WE R STUPID Folder.pdf

Vol-6 | Special Edition | November 2023 | 499/-

Kajal Dobhal
Kajal@businessconnectindia.in
It’s hard to believe that we are just two months away from bidding farewell to 2023… This
year has been fantastic in numerous ways as we all learned many significant lessons. We all
can agree that this year we learned that it is crucial to pause and celebrate the extraordinary
efforts of businesses that consistently go above and beyond to generate value for their
customers. And what could be a better way to ensure that than releasing a special edition?
Yes, we are thrilled to shine the spotlight on a few fantastic businesses that have set new
standards for customer-centricity, innovation, and social responsibility.
As the business ethics claim that the success of any company is fundamentally tied to its
ability to understand and meet the needs of its customers, Business Connect believes that
the brands showcased here not only understand but also anticipate and exceed those
needs. These ventures very well comprehend that business can be a force for positive
change, creating a win-win scenario for both the company and its customers.
Our apt team of writers have made sure that you will find a perfect shot of entrepreneurial
motivation through these pages as the testament to their unwavering commitment to
create a change. From personalized products and exceptional service to groundbreaking
innovations and a genuine passion for making a difference, all of the ventures highlighted
here embody the spirit of going the extra mile.
We hope that by leafing through these stories, you would get the inspiration to turn your
dreams into a living reality. What speaks the most for me is the fact that often in unique
and unexpected ways, these businesses serve as a reminder that they are more than just
profit-driven entities. Yes, they can be catalysts for transformation and social impact. Day
by day, we are navigating through an increasingly complex and interconnected world. And
the companies featured here serve as beacons of hope and progress to help keep the motto
of change afloat. It reminds us that the pursuit of value creation should not be a mere
corporate goal but a noble endeavor to improve the lives of individuals and communities
collectively.
For the cover page, we were confident to feature the success narrative of We R Stupid,
an outstanding venture that is a research-based health, fitness and lifestyle platform.
The genesis story of this business venture would indeed fuel your entrepreneurial fire.
Akshay Chopra is the founder and director of the company who is a fitness enthusiast and
wanted to create waves in the industry with his expertise here. Do check out his complete
entrepreneurial story and let’s know your precious feedback via email.
Finally, we would like to extend our heartfelt appreciation to all of our global readers out
there who have supported us through thick and thin. We hope that our pursuit of excellence
will be allowing us to bring the best success stories, and inspire you all to follow in the
footsteps of the tycoons enlisted in this edition.
Celebrating the triumphs of
some value driven ventures…
We are also available on:
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Vol - 6|Special Edition|November 2023
Editorial Team
Kajal Dobhal | Sugandh Bahl | Dr. Amit Mishra | Avishek Singh | Kriti Anand | Sanjay Maurya
Business Head
ASHISH KUMAR
Senior Marketing Manager
Sonia Tiwari
Senior Relationship Manager
Reshmi Mishra
Corporate Team
Satyam Singh | Sunny Pathak | Asha Dudeja | Pradeep Pandey | Reetu Chauhan | Komal Verma
Sudha Gupta | Vikash Kumar | Kazim Barati | Rahul Kumar | Abhishek Mishra| Vijender Saroj |
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Co-ordinator (Business Connect-Clients)
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Data Research & Analysis
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Finance Team
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Creative Team
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Legal Affairs
Mukesh Kumar
Human Resources
Nivedita Basu
Digital Marketing Manager
Anurag Tiwari | Simran
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Content
25
GROPLES SOLUTION
Helping your business with digital transformation
20
28
HEALTHWEG DIGITAL THERAPEUTICS
your path to recovery is easier and inexpensive
18
SUCCESS STORY
Kalanithi Maran - The man who created one of the
strongest media houses in India
26
INNOVATION
MUSHROOM CULTIVATION: A Sustainable Agribusiness
In India
22
DR RAO CONSULTANCY
Revitalizing And Driving Progress
Through Innovation
32
HEALTH
How To Survive The 14 Days Hotel Quatrains
34
JAINAM SOFTWARE
Transforming The Financial Space With Its Exclusive
Saas Product Line
43
STAFFCHASE
Heading Towards Becoming the Most Trusted
RPO by 2022
38
CUISINE
10 Best Fast-Food Chains in India
46
LEARDERSHIP
Ways To Build A Company Culture That
Promotes And Retains Women And Minorities
52
VIBERAL DIGITAL SOLUTIONS
An Integrated Platform for all Your
Data-Related Needs
FOOD DAY SPECIAL
Ignite Your Entrepreneurial Spirit with These
Food Business Ideas
HELPING DIVERSIFIED BUSINESSES WITH EXCEL-
LENT VIRTUAL EMPLOYEES
STRENGTH OF ENTREPRENEURSHIP
PLANNING AND EXECUTION
37
MANSON CENTER OF EXCELLENCE SCHOOL
OF BUSINESS MANAGEMENT
Scale greater heights in your career objectives
44
50
VALUE ZEST
Technologically Transforming India
40
PROPELURS CONSULTING
Transforming Learners Into Achievers
48
TRAXSMART
Venera Software’s SaaS product to rely upon for the
safety of your loved ones and belongings
54
58
60
STARTUP
VIRTUAL BINZ
ENTREPRENEURSHIP
COVERSTORY
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48
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AKSHAY CHOPRA
AN AVID FITNESS ENTHUSIAST, CREATING A NEW
REALM IN FITNESS AND NUTRITION
BRANDisam LLP
Serving the Community with Creativity, Business,
Training & Technology
QA FICTION
Pioneering the precision process in
software quality assurance…

AKSHAY CHOPRA
AN AVID FITNESS ENTHUSIAST,
CREATING A NEW REALM IN FITNESS
AND NUTRITION
Akshay Chopra
Founder & Director
I
n its search for a noteworthy and inspirational tale in the Indian
business world, Business Connect came across the glorious tale of
Akshay Chopra, the director of We R Stupid, a former Indian Air
Force pilot, a fitness enthusiast, and a visionary with strong business
acumen and leadership skills.
Cruising to emerge as India’s leading research-based health, fitness,
and lifestyle platform, We R Stupid initiated its voyage in 2019 with
the idea of eradicating myths, eliminating the clutter of inaccurate
and self-made knowledge, and offering evidence-based facts in the
areas of fitness, nutrition, and lifestyle. The idea, which emerged from
a YouTube channel, ended up being a historic beginning for many
aspects of fitness and nutrition, including the health supplement
company MangoHerbs, the online fitness and nutrition coaching
program GENESIS, which offers solutions to people of all ages from
over 42 countries, and much more.
Strategically headquartered in Gurugram, the company distinguishes
itself through the trust in the minds and hearts of customers. This
trust is a result of the corporation maintaining a customer-focused
strategy and using the best production methods. Furthermore, you do
not need to worry about competitive advantage if you are giving the
best service possible and meeting the needs of the client.
A MULTIDISCIPLINARY BUSINESS LEADER, AKSHAY
CHOPRA
Akshay Chopra, Founder and Director of We R Stupid, is a former
Indian Air Force pilot and has been the captain of the Air Force
bodybuilding team. Akshay is a prolific writer and an alumnus of the
esteemed National Defense Academy and the Air Force Academy. He
has published hundreds of articles for different journals and websites
and over 90 eBooks in his area of expertise.
Akshay began penning essays for a number of publications and websites. Several books and eBooks have
been written by the author. He has also given speeches around the nation at conferences like 7xTEDx,
Josh Talks, and the India International Science Festival, as well as in hospitals, fitness expos, business
events, and schools. After his retirement, Akshay very recently started his career in the fitness industry.
He began with his YouTube channel WE R STUPID and started the Genesis online fitness program, which
has clients from over 42 countries around the world.
A GLANCE AT HIS SPECTACULAR JOURNEY
In the late 1990s, Akshay commenced his creative endeavours in the fitness and sports industries. He
comes from a family of athletes. Sports and fitness were in Akshaya’s blood because his mother was a
national award-winning athlete and his grandfather was a former wrestler.
However, excelling in sports wasn’t regarded as a virtue in the 1990s. Regardless of your talent, your social
standing is determined by your grades. And Akshay was a top-back bencher.
Even though Akshay hated school, he enjoyed reading. He was a voracious reader. He
was able to qualify for the elite National Defense Academy because of his love of reading
literature and sports. NDA completely changed his perspective on life. Following the NDA,
Akshay enrolled in the Air Force Academy, where he completed his flight training before
being commissioned as a pilot in the IAF.
Shining more light on his journey, the inspirational persona apprised,
“My first assignment was in the lovely city of Baroda. And while handling an
incredibly demanding flight schedule and my workouts, I was fairly consistent. I
was exercising one day in a metropolitan gym when a group of trainers approached
me and persuaded me to participate in a bodybuilding contest. I participated in my
very first competition, Mr. Baroda, after around 8 to 10 months of preparation,
and I took first place with a gold medal. The IAF bodybuilding squad soon took
note of me and invited me to join the team. After that, there was no going back.
I continued competing in and winning contests at the state, inter-services, and
national levels over the following couple of years.”
The best part of this incredible journey was the hands-on training Akshay Chopra received from
some of India’s best educators. From competitive bodybuilding to rigorous military training,
from track and field athletics to several other sports, including swimming, football, volleyball,
horseback riding, and more. But one thing that had been bothering him constantly all along was
the theoretical part of it – the why, the how, and the what behind all that he was doing
Everything started out by focusing on the study of exercise science, biomechanics, strength
and conditioning, nutrition, and supplements. The expert fitness coach obtained numerous
international courses and certificates but felt there was something missing from his
education. As a result, he was able to conduct an independent study and delve much deeper
into a variety of aspects of fitness and nutrition. After that, there was no turning back.
MANGO HERBS: BRINGING THE PURE
NATURAL GOODS
Akshay formed Mango Herbs a few years ago with just one product. Since then, the
company has grown to over 20 goods and has a sizable domestic and international customer
base. Mango Herbs is dedicated to providing you with the most pure natural goods that are
supported by reliable scientific research. It is the only company in India whose products
combine the most effective elements of both traditional Ayurveda and cutting-edge science.
BATTLING THE COVID-19 CRISIS
COVID-19 was one of the most frightening and hazardous periods in recent human history.
Many thriving enterprises were forced to incur significant losses or close their doors.
Millions lost their jobs.
But it was also a time of immense potential and learning, as people learned more than ever
before about the power of technology and online business. During the COVID era, both the
supplement company Mango Herbs and the online training company Genesis launched and
had great growth.
SYNCHRONIZING WITH THE LATEST TECH ADVANCEMENTS
The health and fitness sector has evolved significantly over the years as a result of powerful
technology solutions and people’s increased awareness of their health. They now have much
greater flexibility because of technology, which also makes fitness more accessible to everyone.
SIGNIFICANCE OF R&D
Innovation is fueled by R&D, which is a key component. And in this fiercely competitive
environment, creativity is the only way to succeed. The team makes sure that each and every
product the business releases on the market is made up of the highest-quality components
in the most bioavailable form.
“We have a team of Ayurvedic
and Pharma doctors and
professors, and I myself am
involved in the key facet of
research for every product”,
says the founder when asked to
acknowledge the implication of
research and development in the
company’s operation.
EXCLUSIVE MARKETING
APPROCH
As a direct-to-consumer brand,
Akshay’s current marketing
objective is to raise brand
recognition, online visibility,
and ultimately sales. This is
accomplished through influencer
marketing, with serving as the
main source through his social
media following. Additionally, in
order to raise brand visibility, paid
advertising initiatives are essential.
THE FUTURE OUTLOOK –
AT A GLANCE
While speaking about the road
ahead, Mr Chopra shared,
“My present focus is more
on expanding MangoHerbs’
product line and customer base.
We started a business with just
one product, and it has since
grown to over 20 goods, with
the goal of eventually reaching
more than 50. The goal is to
penetrate verticals like skin
care and hair care over the
course of the next five years
and surpass 100 crores yearly.”
MOTIVATING WORDS FOR
ASPIRING
BUSINESS LEADERS
Be specific about your target
market niche and familiar with the
psychology of the Indian customer.
Set attainable but loftier goals,
then put everything you have into
achieving them.
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Kajal | Business Connect
COVER STORY

