General Mills is introducing several new products across its brands for the winter 2015 season, targeting trends in better-for-you snacks, simple ingredients, protein, and bold flavors. New offerings include ancient grain cereals, gluten-free snacks, Greek yogurt flavors, protein bars and oatmeal, granola, cookies, and other snacks. General Mills is also expanding its portfolio of convenient meals, desserts, and international products. The new product lineup aims to meet growing consumer demand for healthier and on-the-go options.

1. New Product
Look Book
Winter 2015

2. From breakfast to snack time to dinner
to dessert, General Mills newest
product lineup taps into the latest food
trends to meet consumer interest in
better-for-you snacks, products with
simple ingredients, protein, gluten-free
and bold flavors.

3. Wake-Up to Breakfast

4. Cheerios + Ancient Grains
Cheerios introduces the first
mainstream cereal featuring ancient
grains. The famous toasted “O’s” are
combined with crunchy oat & quinoa
clusters, puffed spelt and KAMUT®
wheat.

5. French Toast Crunch
It’s back! At long last, the most requested
discontinued cereal, French Toast
Crunch, makes its return to cereal aisles
nationwide.
Featuring the same mini French toast-
shaped pieces flavored with cinnamon
and syrup, French Toast Crunch is
everything its fans have been waiting for.

6. Gluten Free Chex Granola Mix
Adding to its popular lineup of
gluten free products, Chex
brings another family favorite
to the homes of gluten-free
eaters with its all new Chex
Gluten Free Granola Mix. The
mix is made from whole grain
Rice Chex pieces and gluten-
free granola clusters.
Available in Honey Nut and
Mixed Berry Almond.

7. Nature Valley Protein Oatmeal
Nature Valley Protein Oatmeal
combines whole grain oats, real
fruit pieces and a crunchy granola
topping all in a microwaveable
cup – perfect for on-the-go eating.
Each cup offers 10 grams of
protein and comes in two delicious
flavors: Mixed Berry Crunch and
Cranberry Apple Crunch.

8. Cascadian Farm Granola
Cascadian Farm debuts two
new granola offerings
featuring indulgent flavors:
Chocolate Lover’s and
Peanut Butter Bliss. Both
include premium ingredients
such as fair trade dark
chocolate chunks, organic
granola, and peanut butter
drizzle.

9. Gluten Free Corn Flakes*
To meet growing demand for gluten-free foods in Europe, Cereal Partners
Worldwide, General Mills’ joint venture with Nestlé, has introduced new
Nestlé Gluten Free Corn Flakes.
Available in Original and Honey varieties, the launch marks the first time a
gluten-free breakfast cereal will sit alongside other well-known brands in
the mainstream cereal aisle.

10. Anytime Snacking

11. Yoplait Greek 100 Whips!
Yoplait is mixing it up with an all-new line of Yoplait Greek 100 Whips!
Made with Greek yogurt mousse, Yoplait’s Greek 100 Whips! offer 9 grams
of protein per serving in a light and airy snack. Available in eight delicious
flavors, including Black Cherry, Strawberry, Strawberry Cheesecake,
Vanilla Cupcake, Blueberry, Raspberry, Lemon Meringue and Tropical.

12. Nature Valley Nut Crisp Bars
The new Nature Valley Nut Crisp Bars combine wholesome nuts and
seeds in two flavors: Salted Caramel Peanut and Almond Dark
Chocolate.

13. Fiber One Crunchy Cookie
Individually packaged for portion
control and people on-the-go, the new
Fiber One Crunchy Chocolate Chip
Crunchy Cookies look and taste like
familiar favorites, but with only 120
calories per cookie and 20% of the
Daily Value of fiber.

14. Food Should Taste Good Real Good
Bar
The new Food Should Taste Good Real Good
Bar brings the brand’s signature culinary
creativity to life with delicious whole nuts,
seeds and real fruit pieces.
Available at club and convenience store
nationwide, the gluten free Real Good Bars
come in four unique flavors:
• Hazelnut & almonds with Madagascar
vanilla, a sprinkle of sea salt and dipped in
dark chocolate;
• Almonds & macadamia nuts, shaved
coconut, a dash of chai and dipped in
dark chocolate;
• Almonds & cashews, diced mango and
passion fruit juice with a sprinkle of sea salt;
and
• Almonds & peanuts, pumpkin seeds, a hint
of chili and dipped in dark chocolate.

