Chris & The Crew held a "Cutest Couple Contest" from January 31 to February 13, 2014 that was exclusively presented by the Westin Princeton. Couples submitted photos to the contest and the winners were chosen by popular vote, with over 60 couples submitting photos, over 100 people opting into the hotel's marketing database, and nearly 2,000 total votes being cast over the course of the contest that generated over 21,000 total impressions for Westin.