4. We are data-obese
“In an era of
information obesity, we
need to eat better.
There‟s a reason they
call it a feed after all”
-EddDumbill
“Seek. Not too much. Mostly
facts. Eat low on the sort of
„information food chain‟, and
stick close to sources.”
-Clay Johnson
www.theinformationdiet.com
5. 1 minute on the Internet:
61,141 hours of
204 million e-mails music streamed on
are sent Pandora
20 million photos 100+ LinkedIn
are viewed of accounts are
Flickr added
20 people are victims 6 new Wikipedia
of identity theft articles published
2 million+ search
$83,000 in sales
queries are initiated
on google on Amazon.com
Source: bigdatadiary.com
6. With the advent of social media
2 uses:
1. Analytical use
2. Enabling new
products
…came BIG
8. So what exactly is Big Data? contin
Volume
Velocity
Variety
Still don’t get it?
Big Data is generated by the pace at which data is
generated
9. “We are able to run complex,
Boolean Searches across
millions of articles in our
content archive and get back
precise returns in seconds
or minutes Instead of days
and weeks.”
-Amy Sweigert
Vice President of Information Managemen
Associated Press
10. But how did we get
here?
(and at machine speed)
11. Scientific Social & economic
data changes
BIG DATA
12. …and why should I even care?
It will continue to grow exponential
13. To put things into perspective…
RFID Tags:
In 2005 there were 1.3 billion tags…
And by 2011 there were 30 billion tags
Source: IBM
