The document discusses key components that should be considered when evaluating a travel technology platform. It covers topics like booking engines, back-office systems, inventory management, content standardization, and security. Checklists are provided for each component to assess capabilities like white labeling, marketing page creation, booking notifications, and compliance with payment and data security standards.
Are your agency customers struggling to produce bookings using your APIs?
Incorrect Hotel Mapping posing a challenge for your customers?
Complexity in Hotel IDs often confusing your clients?
clarifi is your answer.(World's First Automated Hotel Mapping and Descriptive Content Delivery System)
• Get unique Hotel IDs for over 2466116 international hotels.
• Get mapped Hotel IDs for more than 23+ international suppliers.
• Garbage data filtration.
• Standardized hotel static data - descriptions, geocode, address, star rating 38078501 images and more.
A Real-Time Hotel Mapping And Descriptive Content Delivery System.
A technology solution aimed to resolve the inconsistent distribution of hotel content across major hotel content providers.
Trawex helps travel agents and service providers address complex business challenges by combining industry expertise, software engineering best practices and an agile delivery model. We reduce the time-to-market for new products and features, and improve quality with a cost-efficient approach.
An award-winning travel platform development company, Trawex develops B2C B2B travel portal software, travel CRM, extranet system, accounting software, car rental software and native travel apps for travel & tourism industry worldwide. We work with all the leading GDS (Amadeus, Galileo, Sabre), Hotel APIs, Car APIs, Transfers APIs and Cruise APIs.
Monetizing Insights with Experiential CommerceAcquia
Organizations are used to engaging their customers through the dated concept of a linear conversion funnel and struggle to offer contextual experiences that minimize the opportunities for attrition in today’s connected world. With experience management solutions powered by Drupal such as Acquia Lift and Journey, you can orchestrate personalized interactions that target users with segmented content, while also leveraging Google Analytics to ensure the bespoke engagement offered is based on user behavior.
The true power of these hyper-focused experiences can be fully unlocked for your organization when transactional offers are surfaced seamlessly at the right point of the customer journey via Elastic Path, the most robust API-based commerce system.
In this webinar you’ll learn:
- How to offer relevant, orchestrated journeys so the moment of conversion doesn’t represent a departure from or conclusion of the experience, but rather a segway to deeper engagement
- How analytics and a single view of cross-channel transactions can shape hyper-focused experiences
- How API-based commerce powered by Elastic Path can interact with Acquia solutions to embed monetization opportunities in customer experiences
- How sectors like industrial manufacturing, healthcare and consumer services take advantage of this experiential paradigm
Account-Based Marketing: Target Key Accounts and Drive RevenueMarketo
What if you could replicate the success of your revenue generating accounts? What if you could ten identify similar accounts that will out-perform the rest? That's the power of account-based marketing. Join this webinar to discover how to boost marketing ROI by identifying and engaging target accounts with personalized content, messaging, and calls to action across web, mobile, and display advertising.
Mike Telem and David Myers will help you:
- Identify and target revenue-generating accounts based on verticals, company size, and named account lists
- Engage target accounts with personalized content to accelerate them through the funnel
- Analyze how effectively your marketing programs (paid, social, email, content) are driving engagement with target accounts
- Align sales and marketing to drive deals everyone will be talking about
Travel portal based on B2B sales are essential for many companies growth and for the increment in profit margins. The significance of better business to business lead generation can be seen through many examples. Lead generation in B2B helps you to choose right and stable business partner.
Enterprise Marketplace Powered by Sitecore Experience CloudVarunNehra
Traditional commerce has a buyer and a seller and can achieve linear growth.
Growing digital business at scale requires a new business model and rapidly bringing new capabilities, products, and services to the market by partnering with 3rd party sellers.
In the post-COVID era, online marketplaces will scale business with new partnerships, improved CX, lower costs, and improved efficiency.
