SlideShare a Scribd company logo
What People Are TALKING
ABOUT ON TWITTER….
Lets begin with some facts about Twitter..
• Half Billion Users
• 170,000 tweets a second
• Around 300 billion tweets have been sent since inception
• Over 20 million fakeTwitter users
• Over 241 million monthly activeTwitter users
• The cost of a 24 hour promoted trend runs about $200 thousand
• China is the country with the most users with over 35 million
• 170 minutes –The average time per month spent by users onTwitter
• YouTube is the most followed brand with over 40 million
• Average number of followers per twitter user is 208
Twitter launched trending topics in 2009 !!
This feature shows the topics which are the most popular on twitter at any
given time. This feature is region specific as well..
In next slides we will cover the most trending topics from the past few
years.
Topic # 1
The Queen’s Jubilee
In 2012, the Queen of England celebrated
her Diamond Jubilee. During the four-day
party, people sent more than one million
jubilee-related tweets. And the Queen’s
Jubilee was an even bigger trending topic
than PrinceWilliam’s wedding.
Topic # 2
Steve Jobs Died..
On 5th October 2011, Apple co-founder Steve
Jobs died. And Twitter went into overloaded as
people sent tweets mourning his death. In
fact, for the following 24 hours, more or less
20% of all tweets were about the iPhone
inventor. And Twitter crashed several times
because it simply couldn’t keep up.
Topic # 3
London Olympics
The London Olympics were called “the first
social media Olympics”. Athletes and fans
usedTwitter, among other social networks, to
spread Olympic News. In total, 150 million
Olympic-related tweets were sent during the
Games
Topic # 4
The Jump
On October 13th,2012 Felix Baumgartner jumped out of a space ship.The
Austrian daredevil set the world skydiving record by parachuting to Earth from
a capsule in the stratosphere.That day , Felix’s name was mentioned in over
700,000 tweets
Topic # 5
Four More Years
The 2012 United States election was a
tight race. And in the weeks leading up
to Election Day, Barack Obama and
Mitt Romney were regular trending
topics. But the once the votes were
counted, the only trending topic was
Obama. The President tweeted a
photo of himself hugging his wife with
the message, “FOUR MORE YEARS”. It
was retweeted 800,000 times, making
it the most popular tweet in history
Thank You !!

More Related Content

Similar to What people are talking about on twitter

Social media in politics, digital economy, social business report
Social media in politics, digital economy, social business reportSocial media in politics, digital economy, social business report
Social media in politics, digital economy, social business report
Niall Devitt
 
Social media in a nutshell
Social media in a nutshellSocial media in a nutshell
Social media in a nutshell
MetaKave
 
The state of the Twittersphere, February 2011
The state of the Twittersphere, February 2011The state of the Twittersphere, February 2011
The state of the Twittersphere, February 2011
Kathryn Corrick
 
Med122 journalism and the interent 2014
Med122 journalism and the interent 2014Med122 journalism and the interent 2014
Med122 journalism and the interent 2014
Rob Jewitt
 
The Social Media Election, All American Night, Leiden, the Netherlands
The Social Media Election, All American Night, Leiden, the NetherlandsThe Social Media Election, All American Night, Leiden, the Netherlands
The Social Media Election, All American Night, Leiden, the Netherlands
Janelle Ward
 
The state of the Twittersphere in February 2011
The state of the Twittersphere in February 2011The state of the Twittersphere in February 2011
The state of the Twittersphere in February 2011
Kathryn Corrick
 
“Digital democracy” helen milner digital leaders annual lecture 24 february 2015
“Digital democracy” helen milner digital leaders annual lecture 24 february 2015“Digital democracy” helen milner digital leaders annual lecture 24 february 2015
“Digital democracy” helen milner digital leaders annual lecture 24 february 2015
Helen Milner
 
Twitter Takeover
Twitter TakeoverTwitter Takeover
Twitter Takeover
Stephen Escobar
 
SearchLove London 2017 | David Levin | Social Content Masterclass: Platform S...
SearchLove London 2017 | David Levin | Social Content Masterclass: Platform S...SearchLove London 2017 | David Levin | Social Content Masterclass: Platform S...
SearchLove London 2017 | David Levin | Social Content Masterclass: Platform S...
Distilled
 
The language of social media
The language of social mediaThe language of social media
The language of social media
Diana Maynard
 
Social media and katrina
Social media and katrinaSocial media and katrina
Social media and katrina
Marc Meyer
 
Social Media for Nonprofits
Social Media for Nonprofits Social Media for Nonprofits
Social Media for Nonprofits
Volunteer Center Serving Howard County
 
