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Conventions of media

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Lois Baker
Lois Baker
Design
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CONVENTIONS OF MEDIA By Lois Baker
WOMENโ€™S MAGAZINES (FASHION) Perfect hair and make up Bright colours Celebrities Relationship advice Attractive women Skinny women in more revealing clothing and fatter women more covered Skinny women with stylish clothes Instructive language Diet and health tips Young women
MENS PERFUME ADVERTS (TV) Neutral colours Strong men Bold writing Sporty active men Celebrities Well dressed (smart) Beautiful/sexy women
Conventional family (mum, dad and children) Very bright colours KIDS CEREAL ADVERTS TV mascot Comedy Cartoon characters children Happy backing music

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Conventions of media

  • 2. WOMENโ€™S MAGAZINES (FASHION) Perfect hair and make up Bright colours Celebrities Relationship advice Attractive women Skinny women in more revealing clothing and fatter women more covered Skinny women with stylish clothes Instructive language Diet and health tips Young women
  • 3. MENS PERFUME ADVERTS (TV) Neutral colours Strong men Bold writing Sporty active men Celebrities Well dressed (smart) Beautiful/sexy women
  • 4. Conventional family (mum, dad and children) Very bright colours KIDS CEREAL ADVERTS TV mascot Comedy Cartoon characters children Happy backing music