Sitecore experience cloud has all the tools you need to successfully launch an enterprise digital marketplace
Every competitive business is now a digital business. In a world where differentiation and scale are being driven through apps and data, success is not a question of whether the businesses should go digital – it is a question of how the business should go digital.
In this webinar, Tyson Whitten – Director of API & Mobility Solutions at CA Technologies – will describe the key methods that successful organizations are using to create sustainable competitive advantage through digital transformation.
Iqra Technology is an IT Solutions and Services Company. We are a salesforce and Microsoft partner company. We aim to provide cost-effective IT services within the customer’s budget range. We scrutinize, design, and develop solutions custom-made for the business necessities. We deliver services in various domains including CRM, ERP, e-commerce, CMS, business intelligence, web development, customized applications, portals, mobile apps, & RPA technologies. We provide IT services starting from $2100 per month and 2 weeks free trial.
The Cherry Blossom season in Hunza begins in the second week of March and lasts until the end of April, varying with altitude. During this enchanting period, tourists from around the world flock to Hunza Valley to witness its transformation into a vibrant tapestry of white, pink, and green. The valley comes alive with cherry blossoms, creating a picturesque and mesmerizing landscape that captivates visitors.
About the Company:
The Cherry Blossom season in Hunza starts in the second week of March and extends until the end of April, depending on the altitude. During this enchanting period, tourists from around the globe travel to Hunza Valley to witness its transformation into a vibrant tapestry of white, pink, and green. The valley comes alive with cherry blossoms, creating a picturesque and mesmerizing landscape that captivates all who visit. For the best experience, join Hunza Adventure Tours, the top tour company in Pakistan, and immerse yourself in this breathtaking seasonal spectacle.
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Are your agency customers struggling to produce bookings using your APIs?
Incorrect Hotel Mapping posing a challenge for your customers?
Complexity in Hotel IDs often confusing your clients?
clarifi is your answer.(World's First Automated Hotel Mapping and Descriptive Content Delivery System)
• Get unique Hotel IDs for over 2466116 international hotels.
• Get mapped Hotel IDs for more than 23+ international suppliers.
• Garbage data filtration.
• Standardized hotel static data - descriptions, geocode, address, star rating 38078501 images and more.
A Real-Time Hotel Mapping And Descriptive Content Delivery System.
A technology solution aimed to resolve the inconsistent distribution of hotel content across major hotel content providers.
Trawex helps travel agents and service providers address complex business challenges by combining industry expertise, software engineering best practices and an agile delivery model. We reduce the time-to-market for new products and features, and improve quality with a cost-efficient approach.
An award-winning travel platform development company, Trawex develops B2C B2B travel portal software, travel CRM, extranet system, accounting software, car rental software and native travel apps for travel & tourism industry worldwide. We work with all the leading GDS (Amadeus, Galileo, Sabre), Hotel APIs, Car APIs, Transfers APIs and Cruise APIs.
Monetizing Insights with Experiential CommerceAcquia
Organizations are used to engaging their customers through the dated concept of a linear conversion funnel and struggle to offer contextual experiences that minimize the opportunities for attrition in today’s connected world. With experience management solutions powered by Drupal such as Acquia Lift and Journey, you can orchestrate personalized interactions that target users with segmented content, while also leveraging Google Analytics to ensure the bespoke engagement offered is based on user behavior.
The true power of these hyper-focused experiences can be fully unlocked for your organization when transactional offers are surfaced seamlessly at the right point of the customer journey via Elastic Path, the most robust API-based commerce system.
In this webinar you’ll learn:
- How to offer relevant, orchestrated journeys so the moment of conversion doesn’t represent a departure from or conclusion of the experience, but rather a segway to deeper engagement
- How analytics and a single view of cross-channel transactions can shape hyper-focused experiences
- How API-based commerce powered by Elastic Path can interact with Acquia solutions to embed monetization opportunities in customer experiences
- How sectors like industrial manufacturing, healthcare and consumer services take advantage of this experiential paradigm
Account-Based Marketing: Target Key Accounts and Drive RevenueMarketo
What if you could replicate the success of your revenue generating accounts? What if you could ten identify similar accounts that will out-perform the rest? That's the power of account-based marketing. Join this webinar to discover how to boost marketing ROI by identifying and engaging target accounts with personalized content, messaging, and calls to action across web, mobile, and display advertising.
