Email Marketing Getting Started Guide

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This email marketing getting started guide provides tips for new email marketers. It recommends sending email for lead generation during economic downturns. It stresses using email service providers, ensuring high deliverability, using good design practices, and growing an email list. The guide suggests focusing on choosing a service provider, deliverability, design, and growing subscriber lists to succeed with email marketing.

Technology Business

Email Marketing
Getting Started Guide
Steve Lionais
slionais@isl.ca
Twitter: slionais

Photo: Flickr user SC Fiasco

Why Send Email?

The Economy Photo: Flickr user kevindooley

Photo: Flickr user kamshots

Deliverability

Photo: Flickr user NDevilTV

Inﬂuence Performance

Email Design

Photo: Flickr user benjaminlansky

Send Lots of Email

Photo: Flickr user
Charles Williams

Grow Your List

Photo: Flickr user brandi666

Photo: Flickr user Newsbi Pix

• Service Provider
• Deliverability
• Good Design
• List Growth

slionais@isl.ca
www.slideshare.net/slionais

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