1. CONNECT AND COMBINE
Chopping Board
Nam-Hee Ku

2. CONNECT AND COMBINE
Brainstorming – Function of Chopping Board
Nam-Hee Ku

3. CONNECT AND COMBINE
Brainstorming – Function of Wooden Spoon
Nam-Hee Ku

4. CONNECT AND COMBINE
Common Ground of Chopping Board + Wooden Spoon
 Use by hand
 Belong to kitchen
 Use with other usility, for instance with Pot or Knife
 Same material
 Use for cooking
Nam-Hee Ku

5. CONNECT AND COMBINE
Problem
When I‘m cooking, my son disturbs me. It stressed me…
How can I solve this problem?
I should cook. Leave me
Later I will please.
play with you.
Mam, I want
to play with
you
right now!
Nam-Hee Ku

6. CONNECT AND COMBINE
Idea
Let‘s combine chopping board and wooden spoon for a brand new sport!
I have an Thanks mam.
idea!
You nees this
wooden
spoon.
Nam-Hee Ku

7. CONNECT AND COMBINE
Idea
Snowboard, Waveboard are out!
Choppingboard is in!!!
Nam-Hee Ku

8. CONNECT AND COMBINE
New Value Proposition of Chopping Board + Wooden Spoon
1.Preparing your shoes well 2.Are you ready? 3.Go!
4.Let‘s use your wooden spoon as chopping board stick. 5. I win!!
Nam-Hee Ku

9. CONNECT AND COMBINE
New Benefit
My kids have a new indoorsport
with Houshold Items.
Everyone can join this game easily.
I enjoy my cookingtime without
disturbing.
Do you want to join us ?
Nam-Hee Ku