The document outlines the functionalities and benefits of Blinkmediacases, a community platform that facilitates knowledge management for advertisers, agencies, and media owners. It emphasizes the importance of structured showcases, idea management, and sharing best practices within a network, and provides tools for publishing and exporting cases. Additionally, it discusses pricing structures and next steps for implementation.

1. Short Introduction
Loenen aan de Vecht
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2. 1.Hoofdstukaanduiding
Blinkmediacases, why?
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3. What is Blinkmediacases ?
Started as a successful
community-platform in The
Netherlands, for
advertisers, agencies and
media owners (currently
merged into
www.pitchblink.nl)
It offers a white label
version for international
media and communication
companies
They can use it as an
intranet in their own look
and feel
The standard language is
English but can be any
language
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4. What is the
use?
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5. Database
Load your showcases in a
structured way
Create a standard of complete
information
Create a collective memory
The basis for knowledge
management in a media
company
Pull (find) showcases on basis of
relevant search parameters
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6. Best Proven Practise
Share your best showcases
Have your people inspire and
motivate each other
A network is nothing more than a
patchwork if it is not able to
exchange the best proven
practices across the border
Make the best proven practice
the standard everywhere in your
network
Find good examples at the time
you need it
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7. Idea management
What do you do with your ideas?
Do they run outside your building together
with your people?
Have them filed in a database
No ideas, no innovation, no success
10 Ideas, one successful case
After a brain storm, never throw the
unused ideas away
Use the Blinkboard tool for ideation
(decentral brainstorming)
An idea is never completely new, it is a
new combination of old elements
Therefore, old ideas generate new ideas
Target ideas into sales, create a sales idea
funnel
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8. Publishing your showcases
With Blinkmediacases software
you have a standard format with
all the relevant tags
Every case has a separate URL
From any digital place
(newsletters, blogs etc.) you can
link to your public cases (in an
embedded view)
Every showcase can be converted
into a PDF
Every case can be exported via a
XML-file in another format to
another place on the web
You can also create and special
advertising propositions that can
be digitally distributed
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9. Infrastructure for awards
You can organize your own
awards and use the infrastructure
of Blinkmediacases
You can collect all the material
for external award competitions
in order to further establish your
brand as a communication
solution provider
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10. Hoofdstukaanduiding
2. Look and feel?
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11. Home Dashboard

12. Template to add case
Every tag that
is added is a
search
parameter for
a structured
search

13. Search results
Making the
long tail short
by adding
search keys

14. Case view in a Blink
Story line
tabs:
•Blink view
•Challenge
•Solution
•Results
Direct link to
contact
person for a
case

15. Survey activity
Administrator
per country-
location and
a webmaster
for the total
case
community

16. Blinkboard for ideation
Decentral brainstorming
Basket with cases or ideas to share with a group
Scroll easy
through the
basket -
blinkboard

17. Levels of sharing cases
Intranet top level
•International or Headquarters
Countries or Offices
•Assuming a country is a separate organization, a
country can choose to retain cases at only a local level.
Business Units
•In case of different departments and/or conflicts of
interest
Individuals
•Usually for ideas or unfinished cases

18. Hoofdstukaanduiding
3. pricing?
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19. pricing
Annual license fee for standard
Based upon users (can be
included and fixed in a
lumpsum amount)
Implementation fee based
upon hours spent
Specific wishes based upon
hours spent
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20. Hoofdstukaanduiding
4. What now?
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21. Further steps
Process
Decision taking
Go-no go
Approach
Time line
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22. contact :
+31 6 54373669
Marc.stubbe@blinkmediacases.nl
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