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Company Background 
Name Facebook, Inc. 
Current CEO Mark Zuckerberg 
Revenue $ 5.08 billion (2012) 
Profit $ 53 million (2012) 
Employees 4,619 (2012) 
Competitors 
Twitter, MySpace, Google+, LinkedIn 
and IGLOO. 
More information at:
“Facebook's mission is to give people 
the power to share and make the 
world more open and connected.” 
More information at:
Evaluation 
Does it include…? 
Customers Products/ 
Services 
Markets 
Yes No Yes 
Technology Concern for 
survival 
Philosophy 
No No No 
Self-concept Concern for 
public image 
Employees 
No No No 
More information at:
Does it mention values like…? 
Citizenship Teamwork 
No No 
Excellence Integrity 
No No 
Customer or product-oriented? 
Customer-oriented 
Score 
1.3/4.5 
More information at:
MORE 
For more information about this 
presentation please visit our website! 
Facebook Mission Statement 
2013 - Strategic Management 
Insight 
Take a look at our other presentations! 
More information at:

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Facebook mission statement

  • 1.
  • 2. Company Background Name Facebook, Inc. Current CEO Mark Zuckerberg Revenue $ 5.08 billion (2012) Profit $ 53 million (2012) Employees 4,619 (2012) Competitors Twitter, MySpace, Google+, LinkedIn and IGLOO. More information at:
  • 3. “Facebook's mission is to give people the power to share and make the world more open and connected.” More information at:
  • 4. Evaluation Does it include…? Customers Products/ Services Markets Yes No Yes Technology Concern for survival Philosophy No No No Self-concept Concern for public image Employees No No No More information at:
  • 5. Does it mention values like…? Citizenship Teamwork No No Excellence Integrity No No Customer or product-oriented? Customer-oriented Score 1.3/4.5 More information at:
  • 6. MORE For more information about this presentation please visit our website! Facebook Mission Statement 2013 - Strategic Management Insight Take a look at our other presentations! More information at: