Social media plays a huge role in our lives and businesses cannot ignore its benefits. It allows businesses to increase their brand awareness to a wide audience at low cost. Social media is also the best place for businesses to build real human connections by introducing their company and showcasing how customers use their products. Partnering with influencers on social media can increase brand awareness and credibility as influencers help spread the word about businesses to their large follower bases. Social media further helps businesses perform targeted advertising to specific customer demographics and analyze reporting to gauge campaign effectiveness.
“Make things happen”
Parts Creative is an idea & innovation agency that invents and reinvents business concepts and integrated social platforms for companies that wants to connect and activate their brand with people within the popular culture.
After years of distilling the insights from Cannes Lions' winning social media campaigns, Kurio // The Social Media Age(ncy) has put together a framework which helps to focus on the right things when developing marketing campaigns in the social media age.
Fundmentals of Creative Development Lecture 4edward boches
Lecture on Ideas that Do and the creative criteria that help define these approaches vs message based ads. Used in teaching at BU, College of Communication.
“Make things happen”
Parts Creative is an idea & innovation agency that invents and reinvents business concepts and integrated social platforms for companies that wants to connect and activate their brand with people within the popular culture.
After years of distilling the insights from Cannes Lions' winning social media campaigns, Kurio // The Social Media Age(ncy) has put together a framework which helps to focus on the right things when developing marketing campaigns in the social media age.
Fundmentals of Creative Development Lecture 4edward boches
Lecture on Ideas that Do and the creative criteria that help define these approaches vs message based ads. Used in teaching at BU, College of Communication.
December 1, 2015 Webinar:
In the age of employee advocacy, your brand can be as powerful as your workforce is enthusiastic. If your workforce is motivated, engaged, and socially equipped, you can pull off an appropriate and successful employee advocacy program. In fact, if your organization is mid-sized and doesn’t have at its disposal the marketing tools larger outfits might have, internal brand advocates are often the most powerful and cost-effective marketing tool in your arsenal. Our new report on the current state of employee advocacy finds that 64% of advocates cite a workplace program as the reason for attracting new business, and 45% can directly attribute new revenue streams to formal programs. So while you might not be able to dedicate an entire team to implementing a program, it's good for business to assemble your core of informed, active, and proud employee advocates. A great employee advocacy program knows no size boundaries.
In this webinar, join our panelists as they discuss:
Statistics from our report, including why 84% of employee advocates say it's had a positive effect on their career;
Why employee advocacy is word-of-mouth marketing at its best, and can give your brand an edge in the noisy marketplace;
How to identify the most motivated and engaged employees and activate their personal drive on behalf of your organization;
A content strategy that combines company and employee content for an authentic and relevant mix;
And how to use employee advocacy to amplify your brand beyond the limits of its size.
In an era where your customers’ attention spans are close to that of a goldfish, you have no time to waste in your marketing efforts. Customers will only respond to campaigns that fit seamlessly into their digital life, and they’ll only respond to content that is uber-relevant to their needs and desires. At the same time, you need to be meeting your own internal KPIs and consider your company’s relevance across media and trends. Anchoring your strategies in the place where audience desires and brand goals overlap can transform your marketing from digital noise to personalized, appealing content. Additionally, taking inspiration from events can make your campaigns useful as they toggle online and off. Approaching each campaign with a set of CX principles will ensure that your company remains relevant as the needs and desires shift.
But where should you begin with all of this?
In this webinar, we’ll discuss:
-Finding the sweet spot where customer desires, industry trends, and brand goals overlap and using that to guide your marketing efforts;
-Ways to create narratives for your campaigns that move seamlessly from online to offline and back again;
-How to discover what kind of content is relevant for today’s online consumer and how your products or services can fit into it;
-How to develop a system of marketing campaign principles that will allow your campaigns to stay fresh and creative.
In the age of authenticity, there’s no greater tool at a marketer’s disposal than influencer marketing. Consumers no longer blindly trust advertisements. Instead, they trust influencers whose judgment has a proven track record. Done right, influencer marketing can communicate a brand’s culture directly to a target audience in a real way. But how do you justify investment in an influencer program, and how do you measure tangible results? How do you go about finding influencers to engage with in the first place? What are realistic goals to set? Which metrics matter and which are simply vanity metrics?
