MESSAGING	/		ELEVATOR	SPEECH	AND	KEY	CONTENT
Intellectual	Property.	Copyright	©	2016	Raven	Bay	Services.	All	rights	reserved.
BUSINESS	STRATEGY	
&	OPERATIONS
DATA	MANAGEMENT
&	VISUALIZATION
MACHINE	LEARNING
&	ANALYTICS
Who	Is	Raven	Bay?
Raven	Bay	is	a	full-service	management	consulting	and	analytics	firm.
Intellectual	Property.	Copyright	©	2016	Raven	Bay	Services.	All	rights	reserved.
BUSINESS	STRATEGY	
&	OPERATIONS
DATA	MANAGEMENT	
&	VISUALIZATION
MACHINE	LEARNING
&	ANALYTICS
We	take	complex	business	challenges	or	opportunities,	craft	holistic	solutions,	and	drive	every	step	of	their	execution;	from
whiteboard	ideation	to	deployment	and	transition	management
“Tackling	Your	Most	Critical	Business	Challenges”
...helps	our	clients	continuously	improve,	adjust	the	way	
they	work	to	meet	shifting	market	conditions,	and	tackle	
their	most	pressing	concerns.	From	ideation	through	to	
roadmap	development	and	execution,	we	help	to	
improve	your	business	performance
• Business/Operational	Process	Design	&	Optimization
• Transition	Management	&	Knowledge	Transfer
• Roadmapping &	Strategic	Planning
• Strategy	Development	and	Business	Case	Creation
• Operating	Model	Improvement
• Maturity	Assessments
• Workshop	and	Kaizen	Event	Facilitation	
• Feasibility	and	Industry/Situational	Analysis
“We	Make	Your	Data	Work	For	You”
...helps	our	clients	assess	what	data	is	available,	integrate	&	
optimize	it	all,	and	then	visualize	it	in	an	easily	digestible	
way.	Our	holistic	focus	on	the	tools,	process,	people,	and	
performance	elements	of	reporting	ensures	you	
get	the	most	out	of	your	data
• Dashboard	Development	(Tableau,	PowerBI,	Cognos,	
Qlikview,	Targit,	and	others)
• Data	Visualization	and/or	Reporting
• Platform/Tool	Assessment	&	Selection
• Data	Warehouse	Design	&	Management
• Data	Health	Checks	and	BI	Maturity	Assessments
• Software	&	Custom	Development
“Creating	Business	Value	Through	Insights”
...helps	our	clients	create	and	implement	statistical	models,	
which	continuously	improve	over	time	through	machine	
learning,	and	ultimately	drive	better	decisions,	improve	
business	effectiveness,	and	
increase	operational	efficiency
• Budget/Financial	Forecasting
• Pricing	Optimization
• Customer	Targeting	and/or	Segmentation
• Key	Decision	Support	(Predictive	Modeling)
• Predictive	Analytics	and	Machine	Learning	
Implementations
Raven	Bay’s	Business	Strategy	Execution	Point	of	View
To	fully	tackle	challenges	or	take	advantage	of	opportunities	as	they	arise,	a	holistic	approach	to	strategy	development	and	execution	must	
be	utilized.	Doing	so	is	the	only	way	to	ensure	initiatives	deliver	measurable	&	sustainable	value	while	maximizing	stakeholder	adoption
Intellectual	Property.	Copyright	©	2016	Raven	Bay	Services.	All	rights	reserved.
Client	Challenges	
&	Opportunities
How	Raven	Bay	Partners	With	Clients	to	
Deliver	Measureable	&	Sustainable	Value
Client
Outcomes
• Need	to	react	to	rapidly	to	shifts	in	the	in	
the	economic,	competitive,	industrial,	
technological,	customer		or	regulatory	
landscape
• Requirement	to	reduce	costs	and/or	
improve	efficiency
• Desire	to	scale	to	prepare	for,	or	react	to,	
rapid	growth
• Challenges	with	inaccuracy,	speed,	and	
resource	requirements	related	to	manual	
or	redundant	work	
• Ambition	to	enter	new	lines	of	business,	
offer	additional	products	or	services,	or	
expand	to	new	geographical	markets
• Responding	to	demands/requests	of	key	
customers
• Desire	to	improve	results	obtained	through	
investments,	initiatives,	or	transformations
• Driving	to	leverage	spend	across	the	
enterprise
• Lack	of	business	unit	coordination	or	
effectiveness
• Inability	to	develop	detailed	roadmaps	or	
successfully	execute	initiatives	or	changes
• Eliminating	the	Strategy/Execution	Divide:	
Initiatives,	tools,	metrics,	and	processes	
aligned	directly	back	to	strategic	intent	and	
organizational	priorities
• Value	Creation	and	Cost	Savings:	Drastic	
improvement	in	the	value	creation	and	cost	
savings	achieved	through	initiatives,	
changes,	or	capability	implementations
• Adoption	Enhancement:	Increase	the	level	
of	adoption	&	engagement	through	an	
improved	understanding	of	how	your	
teams’	work	directly	supports	the	
organization’s	strategic	objectives
• Delivery	Excellence:	Improve	deployment	
time,	achieve	risk	reduction,	and	reduce	
the	costs	of	initiatives/projects/changes
• Optimized	Investment	Prioritization:	
Ensures	investments	are	evaluated	with	an	
organization-wide	lens	&	prioritized	based	
on	their	fit	with	strategic	intent
• Process	and	Human	Capital	Excellence:	
Ensure	operations	are	conducted	as	
efficiently	as	possible	with	the	right	people,	
in	the	right	roles	working	on	the	right	
priorities
Raven	Bay’s	Analytics	x	Business	Strategy	PoV
Taking	full	advantage	of	opportunities	as	they	arise	requires	an	holistic	approach	to	strategy	development	and	execution
Intellectual	Property.	Copyright	©	2016	Raven	Bay	Services.	All	rights	reserved.
External	Dynamics
Competitive	
Intelligence
Industry	
Analysis	/	
Feasibility	
Studies	
Customer	or	
Employee	
Engagement
Research
Strategy	Creation
Maturity
Assessment	&	
Benchmarking
Business/	
Operating	
Model	
Optimization
Strategic	
Objectives	&	
Measures	
Definition		
Ideation
Workshop	/	
Kaizen	Event
Facilitation
Strategic	Planning
Roadmap	&	
Execution	
Plans
Business	Case	
for	Change
Transition	Management
Playbook
Development
Training	&	
Comms
(Knowledge	
Transfer)
Mentoring	&	
Resource	
Augmentation
Initiative	Execution
Project
Management
Tools
People	/	
Organization
Effectiveness
Business	/	
Operational
Process	
Optimization
Performance
Process	+	Governance
People
Data	
Management	
&	Visualization
Machine	
Learning	&	
Analytics	
Implementations
Raven	Bay	believes	that	getting	the	most	out	of	analytics	requires	organizations	to	look	beyond	tools	&	reports,	and	instead, utilize	
analytics	as	a	catalyst	to	fundamentally	transform	the	way	their	work	is	conducted
BUSINESS	STRATEGY	
&	OPERATIONS
DATA	MANAGEMENT
&	VISUALIZATION
MACHINE	LEARNING
&	ANALYTICSIntellectual	Property.	Copyright	©	2016	Raven	Bay	Services.	All	rights	reserved.

Who is Raven Bay?