The common connection is: - 8949 Wilshire Boulevard, Beverly Hills is the address of The Getty Center, an art museum in Los Angeles. - Thomas Edison was an American inventor who developed many devices that greatly influenced life around the world, including the motion picture camera and the long-lasting, practical electric light bulb. - The Getty Center has an extensive collection of Thomas Edison's papers and artifacts related to his work and inventions. So the connection is that The Getty Center located at 8949 Wilshire Boulevard houses artifacts and papers related to American inventor Thomas Edison.

1. Presents
Business Quiz
4th & 5th April 2009
Thiagarajar School of Management, Madurai
http://www.tsm.ac.in/yukti09.htm

2. 3
1 T1
2 4
5
T2
Click the respective nos to enter the rounds

3. Round 1

4. Round 1
Ground Rules
• Total no of questions: 12
• Direct answer – 5 points
• Answer for passed question – 3 points
• Quiz Master’s decision is final

5. Round 1
Q -1
1. Who was the first Indian Celebrity to have
a Barbie doll modeled on her ?

6. Round 1
Q -1
Answer
Katrina Kaif

7. Round 1
Q -2
2. “ Internet Bus “ – Who has launched this
program recently ?

8. Round 1
Q -2
Answer
The Internet Bus Project is an attempt to educate people about
the Internet by Google.
The customised Internet-enabled bus, travels to several towns
and cities across India

9. Round 1
Q -3
3. Identify this person in
news

10. Round 1
Q -3
Answer
AS Murthy – CEO, Satyam Computers

11. Round 1
Q -4
4. Name the lesser known brand of Future
Group being endorsed by the Slumdog
Millionaire fame Freida Pinto.

12. Round 1
Q -4
Answer
She

13. Round 1
Q -5
5. Which agency handles TATA NANO
account ?

14. Round 1
Q -5
Answer
Rediffusion Y & R

15. Round 1
Q -6
6. Holii – Life style brand is the joint
venture between __________& __________

16. Round 1
Q -6
Answer
Future Group & Hidesign

17. Round 1
Q -7
7. They forced me to quit. Who am I ?

18. Round 1
Q -7
Answer
Rick Wagoner, CEO of
General Motors

19. Round 1
Q -8
8. Identify this book.

20. Round 1
Q -8
Answer
SMG

21. Round 1
Q -9
9. ______ is the likely successor of ______.
Name them.

22. Round 1
Q -9
Answer
Ajit Jain
Warren Buffet
(Berkshire Hathaway)

23. Round 1
Q -10
10. Which troubled company is
associated with Blue Green Constructions
and Investment ?

24. Round 1
Q -10
Answer
Subhiksha

25. Round 1
Q -11
11. Pepsi has recently launched refreshing
lemon drink in India under which brand ?

26. Round 1
Q -11
Answer
Nimbooz

27. Round 1
Q -12
12. Identify this personality.

28. Round 1
Q -12
Answer
Timothy Geithner
US Treasury Secretary

29. Round 1
Audience !
Its your turn now !
If you are smart enough, you can
win Kodak Cameras and Accessories

30. Audience Question 1
Identify this personality.

31. Audience Question 1
Answer
Bernard Madoff
(Bernard Madoff Ponzi Scheme - Former
NASDAQ chairman Bernard Madoff ran
his $50 billion hedge fund as a Ponzi
scheme, paying investors fake returns
from other investors money)

32. Audience Question 2
Identify this company.

33. Audience Question 2
Answer
HDIL

34. End of
Round 1

35. Round 2

36. Round 2
Ground Rules
• Total no of questions: 18
• Direct answer – 5 points
• Answer for passed question – 3 points
• Quiz Master’s decision is final

37. Round 2
Q -1
1. Which book holds the record for being the
book most often stolen from public libraries ?

38. Round 2
Q -1
Answer
Guinness Book of
Records

39. Round 2
Q -2
2. What do u call a stock market trend
that is neither bullish nor bearish?

40. Round 2
Q -2
Answer
Chicken Market

41. Round 2
Q -3
3. In its first year in 1886, advertising costs
totaled $ 74 while sales only totaled $ 50.
Name the product