Stone Ward 30 in 30 January 2014
Stone Ward 30 in 30 January 2014Stone Ward 30 in 30 January 2014
Stone Ward 30 in 30 January 2014
Emily Reeves Dean
 
Media Studies Guest Lecture
Media Studies Guest LectureMedia Studies Guest Lecture
Media Studies Guest Lecture
afamiglietti
 
Twitterati_Twitter v Weibo
Twitterati_Twitter v WeiboTwitterati_Twitter v Weibo
Twitterati_Twitter v Weibo
johnnychalmers
 
Newspapers
NewspapersNewspapers
Newspapers
liehttam
 
Social Media: Breakfast. Dinner. Supper (for conference of EHU "Europe-2011: ...
Social Media: Breakfast. Dinner. Supper (for conference of EHU "Europe-2011: ...Social Media: Breakfast. Dinner. Supper (for conference of EHU "Europe-2011: ...
Social Media: Breakfast. Dinner. Supper (for conference of EHU "Europe-2011: ...
Eugenie Savina
 
Journalism, Blogging and the Real-Time Web
Journalism, Blogging and the Real-Time WebJournalism, Blogging and the Real-Time Web
Journalism, Blogging and the Real-Time Web
Kathy Gill
 
Presentation on social media
Presentation on social mediaPresentation on social media
Presentation on social media
Rumeel Ahmad
 

Similar to What people are talking about on twitter (20)

Social media in politics, digital economy, social business report
Social media in politics, digital economy, social business reportSocial media in politics, digital economy, social business report
Social media in politics, digital economy, social business report
 
Social media in a nutshell
Social media in a nutshellSocial media in a nutshell
Social media in a nutshell
 
The state of the Twittersphere, February 2011
The state of the Twittersphere, February 2011The state of the Twittersphere, February 2011
The state of the Twittersphere, February 2011
 
Med122 journalism and the interent 2014
Med122 journalism and the interent 2014Med122 journalism and the interent 2014
Med122 journalism and the interent 2014
 
The Social Media Election, All American Night, Leiden, the Netherlands
The Social Media Election, All American Night, Leiden, the NetherlandsThe Social Media Election, All American Night, Leiden, the Netherlands
The Social Media Election, All American Night, Leiden, the Netherlands
 
The state of the Twittersphere in February 2011
The state of the Twittersphere in February 2011The state of the Twittersphere in February 2011
The state of the Twittersphere in February 2011
 
“Digital democracy” helen milner digital leaders annual lecture 24 february 2015
“Digital democracy” helen milner digital leaders annual lecture 24 february 2015“Digital democracy” helen milner digital leaders annual lecture 24 february 2015
“Digital democracy” helen milner digital leaders annual lecture 24 february 2015
 
Twitter Takeover
Twitter TakeoverTwitter Takeover
Twitter Takeover
 
SearchLove London 2017 | David Levin | Social Content Masterclass: Platform S...
SearchLove London 2017 | David Levin | Social Content Masterclass: Platform S...SearchLove London 2017 | David Levin | Social Content Masterclass: Platform S...
SearchLove London 2017 | David Levin | Social Content Masterclass: Platform S...
 
The language of social media
The language of social mediaThe language of social media
The language of social media
 
Social media and katrina
Social media and katrinaSocial media and katrina
Social media and katrina
 
 
Social Media for Nonprofits
Social Media for Nonprofits Social Media for Nonprofits
Social Media for Nonprofits
 
Stone Ward 30 in 30 January 2014
Stone Ward 30 in 30 January 2014Stone Ward 30 in 30 January 2014
Stone Ward 30 in 30 January 2014
 
Media Studies Guest Lecture
Media Studies Guest LectureMedia Studies Guest Lecture
Media Studies Guest Lecture
 
Twitterati_Twitter v Weibo
Twitterati_Twitter v WeiboTwitterati_Twitter v Weibo
Twitterati_Twitter v Weibo
 
Newspapers
NewspapersNewspapers
Newspapers
 
Social Media: Breakfast. Dinner. Supper (for conference of EHU "Europe-2011: ...
Social Media: Breakfast. Dinner. Supper (for conference of EHU "Europe-2011: ...Social Media: Breakfast. Dinner. Supper (for conference of EHU "Europe-2011: ...
Social Media: Breakfast. Dinner. Supper (for conference of EHU "Europe-2011: ...
 