Mike Telem and David Myers will help you:
- Identify and target revenue-generating accounts based on verticals, company size, and named account lists
- Engage target accounts with personalized content to accelerate them through the funnel
- Analyze how effectively your marketing programs (paid, social, email, content) are driving engagement with target accounts
- Align sales and marketing to drive deals everyone will be talking about
Travel portal based on B2B sales are essential for many companies growth and for the increment in profit margins. The significance of better business to business lead generation can be seen through many examples. Lead generation in B2B helps you to choose right and stable business partner.
Enterprise Marketplace Powered by Sitecore Experience CloudVarunNehra
Traditional commerce has a buyer and a seller and can achieve linear growth.
Growing digital business at scale requires a new business model and rapidly bringing new capabilities, products, and services to the market by partnering with 3rd party sellers.
In the post-COVID era, online marketplaces will scale business with new partnerships, improved CX, lower costs, and improved efficiency.
Sitecore experience cloud has all the tools you need to successfully launch an enterprise digital marketplace
Every competitive business is now a digital business. In a world where differentiation and scale are being driven through apps and data, success is not a question of whether the businesses should go digital – it is a question of how the business should go digital.
In this webinar, Tyson Whitten – Director of API & Mobility Solutions at CA Technologies – will describe the key methods that successful organizations are using to create sustainable competitive advantage through digital transformation.
Iqra Technology is an IT Solutions and Services Company. We are a salesforce and Microsoft partner company. We aim to provide cost-effective IT services within the customer’s budget range. We scrutinize, design, and develop solutions custom-made for the business necessities. We deliver services in various domains including CRM, ERP, e-commerce, CMS, business intelligence, web development, customized applications, portals, mobile apps, & RPA technologies. We provide IT services starting from $2100 per month and 2 weeks free trial.
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The Cherry Blossom season in Hunza starts in the second week of March and extends until the end of April, depending on the altitude. During this enchanting period, tourists from around the globe travel to Hunza Valley to witness its transformation into a vibrant tapestry of white, pink, and green. The valley comes alive with cherry blossoms, creating a picturesque and mesmerizing landscape that captivates all who visit. For the best experience, join Hunza Adventure Tours, the top tour company in Pakistan, and immerse yourself in this breathtaking seasonal spectacle.
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Deciphering travel technology – Which components should you look for in a travel platform?
1. Copyright 2013 www.tavisca.com Tavisca is a registered trademark1
Deciphering Travel Technology
Which components should you look for in a travel technology
platform?
Date 15th Aug 2013
Travel technology knowledge forum
2. Copyright 2013 www.tavisca.com Tavisca is a registered trademark2
About the presenters
Mahendra Yadav
CEO -Tavisca Solutions
Has built technology that powers over a
million travel bookings annually for travel
businesses across the globe.
Rahul Pilkhwal
CTO & Evangelist -Tavisca Solutions
Has architected cutting edge tools and
components for travel companies that solve
key business challenges
Kaustubh Latkar
GM -Tavisca Solutions
Has worked with travel businesses across
the world to implement relevant
technology that brings sustainable benefits
Email: myadav@tavisca.com
Email: rpilkhwal@tavisca.com
Email: klatkar@tavisca.com
4. Copyright 2013 www.tavisca.com Tavisca is a registered trademark4
Critical components in travel business value chain-
Booking &
your online
store
Post booking
operations
Niche
inventory-a
differentiator
Standardized
content
Security and
scale
Booking Engine
(IBE)
Back-Office
Inventory
Manager
Hotel content
Standardization
Hosting and data
security
7. Copyright 2013 www.tavisca.com Tavisca is a registered trademark7
Part 1 Internet Booking Engine (IBE)
An Internet booking engine (IBE) is a software that has the ability to
search and book travel products such as Air, Hotel, Activity and Car in
real time.