In this panel, our experts will discuss:
Why influencer marketing is one of the most effective marketing tools
How to find talent that is brand-appropriate and also aspirational
What kind of business goals to set with an influencer program
How to track and understand metrics to measure a program’s effectiveness
Kate Cooper, MD of BLOOM defines Social Business and how, if leveraged correctly can bring about positive change within an organisation and deliver long-term, strategic results across multiple business functions.
presentation by Jeremy Mauer, Market Director, Mass Relevance (@massrelevance), at #RLTM Realtime Marketing Lab, October 14, 2013 at The Altman Building, NYC.
Presentation to an audience of senior marketers at a Fortune 50 company. Trends are based on concepts outlined in Social Media Marketing for Dummies and recent events in the digital space
Storytelling Gone Wild: The Key to Creating Viral ContentSocial Media Today
The question marketers have been asking themselves for a few years now is, “Is there a secret to creating viral content?” The answer is yes and no. Yes, there are ways to help boost your content towards the goal of going viral. No, it’s not a secret. In many ways, the tactics to go viral are common sense. What about your content will activate an emotional response in your audience? What kinds of emotions does your audience respond to? Are you providing practical information in a unique way? Are you getting it in the right feeds at the right times?
Join us in this webinar as our content experts discuss:
Examples of content that goes viral, with explanations why
How to ask the right questions of your own content, so each message you send out has potential
Kinds of strategies to apply at different parts of the process for best results
And how to analyze those results in a realistic, goal-appropriate way
Presentation to Forres business community on the use of Facebook, Twitter, Foursquare and QR codes and how it can help promoting their business and destination
There’s a reason offices spaces are becoming more "open" these days. Siloed departments are a thing of the past. If your marketing department and sales department aren’t talking to each other and collaborating, you’re doing something wrong. If you don’t have social informing every department, you’re going to be hard-pressed to see significant ROI from social, or improve the customer experience. The very nature of social media requires that it crosses boundaries and informs all campaigns and marketing efforts and customer touchpoints. But it’s difficult to make that happen in your company simply by taking down cubicle walls. You must also set up infrastructure within your organization that allows for convenient communication, and you must invest in the right tools and platforms that are flexible enough to move with your prospect and customer initiatives instead of rigidly defining them.
In this panel, we’ll gather experts to discuss:
-Why integrated social is the only way to go if you’re going to become a social business
-How to measure social ROI when it encompasses many departments and strategies
-Tools and platforms that can help your organization stay socially agile
-How a thorough dedication to social across your organization can help you scale and grow at a manageable rate
-The kind of internal methodology needed to integrate a social-centric approach
Here are 15 areas that I'm thinking about in my day job in marketing, public relations and social media at Ketchum, as we head towards 2015. They're not so much predictions for the coming 12-months, as work in progress. All 15 areas point to a combination of opportunity and hard work in 2015.
This year, Entrepreneur said, “the future of new business is social selling.” Statements like that are easy to get employees excited about at first but it can be difficult for companies to maintain that momentum if it doesn’t yield immediate results. Consistency and sticking with it, however, is key to social selling success. So how can you build your social selling dream team and increase your company’s investment in the process? There are a few tips and strategies--such as breaking down silos between sales and marketing as well as getting the C-Suite involved --that can refresh your team’s approach to social selling and help close deals with greater regularity and ease.
In this panel, our sales experts will discuss:
-How to unite your sales and marketing departments so that your social efforts are supported company-wide;
-How to train and internally motivate your team for better morale and better external results;
-Why the c-suite needs to be involved and how to involve corporate leadership sales initiatives;
-Social selling strategies that focus on authentic and well-researched relationship-building.
Kathrin Kohler outsourcing social media management means handing over the metaphorical keys to your social media accounts to a third party social media management company.
Yossi Fisher Studio 2020: Services & Capabilities *NEW*Yossi Fisher
I am obsessed with helping people create impactful brands, meaningful content, and dynamic communication strategies. Let me show you what I do and how I do it, all back it up by proven results and powerful client testimonials.
My clients have the power. I am their accelerator.
SERVICES
Brand Development
Market Strategy
Communications / Social Media
Content Creation / Integrated Media
Consulting
LET'S CONNECT
Email: hello@yossifisher.com
Website: yossifisher.com
Instagram: @yossi_fisher.com
LinkedIN: in/yossifisher
December 1, 2015 Webinar:
In the age of employee advocacy, your brand can be as powerful as your workforce is enthusiastic. If your workforce is motivated, engaged, and socially equipped, you can pull off an appropriate and successful employee advocacy program. In fact, if your organization is mid-sized and doesn’t have at its disposal the marketing tools larger outfits might have, internal brand advocates are often the most powerful and cost-effective marketing tool in your arsenal. Our new report on the current state of employee advocacy finds that 64% of advocates cite a workplace program as the reason for attracting new business, and 45% can directly attribute new revenue streams to formal programs. So while you might not be able to dedicate an entire team to implementing a program, it's good for business to assemble your core of informed, active, and proud employee advocates. A great employee advocacy program knows no size boundaries.
