Five great qualities of your VP of Sales

1. THE FIVE THINGS
A VP OF SALES
SHOULD DO
INSPIRED BY
JASON
LEMKIN

2. Jason Lemkin is two time successful
entrepreneur. He’s one of the top
thought leaders in all of SaaS.
Who better to explain the top 5 things
your VP of Sales should do to be
successful?

3. 1. RECRUIT CONSTANTLY

4. 1. Spend 20% of their time (or one day a
week) recruiting.
2. Hiring is the most important part of their
job- make sure they can find reps that are
motivated and fit your team dynamic.
3. When you interview them, they should
already know 2-4 reps who would come join
them in their next role.

5. 2. CONSISTENTLY HELP TEAM

6. 1. Coach and train new reps, especially
early on.
2. Proactively combat problems with the
sales team.

7. 3. UNDERSTAND SALES TACTICS

8. 1. Once the first reps are there, the VP of
Sales must implement a strong
processes.
2. Identify the best ways to compete in
your space.
3. Gauge ROI, especially early on- don’t
waste time and money.

9. 4. PERFECT SALES STRATEGY

10. 1. Hire with specifics in mind- what does
your team need?
2. Gauge success of team to understand
what’s working and what isn’t.
3. Fail early and often- quickly
determine the best strategies to sell
your product.

11. 5. CREATE AND CLOSE DEALS THEMSELVES

12. 1. Lead by example and be hands on.
2. Find great opportunities and weed
out bad ones.
3. Work with the sales team instead of
operating above them .

13. makes it easier to generate
accurate and targeted lists of
leads from the internet.
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