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Why	I	Chose	the	Left	Fork!
Steven	P.	Eschbach,	CFA,	CFC
President
Transworld	Business	Advisors	of	Naperville	
Principal	&	Founding	Member
Eschbach	&	Associates,	LLC
February	15,	2017
Wise	Men	Say…
22/20/17
Preamble
• My	background
• Worked	at	15	different	companies	in	43	years
• Longest	stint	– 8	years	(previous)
• Shortest	stint	– 3	months	(only	2	½	paid)
• 6 career	transitions	since	1999
• Longest	stint	– 13	months	(kind	of)
• Shortest	stint	– 5	seconds
• Real-life	examples	of	how	my	networking	resulted	in	that	
next	corporate	executive	role
32/20/17
Some	of	My	Well-Established	Mantras
• Job	–
• Something	to	do	between	searches
• NSN	–
• Never	stop	networking
• INWYKBWYK	–
• It’s	not	what	you	know	but	who	you	know
• INWYKBHYPI	–
• It’s	not	what	you	know	but	how	you	present	it
• NMT3BB	–
• No	more	than	three	beach	balls
• DRCW	–
• Don’t	reject	contract	work
42/20/17
New	Mantras	for	2016
• NSL	–
• Never	stop	learning	(Community	Career	Center)
• SSAR	– Situation/Strengths/Actions/Results	–
• Focus	is	on	how	you	did	it
• Hiring	manager	search,	not	job	search	–
• Want	to	be	the	known	candidate
• Be	coachable	–
• Always	receive	constructive	feedback
• Listen	and	respond,	don’t	tell	–
• Capture	the	attention	of	your	audience
52/20/17
Community	Career	Center		
62/20/17
Gray	Hair	Management
72/20/17
Took	advantage	of	
resume/job	search
review
Recent	Career	Path	Journey	- 2015
• Wisconsin	Energy	announced	acquisition	of	Integrys	
Energy	Group	in	June	2014	which	closed	in	June	2015,	
eliminating	my	lead	investor	relations	officer	role
• Updated	all	my	online	credentials	with	the	various	job	
boards	– Indeed.com,	CareerBuilder.com,	
Monster.com,	etc.
•
82/20/17
Recent	Career	Path	Journey	- 2016
• Back	to	traditional	job	search	in	March	2016
• About	½	dozen	investor	relations	opportunities	that	
went	through	phone	screens	and	ended	there
• Other	networking	introductions
• Then	United	Franchise	Group	introduced	themselves	
to	me
92/20/17
Why	Invest	in	My	Own	Business
• Control	my	own	destiny
• Reap	the	benefits	of	my	own	hard	work
• Can	fund	with	IRA	rollover	with	no	adverse	tax	
consequences
• Continue	to	network	to	help	others
• Apply	my	seasoned	investor	relations	expertise	to	business	
owners	(from	corporate	America	on	Wall	Street	to	local	
companies	on	Main	Street)
102/20/17
Why	
• Well-established	with	over	35	years	of	proven	success
• Extensive	initial	and	ongoing	training
• Strong	and	experienced	support	team
• Global	presence
• Other	franchisee	owners/business	brokers	with	
similar	backgrounds
• Three	core	services	– business	selling,	franchise	
consulting	and	franchise	development
• Reasonable	investment
112/20/17
Selected	Idea	#1	- Organize
• Plan	your	day	as	if	it	was	a	workday
• Dress	for	success	(there	is	no	such	thing	as	a	
second	first	impression)
• Schedule	job	search	activities
• Schedule	personal	activities
• Keep	a	log
• Keep	track	of	expenses	– tax	deductible!
122/20/17
Selected	Idea	#2	– Be	Professional• Email
• Always	include	full	signature	block
Steven	P.	Eschbach,	CFA
2795	Spinner	Court
Naperville,	IL	60565-4368
630-445-5291	Home
312-550-9965	Cell
speschbach@gmail.com
https://www.linkedin.com/in/speschbach
@SteveEschbach
• No	cute	email	addresses	(HotToTrot@aol.com,	ImpressiveStud@yahoo.com)
• Display	name	(preferred	view)
• Don’t	use	‘refer	to	attached’	without	more
• Keep	message	simple	(one	screen	if	you	can)
• Don’t	be	sending	at	2:45	a.m.
• Voice	mail	messages	– incoming	– separate	line	for	job	search
• Voice	mail	messages	– outgoing
• Be	brief
• Name,	number	to	start;	name	number	to	end
• When	available	– ported	cell	phone	numbers	make	it	unknown	as	to	where	you	are	on	the	planet.
132/20/17
Selected	Idea	#3	– Public	Library
142/20/17
Selected	Idea	#4	– Networking
• Face-to-face	visibility	is	key
• Attend	career	transition	groups	AND	professional	association	
events
• Focus	on	1-3	personal	associations	and	develop	these	
relationships	to	their	fullest	(can’t	get	to	know	everyone)
• Refreshen relationships	– vendors,	such	as	graphic	design	
firms,	other	consultants,	etc.