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Hybrid education features the carefully planned and mix-up of both styles’, traditional classroom
teaching and online learning activities.
Despite attending every class on the bench via regular visits to the educational campus, a significant
amount of class time is moved online to magnify learning standards. The online education system of
learning is beneficial for both students as well as teachers.
Hybrid education is giving opportunities to teachers to start freelancing work most of the teachers start
writing education blogs during the pandemic and earn well.
Hybrid Education System: Learn More Effectively
5.The hybrid learning system is mainly focused to
engage students, parents, and communities to
ensure all students are back to school.
6.It’s Combines both remote learning & in-person
learning to improve the student experience
and ensure learning standards.
7.It is a great experiment that took place globally
last year and it shows that we can deliver
education remotely & digitally.
8.In case of students not able to attend their
class, they can download the session and can
continue classes from the pause or start from
the beginning.
9.Higher-quality interactions with students via
email, discussion forums, or online chat.
10.Provide quality education including self-tests,
tutorials, and online group projects over the
Internet.
Rising Educational Technology
Start-ups
The number of Internet users is increasing
rapidly, online education fees are low as
compared with the offline class. Today, every
parent wants to send their child to the best
school but we forget about the best teachers.
Educational technology companies claimed that
they are dealing with the top educators. Indian
Government has already taken the initiative
of ‘Digital India’ and ‘Skill India’ to raise and
enhance education through e-Basta, Nand Ghars,
e-Education, SWAYAM, India skill online.
In India, over 4,530 active online education start-
ups can be seen today, out of which 435 were
founded in the last 2 years. Keeping business
aside, there are many IT companies or Software
firms that launched an Education Technology
startup in India and abroad as well.
It’s Time to Welcome the
Hybrid Education System
BCM | Sanjay Maurya
During the Covid-19 pandemic,
central and state governments
closed the schools for all
classes and colleges as well
until we get back to a normal
situation, it is risky to open
schools. Today globally,
the government and people
support an online education
system, over 1.2 billion
children are out of the
classroom but they continue
their studies from home.
According to the report of Google and KPMG, the educational technology startups in
India are growing substantially at an average rate of 55 per cent, the Indian Online
Education Market would reach around $2 billion in this year.
What is the Hybrid Education System?
1. Hybrid learning improved flexibility for
students and teachers to hike the access to
learning in rural India.
2. A hybrid learning system is helping to change
the way we see our education system.
3. Hybrid learning is removing various barriers
that have traditionally existed.
4. Hybrid learning is working with the approach
to provide quality education to students.
Education
13
12
13

