The document discusses the significance of Wikipedia as a comprehensive resource, emphasizing its extensive content and unique structure as an encyclopedia governed by various principles. It highlights the platform's accessibility, neutrality, and the collaborative nature of its editing process, as well as its role in providing real-time knowledge for journalists. The document also addresses common questions about Wikipedia's control, responsibility, and best practices for usage and citation of its content.

1. Embracing Wikipedia: More than a research tool Sept 2009 Jay Walsh, Head of Communications

2. Ahead A little about Wikipedia The five pillars of Wikipedia Awareness and reality Is Wikipedia news? Find the story Best practices /28

3. your presenter Me /28

4. The Wikimedia Foundation is the 501(c)(3) non-profit that runs Wikipedia. /28

5. Wikipedia is the largest encyclopedia in history: 2 billion+ words 14 million+ articles 4 million+ images 250+ languages 5 th most visited website (comScore June 2009) The Free Encyclopedia /28 La enciclopedia libre Die freie Enzyklopädie Wolna encyklopedia De vrije encyclopedie الموسوعة الحرة L'encyclopédie libre Свободная энциклопедия 维基百科 フリー百科事典 L’enciclopedia libera

6. Wikipedia Global Traffic /28 Source: comScore Select information sites, monthly unique visitors

7. Wikipedia as platform Five Pillars Wikipedia is an encyclopedia Wikipedia has a neutral point of view Wikipedia is free content Wikipedia has a code of conduct Wikipedia does not have firm rules /28

8. Wikipedia as platform "Wikipedia's present power structure is a mix of anarchic, despotic, democratic, republican, meritocratic, plutocratic, and technocratic elements." /28 http://meta.wikimedia.org/wiki/Power_structure

9. Common questions Do we control search (google) prominence? Is anyone paid to edit? Who takes responsibility? Who is in charge? Who pays for this? /28

10. Wikipedia as the journalist’s friend real-time knowledge free resources dramatic depth stories within the stories /28

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14. [Citation needed] If you use content from Wikipedia, you may need to cite it. All text, CC-BY-SA creative commons BY (cite author/s) Share alike http://en.wikipedia.org/wiki/Creative_Commons_licenses Images, may be CC-BY-SA Public domain (PD) GFDL Copyright / fair use Click the image, read carefully /28

15. Wikipedia as platform Caveats Eternal memory Ultimate transparency Active and defensive editors who are linked by common principles and beliefs. /28

16. /28 Finding story in WP

17. Start in the ‘talk’ or ‘discussion’ page /28

18. ‘ history’ is where the real story happens /28

19. ‘ history’ is where the real story happens /28

20. Wikipedia and best practices No one is ‘excluded’ from editing in Wikipedia. No one is excluded from being banned or reverted. No one is truly in total control of the platform. /24

21. /24 Is Wikipedia news?

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23. Jay Walsh, Head of Communications [email_address]