2015 Company introduction for The World Tide Web | Graphic & Web Design Agency (Information has been modified for protection purposes)

1. T H E W O R L D T I D E W E B
J o h n R o b i n s o n P r o u d l y P r e s e n t s
2 0 1 5 C O M PA N Y OV E R V I E W & S E M I A N N UA L R E P O R T
J O H N R O B I N S O N W O R L D T I D E W E B LT D( 5 1 3 ) 2 3 6 - 4 4 3 0

2. 1. COMPANY INTRODUCTION
Who We Are & What We Do Best
WHAT IS OUR COMPANY?!
The World Tide Web is a graphic and web design agency that provides
quality design services to improve the marketing capabilities of businesses
through the development of inventive design elements and forms of online
marketing / media.
!
WHAT DO WE OFFER OUR CLIENTS?!
Through consultation and idea generation we gain an understanding of the
client’s business as a whole: how they envision their company’s visual
identity, and what appeals to their consumers to inevitably produce a
cohesive corporate brand that is not only captivating to the eyes, but in
turn evokes the values and services that the business provides.
!
2COMPANY INTRODUCTION
Founded In:
NOVEMBER 2015
Company CEO:
JOHN W. ROBINSON
Located in:
CINCINNATI, OH
“Proudly helping companies locally and around
the globe with refreshingly graphic designs.”

3. 2. OFFICIAL DESIGN SERVICES
A Detailed Description of Our Available Company Services
3OFFICIAL DESIGN SERVICES
A. PRELIMINARY BRANDING
Logos, Color Schemes, Typography & Iconography
B. STATIONERY ELEMENT DESIGN
Business Cards, Brochures, & Corporate Documents
D. WEBSITE DESIGN & MANAGEMENT
Multiple Page Websites, Online Stores & SEO Optimization
C. ADVERTISEMENTS & DIGITAL MEDIA
Online Ads, Posters, Banners & Infographics

4. A. PRELIMINARY BRANDING
Logos, Color Schemes, Typography & Iconography
WHAT IS PRELIMINARY BRANDING?!
These are the basic elements that are the foundation of a brand. They are the pieces of
design that consumers see first and foremost, as well as, the most notable form of
marketing a for a company. Preliminary branding elements are the most effective way for a
company to be recognized, pre-assessed, and recalled by the rest of the world. We take the
time to determine what symbol they want for their company, and then create multiple
variations of that symbol keeping the client’s vision in mind.
!!!!
4PRELIMINARY BRANDING
Cosmic Wave Tattoos
ABACO, BAHAMAS
Conky Joe’s Bar
ABACO, BAHAMAS
AC&T Company
CINCINNATI, OH
Tongue Ties:
CINCINNATI,OH
Sasha’s Family Photography
ABACO, BAHAMAS
PREVIOUS CLIENT LOGO DESIGNS:

5. B. STATIONERY ELEMENT DESIGN
Business Cards, Letterheads, Brochures, Invoices, Ect.
STATIONERY DESIGN OVERVIEW:!
Stationery is the most important personal form of marketing for a company. Creating a design
that represents the company’s brand in an aesthetically pleasing manner is critical to the
successful sale of a product or service . We offer our clients several stationery options to choose
from, and then create cohesive layouts that capture the essence of the company’s identity. After
designing the stationery, we recommend the clients to locally owned and reliable print shops so
that they may receive their designs in a tangible form.!
!!!!
5STATIONERY ELEMENT DESIGN
CLIENT STATIONERY DESIGNS:

6. C. ADVERTISEMENTS & DIGITAL MEDIA
Online Advertisements, Posters, Banners & Iconography
ABOUT OUR ADVERTISING & DIGITAL MEDIA!
Our company offers various forms of media and advertisement services to our clients. Using
Photoshop, Illustrator, and InDesign, we are able to design eye-catching ads that promote clients’
businesses in an easy to read and professional manner that can affectively market their products
and services. *If the client requests any tangible advertisements, we will refer them to a local and
reliable print shop to ensure they receive high quality and cost efficient ads.!
!!!
6ADVERTISEMENTS & DIGITAL MEDIA
World Tide Web
TWITTER SHOUT OUT
Alcool Koozies
PRINTED POSTER
PREVIOUS MEDIA AND ADVERTISEMENT DESIGNS
World Tide Web
MOBILE PROMO

7. 7WEBSITE DESIGN & MANAGEMENT
Mobile Optimization
NOW AVAILABLE
SEO Optimization
COMES STANDARD
Client Consultations
FIRST THREE FREE
D. WEBSITE DESIGN & MANAGEMENT
Multiple Page Websites, Online Stores, SEO & MOBILE OPTIMIZATION
HOW WE BUILD & MANAGE WEBSITES!
From one page websites to fully functioning online stores, our company offers
our clients easy to use and interactive sites that can help them manage and
market their business to the rest of the world. Using website building programs
we ensure that our clients are able to manage their website on their own if they
wish. However, if a client would like us to continue to manage their site, we
offer on-going maintenance packages to ensure their website stays up-to-date
and modified accordingly.!
!!
ADDITIONAL CAPABILITIES
PHONE VIEW