15. Yoplait Greek 100
Adding to its popular lineup of
Yoplait Greek 100 flavor varieties,
Yoplait introduces four new rich
and creamy flavors to its lineup,
including Coconut, Honey,
Banana Caramel and Orange
Crème.

16. LÄRABAR über
LÄRABAR über introduces the new Dark Chocolate Raspberry Crunchy
Nut Bar, adding to the brand’s gluten free snack bar offerings. With whole
nuts and dark chocolate chunks, the LÄRABAR über snack bar line offers
crunch and big flavor in each bite.

17. Fiber One Mint Fudge Brownies
Keep your New Year’s
resolution with the new Fiber
One Mint Fudge Brownies. At
90 calories and 20 percent of
the Daily Value of fiber, this
fudgy brownie has mint chips
and mint drizzle in each bite.

18. Nature Valley Roasted Nut Crunch Bars
Nature Valley Roasted Nut Crunch
Bars combine whole nuts and seeds in
flavors like Almond Crunch and
Peanut Crunch.

19. Fiber One Protein Cookies & Crème
Chewy Bar
Delicious taste and guilt-free
snacking merge with the new
Fiber One Protein Cookies &
Crème Chewy Bars. With 6 grams
of protein and 20 percent of the
Daily Value of fiber, the new
Cookies & Crème chewy protein
bar is the perfect mid-afternoon
treat.

20. New Yoplait Original Flavors
Perfect as a snack or dessert, Yoplait Original adds two new indulgent
flavors to its lineup: Caramel and Cookies ‘n’ Cream.

21. Chex Chips
Now coming to retail stores nationwide, Chex Chips offer a bigger, puffier
version of the Chex squares with the same great crunch in new bold flavors.
With 30 percent less fat than regular potato chips, Chex Chips are available
in Cheddar Jalapeño and Cinnamon & Sugar.

22. Yoplait Source Greek Yogurt*
In Canada, Yoplait Source Greek yogurt introduces two new indulgent
flavors – Vanilla Chocolate Chip and Apple Pie. With 8 grams of protein
and just 70 calories per cup, Yoplait Source Greek yogurt is the perfect
better-for-you snack or dessert.
*Available only in Canada.

23. LÄRABAR Fruit & Nut Bar
Over the last 10 years, coconut has steadily grown to be among the
most popular new flavors. LÄRABAR joins the coconut craze by adding
the Coconut Chocolate Chip Bar to its lineup of better-for-you fruit and
nut bars.

24. Mott’s Fruity Rolls and Fruity Centers
Made with real fruit and natural flavors and colors, Mott’s Fruity Rolls and
Fruity Centers are both fun for kids and convenient for moms.
Fruity Rolls are available in Strawberry flavor and Fruity Centers have a juicy,
fruit-flavored core bursting with mixed-berry flavoring.

25. Nature Valley Protein*
Following the success of Nature Valley Protein Bars in the U.S., Nature
Valley is bringing the product line to the UK. Delivering 15 percent of the
Daily Value of protein, Nature Valley Protein Bars are available in Peanut &
Chocolate and Roasted Peanuts with Pumpkin & Sunflower Seeds.
*Available only in the UK

26. Yoplait Kids
Yoplait turns up the fun for kids
with the launch of special edition
Yoplait flavors featuring
characters from Disney’s
“Frozen” and “Star Wars” movies.
Available in a variety of kid-
favorite flavors like Strawberry,
Strawberry Banana, Blueberry
and Berry.

27. Convenient Meals

28. Totino’s Bold Pizza Rolls
Featuring a crispier crust and blasted with unforgettable seasonings
including Ranch and Cheddar, Totino’s Bold Rolls are taking flavor to
the next level for this hot snack.

