1. SoCal MRA Chapter June 2012
News Bulletin
MRA Annual Conference & Expo in San Diego—June 4—6
MRA's Annual Conference to be held on June 4-6 in San Diego is three motivating days of
high-level content in an energetic, warm and welcoming environment. It's a genuine peer-to-
peer event where life experience merges with learning. You are guaranteed to collaborate
and connect with a community of MR professionals "who do what you do,"
share your interests and can help you succeed. It's also a lot of fun! MRA Annual Conference
Hilton Bayfront, San Diego, CA
SoCal Chapter Pub Crawl Event—Sunday, June 3rd, 2012
The SoCal Chapter is excited to be hosting it’s second Pub Crawl event, in the Gaslamp District of
San Diego, on Sunday, June 3rd. The first one was held in 2009, in conjunction with the MRA Fall
conference, and it was a big success. The event ticket includes a beverage ticket for each of the
first 6 venues, along with appetizers at the first 4 venues.
What better way to familiarize yourself with the area, meet up with colleagues that you haven't seen
in a while, and get introduced to new contacts.
A Big Thank You Goes Out To All Of Our Pub Crawl Event Sponsors
S tay in touch with the S oC al C hapter
Visit our website: http://socalmra.com/
Also. join our group on LinkedIn: http://www.linkedin.com/groups?gid=51165&trk=myg_ugrp_ovr. This is a great way to
get involved with discussions and givre feedback.. We are very interested in servicing our members, so we look forward
to your involvement with the chapter.

2. Page 2 SoCal Chapter News Bulletin—June 2012
Announcing the 2012—2013 SoCal Board of Directors
We are proud to announce our 2012—2013 Board of Directors and Advisors for the SoCal Chapter:
President: Ginger Blazier / Directions In Research, Inc.
President Elect: Tobin Bailey / Research Now
Immediate Past President: Myla Kovac / Field Dynamics
Treasurer: Lorei Musselman, LA Research, Inc.
Secretary: Carey Trotta Ragni / Trotta & Associates
Director At Large—Education - Anthony Patino, Loyola Marymount University
Director At Large—Membership – Jessica Parada / LA Research
Director At Large—Programs/Events - Angelique Uglow / STS
Director At Large—Communications - Mauricio Vasquez, Research Now
___________________________________________________________________________
Advisors:
Education – Rudy Yu, Universal Studios / Membership – Ben Sheck, Taylor Research, Inc.
Programs/Events – Lynn Stalone, I/H/R Research Group / Communications – Tony Blass, Field Dynamics
Announcing the 2012—2013 SoCal MRA Board Ins tallation & Annual Member Reception
July 10 t h , 5:30pm – 8:30pm
Members Free/Non-Members $10
Come join us for this exciting SoCal Chapter The event will be at the Café Sevilla Restaurant &
event. Debby Schlesinger, MRA Chairman Elect, Tapas Bar in Long Beach. It is an authentic Spanish
will be installing the new board members for cuisine experience and the latest addition to Long
2012—2013. In addition, this event will be our Beach's vibrant Pine Avenue, offering a casual ele-
annual membership get together. We will inform gant contemporary Spanish ambiance.
the members of what was accomplished in the Café Sevilla
previous year and an insight in to what will be hap- (562) 999-4503
pening for the new board year. 140 Pine Ave., Long Beach, CA
It is important that both members and non-members RSVP, so that we can get an accurate headcount.
RSVP by sending an e-mail to:
Angelique Uglow, angelique.uglow@gmail.com or Ginger Blazier, gblazier@diresearch.com.
Go to our website, http://socalmra.com/, for more details.
Other Chapter News
California Department of Education- Career readiness campaign
Myla Kovac, SoCal Chapter President was invited to participate in the California Department of Education “Career Readiness Sum-
mit” on May 4th in Sacramento. It was a very eye opening event with a lot to absorb. The California Department of Education invited
our chapter to participate and educate teachers in K-12 regarding the advancements and changes to marketing research. CDE
(California Department of Education) is proceeding with 17 key objectives to support, strengthen and sustain career and technical
education in the California. The initiative builds on the goals outlined in “A Blueprint for Great Schools”. It was exciting to speak
about PRC and the careers that can be found in Marketing Research with HS Diplomas through MBA degrees and the steps students
can take to be part of the marketing research community. We will continue to be an important resource for the CDE.
Winning isn't everything, but wanting to win is.” - Vince Lombardi