Designing IA for AI - Information Architecture Conference 2024
iOS App Distribution Tactics – What If I Don’t Want to Use App Store_.pdf
1. iOS App Development Solutions
– Relieve App Store Dependency
during App Distribution
Before you have your team of developers getting an app to enter into the distribution stage; it
becomes crucial for them to pass the approval process first. This is particularly for the iOS
app store as rejections are maximum here. Therefore, it demands testing to be done
mandatorily. This helps the app to reach the market seamlessly and win customers faster and
more successfully.
While talking about testing, there are two forms of testing usually performed. This includes
developer-level unit testing and managing data testing across a wide array of hardware.
In the article here, we will discuss in detail the distribution methods that make it easy to
perform the task of iPhone development and allow seamless app distribution without the
requirement of the App Store.
However, before that, let us first look into the guidelines of the App Store in the lines below.
App Store Guidelines
Avoid Making Apps Look too Corporate
This is the first rule that the Apple App Store desires all developers to remember. It is vital to
ensure; the app does not appear too corporate; or business-oriented. This might affect the
app to lose its desired value. In other words, it will fail to bring any value to the end audience.
Avoid Publishing App That is Available Only with Login
Identification
Another crucial rule for the iOS App Store is that developers need to refrain from publishing
an app available only with login identification.
Knowing the different guidelines for the Apple App Store, let us gain knowledge of the
different forms of distribution for iOS apps without using the App Store
2. Forms of Distribution for iOS Apps Without Channeling
the App Store
Two main forms of distribution get employed while building iOS app development solutions.
This includes-
• Apple Developer Enterprise Program
• Ad Hoc Program for Enterprises
In the lines below; we will understand these two programs carefully, listing the steps that get
followed while distributing the app using these two.
Apple Developer Enterprise Program
Apple Developer Enterprise Program allows developers to seamlessly distribute their app in
the form of a URL. This may be either through the internal site or the webserver.
Basically, for organizations, it requires the enterprise to perform the task of distribution
discreetly to the employees.
Knowing now about the Apple Developer Enterprise Program, let us now understand the
second program, the Ad Hoc Provisioning Profiles.
Ad Hoc Provisioning Profile
Have a look at this image to gain insight into this program.
3. Image Source - knowband.com
Using the ad-hoc app deployment option, developers get the flexibility to employ modes like a
private beta, or temporary distribution for sharing their iOS App.
All that they need to do is to deliver the app binary to each user either through mail or by a
download URL. This is followed by ensuring that the binary works on the device of the user.
It simultaneously requires adherence to some steps, the same have been listed down in the
lines below.
Steps to Follow for Distributing iOS App without App
Store Dependency
1. Deliver app binary to users through email or download URL. Make sure during the
process; you also add the UDID of each device, remembering to register them to the
Apple Member Center.
2. Export the app through Xcode option remembering to distribute the app binary with
MDM or mobile device management.
This will ensure that the app gets instantly installed on the device.
Knowing these two popular forms of distributing iOS app development solutions without using
the Apple App Store, and the steps that get followed in the second program; let us now also
understand the other techniques that developers can employ for performing this task.
Other Methods for iOS App Distribution without Apple
App Store Habituation
HockeyKit
Being a self-hosted, open-source version of HockeyApp, HockeyKit is mostly an iOS Ad-Hoc
updater framework. Known for enhancing the beta testing process to a great extent, it also
gives developers the flexibility to handle multiple applications through different bundle
identifiers. This is due to the flexibility of receiving one server installation alone.
Beta Builder
Have a look at the image below to gain insight into how the Beta Builder allows iPhone
development services to occur outside the Apple App Store.
4. Image Source -armia.com
The image above depicts the simple flow of the app distribution process for the iOS app
outside the Apple App Store. It requires the developer to perform these tasks-
• Enroll in program
• Build app
• Create app record
• Upload app
• Beta test the app
• Submit it
• Get it released
Wrapping Up
Undoubtedly, it is a strenuous and time-consuming task to build the app, and thereafter get it
published and shared. Hence, it demands the use of the right techniques so that the release
is seamless.
Today, one of the most efficient techniques that make this process quite streamlined is
limiting the distribution of the app on the Apple App Store. However, it might be difficult to
utilize the right approach while performing this task. It is therefore recommended to get in
touch with a mobile app development company. They will channel their technical prowess in
employing the best practices to get your app distributed seamlessly without you facing any
form of challenges whatsoever.