2. Problem
• Time wasted in
long checkout lines
• Congested shopping
environment
• Limited customer
throughput
3. Importance (1-5) Satisfaction (1-5)
Feature: Robust Scanning 4.6 4.2
Feature: Product details 4.2 3.6
Feature: Fast order placing 4.8 4.8
OVERALL Rating 4.53 4.2
Unexpected Issues lack of notification when an item is added to cart failed to cluster identical items into groups
lack of a go-back button in the place-order view
User comments
better if product details pop up automatically when a
code is scanned
better if product details include customer reviews
User testing Summary