42. Round 2
Q -3
Answer
Coca Cola

43. Round 2
Q -4
4. 37 year old Girish Wagh headed the
team that designed a sensational
offering. Name the product.

44. Round 2
Q -4
Answer
TATA NANO

45. Round 2
Q -5
5. What is a stock or security designed to
defend against a hostile takeover called
as?

46. Round 2
Q -5
Answer
Poison Pill

47. Round 2
Q -6
6. This Hollywood celebrity’s production
company called Red Om Films, was in
news recently for signing a deal with ADA
Group. Name the celebrity.

48. Round 2
Q -6
Answer
Julia Roberts

49. Round 2
Q -7
7. Founders of two famous companies
manufactured a pair of spiked running
shoes for Jesse Owens for use in the 1936
Olympics? Name the brothers and the
companies.

50. Round 2
Q -7
Answer
Dassler Brothers
Adidas & Puma

51. Round 2
Q -8
8. Which is the most recognized
trademark in the world, with 94% global
recognition? It is in fact the second most
widely understood word in the world,
after ‘OK’.

52. Round 2
Q -8
Answer
Coca Cola

53. Round 2
Q -9
9. He once contested the state elections
unsuccessfully as BJP candidate. Now he is
an independent candidate contesting from
South Bangalore. This supposedly simple
man’s assets are worth 55 Cr. Name him.

54. Round 2
Q -9
Answer
Capt.Gopinath,
Founder, Air Deccan

55. Round 2
Q -10
10. Which company’s CSR initiative is
branded as White?. You can connect this
company to one of the most controversial
figures in news in the recent times.

56. Round 2
Q -10
Answer
Godfrey Phillips India

57. Round 2
Q -11
11. Coffee with Karan !!
Coffee with Kumar??

58. Round 2
Q -11
Answer
Coffee with Kumar is an initiative launched
by Kumaramangalam Birla, where he
responds to the queries by his managers

59. Round 2
Q -12
12. Name the whistle-blower who during
the 1950s was responsible for exposing a
private insurance company which was
siphoning cash. This eventually led to the
nationalization of the insurance industry in
India.

60. Round 2
Q -12
Answer
Feroze Gandhi

61. Round 2
Q -13
13. This product is sold across the world. But
in 46 of these countries this product is
called by a different name as “…… light”
because the original name has different
meaning. Name the product.

62. Round 2
Q -13
Answer
Diet Coke

63. Round 2
Q -14
14. N.Thanu got a double first class in BA
from Loyola College, Madras. He worked as
an illustrator in Ananda Vikatan and later
with The Indian Express and Swarajya.
Which famous educational organization
was founded by him?

64. Round 2
Q -14
Answer
Brilliant Tutorials

65. Round 2
Q -15
15. What does “ R “ in Maruti Suzuki’s small
car Wagon R stand for ?

66. Round 2
Q -15
Answer
Recreation

67. Round 2
Q -16
16. Identify this logo.

68. Round 2
Q -16
Answer
Amrita TV

69. Round 2
Q -17
17. You would see this
memorial in one of world’s
largest departmental store.
Name the store and name
the personalities in the
memorial.

70. Round 2
Q -17
Answer
Harrods
Princess Diana & Dodi
Alfayed

71. Round 2
Q -18
18. In 1919, Mr. Cornelius established an
insurance agency in Shanghai, China. How
is it better known today?

72. Round 2
Q -18
Answer
AIG

73. Round 2
Audience !
Its your turn now !
If you are smart enough, you can
win Kodak Cameras and Accessories

74. Audience Question 1
Name the celebrity
behind this perfume

75. Audience Question 1
Answer
Shilpa Shetty

76. Audience Question 2
Unscramble
A REHAB: WHY RISK HEAT

77. Audience Question 2
Answer
Berkshire Hathaway

78. End of
Round 2

79. Round 3

80. Round 3
Ground Rules
• Need to find common connection
• Total no of questions : 12
• Direct answer – 10 points
• Answer for passed question – 5 points
• Quiz Master’s decision is final

