The document contains the details of the Business Quiz Finals event organized by Thiagarajar School of Management in Madurai. It provides the schedule of the quiz rounds to be held, including Round 1 with 15 questions, Round 2 with 5 matching questions, Round 3 with 5 audio-based identification questions, and Round 4 as a rapid fire round with 15 quick logos and personalities identification. The rules and scoring for each round is also outlined.

1. Business Quiz - Prelims
Business Quiz - Finals
YUKTI – 2010
20th March 2010
Thiagarajar School of Management, Madurai
www.yuktitsm.net

2. Business Quiz - Finals
Business Quiz - Finals
Round 1 Round 2
Round 3 Round 4

3. Business Quiz - Prelims
Round 1

4. Round - 1
Ground Rules
Mixed Bag Round
Total no of questions: 15
10 points for direct answer and 5 points for pass
Quiz Master’s decision is final

5. Business Quiz - Prelims
Question - 1
Round 1
Which term derived from East Asia describes a
supposedly valuable possession whose upkeep
costs exceed its usefulness, and it is therefore a
liability?

6. Business Quiz - Prelimsuestion
Q 1
Round 1
Answer
White Elephant

7. Question - 2
Round 1
Name the founder of the logistics company 360.

8. Question - 2
Round 1
Answer
Captain Gopinath

9. Question - 3
Round 1
Hall of Fame : He is the inventor of
First __________ in the world.
What are we talking about ?

10. Question - 3
Round 1
Answer
Digital Camera
(Mr. Steve Sasson from Kodak is
the inventor of Digital Camera)

11. Question - 4
Round 1
In 1833, Marcus Samuel opened a small shop in
London's East End selling sea shells to Victorian
natural history enthusiasts. Which oil company has
its origins in this modest beginning?

12. Question - 4
Round 1
Answer
Shell

13. Question - 5
Round 1
In 1949, a young entrepreneur opened a small toy
balloon manufacturing unit in a shed at Tiruvottiyur,
Madras (now Chennai). Although the factory was just a
small shed without any machines, a variety of products,
ranging from balloons and squeaking toys to industrial
gloves and contraceptives, were produced. Which multi-
billion dollar company had such a humble beginning?

14. Question - 5
Round 1
Answer

15. Question - 6
Round 1
Olympic gold medalist Abhinav Bindra is endorsing a
state owned company. Name this company.

16. Question - 6
Round 1
Answer
BSNL

17. Question - 7
Round 1
Celebrity endorsements began way
back in the 19th century when
Queen Victoria endorsed a product.
The brand is still in existence
today. Name it.

18. Question - 7
Round 1
Answer
Cadbury Cocoa
Advertisement showing Queen Victoria
drinking Cadbury's Cocoa

19. Question - 8
Round 1
Maruti 800 will not be sold in 13 cities in India from 1st
April 2010. Why ?

20. Question - 8
Round 1
Answer
Non compliance to Bharat Stage IV
Norms

21. Question - 9
Round 1
Name the well known face behind the organized multi
brand auto service company Carnation?

22. Question - 9
Round 1
Answer
Jagdish Khattar

23. Question - 10
Round 1
HUL was recently found guilty of making tall claims in
one of its food product’s advertisement and the ad was
banned by Ministry of Health. Name the product.

24. Question - 10
Round 1
Answer
Amaze Brain Food

25. Question - 11
Round 1
What does 241 in Montblanc Gandhi 241 Limited edition
signify?

26. Question - 11
Round 1
Answer
241 miles of Dandi March

27. Question - 12 Question - 12
Round 1
‘The Game Changers’ is a book on IPL.
Name of controversial author of this book.

28. Question - 12
Round 1
Answer
The Anonymous writer
“Fake IPL Player”

29. Question - 13
Round 1
Identify this logo.

30. Question - 13
Round 1
Answer

31. Question - 14
Round 1
Who composed the music of the famous TATA
Docomo jingle?

32. Question - 14
Round 1
Answer
Shankar Ehsaan Loy

33. Question - 15
Round 1
Identify this famous company.

34. Question - 15
Round 1
Answer

35. Audience !!
Here is your chance to win
exciting prizes !!

36. Question - 12 A–Q-1
Round 1
Identify this print ad.

37. A–Q-1
Round 1
Answer
Durex

38. A–Q-2
Round 1
This home grown company was founded in 1947 In the
year 1947 by Mr. N. Balusamy Chettiar, father of Mr.
Balarama Govinda Das, Mr. Ba Ramesh and Mr. N.B.
Kumar. This company is an established brand in Tamil
Nadu and currently operates five retail outlets.
( Strong connection with Madurai )
It recently went public through its IPO.
Identify this company.

39. A–Q-2
Round 1
Answer
Thangamayil Jewellery

40. A–Q-3
Round 1
Which company holds the
22nd Position in this list of
the world’s most innovative
companies 2010 ?

41. A–Q-3
Round 1
Answer

42. Business Quiz - Prelims
End of Round 1

43. Business Quiz - Prelims
Round 2

44. Round - 2
Ground Rules
Match the Following
Total no of question set: 5
Each team will get one set and each set has 5 questions
Answers will be shown in jumbled order. Teams should
match the correct answer and justify it
3 Points for each correct matching and 3 points for each
correct justification - 30 Points in total
Questions/sets do not pass
Strictly only one chance
Quiz Master’s decision is final

45. Business Quiz - Prelims
Question - 1
Round 2

46. Business Quiz - Prelimsuestion
Answer Q 1
Round 2
1. Colors & Rajdeep Sardesai.
Connect is ViacomTV18. Both Colors and CNN-IBN are owned by TV18.
2. Wall Street Journal & Hindustan Times
Connect is “Mint” – The Business Daily jointly run by WSJ & HT
3. BBC & Mid Day
Connect is “Radio one FM” – Jointly owned by BBC & Mid Day
4. Reuters & Times of India. Connect is “Times Now”
5. Bloomberg & UTV. Connect is “UTVi” – The business news
channel jointly owned by Bloomberg & UTV