29. Old El Paso Restaurante
Now available in the U.S. Old El Paso brings popular Mexican
restaurant quality and flavors home with soft shell taco kits in three
chef-inspired flavors: Beef Carne Asada, Chipotle Chicken and Baja
Fish.
Note: The Old El Paso Restaurante kits launched in Canada earlier
this year.

30. Old El Paso Restaurante Super Soft
Grande Tortillas
With a super soft texture, 12-inch
diameter and improved flexibility, the
new Old El Paso Restaurante Super Soft
Grande Tortillas allow consumers at
home to enjoy a restaurant-style burrito
full of their favorite ingredients.

31. Immaculate Baking Pizza Dough
Immaculate Baking is bringing
refrigerated canned pizza dough
to the natural and organic
channel for the first time. The
Immaculate Baking Pizza Dough
fits perfectly in a standard
rectangular baking pan and
includes a pizza seasoning
packet for extra zest.

32. Old El Paso Gorditas*
General Mills Foodservice
introduces Old El Paso Fold ‘N Go
Gordita. Inspired by popular quick-
service restaurant entrees, the Old
El Paso Gordita comes in a heat-
and-serve package making
prepping and serving easy.
Available in three flavors: Chipotle
Chicken, Zesty Turkey Chorizo &
Cheese, and Ranchero Bean &
Cheese (vegetarian).
*Available only at foodservice
partner locations.

33. Wanchai Ferry*
Adding to it’s breakthrough lineup of translucent Crystal Tangyuan, Wanchai
Ferry introduces two new flavors: Green Tea and Pumpkin. The brand is also
debuting new mini Crystal Tangyuan that provides more flavor with every
bite.
*Available only in China.

34. Parampara Spice Mix*
For the first time, Parampara’s branded ready-to-cook spice mixes will be
available at retail stores across Australia. Produced in India, Parampara’s
new spice mixes come in four authentic flavors: Rogan Josh, Shahi
Korma, Butter Chicken and Biryani.
*Available only in Australia.

35. Yoki Mandioquinha Palha*
The market leader in Brazil for ready-
to-eat sides like Batata Palha (a
shoestring potato) Yoki is expanding
its popular Palha line to offer another
root vegetable variety –
Mandioquinha.
*Available only in Brazil.

36. La Salteña Pasta Sauce*
La Salteña debuts the first Homemade-Style pasta sauce in Argentina. In
response to consumer demand for quick and easy meals to make at
home, the new pasta sauce is available in three tomato-based flavors:
Pomarola, Filetto and Napolitana.
*Available only in Argentina.

37. Underwood Dips*
Underwood, General Mills’ well-known brand of meat spreads in
Venezuela, launches a new series of dips in an easy-to-open jar. The
new dips are great for spreading on crackers, corn tortillas, toast and
more. Available in three flavors: Diablitos Picante, Diablitos and
Pimientos Morrones.
*Available only in Venezuela.

38. Can’t Miss Desserts

39. Pillsbury Minis
Available exclusively in
convenience stores, Pillsbury
introduces new Pillsbury Mini
bakery snacks in four popular
varieties: Cinnamon Rolls,
Blueberry Muffins with Streusel,
Chocolate Chip Muffins and
Cinnamon Crumb Cake. Each
individually packaged product
includes four mini treats for
delicious, on-the-go eating.

40. Häagen-Dazs*
Häagen-Dazs teamed up with illy
Coffee Roaster to bring six café
beverages to Häagen-Dazs’
specialty shops in China. Made from
premium Häagen-Dazs ingredients,
flavors include Vanilla, Strawberry,
Green Tea, Chocolate, Macadamia
Nut and Coffee.
*Available only in China.

41. Pillsbury Mint Cookies
In line with consumers love for all
things mint-flavored, Pillsbury
introduces limited edition, ready-to-
bake Mint Chocolate Chip Cookies.

42. Häagen-Daz*
In Europe and China, Häagen-Dazs debuts two new flavors to its popular
core line of rich and creamy ice cream products: Dark Chocolate &
Almonds and Royal Milk Tea.
*Available in Europe and China.