Social media as it relates to family practice attorneys

•

2 likes•332 views

Social Media is becoming more relevant and impactful to attorneys of all kinds whether it be for marketing purposes, or for how it impacts their cases. It is critical law firms are aware of how they can build their practice as well as support their clients by understanding the relevance, and limitations, of social media. www.soaringsolutions.net

Presentations & Public Speaking Business Technology

Social Media and

Family Practice Attorneys

Sue Koch, Chief Navigator- Soaring Solutions | sue@soaringsolutions.net

Why Social Media?

An independent study showed that
of 58 million consumers seeking an
attorney in the past year, 75% cited
using online resources at some
point in the process*

*Source: Stephen Fairley -The Rainmaker Institute

Content Hub: Blog

• Thought Leadership

• Search Engine Optimization

• Amplify Exposure

• Lead Generation

Blog Best Practice

• OfferValue

• Blog vs Article

• Consistency

• Respond to Comments

• Relatable Stories

• Family Needs

Social Media Case Studies

Dorsey & Whitney LLP: Quirky Questions Blog

Why Facebook?

Surprise Statistic: Facebook
Pages are only 2nd to
LinkedIn in bringing
attorneys referrals

*Source: Stephen Fairley -The Rainmaker Institute

Why Facebook?

• Thought Leadership

• Search Engine Optimization

• Build Community

• Amplify Exposure

• Lead Generation

• Advertising Options

Facebook Best Practice

80% of attorneys say they’ve seen
an increase in cases involving social
media. 1/3 of divorce ﬁlings last
year included the word “Facebook”.

Social Media Case Studies

Facebook Page

LinkedIn

LinkedIn is the only social media
site whose usage among those
over the age of 50 is greater
than those aged 18-29.

LinkedIn

70% of those surveyed about
how they do research on a
professional services provider
used LinkedIn as a key tool.

Being Fore of Mind

With referrals being the key
source of new business for
lawyers, social media has the
power to accelerate and amplify
this process, exponentially.

LinkedIn- 2 Simple Steps

1.  Complete your proﬁle

2.  Post activity updates

Q & A

Sue_Koch

SoaringSolutions

SueKoch

What's hot

Mkt 578 week 4 individual assignment ethical and legal issues paper

ENTIRE COURSES FINAL EXAM

BuzzSumo Backlinks Overview Webinar

BuzzSumo

FST Media - Winning in the Social Revolution

Derek Laney

Debra Askanase: Building Community from Content Data

Social Media for Nonprofits

In early 2019, a new federal law called the Foundations for Evidence-Based Policymaking Act (Evidence Act) established new expectations for how federal agencies support and engage in evaluation activities. As part of the broader evidence movement, the new law recognizes relationships across traditional disciplinary silos and outlines and expectation that federal agencies will better collaborate to produce and use evaluations to inform key decisions. This webinar will describe the contemporaneous policy environment for federal evaluation, offer insights about the role in the broader evidence movement, and discuss opportunities for interacting with emerging data strategies and planning processes that affect evaluators. Participants will gain an appreciation for the nuances of federal evaluation policy activities, develop an understanding of how the activities relate to other data policy reforms, and be introduced to opportunities for ongoing participation from the evaluation community.

The Role of Federal Evaluation Activities in the “Evidence-Based” Policy and ...

Nick Hart, Ph.D.

Samantha Stone, Founder & CMO of The Marketing Advisory Network LinkedIn reports “In an average company, only 3% of employees share company-related content but they are responsible for driving a 30% increase in the content’s total likes, shares, and comments.” I set out to find out what’s holding employees back, and more importantly, what can be done to break through the barriers and drive more engagement. To achieve that goal, we went right to the source – surveying hundreds of employees from a wide range of organizations and we found some remarkable truths. In this session we’ll breakdown what holds employees back, but more importantly how to overcome the challenges. Attendees will walk away with an action plan focused on the four essential elements of employee advocacy that our research surfaced.