Journalism, Blogging and the Real-Time Web
Journalism, Blogging and the Real-Time WebJournalism, Blogging and the Real-Time Web
Journalism, Blogging and the Real-Time Web
 
Presentation on social media
Presentation on social mediaPresentation on social media
Presentation on social media
 

Recently uploaded

[HUN][hackersuli] Red Teaming alapok 2024
[HUN][hackersuli] Red Teaming alapok 2024[HUN][hackersuli] Red Teaming alapok 2024
[HUN][hackersuli] Red Teaming alapok 2024
hackersuli
 
一比一原版(CSU毕业证)加利福尼亚州立大学毕业证成绩单专业办理
一比一原版(CSU毕业证)加利福尼亚州立大学毕业证成绩单专业办理一比一原版(CSU毕业证)加利福尼亚州立大学毕业证成绩单专业办理
一比一原版(CSU毕业证)加利福尼亚州立大学毕业证成绩单专业办理
ufdana
 
办理毕业证(UPenn毕业证)宾夕法尼亚大学毕业证成绩单快速办理
办理毕业证(UPenn毕业证)宾夕法尼亚大学毕业证成绩单快速办理办理毕业证(UPenn毕业证)宾夕法尼亚大学毕业证成绩单快速办理
办理毕业证(UPenn毕业证)宾夕法尼亚大学毕业证成绩单快速办理
uehowe
 
Meet up Milano 14 _ Axpo Italia_ Migration from Mule3 (On-prem) to.pdf
Meet up Milano 14 _ Axpo Italia_ Migration from Mule3 (On-prem) to.pdfMeet up Milano 14 _ Axpo Italia_ Migration from Mule3 (On-prem) to.pdf
Meet up Milano 14 _ Axpo Italia_ Migration from Mule3 (On-prem) to.pdf
Florence Consulting
 
留学学历(UoA毕业证)奥克兰大学毕业证成绩单官方原版办理
留学学历(UoA毕业证)奥克兰大学毕业证成绩单官方原版办理留学学历(UoA毕业证)奥克兰大学毕业证成绩单官方原版办理
留学学历(UoA毕业证)奥克兰大学毕业证成绩单官方原版办理
bseovas
 
存档可查的(USC毕业证)南加利福尼亚大学毕业证成绩单制做办理
存档可查的(USC毕业证)南加利福尼亚大学毕业证成绩单制做办理存档可查的(USC毕业证)南加利福尼亚大学毕业证成绩单制做办理
存档可查的(USC毕业证)南加利福尼亚大学毕业证成绩单制做办理
fovkoyb
 
manuaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaal
manuaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaalmanuaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaal
manuaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaal
wolfsoftcompanyco
 
可查真实(Monash毕业证)西澳大学毕业证成绩单退学买
可查真实(Monash毕业证)西澳大学毕业证成绩单退学买可查真实(Monash毕业证)西澳大学毕业证成绩单退学买
可查真实(Monash毕业证)西澳大学毕业证成绩单退学买
cuobya
 
留学挂科(UofM毕业证)明尼苏达大学毕业证成绩单复刻办理
留学挂科(UofM毕业证)明尼苏达大学毕业证成绩单复刻办理留学挂科(UofM毕业证)明尼苏达大学毕业证成绩单复刻办理
留学挂科(UofM毕业证)明尼苏达大学毕业证成绩单复刻办理
uehowe
 
学位认证网(DU毕业证)迪肯大学毕业证成绩单一比一原版制作
学位认证网(DU毕业证)迪肯大学毕业证成绩单一比一原版制作学位认证网(DU毕业证)迪肯大学毕业证成绩单一比一原版制作
学位认证网(DU毕业证)迪肯大学毕业证成绩单一比一原版制作
zyfovom
 
Discover the benefits of outsourcing SEO to India
Discover the benefits of outsourcing SEO to IndiaDiscover the benefits of outsourcing SEO to India
Discover the benefits of outsourcing SEO to India
davidjhones387
 
一比一原版(LBS毕业证)伦敦商学院毕业证成绩单专业办理
一比一原版(LBS毕业证)伦敦商学院毕业证成绩单专业办理一比一原版(LBS毕业证)伦敦商学院毕业证成绩单专业办理
一比一原版(LBS毕业证)伦敦商学院毕业证成绩单专业办理
eutxy
 
制作原版1:1(Monash毕业证)莫纳什大学毕业证成绩单办理假
制作原版1:1(Monash毕业证)莫纳什大学毕业证成绩单办理假制作原版1:1(Monash毕业证)莫纳什大学毕业证成绩单办理假
制作原版1:1(Monash毕业证)莫纳什大学毕业证成绩单办理假
ukwwuq
 
不能毕业如何获得(USYD毕业证)悉尼大学毕业证成绩单一比一原版制作
不能毕业如何获得(USYD毕业证)悉尼大学毕业证成绩单一比一原版制作不能毕业如何获得(USYD毕业证)悉尼大学毕业证成绩单一比一原版制作
不能毕业如何获得(USYD毕业证)悉尼大学毕业证成绩单一比一原版制作
bseovas
 