81. Round 3
Q -1
1. Connect the following

82. Round 3
Q -1
Answer
Sania Mirza
• Brand Ambassador of Hyundai, Deutsche Bank, Atlas Cycles, Lotto Shoes
and TVS
• Logo of Rajiv Gandhi International Airport - Hyderabad

83. Round 3
Q -2
2. Connect the following

84. Round 3
Q -2
Answer
Mikhail Gorbachev
• Brand Ambassador for Louis Vuitton
• Recently starred in the Pizza Hut Commercial
• Winner of Nobel Peace Prize in 1990
• Founder of Green Cross International

85. Round 3
Q -3
3. Connect the following
8949 Wilshire Boulevard Thomas Edison
Beverly Hills

86. Round 3
Q -3
Answer
Oscars
• PWC – Official auditor for Oscar Awards
• Kodak Theatre – Venue for Oscar Awards
• 8949, Wilshire Boulevard, Beverly Hills – Head quarters of Academy of
Motion Pictures Arts & Sciences
• First Honorary Membership was given to Thomas Edison by the Academy

87. Round 3
Q -4
4. Connect the following

88. Round 3
Q -4
Answer
Oracle
• Famous photo of their headquarters
• Warren Buffet – nicknamed as “ Oracle of Omaha “
• The name “Oracle” came from the code name of a CIA project
• Rising Sun – name of the luxury Yacht owned by Larry Ellison
( logo of DMK Political Party )
• Photo of Melanie Ellison – Larry Ellison’s wife

89. Round 3
Q -5
5. Connect the following

90. Round 3
Q -5
Answer
Thums Up
• Logo of Chiranjeevi’s Praja Rajyam Party - Long time brand Ambassador of
Thums Up in Andhra Pradesh. ( Thums Up is the leader in AP )
• Photo of Mahesh Babu – New brand ambassador for Thums Up in AP
• Manmad Hills - Popularly called as Thums Up mountain since it looks like
Thums Up logo
• Thums Up was sold by Parle ( Chauhan brothers of Bisleri, Frooti fame ) to
Coca Cola for US $ 60 million in 1993

91. Round 3
Q -6
6. Connect the following

92. Round 3
Q -6
Answer
Bata
• Kapil Dev – Once endorsed POWER Shoes ( Brand from BATA )
• Sachin Tendulkar – Used POWER branded cricket bat in his early days
• Ambassador – Famous shoe brand from Bata
• Photo of Thomas J Bata – Founder of Bata
• Bata was founded in Zlin, Czech Republic in 1894 ( Map of Czech )

93. Round 3
Q -7
7. Connect the following

94. Round 3
Q -7
Answer
Tata Indicom
• Pathan Brothers , Lalit Modi, Karan Johar and Soundarya ( daughter of
Rajinikanth) – Brand Ambassadors in the recent 'Suno Dil Ki Awaaz' campaign.
( Follow Your Heart )
• Kajol – Brand Ambassador for Tata Indicom

95. Round 3
Q -8
8. Connect the following
Jonathan Swift

96. Round 3
Q -8
Answer
JP Morgan
• Tony Blair recruited by JP Morgan last year
• Founders’ Photo – John Pierpont Morgan
• Owner of Atlantic Shipping Line ( Titanic ship)
• Kalpana Morparia – CEO of JP Morgan India

97. Round 3
Q -9
9. Connect the following
Jonathan Swift

98. Round 3
Q -9
Answer
Deepika Padukone
• Brand ambassador for Kingfisher Airlines, BSNL, Parachute Hair oil and
Maybelline
• Photo of Prakash Padukone – Father of Deepika Padukone

99. Round 3
Q -10
10. Connect the following
K
Jonathan Swift

100. Round 3
Q -10
Answer
Yahoo
• Founders - Jerry Yang and David Filo were Electrical
Engineering graduate students at Stanford University
• Computers of David and Jerry named after world famous
sumo wrestlers “Konishiki” & “Akebono”. Yahoo was
developed in these two workstations.
• Yahoo was first funded by Sequoia Capital
• Yahoo – Creature in Gulliver’s Travel by Jonathan Swift
• Tim Koogle – First CEO of Yahoo

