Yahoo was founded in 1994 by Jerry Yang and Dave Filo and had its most successful year in 2000 during the dot-com bubble, followed by its worst year in 2001 when the bubble burst. The document discusses Yahoo's mobile and emerging products division and apps, notes that it has stabilized financially after a rocky road, and expects Yahoo to make acquisitions, release innovative new apps, and focus on personalization to better compete against companies like Google, ESPN, and Huffington Post.

1. Mobile and Emerging Products (MEP)
Jeff Hurray

2. Apps Apps Apps
• News Digest
• Mail
• Weather
• Search
• Finance
• Sports
• Fantasy
• Screen
• Yahoo
• Flickr
• Aviate

3. Financials
• Its been a rocky road
• Starting to stabilize

4. A bit of history
• Founded 1994 by Jerry Yang
and Dave Filo
• Yet Another Hierarchical
Officious Oracle
• 2000 = Best year, 2001 =
worst year (Dot Com Bubble)
• Many CEO Changes 2008-
2012

5. Whats Hot?
• Marissa Mayer
• MEP
• Ali Baba

6. The Secret Sauce?
Personalization

7. Story Time
• My Disney Princess backpack

9. Competition
• Google
• ESPN
• Huffington Post

10. Expect Yahoo to…
• Make a lot of acquisitions
• Release more innovative applications
• Become more personal