In this webinar, join our panelists as they discuss:
Statistics from our report, including why 84% of employee advocates say it's had a positive effect on their career;
Why employee advocacy is word-of-mouth marketing at its best, and can give your brand an edge in the noisy marketplace;
How to identify the most motivated and engaged employees and activate their personal drive on behalf of your organization;
A content strategy that combines company and employee content for an authentic and relevant mix;
And how to use employee advocacy to amplify your brand beyond the limits of its size.
In an era where your customers’ attention spans are close to that of a goldfish, you have no time to waste in your marketing efforts. Customers will only respond to campaigns that fit seamlessly into their digital life, and they’ll only respond to content that is uber-relevant to their needs and desires. At the same time, you need to be meeting your own internal KPIs and consider your company’s relevance across media and trends. Anchoring your strategies in the place where audience desires and brand goals overlap can transform your marketing from digital noise to personalized, appealing content. Additionally, taking inspiration from events can make your campaigns useful as they toggle online and off. Approaching each campaign with a set of CX principles will ensure that your company remains relevant as the needs and desires shift.
But where should you begin with all of this?
In this webinar, we’ll discuss:
-Finding the sweet spot where customer desires, industry trends, and brand goals overlap and using that to guide your marketing efforts;
-Ways to create narratives for your campaigns that move seamlessly from online to offline and back again;
-How to discover what kind of content is relevant for today’s online consumer and how your products or services can fit into it;
-How to develop a system of marketing campaign principles that will allow your campaigns to stay fresh and creative.
In the age of authenticity, there’s no greater tool at a marketer’s disposal than influencer marketing. Consumers no longer blindly trust advertisements. Instead, they trust influencers whose judgment has a proven track record. Done right, influencer marketing can communicate a brand’s culture directly to a target audience in a real way. But how do you justify investment in an influencer program, and how do you measure tangible results? How do you go about finding influencers to engage with in the first place? What are realistic goals to set? Which metrics matter and which are simply vanity metrics?
In this panel, our experts will discuss:
Why influencer marketing is one of the most effective marketing tools
How to find talent that is brand-appropriate and also aspirational
What kind of business goals to set with an influencer program
How to track and understand metrics to measure a program’s effectiveness
Kate Cooper, MD of BLOOM defines Social Business and how, if leveraged correctly can bring about positive change within an organisation and deliver long-term, strategic results across multiple business functions.
presentation by Jeremy Mauer, Market Director, Mass Relevance (@massrelevance), at #RLTM Realtime Marketing Lab, October 14, 2013 at The Altman Building, NYC.
Presentation to an audience of senior marketers at a Fortune 50 company. Trends are based on concepts outlined in Social Media Marketing for Dummies and recent events in the digital space
Storytelling Gone Wild: The Key to Creating Viral ContentSocial Media Today
The question marketers have been asking themselves for a few years now is, “Is there a secret to creating viral content?” The answer is yes and no. Yes, there are ways to help boost your content towards the goal of going viral. No, it’s not a secret. In many ways, the tactics to go viral are common sense. What about your content will activate an emotional response in your audience? What kinds of emotions does your audience respond to? Are you providing practical information in a unique way? Are you getting it in the right feeds at the right times?
Join us in this webinar as our content experts discuss:
Examples of content that goes viral, with explanations why
How to ask the right questions of your own content, so each message you send out has potential
Kinds of strategies to apply at different parts of the process for best results
And how to analyze those results in a realistic, goal-appropriate way
Presentation to Forres business community on the use of Facebook, Twitter, Foursquare and QR codes and how it can help promoting their business and destination
There’s a reason offices spaces are becoming more "open" these days. Siloed departments are a thing of the past. If your marketing department and sales department aren’t talking to each other and collaborating, you’re doing something wrong. If you don’t have social informing every department, you’re going to be hard-pressed to see significant ROI from social, or improve the customer experience. The very nature of social media requires that it crosses boundaries and informs all campaigns and marketing efforts and customer touchpoints. But it’s difficult to make that happen in your company simply by taking down cubicle walls. You must also set up infrastructure within your organization that allows for convenient communication, and you must invest in the right tools and platforms that are flexible enough to move with your prospect and customer initiatives instead of rigidly defining them.