An IBE connects to suppliers of travel products such as GDS’s, Direct
connects, Hotel, Activity and Car consolidators.
Agency
Website
IBE
GDS
Consolidators
for hotels,
activity &car
8. Copyright 2013 www.tavisca.com Tavisca is a registered trademark8
Part 1 Internet Booking Engine (IBE)
Agency
Website
IBE
Question that we often hear;
Is the IBE and my agency website the same ?
9. Copyright 2013 www.tavisca.com Tavisca is a registered trademark9
Part 1 Internet Booking Engine (IBE)
Your agency website can be
completely built on top of the IBE,
a method popularly known as a
white label website
Your agency website can be
independent of the IBE and only
the searches would be directed to
the IBE using a ‘Search Widget’
Integrating your agency website and the IBE
10. Copyright 2013 www.tavisca.com Tavisca is a registered trademark10
Ideal Search & Booking experience - The Shopping Cart
Part 1 Internet Booking Engine (IBE)
Air
Hotel
Car
Activity
Deals
11. Copyright 2013 www.tavisca.com Tavisca is a registered trademark11
Part 1 Internet Booking Engine (IBE)
Booking on behalf of customers
Email quotation to customers
Agencies with walk-in customers
12. Copyright 2013 www.tavisca.com Tavisca is a registered trademark12
Part 1 Internet Booking Engine (IBE)
• White Label & Search widget
Offers both ‘white label’ as well as ‘search widget’ capability
• Create marketing pages
Flexibility to add static marketing offers & pages
• Shopping cart
Should have a shopping cart to book multiple products
• Suppliers
Should search & book through multiple global suppliers
• Travel arranger flow
Should support booking on behalf of customers
• Send Quotations
Should be able to send quotation to customers
• Mobile ready
Should works on desktops as well as mobile devices
Check list for success
13. Copyright 2013 www.tavisca.com Tavisca is a registered trademark13
Part 2
Back-office
keywords:
back-office, mid-office, configuration manager, MIS, backend,
agency operations
14. Copyright 2013 www.tavisca.com Tavisca is a registered trademark14
Part 2 The Back-office
A back-office is a software that helps you track all bookings on your IBE,
configure business functions such as markups, enables management of suppliers
and provides reports.
MISSION CONTROL
15. Copyright 2013 www.tavisca.com Tavisca is a registered trademark15
Part 2 The Back-office
Simplifies the lives of people working for an agency
Operations
Customer support
Revenue managers
Sales
Marketing
Accounting
16. Copyright 2013 www.tavisca.com Tavisca is a registered trademark16
Part 2 The Back-office
Customer support Easy access to booking data
Revenue Managers
Marketing
Sales
Accounting
Customer support
17. Copyright 2013 www.tavisca.com Tavisca is a registered trademark17
Part 2 The Back-office
Revenue managers Comprehensive mark-up management
Customer support
Marketing
Sales
Accounting
18. Copyright 2013 www.tavisca.com Tavisca is a registered trademark18
Part 2 The Back-office
Ability to create static offers quicklyMarketing
Sales
Accounting
Customer support
Revenue managers
19. Copyright 2013 www.tavisca.com Tavisca is a registered trademark19
Part 2 The Back-office
Sales Access to customer data to run CRM activities
Marketing
Accounting
Customer support
Revenue managers
20. Copyright 2013 www.tavisca.com Tavisca is a registered trademark20
Part 2 The Back-office
Accounting Primary accounting reports across all bookings
Marketing
Sales
Customer support
Revenue managers
21. Copyright 2013 www.tavisca.com Tavisca is a registered trademark21
• Customer service
Access booking data easily
• Marketing
Create static offers & SEO for marketing
• Accounting teams
Should be able to reconcile reports
• Revenue managers
Control and manage comprehensive mark-ups
• Sales teams
Easily able to conduct CRM activities
•
Check list for success
Part 2 The Back-office
22. Copyright 2013 www.tavisca.com Tavisca is a registered trademark22
Part 3
Inventory manager
Keywords: Paper contracts, negotiated inventory, contracting ,
negotiated hotels and activities, Niche travel
23. Copyright 2013 www.tavisca.com Tavisca is a registered trademark23
Part 3 Inventory manager
Inventory management applications enable travel businesses to sell their
negotiated hotels and activities through the IBE & create a differentiator.
