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You may wonder
what’s so unique
about talking to
your phone?
Voice command and
typing aren’t the
same thing.
The same phrase,
emanates
differently when
spoken and when
written.
Search will
accordingly throw
up different results
that factor in the
context of your
You are talking to an
intelligent system that
is capable of second
guessing what you
have in mind and what
you are trying to
communicate.
It takes into account
your geography, the
phrases you’re using
and the medium you’ve
used, to make an
accurate judgment of
Search results for the
exact terms by the
same person on
different devices,
locations and time of
the day, will throw
up different search
results. Similarly,
search results for
different individuals
at the same location
using similar devices,
will also throw up
different search
results.
For a work lunch
with an associate
whom you’re
meeting for the first
time, you’d likely
recommend a place
and cuisine, which
you think is suitable
based on the
background,
appearance and
accent of the
person,
This ability of
the system to
behave and
offer solutions
like a human
being is
ARTIFICIA
L
INTELLIG
The process through
which the system
learns from
behavior, usage,
context, tone and
reactions is
MACHINE
LEARNING
Extract From
MultiplyYour Business
Value
Through Brand & AI
By
Rajan Narayan
Launchin
g
Soo
n!

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What is Artificial Intelligence?

  • 1. You may wonder what’s so unique about talking to your phone?
  • 2. Voice command and typing aren’t the same thing. The same phrase, emanates differently when spoken and when written. Search will accordingly throw up different results that factor in the context of your
  • 3. You are talking to an intelligent system that is capable of second guessing what you have in mind and what you are trying to communicate. It takes into account your geography, the phrases you’re using and the medium you’ve used, to make an accurate judgment of
  • 4. Search results for the exact terms by the same person on different devices, locations and time of the day, will throw up different search results. Similarly, search results for different individuals at the same location using similar devices, will also throw up different search results.
  • 5. For a work lunch with an associate whom you’re meeting for the first time, you’d likely recommend a place and cuisine, which you think is suitable based on the background, appearance and accent of the person,
  • 6. This ability of the system to behave and offer solutions like a human being is ARTIFICIA L INTELLIG
  • 7. The process through which the system learns from behavior, usage, context, tone and reactions is MACHINE LEARNING
  • 9.