Four Essential Elements for Employee Advocacy

Influitive

The community manager has become an increasingly important and valuable role in the integrated marketing mix, with responsibility for more advanced skills around content, crisis, and data analysis. We're seeing the emergence of a trend where more brands and organizations will bring community management responsibilities in-house. Varying resources, needs, and goals mean the brand and agency relationship will take on different forms and functions as the landscape and community management capabilities evolve with an integration across marketing silos. So what does that mean for agencies? It means their role is evolving. We take a look at how different brands and companies approach community management internally and externally and the critical roles of agency partners so that organizations around the globe can maximize their relationships with agency partners. We feature interviews and case studies from potential brands BP, Nestle, Ford, IBM, and/or others.

How the Evolution of Social Media is Impacting the Integration of Brand + Age...

Ogilvy Consulting

Wake up! It's time to talk about data! Some of us can't get enough of data, while others of us find it, well...boring. In this webinar, we'll show you why data is power - and how knowing what to measure will drastically grow your organization. WebLink President, CEO, and Founder DJ Muller will walk you through 5 surefire ways that you can use data to get more members - and prove that data is anything but boring once and for all! In this webinar you will learn how to: interpret website traffic data to identify and target prospects; utilize data to boost website traffic and member referrals; create member personas to develop a personalized member engagement strategy; and track lead source data to improve marketing results.

5 Surefire Ways to Grow Membership Using Data

WebLink International

Betty and Gerald Moore Foundation Presentation

Beth Kanter

Financial Advisor Social Media Infographic

The 401k Study Group ®

Ned workwise-week 5 508

CASATmedia

Social media unit one personal project

Bruce Roberts

How to Create Engaging Data-driven stories

BuzzSumo

Affluent Millennials are on the brink of a massive generational transfer of personal wealth and, as one of the largest generations in history, this powerful demographic will command major changes within the finance industry. How can you help your Financial Services clients prepare for it? Tune into this webinar where Emily Friedman, senior research consultant at LinkedIn, will present results from a global study conducted by LinkedIn and Ipsos of about 9200 Millennial and GenX Internet users to answer this question.

Live Webinar: Winning Affluent Millennials

Social media and employees

Becky Carroll

IT Purchasing Goes Social

Social Media and Your Salesforce: Slides from 2014 IASA BootCamp+

Darin Reffitt

Social Selling Index: Measure Your Social Selling & Drive More Pipeline

Simone Van Cleve

Webinar: Online Outreach Tactics

HHS Digital

What's hot (19)

Mkt 578 week 4 individual assignment ethical and legal issues paper

BuzzSumo Backlinks Overview Webinar

FST Media - Winning in the Social Revolution

Debra Askanase: Building Community from Content Data

The Role of Federal Evaluation Activities in the “Evidence-Based” Policy and ...

Four Essential Elements for Employee Advocacy

How the Evolution of Social Media is Impacting the Integration of Brand + Age...

5 Surefire Ways to Grow Membership Using Data

Betty and Gerald Moore Foundation Presentation

Financial Advisor Social Media Infographic

Ned workwise-week 5 508

Social media unit one personal project

How to Create Engaging Data-driven stories

Live Webinar: Winning Affluent Millennials

Social media and employees

IT Purchasing Goes Social

Social Media and Your Salesforce: Slides from 2014 IASA BootCamp+

Social Selling Index: Measure Your Social Selling & Drive More Pipeline

Webinar: Online Outreach Tactics

Similar to Social media as it relates to family practice attorneys

Social media - it's changing our world - especially that of financial advisors, asset managers and other financial professionals. Some 70% of wealthy investors have altered their investments because of social media. Leadership teams around the globe are grappling with the rapid adoption of, increasing reliance on and relationship dynamics fueled by social platforms. Facts called out in the soon-to-be released book, The Socially Savvy Advisor, may have bordered on blasphemy in board rooms years ago. But, as author Jennifer Openshaw clearly points out, these behaviors are setting new rules of engagement. During this webinar, Jennifer Openshaw will moderate a conversation to answer your biggest questions about social media, along with Stuart Fross, Dan Swift and Amy McIlwain. Topics covered include: How to create a compliant social media policy (template in book). Best practices for using LinkedIn & Twitter for marketing and client servicing (with real case studies). How to create great content; how to use social media for PR & event promotion - Plus, strategies to save time and create a unified approach.

