. More
information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be
found online at www.NissanUSA.com and www.InfinitiUSA.com, or visit the U.S. media sites
NissanNews.com and InfinitiNews.com.

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About Nissan Motor Co.
Nissan Motor Co., Ltd., Japan's second-largest automotive company, is headquartered in Yokohama,
Japan, and is part of the Renault-Nissan Alliance. Operating with more than 247,500 employees
globally, Nissan sold 5.32 million vehicles and generated revenue of 11.38 trillion yen (USD 103.6
billion) in fiscal year 2014. Nissan delivers a comprehensive range of more than 60 models under the
Nissan, Infiniti and Datsun brands. Nissan leads the world in zero-emission mobility, dominated by
sales of the LEAF, the first mass-market, pure-electric vehicle. It is the best-selling EV in history. For
more information on our products, services and commitment to sustainable mobility, visit our website
at http://www.nissan-global.com/EN/.
# # #
Contact
Josh Clifton
Nissan Corporate Communications
615-725-1767
Josh.Clifton@Nissan-usa.com