35 successful online reputation management orm tips for global travel & tourism industries
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35 successful online reputation management orm tips for global travel & tourism industries
- 2. http://socialbubble.global Tip 1: Get online and establish a strong and positive presence.
- 3. http://socialbubble.global Tip 2: Make sure your own accounts are secure.
- 4. http://socialbubble.global Tip 3: If someone mentions something positive about you on a site such as Yelp, reward him or her with a coupon, freebie or a simple thank you.
- 5. http://socialbubble.global Tip 4: Optimize brand video with your company name on YouTube, which is widely considered to be the second largest search engine.
- 6. http://socialbubble.global Tip 5: Be cautious about your personal activities, both past and present.
- 7. http://socialbubble.global Tip 6: Connect with the media, which can help you get positive media exposure."
- 8. http://socialbubble.global Tip 7: Publish Quality Content.
- 9. http://socialbubble.global Tip 8: Create a web presence on all social media platforms.
- 10. http://socialbubble.global Tip 9: Don’t neglect your social media accounts.
- 11. http://socialbubble.global Tip 10: Consider your brands and products.
- 12. http://socialbubble.global Tip 11: You need to build out online materials and social profiles for more than just your company name.
- 13. http://socialbubble.global Tip 12:Protect individuals reputation associated with the business.
- 14. http://socialbubble.global Tip 13: Implement authorship where applicable.
- 15. http://socialbubble.global Tip 14: Use Blog.
- 16. http://socialbubble.global Tip 15: Avoid making controversial comments in an interview, because your personal and corporate reputations are inseparable.
- 17. http://socialbubble.global Tip 16: Don’t bring your private life into the online world, for example posting personal tweets, as your offline and online worlds are one and the same.
- 18. http://socialbubble.global Tip 17: Deal with the underlying cause of problems instead of concealing or ignoring them, which could show you in a bad light.
- 19. http://socialbubble.global Tip 18: Always behave yourself because anything you say and do could be made public and will be judged.
- 20. http://socialbubble.global Tip 19: Train your employees on your reputation management plan. Let them know what your goals are because their views will reflect on you.
- 21. http://socialbubble.global Tip 20: Be careful what you tweet or post because what you say reflects your company.
- 22. http://socialbubble.global Tip 21: Hire the right people for submitting tweets and posts, especially those who will use the right account and not post anything negative online.
- 23. http://socialbubble.global Tip 22: Consider your audience when tweeting or posting, as your message could be offensive to some people.
- 24. http://socialbubble.global Tip 23: Always be present online by using social media monitoring tools, where someone can be contacted when mentions from customers arrive outside of business hours.
- 25. http://socialbubble.global Tip 24: Review scheduled tweets and posts to avoid contradictions in business matters or insensitive comments coinciding with major world events like an earthquake.
- 26. http://socialbubble.global Tip 25: Build a great service or product before revealing it to the public. A good first impression will create a good reputation for your business.
- 27. http://socialbubble.global Tip 26: Don’t lie about anything, because the truth will eventually come out.
- 28. http://socialbubble.global Tip 27: Recruit senior level professionals for your crisis management team to turn a crisis into an opportunity by communicating efficiently.
- 29. http://socialbubble.global Tip 28: Online Advertising can also be used together with Online Reputation Management.
- 30. http://socialbubble.global Tip 29: You will build reputation simply by having your business name or logo on the event listing, or delivering a presentation about a new product or innovation.
- 31. http://socialbubble.global Tip 30: Building your reputation as an expert also builds the reputation of your business and draws new customers.
- 32. http://socialbubble.global Tip 31: Regular newsletters can strengthen your personal connections with customers and reflect your business brand and personality.
- 33. http://socialbubble.global Tip 32: Content can and should be videos, photos, podcasts, e-books and newsletters as well.
- 34. http://socialbubble.global Tip 33: Pictures are great tools for maintaining your online reputation, whether you use photographs, cartoons, graphs, charts, illustrations, visuals can communicate complex messages in an instant.
- 35. http://socialbubble.global Tip 34: Infographics are a great way to share your branding online.
- 36. http://socialbubble.global Tip 35: Making email newsletters personal and effective, when it comes to establishing and maintaining your reputation online.