What if we made
                  weather
                more social?


Fred Stutzman
School of Information and Library Science
IANAL

I am not a linguist
Adoption
  Use
Privacy
Identity
Beautiful
Cool
Cool




       Beautiful
Adoption
  Use
Privacy
Identity
Pictures

Interests

Favorites
Symbols, Signals
Language

      Symbols

                            Meaning

     http://bit.ly/3ALDU6
http://bit.ly/2O4wws   http://bit.ly/1SOCR7



Symbolic Interactionism
Symbolic Interactionism
People act in accordance with their
subjective understandings of the situations
in which they find themselves


People understand their experience through
the meanings found in symbols


             G. Ritzer, B. Ballis Lal, H. Blumer
37o F                   Cold


.05” Accum.               Snowy


Ptly. Cloudy             Beautiful


Attributes               Qualities

               Symbols
http://bit.ly/2Hn9tC
Attributes
http://bit.ly/2Hn9tC




             Constant
                        Dismal



       No no no.        Tea... yum
http://bit.ly/jkHN0   http://bit.ly/dvYkR
Oak Forest, IL




No rain, light wind
Springfield, MA




Clear, Sunny, Low Humidity
Los Angeles, CA




Clear, Sunny, Low Humidity
What does “beautiful out today” mean?

 Tweeter        Temp/Dew     Conditions

Dailylama, IL   56.8/51.7      No rain

Timclarkk, MA   57.7/22.2   Sunny, no rain

JaymeeOG, CA    67.3/23.4   Sunny, no rain
+
Massive

 Mobile

Networked
Do you need Twitter
to know which way the wind
          blows?
Fred Stutzman:
  fred.stutzman@unc.edu
  http://twitter.com/fstutzman
  http://fredstutzman.com

What if we made weather more social?