Webinar: How to Become Socially Savvy While Remaining Compliant

How to Effectively Use Social Media in Your Law Practice

Mark Hewitt

Reputation management df 08.13

California Dental Association

Social Media Proposal for Real Estate - Digital Marketing

Saifi Rizvi -Google Adwords Certified

Does your firm provide client-centric services while promoting business growth? We understand that large firms like yours have unique business development challenges. For example, a firm has to manage independent rainmakers, pursue prospective clients, and empower lawyers to establish long-term clients—all while providing top-notch legal services. Do you have the right tools in place to make business development at your firm a collaborative effort? Let’s discuss ways to organize your firm so that business development initiatives can help you create repeat business, smarter ways to work cross-functionally, and overall firm growth. Join Emma Raimi-Zlatic, Clio’s Affinity Program Manager, and Joshua Lenon, Clio’s Lawyer in Residence, as they explore: Why large firm business development differs from typical marketing How successful law firms make clients the center of their marketing How to structure your business development efforts for success

Collaborative business development for mid size and large law firms

Clio - Cloud-Based Legal Technology

Social Recruiting

Drake International

Social media for law firms and lawyers

Leslie Larson

Social Media Essentials for Mortgage and Real Estate Professionals

Kristin Messerli

Social Media Marketing: Tenets to Drive the Success of your Law Firm

Tutak Consulting

How to Uncover New Opportunities Using Social Data

Sarah BenSimon

How to Use Blogging and Social Media to Build A Thriving Law Practice

Good2bSocial

The Intrinsic Value of Social Media

Bill Griffin

Social Media for Real Estate Agents

PR 20/20

MBA Capstone - Social Media Benchmark in Local Small Businesses

Ali Kelly

Social Media For B2B Companies - Good Idea or Waste oCIPH regina keynote 1017...

Brian Bluff

Description Social media is an effective and affordable way to expand the reach and strength of your brand. Yet, many B2B companies think of it as the folly of children and have been slow to jump aboard. This session will explore: • How B2B companies can use social media to deliver powerful cost effective results. • The top objections company leaders have to participating in social media and why they should reconsider. • How Google's amplified focus on quality original content and social media work together to create an incredible opportunity. • What you can measure and what you should expect in return. • Getting started - planning an integrated Internet marketing program. Who Should Attend • CEO's/Presidents/Owners • Sales and/or Marketing Managers • Webmasters

Social Media for B2B Companies - Good Idea or Waste of Time - CIPH Regina key...

Brian Bluff

Email Marketing and Social Media 101

Suzanne Doughty

Social media strategy presentation

Larry Kwirirayi

Each day dawns with a new digital platform, app, or data provider courting you for your scarce dollars and attention. To be successful at digital content and marketing, publishers and brands must start with a strategy that puts people at the center of their efforts, defining the kind of relationship they will — and won’t — have with their audiences. Technologies will come and go, so we will discuss the components of a modern digital marketing strategy that will have staying power beyond the next bright shiny object.

The Secret to Digital Strategy Success

IAB Canada

Digital and Social Media Marketing: Digital Strategies for Promoting and Prot...

Mary Ann Davis

Similar to Social media as it relates to family practice attorneys (20)

Webinar: How to Become Socially Savvy While Remaining Compliant

How to Effectively Use Social Media in Your Law Practice

Reputation management df 08.13

Social Media Proposal for Real Estate - Digital Marketing

Collaborative business development for mid size and large law firms

Social Recruiting

Social media for law firms and lawyers

Social Media Essentials for Mortgage and Real Estate Professionals

Social Media Marketing: Tenets to Drive the Success of your Law Firm

How to Uncover New Opportunities Using Social Data

How to Use Blogging and Social Media to Build A Thriving Law Practice

The Intrinsic Value of Social Media

Social Media for Real Estate Agents

MBA Capstone - Social Media Benchmark in Local Small Businesses

Social Media For B2B Companies - Good Idea or Waste oCIPH regina keynote 1017...