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THE TURNING POINT
At that time, even though private channels like
ZEE had started growing up but, the industry
largely was ruled by the state broadcaster. Hence,
to stand in the market safely, Sun TV started
off with 3 hours of Tamil programs on the ATN
channel under the brand of Sun TV.
Since the begging of time, he had understood
that, for a Tamil TV channel, unlike otherwise
-distribution is king, not content. Keeping that
in mind, Kalanithi had gained and managed a
stranglehold over cable distribution in Tamil
Nadu. This was one of the things that became
the key reason that led to a huge growth in Sun’s
dominant market share in the times to come.
In no time, the Sun TV network started receiving
a positive response, which led to the streaming of
24 hours television channels in several different
languages such as Tamil, Telugu, Malayalam, and
Bengali. Which then further expanded the news,
movies, music, and more.
But the fortune he started making from the
company was in 1998 when India liberalized the
satellite broadcast industry.
Quickly, the company managed to become
one of the firsts to bag the license.
From 1996 to 2002, his family had managed to
be the ruling party in the state and had a strong
influence and control over the national-level
politics as well. Due to this, a lot of critics didn’t
recognize his hard work. Many believed that
the family’s power has brought success in his
businesses.
THE CHALLENGES.
In 2003, Kalanithi’s father passed away.
Subsequently, he got offered the DMK party ticket for the Chennai Central Lok constituency for the 2004 elections. But his
heart was in his business and refused the offer.
In 2006, Sun Group was listed on a stock exchange and raised around Rs. 600 Cr, for launching new TV and FM channels
along with funding the construction of his new corporate office.
Now was when a real issue started emerging. At the time of filing the IPO, a letter to the PM of India was sent by a Member
of the BJP party asking questions about the conflict of interest with Mr. Dayanidhi Maran (minister of communication and
information technology). During that time, it was assumed that his career was almost over. But he knew this wasn’t his time
he waited for the right time.
COMEBACK
Kalanithi’s love for his business finally overpowered all the difficulties, and soon Sun Network started shining up. By the end
of 2010, he paid Rs 780 Cr to buy a 38% stake of SpiceJet Airline from Airlines from an American private equity investor and
the UK-based Kansagra family, which in the next few years, he increased the stake in SpiceJet by investing Rs. 800 Cr. After
running the airline successfully for four years, he had to sell the stake because of a huge loss.
ACHIEVEMENT.
• The former President praised the $2.7 B deal with him as SpiceJet had
boosted the employment rate in the USA,during his visit to India.
• Received the “Young Businessman Award.” from CNBC, ERNST & Young.
• Forbes named him as the “Television king of southern India”
Kalanithi Maran - The man who created
one of the strongest media houses in India
Kalanithi Maran is an Indian media baron and founder & chairman of Sun Group who owns 32 television channels, 2 news
dailies, weeklies, 45 Fm Radio Stations, DTH (Direct-to-home) Services, and a movie production house. From 2010 to 2015, he
also held half of the stack in the airline’s company Spice-Jet. According to Forbes, he is India’s 57th richest person with $2.4B.
Early life and education.
Kalanithi, whose name means treasure trove in Sanskrit, was born on the 22nd of July 1964 in Chennai. He grew up in a
powerful family wherein his father Murasoli Maran was the former Union Minister of commerce, his brother Dayanidhi
Maran was India’s former textile minister. While his grand-uncle M. Karunanithi was the former chief minister of Tamil Nadu.
He studied at Chennai’s Don Bosco School and Loyola College. After graduating high school, he joined Loyola College, and in
no time was chosen as the student’s union chairman and also led an agitation on the Sri Lankan Tamils issue.
Kalanithi attended the University of Scranton in the United States to study administration. In 1987, he returned from the US
and decided to join his father’s magazine, Kungugumum.
He tied and knot with Kaveri, who is the Joint Managing Director of Sun Network, from whom he has a daughter named
Kaviya (born 1992)
CAREER
When he was pursuing a master’s degree (in the mid-80s). What he saw that the USA was offering had a wide array of
channels. Which were spread across multiple genres. It inspired him to do something in the media field.
But being so young, he wasn’t ready for that. After returning from the USA, he started a new venture Poomalai under his
family wing - a monthly news videos capsules. After successfully running the same for around 2 years, he was forced to stop
the business due to privacy.
But this didn’t stop him from moving forward in life. Having a sufficient amount of experience in the media industry, he
started cable television and Sun TV. In just a few years, the sun TV network became the giant cable network in south India.
Life Cycle of Sun group
Now as much as unsatisfied Kalanithi was by the uncontrolled privacy, he decided to keep
him calm and make the most out of the “opportunity in-disguise” that had presented
itself. In 1993, he took money as a loan from a bank $86,000 grunted by his father, chipped in
all his started Sun TV. He also sold his small stake of his Granduncle M Karunanidhi’s family.
Although, he later bought it. He started the business with 25 people, who were mostly his’
college friends.
The next step was to get a transponder, for which he first approached Subhash Chandra,
who had freshly entered the media industry by founding Zee TV.
He tried to approach him, but he didn’t get a chance to meet Subhash, and his proposal too
was rejected by a junior editor in the company.
Anyways, he knew what he was doing and didn’t let himself down. After little effort, he
managed to get transponders to space from ATN and launched his Chanel.
But this wasn’t just the end. There was no television cable service in the state at that time, so he started the television service
SCV (Sumangala Cable Version) in south India. Eventually, it went on to become the largest cable operator all across south
India.
Success Story
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Pioneering the precision process in
software quality assurance…
I
n today’s fast-paced digital world,
the demand for impeccable
software is higher than ever. In this
scenario, enters an extraordinarily
outperforming brand, QA Fiction, a
trailblazing company that has been
quietly revolutionizing the landscape
of software testing. With a vision to
ensure quality, efficiency, and seamless
user experiences, QA Fiction offers a
wide array of software testing services,
including Mobile App Testing, Test
Automation, and Web Application
Testing. At its helm is Shwetank
Vashishtha, a visionary entrepreneur
whose strategic insight and unwavering
commitment have driven QA Fiction
to new heights. This whole narrative is
based on the excerpts of the conversation
held with him only.
COMPANY OVERVIEW
At the heart of QA Fiction’s operations
lies a profound commitment to
delivering top-tier software testing
services and keeping up with customer
centric outlook. The company’s core
focus encompasses several critical facets
of the software development life cycle,
including Continuous Integration/
Continuous Deployment (CI/CD),
Implementation, Quality Assurance,
Product Deployment, and Requirement
Analysis. This comprehensive approach
ensures that every facet of a project is
meticulously examined, allowing for
the highest standards of quality and
functionality. QA Fiction’s impressive
track record speaks volumes about
their commitment to excellence. In the
short span of 2022, they’ve successfully
undertaken and completed over 25
projects, leaving a trail of satisfied
clients in their wake. What’s particularly
noteworthyisthecaliberoftheirclientele,
which predominantly comprises big
brands. This is a testament to the trust
and faith that prominent organizations
place in QA Fiction’s ability to deliver
exceptional results.
QA Fiction’s unique selling proposition is their relentless
pursuit of quality and their determination to exceed client
expectations. By consistently striving for excellence in
each project they undertake, they’ve garnered a reputation
as a company that not only meets clients’ needs but also
anticipates them. The 25+ projects initiated in 2022 are not
merely statistics; they represent a portfolio of success stories,
each a testament to QA Fiction’s ability to drive exceptional
outcomes and help their clients reach new heights.
A GLANCE AT THE VISIONARY’S JOURNEY
Shwetank Vashishtha is the founder of QA Fiction and is a
well-established entrepreneur with a passion for innovation
and a penchant for perfection. His visionary leadership has
been instrumental in shaping QA Fiction into a formidable
force in the software testing arena. Shwetank’s strategic
acumen and commitment to delivering excellence have
propelled the company to the forefront of the industry,
earning it a reputation for reliability and uncompromising
quality.
THE WORK-FROM HOME MODEL
QA Fiction distinguishes itself not only through its
commitment to excellence but also through its innovative
approach to work. The company has embraced a work-from-
home model that allows its dedicated workforce to provide
outsourcing services from the comfort of their homes. This
approach not only promotes a healthy work-life balance but
also taps into the immense talent pool that may otherwise
be untapped. The result is a team of highly motivated
professionals who bring their best to every project, ensuring
that QA Fiction consistently delivers the highest quality of
service to its clients.
THE SUCCESS TRAJECTORY
QA Fiction’s success story is written in the quality of its
projects. With a portfolio that spans Mobile App Testing, Test
Automation, and Web Application Testing, the company has
left an indelible mark in the software testing arena. Their
projects are more than just milestones; they are a testament
to QA Fiction’s commitment to perfection and its unyielding
dedication to its clients’ success.
In an industry where quality assurance is paramount, QA
Fiction has emerged as a trusted partner for organizations
looking to ensure the highest standards of software quality.
As the brainchild of Shwetank Vashishtha, this company
continues to redefine the rules of software testing, offering
innovative solutions that drive excellence. With a focus
on quality, commitment to excellence, and a work-from-
home model that fosters motivation, QA Fiction is not just a
software testing company; it’s a testament to the possibilities
of innovation and dedication in the digital age.
LEADERSHIP MANTRA
Leadership mantra embodies a harmonious blend of
principles that drive both personal and professional success.
For him, work-life balance is paramount, ensuring that
both his team and himself maintain equilibrium between
professional dedication and personal well-being. Customer
requirements take center stage in his approach, emphasizing
a keen understanding of their needs and challenges. This
customer-centric perspective is a driving force behind every
decision and action, underpinning the commitment to not
just meet but exceed expectations.
FUTURISTIC VISION
Expanding their footprint across different Indian cities is
another pivotal aspect of Shwetank’s vision. By doing so,
QA Fiction aims to make its exceptional services accessible
to a broader clientele, transcending geographical boundaries.
This expansion isn’t just about physical presence; it’s about
extending the reach of their expertise and quality assurance
capabilities across the entire nation.
One of the most noteworthy components of Shwetank’s
visionary roadmap is the development of an in-house system.
This strategic move is designed to minimize dependency on
external vendors for resources, ensuring greater control and
quality in their service offerings. By fostering an in-house team
of experts, QA Fiction aims to harness the full potential of its
workforce, unleashing creativity, innovation, and a culture
of excellence. A key element of Shwetank’s vision is to seize
more leads and provide clients with unparalleled benefits. This
involves attracting and retaining the most talented individuals
inthesoftwaretestingindustry.Byassemblingateamofbrilliant
minds and dedicated professionals, QA Fiction ensures that it
remains at the forefront of innovation and quality assurance.
Shwetank Vashishtha
Founder & Director
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Kajal Dobhal | Busines Connect

