SlideShare a Scribd company logo
A new business model for free media. (that isn’t advertising) ,[object Object],[object Object]
There’s a split in our psyches between producer and consumer ,[object Object],[object Object]
Yet we’re all producers now. Or in a position to be. ,[object Object],[object Object],[object Object],[object Object],[object Object]
Customer Relationshp Management (CRM) isn’t enough. ,[object Object],[object Object],[object Object],[object Object],[object Object]
What we need is VRM: Vendor Relationship Management. ,[object Object],[object Object],[object Object],[object Object]
With VRM I can inquire and relate to markets, on the fly. ,[object Object],[object Object],[object Object]
I should be able to express global (and logical) preferences outside of anyone’s silo. ,[object Object],[object Object],[object Object],[object Object]
I should be able to manage my own health care data. ,[object Object]
So we’re working on that. ,[object Object],[object Object]
Our first use case is paying for public media. ,[object Object],[object Object],[object Object],[object Object],[object Object]
Say hi to the  relbutton : ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The relbutton can represent four different states. ,[object Object],[object Object],[object Object],[object Object]
Here’s how it might look in use: ,[object Object],[object Object],[object Object],[object Object]
What happens once we’re actually relating (besides making more money)? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Join us here: ,[object Object],[object Object],[object Object]

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