Social Media for B2B Companies - Good Idea or Waste of Time - CIPH Regina key...

Email Marketing and Social Media 101

Social media strategy presentation

The Secret to Digital Strategy Success

Digital and Social Media Marketing: Digital Strategies for Promoting and Prot...

Recently uploaded

ICT role in 21st century education and it's challenges.pdf

Islamia university of Rahim Yar khan campus

Dreaming Music Video Treatment _ Project & Portfolio III

NhPhngng3

Report Writing Webinar Training

KylaCullinane

• For a full set of 390+ questions. Go to https://skillcertpro.com/product/aws-data-engineer-associate-dea-c01-exam-questions/ • SkillCertPro offers detailed explanations to each question which helps to understand the concepts better. • It is recommended to score above 85% in SkillCertPro exams before attempting a real exam. • SkillCertPro updates exam questions every 2 weeks. • You will get life time access and life time free updates • SkillCertPro assures 100% pass guarantee in first attempt.

AWS Data Engineer Associate (DEA-C01) Exam Dumps 2024.pdf

SkillCertProExams

SOLID WASTE MANAGEMENT SYSTEM OF FENI PAURASHAVA, BANGLADESH.pdf

Mahamudul Hasan

Dreaming Marissa Sánchez Music Video Treatment

nswingard

My Presentation "In Your Hands" by Halle Bailey

hlharris

The workplace ecosystem of the future 24.4.2024 Fabritius_share ii.pdf

Senaatti-kiinteistöt

Yesterday in Lagos, I had the honour of delivering a lecture titled “If this Giant Must Walk; Manifesto for a New Nigeria“ at the Inaugural Memorial Lecture of Prince Emeka Obasi, founder and publisher of Business Hallmark and the inspirational figure behind the Public Policy Research and Analysis Centre - promoters of the revered Zik Leadership and Governance Awards. My lecture focused on the challenges of nation-building in Nigeria and how we can approach them in a way that promotes progress and unity. I discussed the many sources of concern about our country’s future prospects, including violent conflicts, revisionist contestations of the Amalgamation Act of 1914, discontent with the Nigerian economy, and dysfunctions in the federal system. Central to my lecture was the call to address these challenges by crafting a new manifesto for Nigeria. This manifesto, I proposed, should champion integrity, compassion, character, competence, and commitment to national unity and progress within a framework of democratic governance and cultural diversity. I firmly believe that by doing so, we can guide Nigeria to stride forward with pride and purpose. I want to thank the Board and Management of the Public Policy Forum for their kind invitation to speak at this important event and for their commitment to promoting public policy research and analysis in Nigeria. My gratitude also to the late Prince Emeka Obasi, a true inspiration and a builder of bridges across divides, for his contributions to the country. My thoughts are with his family and loved ones.

If this Giant Must Walk: A Manifesto for a New Nigeria

Kayode Fayemi

Bring back lost lover in USA, Canada ,Uk ,Australia ,London Lost Love Spell C...

amilabibi1

lONG QUESTION ANSWER PAKISTAN STUDIES10.