The pandemic has pushed the adoption of technology in companies like
never before. Whether service, manufacturing or others, digitization has
optimized operations and fostered better engagement with customers.
Digital products have accelerated their growth 3-4 years ahead of their
time by meeting new customer demands through sustainable and cost-
effective products. A survey by global Management consulting firm
McKinsey & Company revealed that in APAC, digital adoption rose to
53% in 2020 from 33% in 2019. The scenario has inspired the minds of
many aspirers. Since the last year, the global market witnessed a surge
in entrepreneurial initiatives, many of which rose from India.
India has always been a home of innovators. With
more and more people turning to digital channels,
SMEs and MSMEs have been the first responders. A
substantial number of new firms have strategized cost-
effective digital solutions that can help companies
start, restart and even optimize their growth. Dr. Rao’s
Consultancy n Services Pvt. Ltd., better known as DCnS,
was conceptualized to strategize new pathways for
companies. Accredited by ISO 9001:2015 Certification,
DCnS came to light in early 2021 at the IT Hub of India,
Hyderabad.Theventureisaone-stop-shopforcompanies
that seek to reach new heights or revamp their business
in the current transgressions.
IMAGINED TO REVATILIZE
DCnS was envisaged upon a sound vision - to improve businesses
amid the aftermath of COVID-19 with tactical and innovative
DR. RAO’S
CONSULTANCY n
SERVICES PVT. LTD.
Revitalizing And Driving Progress
Through Innovation
Dr. Damodar Rao
Founder & Director
solutions. Digital technology has been the stepping stone for business
automation and faster results. Therefore, DCnS has devised a gamut of
flexible solutions, ranging from Infrastructure Management Services,
Application Management Services, Computer Systems Validation
(CSV), Computer Software Assurance (CSA), Testing as Service,
Industrial training, Auditing and other compliance services.
DCnS works with both - the public and private sector, encompassing
companies of all sizes and verticals. The Company has a strong team in
place, led by seasoned executives with substantial industry experience
across multiple geographies. Its solutions are adaptable and extend to
a wide range of partners across industries. Integrating experience and
resources, DCnS is working to stabilise these difficult times delivering
value to their clients’ businesses. The pandemic has inspired people
to think outside the box, and DCnS is on a mission to rise with the
innovation curve and meet the dynamic requirements of its clients.
A GLANCE AT THE FOUNDER
“A leader is a front-engine paving the way for the rest of
the teams to perform effectively and keep contributing to
the growth of the company”, Dr. Damodar Rao, Founder &
Managing Director, DCnS. This thought-provoking notion
has kept DCnS’s sail high amid the turmoil. Dr. Rao is a man
of focus and specializes in turning challenges into prospects.
He is well-balanced with the ups and downs of the industry
and favours taking smart and critical decisions. Under his
stewardship, DCnS has formed alliances with several product
and service providers. Within months of its founding, DCnS
has amassed a team of enthusiastic individuals dedicated to
continuous R&D and cutting-edge marketing strategies. A
strong focus on R&D keeps the company up with innovations
and helps to understand the market and the competition
amongst peers. With time, Dr. Rao plans to expand further
into the R&D space and come up with more products and
applications.
STRATEGIZING MARKET OUTREACH
DCnS also has an integrated marketing strategy to build its outreach.
It mainly follows a two-way approach – reaching out to clients directly
(land and expand) and leveraging alliances’ strength and support for
enlargement. It has a digital marketing division that engages in various
social media promotion initiatives (LinkedIn, Twitter and Facebook).
The team reaches out to alliances and potential clients with their
promotional materials to build engagements and expand its radar.
DCnS has already established a strong base amongst Manufacturing,
Pharmaceuticals/Life sciences, Healthcare, Consumer Packaged Goods,
Banking and Finance, Automobiles, Retail, Information Technology,
Travel & Transport, Academia, Real Estate and Oil & Gas. The era has
drawn out favoured digital marketing approaches for every innovator.
And as DCnS expands - in regards to team and product portfolio, it’ll
adopt more flexible marketing methods that keep the wheels running
even in the pandemic.
A BEFITTING WORK CULTURE
Every startup is born from a particular mission, vision and radiates
core values that anchor its trajectory. And these are guided by their
greatest asset - the workforce. At DCnS, employees live by a code of
conduct, which focuses on behaviour towards peers and leaders. The
Company promotes freedom of expression, which keeps the ecosystem
transparent and ensures open communication. The leaders keep a
hawk’s eye on factors that may trigger conflicts and
disrupt the harmony of the workplace. “We expect every
employee to foster a well-organized, respectful and
collaborative environment”, says Dr. Rao. The coherence
fosters a like-minded state and helps the Company
think beyond the competition. DCnS intends to develop
niche products and deliver services with a unique value
proposition that stimulates their preference.
A POTENTIAL TO REACH NEW HEIGHTS
A progressive venture stands upon 5 pillars – Identifying
the need, availability of capital and maintaining cash
flow, a like-minded team, remaining competitive and
abreast of trends, and optimized pricing and costs.
Irrespective of which vertical it is in and the challenges
it may be facing, these factors ensure a company is on
a prolific track. The understanding is helping DCnS
nurture its ultimate goal upon these factors and stay
progressive. In the first month of inception, the Company
signed MoUs and NDAs with 3 other companies, which
will benefit in expanding the radar and work with
MNCs in India and abroad. The Company is also in the
process of setting up many Center of Excellence (CoEs)
for Banking and Pharma industry clients, respectively.
A CONTEMPLATIVE ADVICE FOR ASPIRERS
“If you crystal down to being an
entrepreneurial material, then the next
step is to wear the thinking cap and start
exploring the avenues on what can be
done differently and what can bring in
the real value add to clients or citizens
in the marketplace”,
Dr. Damodar Rao
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www.businessconnectindia.in | Vol. 3 | Issue 5 December 2020 INDIA 24
WIND OF CHANGE
Yes, Covid 19 proved out to be a disaster for the world. Many companies were
shut down. Millions lost their jobs. Startups could never revive. But there’s
another side of the story as well. There were many businesses that thrived.
Numerous new opportunities cropped up. Firms that were able to switch to
a digital means of doing business dived through these situations to come out
on the top. As e-commerce demand increased, several merchants were able to
expand their online presence. Gyms were able to provide live fitness sessions to
their subscribers via their own applications and social media. Ride-hailing and
delivery platforms were able to spread their services to other industries and assist
them in moving online.
Within the first year of its formation, the Groples team had two of the
major Indian corporate houses as clients.
“ We have actively contributed to their diversity and social responsibility initiatives by
helping them hire more candidates with challenging backgrounds.” shares Amit Khanzode,
the chief Sales and Marketing Officer.
ASSISTING WORKERS IN BECOMING MORE PRODUCTIVE
Groples enables consumers to beat the competition by providing digital
transformation and technology services from concept to implementation. Groples,
a company that was “born digital,” uses an innovative, inclusive strategy to create
customized solutions around the virtual supply chain. Groples Solutions can
help you operate your business more effectively or increase your revenue faster.
Better cooperation inside and across organizations, more personalized customer
interaction, greater staff flexibility, and more reliable data findings are all benefits
of the tech revolution, all of which help a firm expand and thrive post-pandemic.
“ Core businesses such as accounting and Human resources may gain from digitalization
by shifting away from paper processes and digitizing key aspects such as payroll, thus
empowering management to concentrate on broader competitive advantages.” quotes the
CEO, Mr. Charudatta Pande
MAKE FASTER AND BETTER DECISIONS.
Because of the Internet of Things, businesses now have access to bigger amounts of
data than ever before. This data may be transformed into useful advanced analytics
with the proper combination of analytical tools, allowing you to make better, faster
decisions.
“We strongly believe that the next decade belongs to India. We are going to experience
unprecedented growth. The companies need to be internally prepared to capitalize on
these opportunities. While we are preparing technology solutions for the medium and
small enterprises, the owners and senior management of these organisations must start
considering technology as their partner in growth.” quotes the CEO
IMPROVE BUSINESS PARTNERSHIPS
Customer demand is growing, and rivalry within sectors is strong. Businesses
are growing more dependent on one another, collaborating with distributors and
retailers, middlemen, and specialized advisors. Managing these relationships
frequently necessitates document-based interaction, which has historically been
seen as a time-consuming impediment to efficiency. However, technology is now
available to revamp this procedure.
“ We assist in the transformation of technological infrastructure workflows in order to offer
digitized frameworks, boost corporate agility, and promote sustainability,” adds Mr. Amit
Joshi.
LOOKING FORWARD
The company would build on cofounder’s experience of working with large
corporations and solving complex business problems using enterprise systems to
develop simple value-generating applications for medium and small enterprises.
“ We believe that the digitalization for the medium and small enterprises would follow
A different growth curve compared to the large enterprises. These companies have their
peculiar challenges and would need realistic solutions to drive adoption at the ground level.
Hence, we are going to build these applications for medium and small enterprises.” quotes
the CEO.
Most of the global technology companies are
focused on solving challenges faced by large
enterprises. We are building solutions that
would enable medium and small size companies
to use the right platforms and technologies
to scale their IT operations in line with their
business requirements
Mr. Charudatta Pande- CEO- Groples
Technology is not a choice in this new
environment, but rather a core business strategy
that must be integrated into every aspect of
an organization. Today’s modern customer,
whether internally or externally, demands the
very same level of service in a work context as
they do in their personal life. However, for a
firm, this might be difficult to do. There have not
been more options in terms of where and how
applications are delivered, as well as who to
collaborate with.
Groples’ enables businesses to quickly
grow their operations by using digital platforms
and technology. They are aiming toward a goal
of making a thousand Indian businesses entirely
digital by 2025. Mr. Pande steers,
“ Post COVID 19, Digital is the new way of life
for all businesses. Whether you are a manufac-
turer, trader, reseller, or service provider, your
business needs to be digital.”
Organizations that don’t really undergo digital
transformation will fail
Why are some firms performing better than
others, and why are some firms doing better
than before the crisis? Firms that have effectively
executed digital transformation or those that
have been able to swiftly adopt digitalization are
doing better than others.
“Companies who do not adopt Digital way of
business will be left behind and eventually go
out of business” believes, Amit Joshi CFO
GROPLES SOLUTION
Helping your business with
digital transformation
LEFT TO RIGHT - Charudatta Pande - CEO,
Amit Khanzode - CSMO, Amit Joshi - CFO
Avishek Singh | Business Connect
25

