1. OUR GOALS
Strengthen
local economies &
encourage
job creation
Promote a
safe & trusted
online
environment
Encourage
the use of digital
technologies & services
that address challenges
in every field of human
activity
1500SMEs in Europe
from the digital sector
Software
Development
Companies
Specialized
Services
Consultancies
Independent
Software
Vendors
is a community of Small &
Medium-sized Enterprises (SMEs) that develop
digital technologies & services based on, but not
exclusively, Microsoft’s offer of services.

2. How to strengthen consumers’
trust in digital services, make
European digital SMEs more
competitive and create jobs
across Europe.
www.IAMCP.org
Contact Person: Per Werngren, President, IAMCP Europe, and CEO, Idenet
E-mail address : per.werngren@idenet.com | Phone numbers : +46 708 72 32 05 | +46 8 522 90 162
Think small first
Increase access for SMEs to international markets
A harmonized data protection regime in Europe
A trusted and secure online environment
OUR VIEW ON THE
DIGITAL AGENDA
An open Internet for a level-playing field for all innovators
A well-functioning single market constitutes a huge opportunity for SMEs operating across EU
Member States. “Think small first” principle helps to provide a safety net for growing SMEs and
increase their chances of reaching the critical size to compete successfully with larger
companies.
Current EU negotiations on trade agreements with third countries should level the playing field
in international trade, allowing EU businesses to compete internationally, either directly or
indirectly as part of global value chains.
A single data protection law regime will enable SMEs from all sectors, from local retailers to
software developers, to provide the most sought after services on the market, which are based
on the free flow of data. The future framework should consecrate the “one stop shop”
mechanism, to reduce costs and red tape for SMEs operating cross-borders.
Security is a core business product for online service providers. Without investing a bulk of their
resources in security, no business or individual consumer would put their trust in their services.
To maintain a balanced framework, service providers’ obligations (i.e. incident reporting,
auditing) should be set in a proportionate way, according to the types of services they provide,
without increasing exaggeratedly costs and administrative burden.
The open Internet provides today the bread and butter of competitive startups and SMEs. Any
future regulation concerning net neutrality should ensure that European businesses can,
without any discrimination, sell products online, and offer competitive services based on new
technologies like the Internet of Things or Big Data.