lodhisaajjda

Digital collaboration with Microsoft 365 as extension of Drupal

Fabian de Rijk

Chiulli_Aurora_Oman_Raffaele_Beowulf.pptx

raffaeleoman

Proofreading: Basics to Artificial Intelligence Integration. Become a Professional Proofreader and Editor Leveraging Human Expertise and Artificial Intelligence (AI) Technology and Tools. Table of Contents MODULE 1: INTRODUCTION TO PROOFREADING What is proofreading, and how is it different from editing? The importance of proofreading in publishing and communication Types of materials that require proofreading (books, articles, websites, legal documents, etc.) Proofreading marks and symbols MODULE 2: DEVELOPING PROOFREADING SKILLS MODULE 3: PROOFREADING TECHNIQUES Preparing for the proofreading process (setting up the workspace, tools, etc.) Reading techniques (line-by-line, word-by-word, backwards reading) Using proofreading checklists and guidelines Cross-checking against style guides and reference materials Marking up corrections and queries MODULE 4: PROOFREADING DIFFERENT TYPES OF CONTENT Proofreading fiction and non-fiction books Fiction Books: Non-Fiction Books: Proofreading academic and scientific papers Proofreading legal and business documents Proofreading websites and digital content Proofreading marketing and advertising materials MODULE 5: PROOFREADING TOOLS AND RESOURCES MODULE 6: PROOFREADING WORKFLOWS AND BEST PRACTICES MODULE 7: BUILDING A SUCCESSFUL PROOFREADING CAREER MODULE 8: AI TEXT EDITING AND PROOFREADING Benefits and limitations of AI in this field Benefits of AI in Proofreading: Limitations of AI in Proofreading: Examples of AI-powered text editing and proofreading tools Combining AI with Human Expertise AI Ethics and Bias in Text Editing Future Trends and Developments in AI Text Editing This cutting-edge course equips you with the essential skills and tools to become a proofreading pro in the age of AI technology. Designed for writers, editors, content creators, and anyone seeking to elevate their proofreading game, this masterclass combines time-tested proofreading techniques with the latest AI-powered text editing solutions. Through in-depth modules, you will master the art of proofreading, from developing razor-sharp attention to detail to mastering grammar, punctuation, and style guidelines. This masterclass also dives deep into the world of AI text editing. You’ll discover how AI-powered tools can aid in grammar and style checking, context-aware spell checking, consistency management, content optimization, and more. You will learn to seamlessly integrate AI tools into your proofreading workflows, combining the best of human expertise and AI technology for unparalleled results. Finally, this course will help you discover how to harness the power of AI to streamline your proofreading workflows, enhance accuracy, and deliver impeccable content every time, thanks to advanced proofreading techniques, such as line-by-line reading, backward reading, and cross-checking against reference materials, ensuring no error goes unnoticed.

Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...

David Celestin

I had the honour of presenting my reflections on the autobiography of Professor Isaac Folorunso Adewole, titled "Uncommon Grace." As someone deeply invested in documentation and history, I found Professor Adewole's decision to narrate his journey from humble beginnings to occupying one of the highest offices in the land both inspiring and invaluable. In this eloquently written memoir, Professor Adewole provides a comprehensive account of his life, from his ancestral roots to his time as Minister of Health in Nigeria. The unique aspect of this autobiography is that he portrayed himself authentically without taking the help of third-party narratives, which is often seen in accounts of high-ranking officials. His upbringing was greatly influenced by his father's commitment to education. He became a prominent figure in advocating for the rights of the underprivileged through trade unionism. His story is one of unwavering determination, resilience, and faith. His experiences, including both successes and struggles, provide priceless lessons on leadership, perseverance, and the alignment of personal values with public service. While reading "Uncommon Grace," I was struck by the deep leadership lessons that are embedded within its chapters. Professor Adewole stresses the importance of inclusivity, servant leadership, and planning, which are all highly relevant in today's complex world. His commitment to accountability, as well as his primary responsibility as a researcher, serves as a guiding light for aspiring leaders across various disciplines. During his tenure as the Vice Chancellor of the University of Ibadan, he led with visionary leadership and transformative impact. His accomplishments have been meticulously documented in the book, which can serve as a blueprint for rejuvenating institutions and promoting academic excellence. In the latter part of his autobiography, Professor Adewole shares his experiences as a Minister, detailing the challenges he faced while serving the public with integrity and courage. His reflections on the complexities of public service, coupled with his commitment to the well-being of the nation, offer practical insights for policymakers and citizens alike. I have carefully read "Uncommon Grace" and it is more than just a memoir. It is a timeless book that is hard to put down once you start reading. While intellectuals may continue to debate whether uncommon grace was made possible by uncommon preparation or the other way around, I applaud Professor Adewole for sharing his ideas, knowledge, and experience with the public. I highly recommend this book to everyone.