47. Business Quiz - Prelims
Question - 2
Round 2

48. Business Quiz - Prelims
Answer Question - 2
Round 2
1. Deccan Chargers & Odyssey
Both are owned by Deccan Chronicle Group
2. Landmark & Croma
Both are retail ventures of TATA Group
3. GMR & CWG 2010 . Connect is New Delhi. New Delhi Airport is operated by
GMR and New Delhi is venue of CWG 2010
4. Uninor & Nobel Prize. Telenor and Nobel are based out of Norway
5. Del Monte & Airtel . Connect is “Bharti”.
Del Monte’s products are marketed in India by Bharti

49. Business Quiz - Prelims
Question - 3
Round 2

50. Business Quiz - Prelims
Answer Question - 3
Round 2
1. IDBI & Fortis : Insurance JV Partners
2. Shriram & Sanlam (South Africa based) : Insurance JV Partners
3. Apollo Munich Insurance JV
4. Canara & Robeco : Mutual Fund JV Partners
5. BNP Paribas & Sundaram : Mutual Fund JV Partners

51. Business Quiz - Prelims
Question - 4
Round 2

52. Business Quiz - Prelims
Answer Question - 4
Round 2
1. Amitabh Bhachan and SRK : Connect is Videocon. ( AB for Videocon
D2H and SRK for other consumer electronics products)
2. Vidya Balan and Hrithik Roshan: Connect is Godrej. ( Vidya Balan
endorses Good Knight and Hrithik endorses Cinthol )
3. Sri Devi and Madhavan : Connect is Alukkas Jewellery.
4. Asin & Aamir Khan : Connect is Tata Sky
5. Lara Dutta and Trisha : Connect is Colgate Salt Tooth Paste

53. Business Quiz - Prelims
Question - 5
Round 2

54. Business Quiz - Prelims
Answer Question - 5
Round 2
1. Tally & Mukesh Ambani : Mukesh is a stake holder in Tally Solutions
2. Apollo & Aircel : Reddy family has personal stake in Aircel
3. Rajasthan Royals & Star TV : Murdoch’s son has personal stake in
Rajasthan Royals
4. Unilever & Narayanamurthy : Murthy is a non-exec board member of
Unilever
5. Heritage Foods & Chandrababu Naidu :
Heritage Foods is owned by Naidu family

55. Audience !!
Here is your chance to win
exciting prizes !!

56. Question - 12 A–Q-1
Round 2
Identify this personality.

57. A–Q-1
Round 2
Answer
Ranjan Das
( Ex MD of SAP India who died of
stress )

58. Question - 12 A–Q-2
Round 2
Name the watch brand
endorsed by Karan Johar.

59. A–Q-2
Round 2
Answer

60. Question - 12 A–Q-3
Round 2
Tiger Eyes is a new perfume named after an Indian
Celebrity .
Name the celebrity.

61. A–Q-3
Round 2
Answer
Sharukh Khan

62. Business Quiz - Prelims
End of Round 2

63. Business Quiz - Prelims
Round 3

64. Business Quiz - PrelimsRound 3
Ground Rules
Audio based questions
Total no of questions: 5
10 points for direct answer and 5 points for pass
Quiz Master’s decision is final

65. Business Quiz - Prelims
Question - 1
Round 3
Identify this personality being honoured with
Doctorate of Commecial Science .
Click on the Audio file Icon :

66. Business Quiz - Prelimsuestion
Q 1
Round 3
Answer
Indra Nooyi
(Chairman Pepsico )

67. Business Quiz - Prelimsuestion
Q 2
Round 3
Identify this entrepreneur.
Click on the Audio file Icon :

68. Question 2
Round 3
Answer
L N Mittal

69. Business Quiz - Prelimsuestion
Q 3
Round 3
Identify this personality.
Click on the Audio file Icon :

70. Business Quiz - Prelimsuestion
Q 3
Round 3
Answer
Bill Gates

71. Business Quiz - Prelimsuestion
Q 4
Round 3
Identify this personality.
Click on the Audio file Icon :

72. Business Quiz - Prelimsuestion
Q 4
Round 3
Answer
Sudha Narayanamurthty

73. Business Quiz - Prelimsuestion
Q 5
Round 3
Identify this gentle man.
Click on the Audio file Icon :

74. Business Quiz - Prelimsuestion
Q 5
Round 3
Answer
Ramalinga Raju

75. Audience !!
Here is your chance to win
exciting prizes !!

76. Business Quiz - PrelimsA – Q - 1
Round 3
Identify this business man from his speech.
Click on the Audio file Icon :

77. Business Quiz - PrelimsA – Q - 1
Round 3
Answer
Anil Ambani

78. Business Quiz - Prelims
End of Round 3

79. Business Quiz - Prelims
Round 4

80. Round - 4
Ground Rules
Rapid Fire Round
Identify the logos and Personalities
Open to all 5 teams on stage
Total time : 45 secs
Total no of questions : 15
2 points for every correct answer
Answer to be written on the answer sheet
Quiz Master’s decision is final

81. Business Quiz - PrelimsRound 4

82. Business Quiz - Prelims
Answers

83. Business Quiz - PrelimsRound 4
Gautam Adani
Siddharth Mallya Chanda Kochhar
RK Laxman YC Deweshwar

84. Business Quiz - Prelims
End of Round 4

85. Produced by
Vivek Ramp
herculesvivek@gmail.com prasadnram@gmail.com