Explore-Insanony: Watch Instagram Stories Secretly
Explore-Insanony: Watch Instagram Stories SecretlyExplore-Insanony: Watch Instagram Stories Secretly
Explore-Insanony: Watch Instagram Stories Secretly
Trending Blogers
 
Bridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptx
Bridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptxBridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptx
Bridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptx
Brad Spiegel Macon GA
 
Search Result Showing My Post is Now Buried
Search Result Showing My Post is Now BuriedSearch Result Showing My Post is Now Buried
Search Result Showing My Post is Now Buried
Trish Parr
 
APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024
APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024
APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024
APNIC
 
Gen Z and the marketplaces - let's translate their needs
Gen Z and the marketplaces - let's translate their needsGen Z and the marketplaces - let's translate their needs
Gen Z and the marketplaces - let's translate their needs
Laura Szabó
 
Understanding User Behavior with Google Analytics.pdf
Understanding User Behavior with Google Analytics.pdfUnderstanding User Behavior with Google Analytics.pdf
Understanding User Behavior with Google Analytics.pdf
SEO Article Boost
 

Recently uploaded (20)

[HUN][hackersuli] Red Teaming alapok 2024
[HUN][hackersuli] Red Teaming alapok 2024[HUN][hackersuli] Red Teaming alapok 2024
[HUN][hackersuli] Red Teaming alapok 2024
 
一比一原版(CSU毕业证)加利福尼亚州立大学毕业证成绩单专业办理
一比一原版(CSU毕业证)加利福尼亚州立大学毕业证成绩单专业办理一比一原版(CSU毕业证)加利福尼亚州立大学毕业证成绩单专业办理
一比一原版(CSU毕业证)加利福尼亚州立大学毕业证成绩单专业办理
 
办理毕业证(UPenn毕业证)宾夕法尼亚大学毕业证成绩单快速办理
办理毕业证(UPenn毕业证)宾夕法尼亚大学毕业证成绩单快速办理办理毕业证(UPenn毕业证)宾夕法尼亚大学毕业证成绩单快速办理
办理毕业证(UPenn毕业证)宾夕法尼亚大学毕业证成绩单快速办理
 
Meet up Milano 14 _ Axpo Italia_ Migration from Mule3 (On-prem) to.pdf
Meet up Milano 14 _ Axpo Italia_ Migration from Mule3 (On-prem) to.pdfMeet up Milano 14 _ Axpo Italia_ Migration from Mule3 (On-prem) to.pdf
Meet up Milano 14 _ Axpo Italia_ Migration from Mule3 (On-prem) to.pdf
 
留学学历(UoA毕业证)奥克兰大学毕业证成绩单官方原版办理
留学学历(UoA毕业证)奥克兰大学毕业证成绩单官方原版办理留学学历(UoA毕业证)奥克兰大学毕业证成绩单官方原版办理
留学学历(UoA毕业证)奥克兰大学毕业证成绩单官方原版办理
 
存档可查的(USC毕业证)南加利福尼亚大学毕业证成绩单制做办理
存档可查的(USC毕业证)南加利福尼亚大学毕业证成绩单制做办理存档可查的(USC毕业证)南加利福尼亚大学毕业证成绩单制做办理
存档可查的(USC毕业证)南加利福尼亚大学毕业证成绩单制做办理
 
manuaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaal
manuaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaalmanuaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaal
manuaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaal
 
可查真实(Monash毕业证)西澳大学毕业证成绩单退学买
可查真实(Monash毕业证)西澳大学毕业证成绩单退学买可查真实(Monash毕业证)西澳大学毕业证成绩单退学买
可查真实(Monash毕业证)西澳大学毕业证成绩单退学买
 
留学挂科(UofM毕业证)明尼苏达大学毕业证成绩单复刻办理
留学挂科(UofM毕业证)明尼苏达大学毕业证成绩单复刻办理留学挂科(UofM毕业证)明尼苏达大学毕业证成绩单复刻办理
留学挂科(UofM毕业证)明尼苏达大学毕业证成绩单复刻办理
 
学位认证网(DU毕业证)迪肯大学毕业证成绩单一比一原版制作
学位认证网(DU毕业证)迪肯大学毕业证成绩单一比一原版制作学位认证网(DU毕业证)迪肯大学毕业证成绩单一比一原版制作
学位认证网(DU毕业证)迪肯大学毕业证成绩单一比一原版制作
 