MUSHROOM CULTIVATION:
A Sustainable Agribusiness In India
“One of the major agricultural industries on the earth is mushroom processing.”
Agriculture is vital to the Indian economy. According to the Economic Survey 2021, the share of agriculture in India’s GDP has
increased to almost 20 percent in 2021.
Farming in the traditional way is no longer a guarantee of profit.
Through innovations in farming, farmers can increase their income if they wish. Recently, the Indian Government’s industrial
policy and innovative creativity have encouraged research and entrepreneurship in mushroom cultivation.
It has a lot of potential as a money maker.
It is light-independent, feeds on organic matter, and does not require fertile soil to grow.
India’s unemployment rate has risen to 6.8 % and the youth is no longer confident of
jobs. In such a situation, the interest of the educated youth has shifted more towards
sustainable agribusiness. Farmers are making good profits in small areas by doing
mushroom cultivation in a modern way.
The Mushroom Cultivation Market is projected to be worth USD 16.7 billion in 2021,
rising at a CAGR of 4% from 2021 to 2026, to hit a value of USD 20.4 billion.
Rajkumari Binita Devi, a mushroom cultivator from Manipur, is a great example of
someone who was influenced by experience and was able to make a fortune and receive
awards despite being an unskilled mushroom cultivator.
What is a Mushroom?
A mushroom (Kukurmutta in Hindi) is a fungus’ umbrella-shaped fruit. It is a tasty food that is enjoyed by both children and
elders all over the world. It’s also known as “the future vegetable,” as it’s a guarantee against food shortages, hunger, and
medicinal value. With the increasing population across the globe, Mushroom demand has risen recently, because mushrooms
meet the needs of health-conscious consumers and are a desirable alternative food, especially for vegetarians.
NUTRITIONAL VALUE OF MUSHROOMS
Mushrooms have a low-fat content and are high in simple carbohydrates. They’re also rich in digestible protein, high
molecular weight polysaccharides, and a decent source of fibre, among other nutrients.
Mushrooms also contain unsaturated fatty acids, which account for more than 70% of total fatty acid content, as well as
essential fatty acids, are low in calories, and high in vegetable proteins, minerals, and vitamins. They also contain a lot of
secondary metabolites, which may be useful in nutraceuticals, pharmacology, and medicine.
Some mushrooms have anti-inflammatory properties that can help prevent diseases like hypertension, hypercholesterolemia,
atherosclerosis, and cancer.
HISTORY
About 600 A.D., the first mushroom, “Auricularia auricula”, was cultivated.
“Flammulina velutipes” is later cultivated in China around 800-900 A. D.
Commercial mushroom farming has only recently begun in India, with Himachal
Pradesh, Punjab, Haryana, Uttar Pradesh, Maharashtra, Bihar, Madhya Pradesh,
Manipur, Tamil Nadu, and Karnataka leading the way.
Andhra Pradesh is a big producer of mushrooms.
Training of Mushroom cultivation in IndiaVarious government and non-governmental
organisations (NGOs) in India provide mushroom cultivation instruction. Dr. Rajendra
Prasad Central Agricultural University, Pusa, Samastipur, Bihar and National Research Centre for Mushroom (NRCM), Solan,
Himachal Pradesh are pioneer educational institutes. A “Mushroom Cultivation Technology” online training program is also
available. Farmers, as well as entrepreneurs, would benefit from training programs.
It is possible to have mushroom production three times a year because the length of 45 to 60 days aquate for mushroom
production. Diabetes flour, pickles, cookies, papad, and protein diet powder made from mushrooms.
TYPES OF MUSHROOM
Button mushrooms, oyster mushrooms, and paddy straw mushrooms are the three
primary varieties of mushroom harvest. These mushrooms are important in their own
right, and they develop in different ways using different techniques and methods.
To grow mushrooms, a special bed known as a compost bed is prepared.
COST OF MUSHROOM CULTIVATION IN INDIA
In India, the total cost of mushroom cultivation is around INR 1,50,000. Scrap
Wooden Shelves (Rs. 20,000), Room Construction Costs (INR 1,25,000), and other
Miscellaneous Costs are included (Rs. 5000).
FINAL THOUGHTS
Mushroom cultivation is now India’s most active and profitable sector. It is rapidly gaining popularity in India because it turns
farmers’ hard work into benefits in a short period.
Agri-entrepreneurship programs especially in mushroom cultivation that involve capacity building and access to funds for
youth should flourish to solve India’s brain drain issue.
What today’s youth lack is the inspiration and entrepreneurship to see agriculture’s promise and prospects?. Youths are a
source of creativity and a strong source of inspiration for others.
Innovation
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27

“Our health professionals have personally treated
thousands of patients, and now, in this new technological
era, we have developed digital goods for high-quality
health-care solutions.”
Miss Pinal Viramgama - founder
Healthweg Digital Therapeutics
The founder adds,
“Our diverse team combines
unique concepts with cutting-
edge technology to get better
and faster results by developing
daily personalized treatment
routines for complete recovery.”
The startup collaborates with medical
institutions to achieve sustainability
that lowers costs and simplifies
operations.
“Our aim is to partner with around 50
hospitals/clinics for providing post-
diagnostic personalized DTx plans
to their patients for post-diagnostic
treatment routines “ quotes Dr Ashwini
Vora, senior program leader at
healthweg.
The Startup strives for quality, which
has allowed it to become one of ‘s
finest medical advisors. By providing
comprehensive healthcare consulting
services under one roof, the team strives
to create a standard in the market.
The founder adds,
“ When it comes to health,
go with the finest not just for
consultation but also for post-
diagnostic treatment. This is
necessary for total healing
and the elimination of lifestyle
illnesses. Choosing the best
and most appropriate treatment
programs can make your road
to recovery much easier and
more inexpensive.”
COVID 19- RESHAPING
HEALTHCARE
Healthcare is a fast changing
business, with regulatory pressures
and customer expectations changing
on a daily basis, thus adding to the
industry’s complexity. To deal with
these difficulties, Healthweg’s team
of professionals collaborate across the
value chain to deliver a high-quality
healthcare consulting solution. Says
Pinal viramgama
“During the pandemic, a new age in
healthcare opened up, allowing for
advancements in digital technologies.
It’s a chance to influence evolution.
People are now more open to using
health-tech services. This is a shift for
In the pandemic era, the idea of
a service provider is evolving
across the board, and healthcare
is no different. Young generations
are increasingly turning to
internet consultations as well for
medical advice, as opposed to
only visiting a pharmacist.
Without a question, the cheaper
prices of high-speed internet
and extensive connectivity made
possible by smartphone users
have eliminated geographical
limitations for patients seeking
medical care. For essential
medical advice or regular medical
requirements, they may now chat
to a specialized doctor online via
healthcare applications. Patients
may now view their healthcare
records instantaneously, rather
without having to wait in long
lines at consultation rooms. The
growth in virtual consultation
might also be linked to the
hectic schedules in the working
lives, as well as urban logistical
risks that prohibit them from
seeing a healthcare specialist in
person. Most people seek medical
assistance for diabetes, obesity,
sexual problems, pain control,
diet management, psychotherapy,
skincare, recurring viral
infections, and weight control,
among other things.
Healthweg provides you
personalized plan to help people
deal with lifestyle diseases and
chronic conditions with help of
digital health platform.
“ Currently we are
providing curative
personalized programs
and consultation to people
to deal with chronic health
conditions like diabetes
, pcos , obesity etc .. &
also providing consultation
for physiotherapy, diet
management, lifestyle
counseling and for various
rehabilitations.”
says Dr Moxa Painter,
lead physiotherapist & co
founder.
Since its start, Healthweg has
strived to provide an unrivaled
level of service. Their professional
experts provide outstanding
services to a variety of healthcare
establishments. Doctors,
Technicians, Consultants,
Biomedical Scientists, and
Marketing professionals are part
of the skilled team.
HEALTHWEG
DIGITAL THERAPEUTICS
your path to recovery is easier and inexpensive
the better, and it will address many health problems more quickly and easily
than ever before.”
PATH OF HEALING
Pinal asserts that in the journey of care or management of any health
issues, after doctor’s consultations various levels of interventions like
physiotherapy, daily nutritional intakes and certain changes in lifestyle are
always needed.
She explains,
“ We keep challenging the ongoing systems to come up with
the best solutions that work in practice as well as on paper.
Since inception, this fundamental idea has been and continues
to be our passion.
The Lead Nutritionist, Garima Mukhija shares how critically the startup relies on
creativity and innovation. She explains,
“ We put innovations at the core of every endeavor, which is critical in today’s
world of rapid change. As a result, Healthweg Digital Therapeutics provides a
one-of-a-kind balance of advice, technology, and innovation to its customers.”
FINAL THOUGHTS
Healthweg Digital Therapeutics with their health tech platform ( website and
online app ) always serves you with both preventative and curative treatment.
The team assists people in the rehabilitation of illnesses such as Pcos, obesity,
diabetes, and other lifestyle diseases. They design home care treatment plans to
enhance your health and make rehabilitation simple, effective, and cost-efficient.
The specialists do all of these by collaborating to create a customized strategy that
provides a unique experience.
“ We analyze root causes and build personalized plans for you to
manage and cure your lifestyle disease and make rehabilitation
easy & effective.”
says the founder- Pinal Viramgama.
Pinal Viramgama
Founder
Avishek Singh | Business Connect
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www.businessconnectindia.in | Vol. 3 | Issue 5 December 2020 INDIA 8
siliconindia | |August 2019
19