• Outside	legal	counsel/auditing	firm
• Fact	– 4	out	of	5	jobs	are secured	via	networking
152/20/17
Selected	Idea	#5	– Internet	Guidelines
• Resources	plentiful,	but	not	as	effective
• Essential	to	the	mix
• Networking	trumps
• Be	sure	all	profiles	are	the	same
• When	there	is	nothing	else	to	do	and	you	have	satisfied	
personal	(other	than	job	search)	activities
162/20/17
Selected	Idea	#6	– Internet	Resources	– LinkedIn/Other
172/20/17
Selected	Idea	#6	– LinkedIn	– What’s	New
182/20/17
Selected	Idea	#7	– Internet	Resources	- Other
192/20/17
Selected	Idea	#8	– Internet	Resources	– Other	– Beware
Don’t	go	online…after	4	glasses	of	wine!!
202/20/17
Selected	Idea	#9 – Internet	Resources	–
Go																	Yourself
212/20/17
Selected	Idea	#10	– Internet	Resources	–
Consulting	– Establish	a	Presence
222/20/17
Selected	Idea	#11	– (Part	1	of	2)
232/20/17
Seven	Roles	for	One	President
From	Commander-in-Chief	to	the	Guardian	of	the	
Economy,	here	are	the	President's	many	roles.
1.	Chief	of	State
2.	Chief	Executive
3.	Chief	Diplomat
4.	Commander-In-Chief
5.	Chief	Legislator
6.	Chief	of	Party
7.	Chief	Guardian	of	the	Economy
Adapted	and	condensed	from	The	Presidency,	
Congress,	and	the	Supreme	Court,	Scholastic	Inc.,	
1989.
Donald	Trump	- Resume
1.	● Donald	Trump	the	maker	of	real	estate
2.	● Born	June	14,	1946	● Birthplace	in	queens	new	York	● He	is	
also	a	entrepreneur	and	a	author	● He	is	the	CEO	of	the	Trump	organization	● Donald	started	
his	business	career	in	an	office	he	shared	with	his	father	in	Sheepshead,	New	York
3.	◊ Donald	has	been	married	three	times	◊ his	first	marriage	to	
Ivana	Zelckova	and	had	three	kids	named	Donald	trump	jr	Ivanka	Trump	and	Eric	Trump	◊ His	
second	marriage	was	to	Marla	maples	and	had	one	kid	named	Tiffany	Trump	◊ his	third	
marriage	was	to	Melania	Knauss	and	had	I	kid	named	Barron	Trump
4.	ØOne	of	his	accomplishments	is	that	he	has	his	own	building	
named	the	trump	tower	ØHas	8	books	published	ØHas	a	international	hotel
5.	‫٭‬ Don’t	give	up	what	you	are	facing	‫٭‬ Be	motivated	‫٭‬ Have	a	
strong	desire	‫٭‬ Be	willing	to	be	coached	‫٭‬ Have	big	dreams	‫٭‬ Have	a	plan	‫٭‬ Think	your	plan	
through	‫٭‬ Be	prepared	for	the	consequences	of	your	actions.	‫٭‬ Don’t	mix	your	family	life	and	
your	proffessional	life	together	‫٭‬ Be	economically	smart
6.	“Money	was	never	a	big	motivation	for	me,	except	as	a	way	to	
keep	score.	The	real	excitement	is	playing	the	game.”	-Donald	Trump	“I	try	to	learn	from	the	
past,	but	I	plan	for	the	future	by	focusing	exclusively	on	the	present.	That's	were	the	fun	is.”	-
Donald	Trump	“If	you're	going	to	be	thinking,	you	may	as	well	think	big.	-Donald	Trump”
http://www.slideshare.net/VitorPereiraXavier/donald-trump-34337866http://www.scholastic.com/teachers/article/seven-
roles-one-president
Selected	Idea	#12	– (Part	2	of	2)
242/20/17
Selected	Idea	#13	– Rocks/Paper/Scissors
252/20/17
My	Priorities
• Job	Interview
• 1/1	for	specific	job	opportunities
• 1/1	– informational	interviewing
• Professional	networking	groups
• Job	search	networking	groups
• Online	applications
Selected	Idea	#14	– Other	(Part	1	of	2)
• Participate	in	accountability	groups
• Be	specific
• No	acronyms
• Resume	vs.	Handbill
• Quantify	accomplishments	– and	put	in	proper	perspective	– and	don’t	be	afraid	to	brag;	increased	
sales	100%	sounds	good	but	not	if	you	sold	2	this	year	versus	1	last	year	and	your	quota	was	10
• SSAR	– Situation,	Strength	(How),	Action,	Result
• 30-second	value	proposition	– Ask	others	to	describe	you	(borrow	from	LinkedIn)	and	incorporate
• Do	not	omit	dates	(graduation)	and	include	ALL	work	experience
• Be	sure	to	include	summary	description	of	prior	companies	you	have	worked	for	as	initial	
screener	is	most	likely	much	younger	than	you	and	just	may	not	know
262/20/17
Selected	Idea	#14	– Other	(Part	2	of	2)
• Active	listening	– answer	question	asked	(paraphrase	if	needed	to	be	
sure	you	understand)	and	no	more
• Interviewer	is	most	likely	as	uncomfortable	as	you	are
• Don’t	name	your	file	as	Resume.docx;	
EschbachStevenResumeMay2016Final.doc	much	better	(but	use	your	
own	name)
• Refresh	online	credentials	– recruiters	will	skip	profiles	over	30	days	old
• Offer	to	share	your	LinkedIn	connections
• Search/life	balance
• Plenty	more,	not	enough	time,	but,	a	different	approach	-
• Tag	Team	Interview
272/20/17
Closing	Thought
282/20/17
Questions??
292/20/17

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