Discover the benefits of outsourcing SEO to India
Discover the benefits of outsourcing SEO to IndiaDiscover the benefits of outsourcing SEO to India
Discover the benefits of outsourcing SEO to India
 
一比一原版(LBS毕业证)伦敦商学院毕业证成绩单专业办理
一比一原版(LBS毕业证)伦敦商学院毕业证成绩单专业办理一比一原版(LBS毕业证)伦敦商学院毕业证成绩单专业办理
一比一原版(LBS毕业证)伦敦商学院毕业证成绩单专业办理
 
制作原版1:1(Monash毕业证)莫纳什大学毕业证成绩单办理假
制作原版1:1(Monash毕业证)莫纳什大学毕业证成绩单办理假制作原版1:1(Monash毕业证)莫纳什大学毕业证成绩单办理假
制作原版1:1(Monash毕业证)莫纳什大学毕业证成绩单办理假
 
不能毕业如何获得(USYD毕业证)悉尼大学毕业证成绩单一比一原版制作
不能毕业如何获得(USYD毕业证)悉尼大学毕业证成绩单一比一原版制作不能毕业如何获得(USYD毕业证)悉尼大学毕业证成绩单一比一原版制作
不能毕业如何获得(USYD毕业证)悉尼大学毕业证成绩单一比一原版制作
 
Explore-Insanony: Watch Instagram Stories Secretly
Explore-Insanony: Watch Instagram Stories SecretlyExplore-Insanony: Watch Instagram Stories Secretly
Explore-Insanony: Watch Instagram Stories Secretly
 
Bridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptx
Bridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptxBridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptx
Bridging the Digital Gap Brad Spiegel Macon, GA Initiative.pptx
 
Search Result Showing My Post is Now Buried
Search Result Showing My Post is Now BuriedSearch Result Showing My Post is Now Buried
Search Result Showing My Post is Now Buried
 
APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024
APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024
APNIC Foundation, presented by Ellisha Heppner at the PNG DNS Forum 2024
 
Gen Z and the marketplaces - let's translate their needs
Gen Z and the marketplaces - let's translate their needsGen Z and the marketplaces - let's translate their needs
Gen Z and the marketplaces - let's translate their needs
 
Understanding User Behavior with Google Analytics.pdf
Understanding User Behavior with Google Analytics.pdfUnderstanding User Behavior with Google Analytics.pdf
Understanding User Behavior with Google Analytics.pdf
 

What people are talking about on twitter

  • 1. What People Are TALKING ABOUT ON TWITTER….
  • 2. Lets begin with some facts about Twitter.. • Half Billion Users • 170,000 tweets a second • Around 300 billion tweets have been sent since inception • Over 20 million fakeTwitter users • Over 241 million monthly activeTwitter users • The cost of a 24 hour promoted trend runs about $200 thousand • China is the country with the most users with over 35 million • 170 minutes –The average time per month spent by users onTwitter • YouTube is the most followed brand with over 40 million • Average number of followers per twitter user is 208
  • 3. Twitter launched trending topics in 2009 !! This feature shows the topics which are the most popular on twitter at any given time. This feature is region specific as well.. In next slides we will cover the most trending topics from the past few years.
  • 4. Topic # 1 The Queen’s Jubilee In 2012, the Queen of England celebrated her Diamond Jubilee. During the four-day party, people sent more than one million jubilee-related tweets. And the Queen’s Jubilee was an even bigger trending topic than PrinceWilliam’s wedding.
  • 5. Topic # 2 Steve Jobs Died.. On 5th October 2011, Apple co-founder Steve Jobs died. And Twitter went into overloaded as people sent tweets mourning his death. In fact, for the following 24 hours, more or less 20% of all tweets were about the iPhone inventor. And Twitter crashed several times because it simply couldn’t keep up.
  • 6. Topic # 3 London Olympics The London Olympics were called “the first social media Olympics”. Athletes and fans usedTwitter, among other social networks, to spread Olympic News. In total, 150 million Olympic-related tweets were sent during the Games
  • 7. Topic # 4 The Jump On October 13th,2012 Felix Baumgartner jumped out of a space ship.The Austrian daredevil set the world skydiving record by parachuting to Earth from a capsule in the stratosphere.That day , Felix’s name was mentioned in over 700,000 tweets
  • 8. Topic # 5 Four More Years The 2012 United States election was a tight race. And in the weeks leading up to Election Day, Barack Obama and Mitt Romney were regular trending topics. But the once the votes were counted, the only trending topic was Obama. The President tweeted a photo of himself hugging his wife with the message, “FOUR MORE YEARS”. It was retweeted 800,000 times, making it the most popular tweet in history