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Making Your WordPress Website Easier to Find Presented by Jami Broom & Andy Weigel  WordPress Plug-ins for SEO Jami Broom, Internet Marketing Strategist Clicks Internet Marketing –  www.clickstomysite.com Pittsburgh SEO Meet-up Group –  http://www.meetup.com/pittsburgh-seo-group   Twitter - @jamilbroom Twitter - @jamilbroom Twitter - @jamilbroom  Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SEO WordPress Plug-ins  Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Keywords & Being Found Search Engine Optimization Search Engine Optimization – SEO Search engine optimization (SEO) is the process of  improving the volume and quality of traffic to a website from search engines via natural (”organic” or “algorithmic”) search results.¹ Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Search Engine Optimization: A way of improving communications with search engines, so that they can better communicate with your customers/readers/clients Twitter - @jamilbroom Search Engine Optimization
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Twitter - @jamilbroom Search Engine Optimization Your Business or Website/Blog Search Engines Readers, Customers, Clients, Members
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Resources to learn more about SEO: Read Google’s Search Engine Optimization Starter Guide, use Google Webmaster Tools. Other Resources: seobook.com, seomoz.com Yahoo! Site Explorer – http://siteexplorer.search.yahoo.com  Google Webmaster Tools - www.google.com/webmasters/tools/ Bing Webmaster Tools - www.bing.com/webmaster Google SEO Starter Guide – http://googlewebmastercentral.blogspot.com/2008/11/googles-seo-starter-guide.html Twitter - @jamilbroom Search Engine Optimization
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Twitter - @jamilbroom ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Search Engine Optimization
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Keywords & Being Found ,[object Object],[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Keywords & Being Found ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Keywords & Being Found ,[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Keywords & Being Found Keywords & Being Found ,[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Keywords & Being Found ,[object Object],Use Keyword Suggestion Tools Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Keywords & Being Found ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Point? –To get conversions  Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Permalinks ,[object Object],[object Object],[object Object],Twitter - @jamilbroom Instead of: http://yourdomain.com/p?=262 Use: http://yourdomain.com/yourposttitle http://yourdomain.com/yourproductname http://yourdomain.com/yourkeyword
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Permalinks Custom Permalinks Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Permalinks Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Permalinks Twitter - @jamilbroom Ranks #1 for PPC Advertising Pittsburgh
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom An extension of the WordPress software.  Thousands of Plug-ins!
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom Step 1: Click on Add New
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom Step 2: Search for a plug-in to install.
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom Step 3: Press Install
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom Step 4: Activate
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins ,[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Meta Robots Twitter - @jamilbroom http://wordpress.org/extend/plugins/robots-meta/
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Meta Robots Twitter - @jamilbroom http://wordpress.org/extend/plugins/robots-meta/
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins ,[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Redirection http://wordpress.org/extend/plugins/redirection/ Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Redirection http://wordpress.org/extend/plugins/redirection/ Twitter - @jamilbroom ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Google XML SiteMaps http://wordpress.org/extend/plugins/google-sitemap-generator/ Twitter - @jamilbroom *This plugin generates a  XML-Sitemap  compliant sitemap of your  WordPress  blog and/or website.  Every time you create a new post or page, the sitemap is updated and submitted to several major search engines.  This format is supported by Ask.com, Google, YAHOO and MSN Search.
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Google XML SiteMaps http://wordpress.org/extend/plugins/google-sitemap-generator Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Google XML SiteMaps http://wordpress.org/extend/plugins/google-sitemap-generator/ Twitter - @jamilbroom ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Twitter - @jamilbroom ,[object Object],[object Object],SEO Friendly Images http://www.prelovac.com/vladimir/wordpress-plugins/seo-friendly-images
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Nofollow Case by Case http://wordpress.org/extend/plugins/nofollow-case-by-case/ Twitter - @jamilbroom ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins Nofollow Case by Case Twitter - @jamilbroom How does it work? Simply add  /dontfollow  to any comment link you do not like and it will automatically become a nofollow link.  That`s it!
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com WordPress Plug-ins SEO Smart Links http://www.prelovac.com/vladimir/wordpress-plugins/seo-smart-links Twitter - @jamilbroom SEO Smart Links can automatically link keywords and phrases in your posts and comments with corresponding posts, pages, categories and  tags  on your blog. Further SEO Smart links allows you to set up your own keywords and set of matching URLs. Finally SEO Smart links allows you to set nofollow attribute and  open links  in new window. Everything happens completely transparent, and you can edit the options from the administration settings panel.