How to survive the 14 days
HOTEL QUATRAINS
D
ear traveler, there are 14-15-days isolation required at your next destination. Today we will be sharing
tips to survive the 14 days hotel quarantine. In the post-pandemic world, hotel quarantine has become
compulsory in almost all countries – including India – and whist staying in a hotel for days on end
may have previously sounded like a dream, it is actually a lot more challenging than it looks. Many
popular destinations like UK, Hong Kong, New Zealand, Singapore, Australia, and many others have
implemented a compulsory quarantine rule. Tourists have to quarantine in a hotel for anywhere
between 14-21 days, at their expense. So, if you are one of the travelers who want to visit a
specific country, here are some tips that will help you survive your stay in a hotel quarantine.
Book a room with a view
While the thought of spending your quarantine period in a single room
may not be pleasing for most of you, booking a room that has greenery
or mountain views or some such nice view can help. Out of the list of
quarantine hotels, select hotel and hotel’s room wisely where you can feel
good about spending your quarantine.
It would be great if the room comes up with a balcony, where you can sit
and enjoy a cup of coffee.
Wake up with purpose
Some people will be in quarantine for 14 or other 21 days- it depends
on country to country. So, plan how you will be spending each day in
your room. Start your day with some physical exercise, followed by a
pampering session in the shower – try to accomplish something, even the
smallest task is countable.
You may also make a to-do list before you hit the sack and start next
days on purposeful not. Also, going to bed early and waking up on time
save the tone for your day. Taking a good sleep 7 to 8 hours is better for
all of us, especially when you quarantine yourself in a single room. This
doesn’t just give you directions but also a certain degree of control over
your day.
Do some exercise
In this post-pandemic world, physical activity must be a part of your
daily routine; it helps you to kill two birds with one stone – it keeps both
the blues and flab away.
Physical activities are known to release happy hormones – endorphins,
serotonin, and norepinephrine. So, choose the physical activity you enjoy
and can add in your quarantine periods. Dancing, acro yoga, aerobics –
choose from several options you can practice to stay fit and happy.
Soak in some vitamin D
Catch early morning sunrises; you can also meditate or practice yoga while
you get vitamin D. So when you are making a hotel booking, try to get an
east-facing room. The coming sunlight through windows to your face will
instantly cheer your mood and energize you to face the day. It is also good
for your health.
Stay connected.
It has become very important, especially as the world combats covid-19, that
we stay in touch with someone who cares about us. Use the hotel WIFI and
make some time every day to talk with family, friends, and partners during
hotel quarantine.
Whether it be through chat, a phone call, and a video call. I recommend you
make a phone or video call, in this, you can connect with their emotion.
Digital detox
Fixing eyes on your phone or TV screen all day is harmful to our brain and
eyes. So, keep your eyes away from your phone screen to give some rest
to your mind and of curses your eyes. Lesser screen time shearing offers
benefits which include improved sleeping quality and attention span. Many
research also shows that people who abstain from using social media are less
likely to have anxiety and depression.
Instead of scrolling – screen smartphone, solve a puzzle or read the book,
keep in mind that books must be paperbacks.
Eat healthy food
As you are in hotel quarantine, try to choose healthy food options when it
comes to your meals, including breakfast, lunch, and dinners – once in a
while is fine. Self-isolation has made us seek comfort in junk food, but it will
be wise to not let this time ruin our healthy eating habits.
Junk food and processed food in your diet have many disadvantages,
including obesity and leathery, make sure your meal (from morning to night)
satiates your hunger and nourishes you during your quarantine time.
If you are bored with hotel food, you can also look for online delivery
services, which will offer you some healthy and tasty options.
Cultivate a skill
With quite some time in your hands, why not develop a new skill during
your quatrain period? There are tons of options available on the internet
at affordable prices, from dancing classes to cooking courses. You can start
something doing something, which was on hold for a long time because you
weren’t able to find the time.
As you finish your quarantine period, do not forget to follow a basic
rule, wear the mask, sanitize your hands or wash them- when you touch
something, and maintain distance as much as possible.
(both mentally & physically)
Health
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33

“Startups are game-changer in the competitive business
world as they have innovative ideas and potential to
provide cost-effective products and services,” expressed the
Managing Partner of Jainam Software, striking up the virtual
conversation with us. As this ‘just out’ edition highlights
the list of some promising start-ups, we concluded to feature
Jainam Software, a 4- year-old start-up, by conversing with
its Managing Partner – Jitendra L Luniya. After addressing
the instrumental role of start-ups in the business community,
he forged ahead to explain the business portfolio and other
aspects of this venture.
A GLANCE AT THE COMPANY PROFILE
Jainam Software has become a prudent Cloud-based SaaS
software provider for its diverse clientele including–
NBFC, Credit Co-operative Bank, Micro Finance
Institution, NGO, Credit Cooperative Society, Payday
Loan Company, Nidhi, Kuries, and many other lines of
business in the finance and mutual benefit domain. It is
efficaciously centralized on the businesses that require
automated accounting processes backed with a staunch
digital payment solution.
The web-based software enterprise is fundamentally
converged on rendering 15 min loan disbursement capability
to NBFCs. “However, the product supports more than 25
lines of businesses (LoBs) in the area of automated payment
collection,” reveals the Jitendra L Luniya.
Just only in 4 years, Jainam Software has endorsed the
establishment of over 100+ NBFCs in India and assisted
over 500+ financiers worldwide. Governed by its niche
competencies in field collection via mobile and user-
based customization in loan product schemes, its product
portfolio has been adding substance for the financial
institutions. As a matter of fact, each product is crafted
while keeping the financiers’ loan produce scheme ad-hoc
requirements in mind, claims Jitendra.
TRANSFORMING THE FINANCIAL SPACE WITH ITS EXCLUSIVE SAAS PRODUCT LINE
Incepted with a sound vision to bring forth some cost-effective
web-hosted software solutions for bridging the gap between
borrowers & financiers and investors & depositors while
carving a stature as a globally recognised enterprise, Jainam
Software has left no stone unturned to enrich its product and
service portfolio with exclusiveness. Parallel to this, Jitendra
also unveiled the company’s steadfast mission to bring 1000+
NBFCs on board by 2022. “We want to automate every single
manual effort. We never say no to customer requirements
or problems because that is the opportunity for us to do
something new and something different. Our product design
supports end-user configuration as per their business needs,”
elucidates the visionary leader.
EXPEDITING THE PROGRESS
The business operations for Jainam Software were commenced
somewhere in mid of 2017. The following year i.e. 2018 brought
its fair share of ups and downs, due to the lack of high-profile
testimonials in its favour. But persistent hard work and
unwavering determination allow them to develop a product line
enriched in effortless user interactions and automated concepts
that led to a swift turnaround in terms of its growth. Indeed, they
strived hard to make a difference in this competitive scenario
and stand apart in the crowd. Jitendra also reckons that during
the nascent stage of this start-up, the incomparable support it
received from several NBFC start-ups was quite instrumental.
Step by step, they climb the ladder of expansion, in which word
of mouth was quite critical, and eventually, within a year they
brought over 500+ global financiers
nder their service parasol.
R&D- GIVING IT AN EDGE
Jitendra reveals that in his 15 years of a successful career as
a software engineer while being associated with India’s 3
leading IT firms, he used to develop at least one innovative
idea every day. His incessant zeal for the amelioration of
services and products made him realize the significance of
R&D in the business world. He asserts that owing to extensive
R&D process only, Jainam Software has been able to get an
edge in the market. By following the above-mentioned belief,
he stated, “ We follow agile scrum methodology and keep our
product updated every day using continuous integration and
continuous delivery (CI/CD). Moreover, we discuss every
possible challenge with customers, take it positively and try
to convert it into an opportunity to do something better.”
At present, the R&D team of the company is intensely focused
on the utilisation of blockchain in microfinance that can make
a huge difference to financial space.
WORK CULTURE DRIVEN BY AGILITY
Jainam Software is known for its open and cordial work culture
suffused with self-motivated individuals. Here, leadership is
aligned with the overall thought process for the betterment of
the operations. Jitendra affirms to have put immense efforts
into eliminating micromanagement in the company to save
time as well as energy and the individuals own up to their
responsibilities by an agile process. “We have a relaxing work
culture because everyone in the company is self driven. Team
members decide their work as per priority and are responsible
tocompletetheirrespectivetask,”quotestheManagingPartner.
Additionally, for each employee, continuous improvement and
daily growth is quite imperative to quantify their success. On
that note, the management ensures to implement a system of
constant learning to stimulate creativity among the teammates.
ROADMAP TO BUSINESS EXPANSION
Jainam Software has designed a perfect roadmap towards
surging business growth where they are firstly fixated
on adding more NBFC merchants to their clientele. The
company’s global representatives are targeting China and
other Asian countries. “We tend to follow zero distance
process improvement so that our merchants also grow their
business with less effort. Our idea is to make entire loan on
boarding, disbursement and management with zero manual
intervention,” professed Jitendra, highlighting the future
outlooks.
NEHA LUNIYA
Partner
Jitendra L Luniya
Partner
NOTEWORTHY MILESTONES
Within a short stint, Jainam Software has scaled greater heights. Their clientele
is flourished with different Line of Businesses (LOBs) from the finance domain
that has been possible due to their exemplary products and service offerings. At
present, with the 100% customer retention and 90% customer satisfaction rate, the
start-up is leaping towards better prospects while crossing significant milestones.
UTILE TIPS TO THE ENTREPRENEURS
As we asked Jitendra to share some handy tips with the aspiring business leaders,
he responded by saying, “Building few clients initially is a big challenge for a
start-up. We need to find opportunities from the problems around us and what
we listen to from clients. As a start-up, we need to be agile so that we are real-time
in problem solving, design, development and deployment. To be competent in
the business, we need to keep upgraded almost daily and intend to be ready for
future scope.”
THE CONCLUDING NOTE BY THE KEY DIGNITARY
Before signing off from the virtual session, Jitendra wanted to convey some words
highlighting the flagship product, “Our product helps merchant to apply niche
finance schemes using customized configuration so that they stand out from the
traditional way of doing business. We never say no to changes because that is how
we improve the product daily. We anticipate business problems and provide long
term approach to solve it. Merchants lean to do more business with less effort
using our product.”
35
34
35

