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Zanran - a tale 1
people Jon Goldhill Yves Dassas MBA from London Business School Started telecom information business in 1987 PhD in electrochemistry Started voice processing business in 1995 Built international telephony business  together 2
3
4
5
6 ..While in early beta, this is a pretty exciting place for a data junkie.   www.clearhonestdata.com 12 May 2011 Is Zanran Any Good? Short answer: For some queries, yes, Zanran is quite good. Almost scarily so, actually.  http://SearchEngineLand.com 12 May 2011 I don't usually post on non-patent or other IP matters, but I'm making an exception for a valuable search engine that should be used when it's data rather than words that you are looking for.... Steve van Dulken’s blog on Patents and IP, 13 Aug 2011
7 How did we get here?
Image classification (filtering) 8
Difficult! 9
10 Started fundraising, January 2008 Gave up on fundraising, May 2008 But... introduction to AWS user
11 in office in datacentre Amazon cloud ,[object Object]
 Very limited in scale
 Familiar
 Expensive – machines and space
 Committing
 Cheap to experiment
Scaleable

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AWS Customer Presentation - Zanran and AWS

  • 1. Zanran - a tale 1
  • 2. people Jon Goldhill Yves Dassas MBA from London Business School Started telecom information business in 1987 PhD in electrochemistry Started voice processing business in 1995 Built international telephony business together 2
  • 3. 3
  • 4. 4
  • 5. 5
  • 6. 6 ..While in early beta, this is a pretty exciting place for a data junkie.  www.clearhonestdata.com 12 May 2011 Is Zanran Any Good? Short answer: For some queries, yes, Zanran is quite good. Almost scarily so, actually. http://SearchEngineLand.com 12 May 2011 I don't usually post on non-patent or other IP matters, but I'm making an exception for a valuable search engine that should be used when it's data rather than words that you are looking for.... Steve van Dulken’s blog on Patents and IP, 13 Aug 2011
  • 7. 7 How did we get here?
  • 10. 10 Started fundraising, January 2008 Gave up on fundraising, May 2008 But... introduction to AWS user
  • 11.
  • 12. Very limited in scale
  • 14. Expensive – machines and space
  • 16. Cheap to experiment
  • 18.
  • 19. 13 Zanran back end – batch processing Crawl the internet Stage 1 Stage 2 Stage 3 Stage 4 new PDF, Excel, etc Amazon RDS Image processing Is this a graph? Text extraction Find a title + other useful text index Solr 2
  • 20. 14 scale Crawling Image processing Text extraction Re-indexing 10 small instances 300 small instances 20 small instances 1 extra large instance
  • 21. 15 reliability Solr: 6 months RDS: 19 months S3: 100m+ files stored
  • 22. Benefits from using Amazon scaleability – from 3 to 303 servers scaleability – from 7 to 17GB RAM flexibility – Solr development servers ‘ecosystem’ – RightScale, forums lower capital and operations costs 16
  • 23. office dog not present today 17