Organizing an event in Chennai Island ground especially for women's WOMEN AUTO CROSS, For this event we are looking for an Good Sponsorship, which sponsors will drive a good mileage in branding for there brand . For detail contact me on +91 7708777769

2. INTRODUCTION: TEAM YBHP
Motor sports have been witnessing a meteoric rise in interest in India.
Blame it on the fact that close to half of India's population is young,
below thirty and raring to go.
And taking motor sports to a whole new level, here in India, is YOUR
BHPRACING. India's first integrated racing company with a multi-level
initiative.
CIRCUIT RACING / MOTO CROSS / STUNTING / ATV /
REVIEWS

3. HIGH POTENTIAL BRAND PROPERTY
NEW PRODUCT TESTING / SAMPLING
EXCHANGE OPPORTUNITY
DATBASE CAPTURE
SALES COVERSION

4. STRATEGY TG
Around 5000 visitors for two days
Pre & Event PROMOS in partnering Channel
Radio promos with partner.
Huge Promotion on web & Community Sits like Facebook, Twitter &
Watsapp will be done.

5. Marketing strategy Crowd Pulling techniques
Poster sticking in all mechanic shops & youth hangout joints
Poster sticking in all Youth hang out joints to pull crowd
We will be posting the posters in Facebook, Twitter & Watsapp to about
100000 members.
Radio partnership program
Viral Marketing
SMS campaigns

6. PR STRATEGY
We will be inviting all the press to attend this race meet
We will be bringing hot racing celebs to the venue
We will also be bringing some cine artiste to add glamour.
All news channels will be present to cover the event.

7. EVENT OUTLAY
Auto Cross Event @ ISLAND GROUNDS CHENNAI
TRACK SIZE 300 MTS
SEP 2016
About 150 participants (WOMEN CLASS ONLY)
Class 100 - 150 cc NON GEAR

8. SPONSOR DOCKET
Title Sponsor Rs.10,00,000
Powered By Rs.7,50,000
Co- Sponsor Rs.5,00,000
Sponsor Rs.2,00,000

9. DELIVERABLES
Title Sponsor
Event Title
Back drop
Radio
Ponchos
Poster
Leaflet
Flags
Transit advertisements
Rider’s T-shirt
Stickers on participants vehicle
Gate above the start line.

10. Press Conference on the event day.
Complete coverage of event by Print and Electronic Media
Press write-ups post event
Hoarding (tentative)
Posters and flyers
Media Lounge
Mailers
Unlimited On ground branding.
Please note this will be 2 days event

11. CO – SPONSOR
Back drop below title sponsor unit lesser than main unit.
Transit advertisements
Rider’s T-shirt
Hoarding (tentative)
Posters and flyers
Media Lounge
Mailers
Limited on ground banner.

12. PAST EVENTS

19. VENUE TRACK

26. EVENT POSTER

27. CAC ( Chennai Auto cross
No-vice class (beginners class)
Local Class Non Gear
Ladies class (Moto scooters)
4 stroke up to 125 cc
4 stroke up to 125 cc to 160 cc
Indian open (4 stroke)
Special talents performance by kids from Chennai

28. YOUR BHP MOTORING
B5, SWATI APTS, FIRST FLOOR,
SUBBA STREET, West Mambalam,
CHENNAI-600033
E-mail : autoshow.ybhp@gmail.com
+91 72005 33330
www.teamybhp.in