I
n line with our endeavour to feature some phenomenal start-ups for the year 2021, we decided to highlight the story of Manson
Center of Excellence that has recently dipped its feet in the business education industry. For this, we sat down for a freewheeling
conversation with the Chairperson — Lavanya Kanduri. This session was quite informative and we came back with some food for
thoughts that our readers will find inspiring.
THE INTRO
If you seek knowledge to harness
the power of creativity and
profundity, Manson School of
Business(MSB) has got your back.
Aiming to ensure surging success
to the business professionals by
enhancing their skill- sets, the
institution has strained every
nerve to be substantial in this
space. While adding substance to
the business education landscape,
they constantly strive for rendering
excellence via their matchless
service standards.
WHAT MAKES IT STAND OUT IN
THE MARKET?
Several factors make MANSON
stand out in the crowd. Be it a
robust mentor-mentee relationship,
lively interactions, faculties
with vast industry experience or
an interactive environment, the
organisation’s commitment to its
services is what gives it a leading
edge in the market. A sheer
emphasis is on teaching the scholars
in a vibrant environment where
everyone is dedicated to supporting
them wholeheartedly. Here, one will
come across the golden opportunity
to shape a successful career prospect
in business administration alongside
experiencing a dynamic learning
process.
The vision is simple and
sophisticated—
“Develop tomorrow’s innovative &
empathetic global business leaders
with care”. The luminary claims
that inspiring brilliant minds is their
key focal point to create a better
world. “We at MSB, aim to help our
students develop artistry to become
tomorrow’s global leaders. We
groom our scholars to be ready to
think critically, enable them to adapt
to changing business panorama and
develop an expanded world view,”
continues she.
THE MOTTO
Apart from shaping future leaders
who could be independent, socially
responsible & insightful thinkers
to leave marks across the world,
MANSON dares its alumni to dream
big.Themanagementalwaysinspires
them to cherish their envisioned
dreams and make leaps to a radiant
future. “The spirit of looking towards
the future and convert our dreams
into realistic possibilities is at the core
of the Manson Center of Excellence.
For those are the dreams, which
push us forward to make a positive
contribution to progress,” claims the
chairperson. Also, they acknowledge
the fact that innovation can create
values in many ways. For this, they
heavily rely on reinforcing policies
that can align with innovative
learning systems, while syncing with
their specific needs.
WORK CULTURE AT A GLANCE
At the workplace of the institution,
the administration gives high
value to work ethics and integrity.
Moreover, students interest and
employee well being are also
their top priority. As a team-
oriented organisation, they ensure to provide the
positive work environment to each teammate. Also,
the technology penchant of the organisation allows
students with easy access to the pool of information that
provides a good understanding of any subject to them.
For this, the infrastructure is laced with appropriate
system and tools to ensure seamlessness in the process.
FUTURE OUTLOOK
When asked to reveal the future plans of MANSON,
Lavanya Kanduri asserts that for the upcoming years,
they have envisioned creating business leaders for
global corporations who can deal with impediments
and challenges effortlessly and make a difference to
society with their talent and competencies.
WORDS TO CONVEY BY THE TYCOON
“Shine in your chosen career path and keep adding
value to the organization you are associated with.”
Lavanya Kanduri
Chairperson
Scale greater heights in your career objectives
MADE IN INDIA
BATTERY 6600mAh
+91 78420 94659 | info@intelizon.com | www.intelizon.com | /Intelizon Energy
MicroUPS
YOUR CONNECTION,
YOUR FAMILY,
OUR RESPONSIBILITY.
MADE IN INDIA
Power Backup for WiFi Router
37

When a question arises about what to eat, Fast-Foods like burgers, pizza, and sandwiches along with Coffee usually get a
unanimous vote from people, especially millennials. Probably the reason why the Quick-service restaurant market is booming
these days in India. For most people, Fast-Foods are the most satisfying, fulfilling, and mouth-watering meal. It largely depends
on where they get the fast food from. Therefore, today we will be discussing the 10 best fast-food chains In India so that you have
many options to choose from.
Domino’s
Domino’s is the globally recognized brand as the best and testy pizza producer that holds precedence over the other pizza
brand in India.
The company franchises have been owned by India’s largest foodservice company Jubilant Footwork. Dominos has a network
of 1,249 Domino’s Pizza stores across 276 cities in India. The American multinational pizza restaurant was founded on Dec 9,
1965, by two brothers Tom and James Monaghan, who had started the pizza business in Michigan by purchasing Dominick’s
pizza store.
The most recommended pizzas include deluxe veggie, Paneer Makani, peppy paneer, and double cheese Margherita among the
others.
McDonald’s
Did you know that McDonald’s (hamburger haven) feeds almost 1% of the world’s population every day? According to entre-
preneur.com, 68 million people are served every day in the world by McDonald’s, which is almost equal to one percent. The
first-ever McDonald’s store was opened in 1940 by two brothers Maurice and Richard McDonald in San Bernardino, California.
Fun fact, you can still score McDonald’s hamburger there for only $1, back then time, people were only paying 15 cents for a
menus item.
However, the pricing strategy in McDonald’s India is quite different from other regions. Celebrating over 12 years of leadership
in foodservice retailing in India, the brand has a network of 160 restaurants across the country.
Most recommended Burger Included McAloon Tikki Burger, McSpicy Paneer Burger, Mexican Cheesy fries, and Chicken Chat-
pata Kebab Naan.
KFC
KFC is the world’s second-largest fast-food restaurant after McDonald’s. They are serving more than 150 countries all around
the world.
In India, they have 380 stores in cities across India, of which 20% are company-owned. The rest are split between Devyani and
Sapphire Foods company. KFC has over 350 outlets in India. Suppressing fact, they have adapted stranded Indian Ingredients,
so people can enjoy these foods in Indian teste.
The menu includes hot & Crispy chicken, Fiery Grilled Bucket, Chicken Zinger, Krushers, Rice Bowls, and five in one Mela Box
among the others. KFC has also introduced a vegetarian menu.
Pizza Hut
Founded on June 15, 1958, by a pair of brothers from Wichita and Kansa. They borrowed $600 from their mom to open a pizza.
They named it Pizza Hut because their sign only had room for 8 letters. Anyway, Soon the restaurant grew, started expanding
across the state and later around the world.
Today, the chain has 18,703, fast-food restaurants worldwide, including 422 restaurants in India. Yum Brands-Owned pizza
chain Pizza Hut Indian plans to open more than 200 outlets in India by 2022.
The menu Include Pizza, Pasta, side dishes, and desserts. This globally renowned fast-food chain offers scrumptious pizzas.
The must-try pizza includes Veggie Italiano, chicken exotics, paneer soya supreme, triple chicken feast, chicken pepperoni, and
smoked chicken.
10 Best Fast-Food
Chains in India
Burger King
Burger King has been in the fast-food business for over 60
years, which leaves us plenty of options on menu cards.
The brand is globally recognized for serving a mouth-wa-
tering range of burgers and meals- this is what makes them
2nd large fast-food hamburger chain in the world. Accord-
ing to the official website, over 11 million guests visit every
day at Burger King restaurants around the world.
The most exquisite food items of the brand are Big King XL,
bacon King Jr, whopper, chicken club salad, quarter-pound
king, crispy chicken club, frozen coke, and a double cheese-
burger. As of 2021, Burger King had 265 stores.
Subway
Subway is a well-known fast-food restaurant franchise that
you can get in almost every country, if you are looking for a
quick bite or good deal.
The company was founded 54 years ago in Bridgeport Con-
necticut USA, by two young guys named Fred De Luca and
Peter Buck, back then the company had a different name
Pete’s super submarine was their fast restaurant, and later
they changed it to the subway.
Nowadays, Subway is one of the fastest-growing Franchises
that has 41,600 stores in 100+ countries. They sell a sub-
marine sandwich, Salads, and beverages. In India, the first
Subway restaurant was set up in 2001 at Saket, New Delhi.
Today, they have 590+ outlets across 70 Indian cities.
Starbucks
Starbucks, an American corporation, is the global coffee
empire that serves 100 million customers weekly, with
approximately 29,000 locations.
With Consumers not willing to give up their morning cup
of java, The company already owned 57% of the coffee
market. However, not limiting themselves to coffee, Star-
bucks also offers a range of smoothies, teas, sandwiches,
and baked foods. Starbucks has changed the face of coffee
and remains ahead of its competitors, such as McDonald’s,
Dunkin, Maxwell House, or Folgers.
Starbucks entered the Indian market in Oct 2012 through a
joint venture with Tata Global Beverage and currently oper-
ated 191 stores In India across many states in India such as
Karnataka, Gujrat, Maharashtra, MP, and UP.
Haldiram’s
Founded in 1937 as a retail sweet and Namkeen shop in
Rajasthan, Haldiram’s is one of the most popular fast-food
chains among Indians. Currently, the group owns and op-
erates 50 outlets – both restaurant and retail outlets across
the 11 cities. Some of the unique items include Soan Papadi,
Cookies, and Pani Puri, among others.
Apart from making snacks, Haldiram’s operate restaurant,
where you can enjoy delicious Indian foods along with
sweet dessert.
The restaurant of Hardiram can be found in cities like Del-
hi, Mumbai, Gorgon, and Bangalore.
Dunkin Donuts
Founded in 1950, Dunkin is one of the leading fast-food
chains of Quick Service restaurants. With around 13,500
stores across 42 countries, including India.
They have been winning the heart of Indian customers with
its delectable range of freshly brewed Coffee & espresso,
donuts, Nachos, Teas, burgers, and more. The company en-
tered India in 2012 and has been people’s favorites restau-
rant since then. They have 77 stores across the country as of
2018.
Café Coffee Day
Café Coffee Day, a part of Coffee Global Limited, is Indian’s
best hangout place for a great coffee and conversation. The
first CCD (Café Coffee Day) store opened on Bangalore’s
crowded Brigade Road. It was meant to sit and surf the
internet while enjoying fast food and Coffee.
The brand started growing up rapidly. By 2011, over 1000
Cafes were opened across the country. CCD has nearly 1200
cafes across various cities in India. Apart from that, CCD
offer sandwiches, veggie burger, somas, and others.
Cuisine
39
38
39