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Twitter - @jamilbroom
Presented by Jami Broom, Internet Marketing Strategist  www.ClicksToMySite.com Clicks Internet Marketing The best customer is already  searching for your product or service.  Let's make sure they find you. www.ClicksInternetMarketing.com 412-250-7237 [email_address] Twitter - @jamilbroom Twitter - @jamilbroom

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Wordpress Plugins for SEO

  • 1. Making Your WordPress Website Easier to Find Presented by Jami Broom & Andy Weigel WordPress Plug-ins for SEO Jami Broom, Internet Marketing Strategist Clicks Internet Marketing – www.clickstomysite.com Pittsburgh SEO Meet-up Group – http://www.meetup.com/pittsburgh-seo-group Twitter - @jamilbroom Twitter - @jamilbroom Twitter - @jamilbroom Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com
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  • 4. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
  • 5. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
  • 6. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
  • 7. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
  • 8. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
  • 9. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress as a CMS Twitter - @jamilbroom
  • 10. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com Keywords & Being Found Search Engine Optimization Search Engine Optimization – SEO Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a website from search engines via natural (”organic” or “algorithmic”) search results.¹ Twitter - @jamilbroom
  • 11. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com Search Engine Optimization: A way of improving communications with search engines, so that they can better communicate with your customers/readers/clients Twitter - @jamilbroom Search Engine Optimization
  • 12. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com Twitter - @jamilbroom Search Engine Optimization Your Business or Website/Blog Search Engines Readers, Customers, Clients, Members
  • 13. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com Resources to learn more about SEO: Read Google’s Search Engine Optimization Starter Guide, use Google Webmaster Tools. Other Resources: seobook.com, seomoz.com Yahoo! Site Explorer – http://siteexplorer.search.yahoo.com Google Webmaster Tools - www.google.com/webmasters/tools/ Bing Webmaster Tools - www.bing.com/webmaster Google SEO Starter Guide – http://googlewebmastercentral.blogspot.com/2008/11/googles-seo-starter-guide.html Twitter - @jamilbroom Search Engine Optimization
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  • 22. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com Permalinks Custom Permalinks Twitter - @jamilbroom
  • 23. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com Permalinks Twitter - @jamilbroom
  • 24. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com Permalinks Twitter - @jamilbroom Ranks #1 for PPC Advertising Pittsburgh
  • 25. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom An extension of the WordPress software. Thousands of Plug-ins!
  • 26. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom Step 1: Click on Add New
  • 27. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom Step 2: Search for a plug-in to install.
  • 28. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom Step 3: Press Install
  • 29. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Installing & Activating Plug-ins Twitter - @jamilbroom Step 4: Activate
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  • 33. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Meta Robots Twitter - @jamilbroom http://wordpress.org/extend/plugins/robots-meta/
  • 34. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Meta Robots Twitter - @jamilbroom http://wordpress.org/extend/plugins/robots-meta/
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  • 36. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Redirection http://wordpress.org/extend/plugins/redirection/ Twitter - @jamilbroom
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  • 38. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Google XML SiteMaps http://wordpress.org/extend/plugins/google-sitemap-generator/ Twitter - @jamilbroom *This plugin generates a XML-Sitemap compliant sitemap of your WordPress blog and/or website. Every time you create a new post or page, the sitemap is updated and submitted to several major search engines. This format is supported by Ask.com, Google, YAHOO and MSN Search.
  • 39. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Google XML SiteMaps http://wordpress.org/extend/plugins/google-sitemap-generator Twitter - @jamilbroom
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  • 43. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins Nofollow Case by Case Twitter - @jamilbroom How does it work? Simply add /dontfollow to any comment link you do not like and it will automatically become a nofollow link. That`s it!
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  • 45. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com WordPress Plug-ins SEO Smart Links http://www.prelovac.com/vladimir/wordpress-plugins/seo-smart-links Twitter - @jamilbroom SEO Smart Links can automatically link keywords and phrases in your posts and comments with corresponding posts, pages, categories and tags on your blog. Further SEO Smart links allows you to set up your own keywords and set of matching URLs. Finally SEO Smart links allows you to set nofollow attribute and open links in new window. Everything happens completely transparent, and you can edit the options from the administration settings panel.
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  • 47. Presented by Jami Broom, Internet Marketing Strategist www.ClicksToMySite.com Clicks Internet Marketing The best customer is already searching for your product or service. Let's make sure they find you. www.ClicksInternetMarketing.com 412-250-7237 [email_address] Twitter - @jamilbroom Twitter - @jamilbroom