101. Round 3
Q -11
11. Connect the following
Jonathan Swift

102. Round 3
Q -10
Answer
Tata Nano
• Logo of Trinamool Congress Party – Protest led by Mamata Banerjee – Singur
Land issue – TATA Nano
• Narendra Modi offered land for TATA Nano plant in Gujarat
• Photo of Girish Wagh – Head of TATA Nano Project
• London olympics logo – Designed Wollf Olins Brand Consultancy who have
designed the TATA Logo.

103. Round 3
Q -12
12. Connect the following
Jonathan Swift

104. Round 3
Q -12
Answer
Asian Paints
• Saif & Soha Ali Khan – Brand Ambassadors for Asian Paints - Royale
• Akshay Khanna – Once endorsed Asian Paints
• Tractor emulsion from Asian Paints
• RK Laxman – Creator of GATTU Mascot for Asian Paints

105. Round 3
Audience !
Its your turn now !
If you are smart enough, you can
win Kodak Cameras and Accessories

106. Round 3
Q–A1
A1. Connect the following
Jonathan Swift

107. Round 3
Q–A1
Answer
ONGC
• Virender Sehwag, Gautam Gambhir & Ishant Sharma – Employees of ONGC
• Logo of ONGC
• ONGC features in Global Fortune 500 company

108. Round 3
Q–A2
A2. Connect the following
Jonathan Swift

109. Round 3
Q–A2
Answer
Godrej Cinthol
• Arvind Samy, Vinoth Khanna and Imran Khan – Once endorsed Godrej
Cinthol soap
• Hrithik Roshan – Current brand ambassador for Cinthol
• Photo of Adi Godrej – Head of Godrej Group

110. End of
Round 3

111. Round 4

112. Round 4
Ground Rules
• Need to identify the brand / company
• 5 clues will be given
• If you identify the personality in the first clue itself, you will get
15 points ( 3 points down for each clue )
• One attempt per clue. Additional attempt at a risk of minus 3
• Question will be passed after 3rd clue
• Total no of questions : 6
• Quiz Master’s decision is final

113. Round 4
Q -1
1. Identify him.
Clue 1: This logo was created in 1898 by a French artist. It was commissioned
when one of the founder noticed a unique display of their product.
Clue 2: A medical disorder with multiple, symmetric, circumferential skin
creases, or bands, on the forearms, lower legs, and often the neck that are
present at birth is named after this logo.
Clue 3: It was elected the "Best Logo of the Century."
Clue 4: People think of him as a younger cousin to the cuddly Pillsbury
Doughboy, who was created in 1965.
Clue 5: He has been given a fitter, trimmer physique to reflect more health-
conscious times.

114. Round 4
Q -1
Answer
Michelin Man
Bibendum

115. Round 4
Q -2
2. Identify this personality.
Clue 1: He worked for over 20 years in the ISRO.
Clue 2: This IIM A graduate has served in UN, UNESCO, World
Bank and Ford Foundation
Clue 3: He spearheaded the launch of Discovery Channel
and Animal Planet in South Asia
Clue 4: Forbes magazine’s ‘Face of the Year 2003’, for being a
driving force behind India’s off shoring wave.
Clue 5: He was recently nominated as board member of a
troubled company.

116. Round 4
Q -2
Answer
Kiran Karnik

117. Round 4
Q -3
3. Identify this company.
Clue 1: Satyam Computers held 26% of this this Co’s stock in its
early days
Clue 2: Only Co. to get “Five-year all-stars” in Forbes 2007 list
of 100 fastest growing companies
Clue 3: Passion for building stronger businesses
Clue 4: Fastest among global IT Services companies to cross
$1Bn as revenues
Clue 5: Headquartered in Teaneck, New Jersey

118. Round 4
Q -3
Answer
CTS

119. Round 4
Q -4
4. Identify this company.
Clue 1: It created one of the worlds largest private bus systems (the "Connector")
as mass transit system
Clue 2: Is ranked the 2nd worst company for the environment in Greenpeace's
Greener Electronics guide.
Clue 3: The company's IPO was in 1986 on the founder’s 30th B’day. The of
the company's stock price has made four billionaires and an estimated 12,000
millionaires from its employees
Clue 4: Where do you want to go today ?
Clue 5: The Empire State Building was lit up in the colours red, yellow and green
fully for one of its product launch.