In this panel, we’ll gather experts to discuss:
-Why integrated social is the only way to go if you’re going to become a social business
-How to measure social ROI when it encompasses many departments and strategies
-Tools and platforms that can help your organization stay socially agile
-How a thorough dedication to social across your organization can help you scale and grow at a manageable rate
-The kind of internal methodology needed to integrate a social-centric approach
Here are 15 areas that I'm thinking about in my day job in marketing, public relations and social media at Ketchum, as we head towards 2015. They're not so much predictions for the coming 12-months, as work in progress. All 15 areas point to a combination of opportunity and hard work in 2015.
This year, Entrepreneur said, “the future of new business is social selling.” Statements like that are easy to get employees excited about at first but it can be difficult for companies to maintain that momentum if it doesn’t yield immediate results. Consistency and sticking with it, however, is key to social selling success. So how can you build your social selling dream team and increase your company’s investment in the process? There are a few tips and strategies--such as breaking down silos between sales and marketing as well as getting the C-Suite involved --that can refresh your team’s approach to social selling and help close deals with greater regularity and ease.
In this panel, our sales experts will discuss:
-How to unite your sales and marketing departments so that your social efforts are supported company-wide;
-How to train and internally motivate your team for better morale and better external results;
-Why the c-suite needs to be involved and how to involve corporate leadership sales initiatives;
-Social selling strategies that focus on authentic and well-researched relationship-building.
Kathrin Kohler outsourcing social media management means handing over the metaphorical keys to your social media accounts to a third party social media management company.
Yossi Fisher Studio 2020: Services & Capabilities *NEW*Yossi Fisher
I am obsessed with helping people create impactful brands, meaningful content, and dynamic communication strategies. Let me show you what I do and how I do it, all back it up by proven results and powerful client testimonials.
My clients have the power. I am their accelerator.
SERVICES
Brand Development
Market Strategy
Communications / Social Media
Content Creation / Integrated Media
Consulting
LET'S CONNECT
Email: hello@yossifisher.com
Website: yossifisher.com
Instagram: @yossi_fisher.com
LinkedIN: in/yossifisher
The 10 Most Innovative Media and Entertainment Companies, 2018," Insights Success has listed some of the most successful media and entertainment companies, which have developed an astonishing media platform and boosted businesses of several companies with its innovative marketing strategies and services. Featuring as the Cover Story is Social Media 55, the company offers an array of services, including the creation and management of a Facebook business page, web development solutions, influencer marketing campaigns as well as posting to other social channels such as Instagram and Twitter
Advanced Social Media Marketing TechniquesPaulDonahue16
Social media has now become part of most people's lives. Business owners now use different social media platforms to advertise and connect with consumers.
There are a number of social media marketing tips you should know and understand to improve your campaigns and grow your business. https://advdms.com/blog/advanced-social-media-marketing-techniques
Social media has become so integrated in our daily lives that it is hard to take a break from it even for a day. Social networks are now a crucial part of every marketing strategy
We are providing these services and training of digital marketing, Web Development, Search engine Optimization, Graphic designing, Content Writing, Social Media Marketing, Email Marketing, Facebook ads, Google ads, Social Media Optimization based in Pakistan all over the World.
The days of only watching media on conventional channels are long gone. Since the majority of firms have limited marketing budgets, it makes sense to use them wisely. Social media marketing has the potential to be both very profitable and cost-effective.
There is a huge need for a coordinated approach to the adoption of social media by businesses as a whole with clear ROI (Return on Innovation) objectives.
We can help you adopt and adapt to social media in a holistic way, enabling true benefit.
Can your social media agency tell you the following....
Techlene provides custom software development services and solutions to simplify working and maximize productivity for all objectives. Our team comprises enthusiastic IT professionals with experience of 20+ years, continuously working to help society with the optimal use of IT for life and work. Techlene drives digital transformation for businesses by analyzing challenges and measuring professional competence. Whether start-ups or established entERPrises, we serve across varied industries to assist in stupendous growth.
Employee advocacy is an open horizon for marketing teams and is among the top trends for 2024. The question is, how successfully can you tap into this goldmine?
