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What is the Difference
Between An “App”, a Platform
and a Social Network?
Social Media Education, Training & Support
www.mysocialintelligence.com
An application or App refers to a special kind of
software program that is developed for use on a
smart phone or mobile device
What Is An Application?
@ 2013 Social Intelligence Limited
What is a Platform?
@ 2013 Social Intelligence Limited
A Platform is a fully functional website like
Twitter, Facebook, LinkedIn, etc
Use and Functionality of Each
@ 2013 Social Intelligence Limited
Apps do not offer you the full
use and functionality that you get by directly
being on the platform itself
Social Network is…..
@ 2013 Social Intelligence Limited
A Social Network is developed for the main
purpose to publish content that can be
shared and interacted with.
Facilitators of Content
@ 2013 Social Intelligence Limited
Apps like Instagram are
facilitators of content that are
distributed through social networks
Apps as Tools
@ 2013 Social Intelligence Limited
Apps are like tools, to access fuller
programs or websites, they help with the
distribution or sharing of content
Thanks for watching the quick share of this post...
@ 2013 Social Intelligence Limited
Want to read the full blog post with all our guidance?
You can read it here:
The Social Intelligence Blog
Meet the author:
Shelley Röstlund
Who Are We? Connect with us
@ 2013 Social Intelligence Limited
We are an end-to-end social media agency. We support our clients through practical
business education and training; as well as provide specialist one-to-one consultancy to
craft social media strategies that integrate into existing marketing, communication and
online strategies.
We also efficiently support our clients in a very practical basis in their day-to-day
management of their social media through our array of social media administrative
support services - if you think we can assist you, connect with us!
social.intelligence
mysocial_intel
social-intelligence-limited
socialintel
www.mysocialintelligence.com
Who Are We? Connect with us
@ 2013 Social Intelligence Limited
We are an end-to-end social media agency. We support our clients through practical
business education and training; as well as provide specialist one-to-one consultancy to
craft social media strategies that integrate into existing marketing, communication and
online strategies.
We also efficiently support our clients in a very practical basis in their day-to-day
management of their social media through our array of social media administrative
support services - if you think we can assist you, connect with us!
social.intelligence
mysocial_intel
social-intelligence-limited
socialintel
www.mysocialintelligence.com

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What is the difference between an app, a platform and a social network?

  • 1. What is the Difference Between An “App”, a Platform and a Social Network? Social Media Education, Training & Support www.mysocialintelligence.com
  • 2. An application or App refers to a special kind of software program that is developed for use on a smart phone or mobile device What Is An Application? @ 2013 Social Intelligence Limited
  • 3. What is a Platform? @ 2013 Social Intelligence Limited A Platform is a fully functional website like Twitter, Facebook, LinkedIn, etc
  • 4. Use and Functionality of Each @ 2013 Social Intelligence Limited Apps do not offer you the full use and functionality that you get by directly being on the platform itself
  • 5. Social Network is….. @ 2013 Social Intelligence Limited A Social Network is developed for the main purpose to publish content that can be shared and interacted with.
  • 6. Facilitators of Content @ 2013 Social Intelligence Limited Apps like Instagram are facilitators of content that are distributed through social networks
  • 7. Apps as Tools @ 2013 Social Intelligence Limited Apps are like tools, to access fuller programs or websites, they help with the distribution or sharing of content
  • 8. Thanks for watching the quick share of this post... @ 2013 Social Intelligence Limited Want to read the full blog post with all our guidance? You can read it here: The Social Intelligence Blog Meet the author: Shelley Röstlund
  • 9. Who Are We? Connect with us @ 2013 Social Intelligence Limited We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies. We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us! social.intelligence mysocial_intel social-intelligence-limited socialintel www.mysocialintelligence.com
  • 10. Who Are We? Connect with us @ 2013 Social Intelligence Limited We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies. We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us! social.intelligence mysocial_intel social-intelligence-limited socialintel www.mysocialintelligence.com