Uncommon Grace The Autobiography of Isaac Folorunso

Kayode Fayemi

Recently uploaded (15)

ICT role in 21st century education and it's challenges.pdf

Dreaming Music Video Treatment _ Project & Portfolio III

Report Writing Webinar Training

AWS Data Engineer Associate (DEA-C01) Exam Dumps 2024.pdf

SOLID WASTE MANAGEMENT SYSTEM OF FENI PAURASHAVA, BANGLADESH.pdf

Dreaming Marissa Sánchez Music Video Treatment

My Presentation "In Your Hands" by Halle Bailey

The workplace ecosystem of the future 24.4.2024 Fabritius_share ii.pdf

If this Giant Must Walk: A Manifesto for a New Nigeria

Bring back lost lover in USA, Canada ,Uk ,Australia ,London Lost Love Spell C...

lONG QUESTION ANSWER PAKISTAN STUDIES10.

Digital collaboration with Microsoft 365 as extension of Drupal

Chiulli_Aurora_Oman_Raffaele_Beowulf.pptx

Proofreading- Basics to Artificial Intelligence Integration - Presentation:Sl...

Uncommon Grace The Autobiography of Isaac Folorunso

Social media as it relates to family practice attorneys

1. Social Media and Family Practice Attorneys Sue Koch, Chief Navigator- Soaring Solutions | sue@soaringsolutions.net

2. Why Social Media? An independent study showed that of 58 million consumers seeking an attorney in the past year, 75% cited using online resources at some point in the process* *Source: Stephen Fairley -The Rainmaker Institute

4. The Foundation of Efﬁciency • Business Goals & Objectives • AudienceTargeting • Brand &Voice • Traditional Marketing Integration • Reputation Management • Content Social Media Strategy

5. Content Hub: Blog • Thought Leadership • Search Engine Optimization • Amplify Exposure • Lead Generation

6. Blog Best Practice • OfferValue • Blog vs Article • Consistency • Respond to Comments • Relatable Stories • Family Needs

7. Social Media Case Studies Dorsey & Whitney LLP: Quirky Questions Blog

8. Content – You’re the Expert

9. Why Facebook? Surprise Statistic: Facebook Pages are only 2nd to LinkedIn in bringing attorneys referrals *Source: Stephen Fairley -The Rainmaker Institute

10. Why Facebook? • Thought Leadership • Search Engine Optimization • Build Community • Amplify Exposure • Lead Generation • Advertising Options

11. Facebook Best Practice 80% of attorneys say they’ve seen an increase in cases involving social media. 1/3 of divorce ﬁlings last year included the word “Facebook”.

12. Social Media Case Studies Facebook Page

13. Why Facebook? People love to help

14. LinkedIn LinkedIn is the only social media site whose usage among those over the age of 50 is greater than those aged 18-29.

15. LinkedIn 70% of those surveyed about how they do research on a professional services provider used LinkedIn as a key tool.

16. Being Fore of Mind With referrals being the key source of new business for lawyers, social media has the power to accelerate and amplify this process, exponentially.

17. LinkedIn- 2 Simple Steps 1.  Complete your proﬁle 2.  Post activity updates

18. Next Steps

19. Q & A Sue_Koch SoaringSolutions SueKoch

Social media as it relates to family practice attorneys

Recommended

Recommended

More Related Content

What's hot

What's hot (19)

Similar to Social media as it relates to family practice attorneys

Similar to Social media as it relates to family practice attorneys (20)

Recently uploaded

Recently uploaded (15)

Social media as it relates to family practice attorneys