24. Copyright 2013 www.tavisca.com Tavisca is a registered trademark24
Part 3 Inventory manager
Negotiated contracts, especially for hotels, have complex clauses
and terms.
• Black out dates
• Early bird offers
• Inclusions and meals
• Extra adult/child pricing
• Advanced purchase restrictions
25. Copyright 2013 www.tavisca.com Tavisca is a registered trademark25
Part 3 Inventory manager
eva@hilton.com
Auto
notifications
to hotels for
bookings
Black out
dates &
availability
Advanced
purchase
norms
Manage room
allocations
Build 3 D/4 N
deals
26. Copyright 2013 www.tavisca.com Tavisca is a registered trademark26
• Booking notifications
Auto booking notifications to hotel and activity vendors
• Dates
Manage availability
• Allocation & Rates
Manage room allocation and pricing options
• Define deals
Ability to define deals such as 2 Nights - 3 Days in hotels
• Static data
Manage static hotel & activities data. ( Such as update latest
feedback about that property/activity )
Check list for success
Part 3 Inventory manager
27. Copyright 2013 www.tavisca.com Tavisca is a registered trademark27
Part 4
Content standardization
Keywords: De-duplication, hotel static content, hotel
mapping, hotel matching, clarifi
28. Copyright 2013 www.tavisca.com Tavisca is a registered trademark28
Part 4 Hotel content standardization
Challenge- communicating the right information about the hotel that a
customer is booking ….
Hotel Parktown Hotel Parktown Annex
29. Copyright 2013 www.tavisca.com Tavisca is a registered trademark29
Why is hotel content standardization a BIGproblem for agencies ?
• Thousands of hotels (Non Unique) from multiple suppliers
• Millions of hotel images – some good, some bad
• Variance is address and location
• Leads to ‘incorrectly mapped’ hotels visible through your IBE
Part 4 Hotel content standardization
Hotel content standardization applications work with your IBE, ensuring
that the hotel data shown to your customers is accurate for location, hotel
name, star rating and latest updated information of the property
30. Copyright 2013 www.tavisca.com Tavisca is a registered trademark30
Part 4 Hotel content standardization
A great platform is the one with reliable & regular hotel content standardization process
31. Copyright 2013 www.tavisca.com Tavisca is a registered trademark31
• Auto download content
Automatic update of hotel static content from hotel suppliers
• De-duplicate hotels
Automatically find duplicate hotels
• Correct hotel data
Ability to fix incorrect hotel data such as address, name etc.
• Ability to publish such data to your IBE regularly
Check list for success
Part 4 Hotel content standardization
32. Copyright 2013 www.tavisca.com Tavisca is a registered trademark32
Part 5
Why hosting and security
matters….