How to Build a Good Social Media Marketing Strategy.pptcosmocratsolution
grow your business with cosmocrat software solutions.
Being the most Reliable and Reputable Digital Marketing Company Worldwide, We specialize and amplify Online Business Marketing and Software Solutions.
How digital marketing revolutionized the music industry convertedcosmocratsolution
Grow your business with cosmocrat softwares, an award-winning home services digital marketing agency helping the trades generate more leads and sales, optimize your marketing costs, and differentiate your brand online
How digital marketing revolutionized the music industrycosmocratsolution
Grow your business with cosmocrat softwares, an award-winning home services digital marketing agency helping the trades generate more leads and sales, optimize your marketing costs, and differentiate your brand online
Grow your business with cosmocrat softwares, an award-winning home services digital marketing agency helping the trades generate more leads and sales, optimize your marketing costs, and differentiate your brand online
Grow your business with cosmocrat softwares, an award-winning home services digital marketing agency helping the trades generate more leads and sales, optimize your marketing costs, and differentiate your brand online
Grow your business with cosmocrat softwares, an award-winning home services digital marketing agency helping the trades generate more leads and sales, optimize your marketing costs, and differentiate your brand online
Some top google algorithm up gradation this year (1)cosmocratsolution
Grow your business with cosmocrat softwares, an award-winning home services digital marketing agency helping the trades generate more leads and sales, optimize your marketing costs, and differentiate your brand online
Some top google algorithm up gradation this year (1)cosmocratsolution
Grow your business with cosmocrat softwares, an award-winning home services digital marketing agency helping the trades generate more leads and sales, optimize your marketing costs, and differentiate your brand online
Grow your business with cosmocrat softwares, an award-winning home services digital marketing agency helping the trades generate more leads and sales, optimize your marketing costs, and differentiate your brand online
Grow your business with cosmocrat softwares, an award-winning home services digital marketing agency helping the trades generate more leads and sales, optimize your marketing costs, and differentiate your brand online
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
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How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
www.nidmindia.com
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
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Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
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Get Ahead with YouTube Growth Services....SocioCosmos
Get noticed on YouTube by buying authentic engagement. Sociocosmos helps you grow your channel quickly and effectively.
https://www.sociocosmos.com/product-category/youtube/
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
4. Build Real Human Connections
Build Real Human Connections
Build Real Human Connections
Themostamazingopportunitysocial
Themostamazingopportunitysocial
mediaprovidesyouistoconnectwith
mediaprovidesyouistoconnectwith
peoplefromanypartoftheworld.Inorder
peoplefromanypartoftheworld.Inorder
tobuildahealthyrelationshipwithyour
tobuildahealthyrelationshipwithyour
audienceintroducethemtoyourcompany
audienceintroducethemtoyourcompany
peoplewhomakeupyourbusinessfully,
peoplewhomakeupyourbusinessfully,
shareyourlong-termandshortgoals,
shareyourlong-termandshortgoals,
showcasehowexistingcustomersare
showcasehowexistingcustomersare
utilizingyourservices/products.Social
utilizingyourservices/products.Social
Mediaishoweverthebestplacetobuild
Mediaishoweverthebestplacetobuild
affinitiesovertheseasifusedwisely.
affinitiesovertheseasifusedwisely.
5. Partner with influencers
Partner with influencers
Partner with influencers
What better than if you are being recommended
What better than if you are being recommended
by the most influential personalities over the
by the most influential personalities over the
internet. The buzz for engaging with influencers
internet. The buzz for engaging with influencers
has instantly grown in the past few years. These
has instantly grown in the past few years. These
prominent faces of the internet tend to play a
prominent faces of the internet tend to play a
huge role in consumer decision-making as they
huge role in consumer decision-making as they
rely on their favourite people’s reviews and
rely on their favourite people’s reviews and
recommendations of products and services.
recommendations of products and services.
Having such a huge follower fan base is a great
Having such a huge follower fan base is a great
way to also advertise or promote things that they
way to also advertise or promote things that they
personally like. When you make people talk
personally like. When you make people talk
about your company on social media it tends to
about your company on social media it tends to
increase brand awareness and credibility.
increase brand awareness and credibility.
6. Targeted Advertising
Targeted Advertising
Targeted Advertising
Using demographic knowledge
from geography, language, and
even online behaviours as
targeting options, you can form
advertisements that speak to
different groups of conceivable
customers, and only pay for the
viewers you want to indulge
within as you can also filter out
people you do not want to
entertain.