BUILD A TEAM OF EXCEPTIONAL LEADERS
Get trained by top business thought leaders and implement time-tested methodologies that
will transform your business and result in real-time ROI.
1 800 975 5108 learn@growthinstitute.com GrowthInstitute
growthinstitute.com/mbdaa
When you go for an interview, stand
in front of a board for a presentation
or have a tête-à-tête with clients, what
helps you stand out of the crowd? Of
course, your crisp appearance and
an impactful presence would prove
beneficial, but is it enough? You also
may have stellar technical knowledge,
but regretfully it won’t be enough as
well. The majority of your success relies
on super skills (such as negotiation,
communication, ability to influence,
etc.) to help with interactions that foster
healthy relationships. Studies have
proved that excellent soft skills account
for 85% of the performance, whereas
only 15% are from technical ability.
Stating the facts, the critical role of
negotiation, communication and other
soft skills becomes quite clear.
And with the growing prominence of
these super skills, India, like every other
nation, has seen the rise in learning
organizations and training institutes
to nurture its talent pool. An out of the
box and innovative name in the league
is Propelurs Consulting. Led by Anuj
Jagannathan, a revered author, thought
leader and career coach, the institute
specializes in establishing excellent
negotiation, communication, problem
solving, relationship development &
other super skills in individuals, as well
as turning young minds into strong
leaders of tomorrow.
A PASSIONPRENEUR ON BOARD
Anuj is a visionary leader with a keen
passion for developing individuals via
teaching, writing and coaching. He is
a senior finance professional with over
two decades of tenure across renowned
MNCs and Big 4 Firms, such as Google,
Visa, PwC, KPMG, etc. He is a CA from
India and CPA in the US as well as an
MBA from the University of California
Los Angeles and the National University
of Singapore, which further adds value
to his dominant status. Out of passion,
Anuj has spent a considerable period
as a freelance corporate trainer hosting
training and workshops at organizations
ranging from startups to Fortune 500
companies across multiple locations
around the world. He has coached
senior professionals/executives in
addressing and resolving complex
scenarios as well as young adults on
negotiation & leadership skills. To take
this a step further, in 2019, Anuj began
planning a structured repository for
his diverse training expertise. Having
a robust understanding of finance and
technology with rich experience in
dealing with people, he wanted to help
the professionals as well as the young
generation upskill in communications,
negotiations & influencing to achieve
their career goals. After considerable
research, he finally brought Propelurs
Consulting into existence.
Anuj is also a certified coach, trainer and
speaker of the John Maxwell Team. His
drive to develop strong future leaders
who believe in becoming a better
version of themselves makes him a
valuable leadership coach. Last but not
least, he is the author of a best-selling
book, “Negotiation Quotient: Opening
The Door To A Successful Deal”, which
amalgamates the science and art of
negotiating. Additionally, “We Can
Negotiate Too!” is a companion book
for early learners and young adults
to develop and build on negotiation
skills. Motivated by the success of
the two, he has plans to publish more
books that add value to readers. Anuj is
exceptionally ambitious about writing
and aims to write 10 books before the
age of 50.
A CUSTOMIZED AND DISTINCT
LEARNING MODEL
Established in an evolving and digitally
connected period, Propelurs Institute
of Negotiation and Super Skills (a part
of Propelurs Consulting) focuses on
developing and enhancing super skills,
such as Negotiation & Influencing that
assist senior executives and managers
with a business decision, resounding
deal, favourable client engagement or
a successful interview. Learners get to
master strategies and techniques that
ensure the best results. Every deal can
PROPELURS CONSULTING
TRANSFORMING LEARNERS INTO ACHIEVERS
ensure a win-win situation for all parties,
further fostering long term relationships.
Most importantly, its curriculum enables
participants to weed out any nervousness
or fear that can hinder successful outcomes
or decisions. To make the learning process
more interactive, the workshops are
supported by case studies, role plays,
exercises and many more participative
activities.
Next, Propelurs offers events and programs
to increase the leadership value individuals
bring to their teams and organizations. One
such innovative leadership assessment tool
is the Leadership Game - in which team
memberscanparticipateinagroupactivityto
discuss leadership behaviours and principles
in a fun and open setting. All these courses
are customized for one particular purpose –
to create leaders who will redefine business
strategies. Additionally, courses offered also
hone in on common and essential areas such
as communication and problem-solving
skills.
A STAGE FOR ASPIRING AUTHORS
Parallel to training, coaching and
mentoring, Propelurs helps authors become
‘Authorpreneur’. To do so, it assists
emerging authors throughout their journey
from conceptualization to publishing. It
also helps them promote their books to the
masses through various channels.
ANUJ JAGANNATHAN
CEO & Director
Indranil Roy | Business Connect
40
www.businessconnectindia.in | Vol. 6 | Special Edition November 2023 INDIA

StaffChase
Heading Towards Becoming the
Most Trusted RPO
“One machine can do the work of fifty ordinary men. No machine can do the work of one extraordinary man”,
says American writer and philosopher Elbert Hubbard from the 19th century. His views on the value of the individual are still applicable.
Having a firm belief in this, young entrepreneur Saurabh Singh Parihar continues performing his work with great passion. The 29-year old CEO
cum Founder of Staffchase, Saurabh provides premium offshore recruiting support to staffing firms. Working towards his vision of connecting
amazing people to great workplaces globally and effectively with profitable results, has made him eligible for inclusion in our edition.
Let us learn his skills and beliefs-
THE COMPANY
StaffChase was incepted in February
2020 in Ahmedabad (headquarters). At
that time, Saurabh had merely a one-
year work experience in the recruitment
and staffing industry. With tremendous
efforts of his, the company has reached
60-people strength today, though it
began with just 2.
StaffChase is one of the fastest-growing
service providers of premium offshore
recruiting support. It empowers staffing
firms globally by its easy-to-implement
services with cost-effectiveness. The
company aims at bringing a revolution
in the offshore support industry by using
innovation and technology with the help
of its ‘young, enthusiastic squad’.
SERVICES
The bespoke services offered by
StaffChase are resume sourcing,
candidate screening, full recruitment
support, lead generation, VMS support,
and administrative services. For instance,
full recruitment support or full-cycle
recruitment involves a 6-stage process,
which is preparing, sourcing, screening,
selecting, hiring, and onboarding.
People First, Profit Later Approach
Saurabh states, “We believe in ‘People
first, Profit later’, it is due to the trust and
quality we render in our services that we
come up to our customer’s expectations.
In fact, we address the bridge between
these expectations and reality. By reality,
it is meant what they receive from the
offshore companies in terms of customer
success and transparency.”
He further explains that they began an
outsourcing company that would mainly
focus on the customer’s needs, success,
and pain points.
BEING UP-TO-DATE
To be up-to-date and maintain quality
in the services, the company creates
recruitment strategies on a daily basis and
have them discussed with the supervisor.
Attending webinars to ensure regular
hearing from industry experts, constant
checking on Industry reports, Updating
tools are other features.
ABOUT THE CLIENTS
StaffChase expertises in providing
outsourced recruitment services
to various industries in the USA.
Transparency, loyalty and trust is key to
their quality work. All this together helps
StaffChase win the faith of its clients.
ROLE OF TECHNOLOGY
Technology indeed has influenced the
recruitment industry too and operations
have thus got affected. The company
uses different job portals and ATS
(Application tracking system) job boards
are LinkedIn, CareerBuilder, Dice,
Monster, Indeed etc.
ATS is CEIPAL. CEIPAL is an intelligent,
integrated, scalable HR management and
recruiting software for staffing firms.
Zoom and Google meet are used by
StaffChase for virtual interviews.
WORK CULTURE
The work culture of the company com-
prises of working together, succeeding
together and partying together. In the
beginning of the pandemic COVID-19,
StaffChase was a ‘baby’ as a company but
the team’s along with the management’s
efforts, brought fruitful results. Saurabh
says, “We were determined not to deduct
a single penny from anyone’s salary. We
fought the pandemic together. We work
as a Family.”
ABOUT THE FUTURE
The confident founder claims, “We
aim to become the most trusted RPO
(Recruitment Process Outsourcing) by
the end of 2022 and a company with 500
employees by the same time. Having at
least 3 wings of the company in different
cities is our another objective.”
MAKE YOUR DESTINY…
Saurabh confidently conveys,
“Make your destiny by doing hard
work and having a lifetime of dedication
towards the passion that you possess.”
Saurabh Singh Parihar
CEO & Founder
9 www.businessconnectindia.in | Vol. 3 | Issue 5 December 2020 INDIA
Smita Kumar | Business Connect
43

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