8. 3. CURRENT COMPANY SCHEMATICS
An Overview of Our Appearance, Reputation and Current Progress
8CURRENT COMPANY SCHEMATICS
A. THE CORPORATION’S APPEARANCE
Explaining The Current Brand’s Status
B. OFFICIAL STATIONERY ELEMENTS
Discussing The Agency’s Tangible Identity
D. CURRENT WEBSITE ANALYTICS
Recent Statistics of worldtideweb.com
C. OPERATION OF WORLDTIDEWEB.COM
The In’s and Out’s of The Company Website

9. A. THE CORPORATE APPEARANCE
Internal Components of World Tide Web’s Current Brand
THE BASIS OF THE COMPANY’S BRAND:!
Implementing a “Care-Free & Nautical Nature” with sheer professionalism, our company’s brand is a reflection
of our core values. We want our clients to gain awareness of our brand so that they can remember our
services and personalities. Bringing aquatic appeal to our clients helps them correlate that sense of relaxation
one receives from an island atmosphere into their daily lives. Since we primarily network in The Cincinnati
Area, this transcendence of tranquility may seem farfetched, but we believe it has the most impact as well.!
!!!!
9THE CORPORATE APPEARANCE
Upcoming Logo Design
Biko Bold (Sub Headers)
Official Company Fonts
COCOGOOSE (Headers)
JOCKEY ONE (Sub Headers 2)
Verdana (Copy Type)
Company Color Schemes
Current Logo Design
COHESIVE DESIGNING:!
Implementing cohesion into our company’s brand
is vital to the success of our marketing campaigns
and recognition as a whole. From business cards
to the agency’s website, we emphasize the “fun-
loving and energetic qualities that make up our
identity, so that our consumers can maintain a
continuous sense of brand awareness.!
!!!!More Information in:
2015 BRAND BOOK

10. Orders & Invoices
B. THE COMPANY STATIONERY
Our Currently Used Forms of Tangible Marketing
WHAT IS STATIONERY DESIGN?!
Stationery is the most important personal form of marketing for a company. Creating a design
that represents the company’s brand in an aesthetically pleasing manner is critical to the
successful sale of a product or service . We offer our clients several stationery options to choose
from, and then create cohesive layouts that capture the essence of the company’s identity. After
designing the stationery, we recommend the clients to locally owned and reliable print shops so
that they may receive their designs in a tangible form.!
!!!!
10COMPANY STATIONERY
Mailing Envelopes
Business Cards
Client Letterheads

11. C. OPERATING WORLDTIDEWEB.COM
The In’s and Out’s of The Company Website
THE WEBSITE IN A NUTSHELL!
Worldtideweb.com was designed to provide consumers an up-close look into what our agency is made of, and what we have to offer. Incorporating an easy and interactive
format, our website details our services and allows viewers to gain a better understanding of our design process. After gaining a better understanding of our company and
the services we specialize in, they then have the ability to customize and purchase official work orders straight from our website.!
!
11OPERATING THE COMPANY WEBSITE
CURRENT WEB PAGES:
2. Company Services
3. Pricing & Packages
5. Recent Design Work
1. About The Agency
4. Contact Information
6. Company Updates
PHONE VIEW

12. C2. CURRENT WEBSITE ANALYTICS
Statistical Analysis of User Sessions (By Recurrence & Month)
TOTAL WEBSITE SESSIONS
12CURRENT WEBSITE ANALYTICS
(January - June) 2015
2,492 SESSIONS
2,217 USERS
3,419 PAGE VIEWS 11%
89%11% RETURNING
89% NEW VISITORS
0
22.5
45
67.5
90
JAN FEB MAR APR MAY JUN
MONTHLY SESSION RATE (X10)
February 2015
235 SESSIONS
March 2015
228 SESSIONS
April 2015
225 SESSIONS
May 2015
852 SESSIONS
June 2015
824 SESSIONS
January 2015
0 SESSIONS
Substantial Session Increase (May - June)
AFTER UTILIZATION OF SOCIAL MEDIA
& ONLINE ADVERTISEMENTS
Modified for Confidentiality Purposes

13. J O H N R O B I N S O N W O R L D T I D E W E B LT D( 5 1 3 ) 2 3 6 - 4 4 3 0
Proudly Designed By
JOHN W. ROBINSON
D E S I G N E R & C R E ATO R