1) Angelababy is a Chinese model and actress who has risen to become one of the top celebrities in China, with over 68 million followers on Weibo. She is often referred to as the "Kim Kardashian of China." 2) Angelababy has numerous endorsement deals with major brands like Dove, Baidu, Coach, and Coca-Cola. However, some experts note she has taken on too many deals and risks becoming overexposed. 3) A case study of Angelababy's endorsement for Dove chocolate highlights how her elegance and playfulness made her a good fit for conveying the brand's message, though maintaining a memorable campaign is important with such a popular celebrity