Keyword: PCI compliant, PCI PA DSS, Cloud hosting,
payment gateway
33. Copyright 2013 www.tavisca.com Tavisca is a registered trademark33
Part 5 Hosting and security
Your booking
technology should be
compliant with online
payment processing
standards such as PCI
PA DSS
Your booking
technology should be
hosted on secure cloud
infrastructure
Your booking
technology should
follow good practices in
encrypting payment
related data
34. Copyright 2013 www.tavisca.com Tavisca is a registered trademark34
• Cloud Ready
Should offer benefit of Cloud - ROI, performance and ease of
scaling up your business
• Payment standards
Should comply with payment processing data standards – PCI
PA DSS compliant
• Data Security & ownership
Should follow data security standards using encryption of
relevant data
Check list for success
Part 5 Hosting and security
35. Copyright 2013 www.tavisca.com Tavisca is a registered trademark35
TravelNxt Ready Reckoner
TravelNxt’s ready reckoner
A checklist for basic evaluation of a
travel technology platform
36. Copyright 2013 www.tavisca.com Tavisca is a registered trademark36
Part 1 Internet Booking Engine (IBE)
• White Label & Search widget
Offers both ‘white label’ as well as ‘search widget’ capability
• Create marketing pages
Flexibility to add static marketing offers & pages
• Shopping cart
Should have a shopping cart to book multiple products
• Suppliers
Should search & book through multiple global suppliers
• Travel arranger flow
Should support booking on behalf of customers
• Send Quotations
Should be able to send quotation to customers
• Mobile ready
Should works on desktops as well as mobile devices
Check list for success
37. Copyright 2013 www.tavisca.com Tavisca is a registered trademark37
• Customer service
Access booking data easily
• Marketing
Create static offers & SEO for marketing
• Accounting teams
Should be able to reconcile reports
• Revenue managers
Control and manage comprehensive mark-ups
• Sales teams
Easily able to conduct CRM activities
•
Check list for success
Part 2 The Back-office
38. Copyright 2013 www.tavisca.com Tavisca is a registered trademark38
• Booking notifications
Auto booking notifications to hotel and activity vendors
• Dates
Manage availability
• Allocation & Rates
Manage room allocation and pricing options
• Define deals
Ability to define deals such as 2 Nights - 3 Days in hotels
• Static data
Manage static hotel & activities data. ( Such as update latest
feedback about that property/activity )
Check list for success
Part 3 Inventory manager
39. Copyright 2013 www.tavisca.com Tavisca is a registered trademark39
• Auto download content
Automatic update of hotel static content from hotel suppliers
• De-duplicate hotels
Automatically find duplicate hotels
• Correct hotel data
Ability to fix incorrect hotel data such as address, name etc.
• Ability to publish such data to your IBE regularly
Check list for success
Part 4 Hotel content standardization
40. Copyright 2013 www.tavisca.com Tavisca is a registered trademark40
• Cloud Ready
Should offer benefit of Cloud - ROI, performance and ease of
scaling up your business
• Payment standards
Should comply with payment processing data standards – PCI
PA DSS compliant
• Data Security & ownership
Should follow data security standards using encryption of
relevant data
Check list for success
Part 5 Hosting and security
41. Copyright 2013 www.tavisca.com Tavisca is a registered trademark41
Webinar Recording & our complimentary checklist
Webinar recording would be made available to participants
Complimentary ‘Ready Reckoner’ for evaluating technology
42. Copyright 2013 www.tavisca.com Tavisca is a registered trademark42
Tavisca – Contact us
For any additional information and in-depth support on
choosing travel technology, do get in touch with us on
info@tavisca.com
www.tavisca.com
@Tavisca
43. Copyright 2013 www.tavisca.com Tavisca is a registered trademark43
About the presenters
Mahendra Yadav
CEO -Tavisca Solutions
Has built technology that powers over a
million travel bookings annually for travel
businesses across the globe.
Rahul Pilkhwal
CTO & Evangelist -Tavisca Solutions
Has architected cutting edge tools and
components for travel companies that solve
key business challenges
Kaustubh Latkar
GM -Tavisca Solutions
Has worked with travel businesses across
the world to implement relevant
technology that brings sustainable benefits
Email: myadav@tavisca.com
Email: rpilkhwal@tavisca.com
Email: klatkar@tavisca.com