120. Round 4
Q -4
Answer
Microsoft

121. Round 4
Q -5
5. Identify this brand/company
Clue 1: It is said that slave laborers from concentration camps
were employed in some of its factories.
Clue 2: A treaty after WW-I stopped them from producing
aircraft engines and switch over to what it is well known
today.
Clue 3: “The Hire” was a series of eight short films (directed by
world renowned directors) produced for the Internet
promotions
Clue 4: A rotating propeller is the inspiration for the logo
Clue 5: It is now the parent company of Rolls-Royce Motor
Cars.

122. Round 4
Q -5
Answer
BMW

123. Round 4
Q -6
6. Identify this brand/company
Clue 1: It is often called 'colonial empire' or 'hungry dinosaur' .
Clue 2: Though known well for other reasons, this co is one of
the world's largest shipbuilders and construction companies.
Clue 3: As of 2006, this group would have been the 34th largest
economy in the world if ranked, larger than that of Argentina
Clue 4: Builders of Taipei Towers, Burj Towers.
Clue 5: In its native language it is called as "tristar" or "three
stars“.

124. Round 4
Q -6
Answer
Samsung

125. Round 4
Audience !
Its your turn now !
If you are smart enough, you can
win Kodak Cameras and Accessories

126. Audience Question 1
Identify this personality.
Clue 1: He goes on Sabarimala pilgrimage every year and on the
last stretch walks barefoot like other devotees !
Clue 2: He sports a diamond studded bracelet and a diamond, ruby
and emerald pendant of Lord Venkateshwara. The eye-popping
solitaires on his ears belonged to his grandmother !
Clue 3: His son Sidhartha has joined Diageo as trainee
Clue 4: Every aircraft he buys circumambulates Tirupati first.
Clue 5: His second wife Rekha lives in the US with their two
daughters Leena and Tanya.

127. Audience Question 1
Answer
Vijay Mallya

128. Audience Question 2
Identify this personality.
Clue 1: Born in Kerala and grew up in Chennai and US.
Clue 2: Had a disastrous debut in bollywood.
Clue 3: First Indian model to have a career in Paris, Milan and
New York. Modeled for top designers such as Emanuel Ungaro,
Ralph Lauren, and Alberta Ferretti.
Clue 4: Her first cookbook Easy Exotic was awarded Best First
Book at the 1999 World Cookbook Awards at Versailles.
Clue 5: Got divorced from her KNIGHTHOOD husband.

129. Audience Question 2
Answer
Padma Lakshmi

130. End of
Round 4

131. Round 5

132. Rapid Fire
Ground Rules
• Logo extraction round
• Open to all 6 teams on stage
• Total Time: 60 Seconds
• Total no of questions: 24
• 2 points for every correct answer
• Quiz Master’s decision is final

133. Rapid Fire

134. Rapid Fire

135. Rapid Fire

136. End of
Round 5

137. 1

138. Tie Breaker 1
A high school track coach, Bill liked this job. He loved his wife .
And insisted that his kids go to church.
If he wanted one thing, he wanted his team to win. Every time.
Like clockwork. He knew they were faster than they were.
A short while later his wife came home to find her husband in
his boxers, a crazed look in his eye, melting old bicycle tyres
overs the stove and squealishing them in her waffle-maker.
The stove and waffle-maker succumbed to a painfully slow
death. But his team won.
What are we talking about ?

139. Tie Breaker 1
Answer
Nike
William "Bill" J. Bowerman
Track and field coach, co-founder of Nike, Inc.

140. 2

141. Tie Breaker 2
Identify this personality.

142. Tie Breaker 2
Answer
Eliyahu M.Goldratt