Woodies Bar & Grille aims to open two locations serving camping-themed food in Pensacola Beach and Destin Beach, Florida. The objectives are to have both stores operational within 3 years, maintain costs below 30% and 20% of revenue for food and beverage respectively, select profitable locations, and grow each location to $1 million in annual sales. Keys to success include high product quality, managing finances to enable expansion, controlling costs, and instituting management controls. The theme centers around camping decor and foods like hot dogs, sausage, and s'mores. Regular events include kids' days, ladies' nights, and offseason activities like contests and cook-offs.

1. Woodies Bar & GrillePresented By:

2. Table of ContentsObjectivesKeys to SuccessLocationThemeEvents

3. objectivesWe have 6 main objectives

4. Have both stores operationalHave both stores operational by 3 years after initial restaurant opening.

5. Strict control of costs and operationsMaintain strict control of costs and operations by hiring quality staff at each location and utilizing automated computer control.

6. Keep food & beverage costs downKeep food & beverage costs under 30% & 20% of revenue, respectively.

7. Selected locationsSelected locations that meet all the requirements for growth

8. Grow each locationGrow each location to the estimated 1 million annual sales level from food, beverage, and merchandising.

9. Keys to SuccessWe have four main keys to success

10. High Product QualityNot only great food, but great service!

11. Managing FinancesWe manage our finances to enable a 2nd location

12. Control CostsControl costs at all times without exception, for max Return On Investment

13. Institute Management ControlsInstituting management controls to insure duplication of operations. This applies to product control, merchandising, and financial control.

14. LocationWe will have two locations

15. Primary LocationOur primary location will be in Pensacola Beach.

16. Secondary LocationOur secondary location will be in Destin Beach

17. themeOur company is built entirely around a camping based theme

18. FacilityOur facility will be filled with camouflage/camping memorabilia

19. FoodOur food will follow the theme. We will serve things like:All beef hot dogsSausageS’moresBBQ ChickenBaked BeansCole Slaw

20. eventsWe will have many different events to keep our customers’ interest

21. Kids DayDate/Time:Saturday10 am – 6 pmFeaturesIce cream barInteractive Entertainment

22. Ladies NightDate/Time:Friday9 pm – 11 pmFeatures½ Price Drinks (women only)½

23. OtherOffseason events:Battle of the BandsHotdog eating contestS’more eating contestCook offs (chili, etc.)