Let’s imagine you painted a sign saying, the circus is coming to the town this Sunday. THAT IS WHAT YOU CALL ADVERTISING If you stick the same sign on the car and drive it into town THAT IS WHAT YOU CALL PROMOTION The same car drive to the city hall to visit the Major and local newspapers write about it THAT IS WHAT YOU CALL PUBLICITY And if the city of Major talks about the circus and the event THAT IS WHAT YOU CALL PR If the town citizens go to the circus and they spend money on food carts and entertainment booths THAT IS WHAT YOU CALL SALES And if you plan everything including advertising, promotion, publicity, PR, sales etc THAT IS WHAT YOU CALL MARKETING For more FREE training: www.smartwebsolutions.biz