Viral Waves on SlideShare

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Viral waves on SlideShare discusses three examples of content going viral on the platform, distinguishing between first wave virality driven by the presentation itself and second wave virality coming from external sites linking back to the content.

Business Technology

3
examples
of
virality
on
slideshare

1st
wave
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2nd
wave
virality

There’s a startup product metaphor that bugs me. Your product is a rocket, and if your targeting at launch is 1% off — you miss the moon by 4,000 miles! The thing is products, rockets and targeting don’t work that way. I have resorted to a cartoon to explain. This cartoon complements a longer post on LinkedIn on Continuous Alignment of Product Management. https://www.linkedin.com/pulse/continuous-alignment-product-management-ross-mayfield

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Keynote at Enterprise 2.0 conference in Boston where we launched SocialCalc the social spreadsheet. The past five years have held tremendous innovation in enterprise software, an industry not known for its innovation relative to other areas of the technology sector. Enterprise 2.0 has challenged preconceptions and created innovative products. But of more interest, the use cases have evolved and practices are enabling new solutions that offer competitive advantage. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), put aside the hype and talk about what problems the Enteprise 2.0 community is uniquely prepared to solve. In this keynote, Socialtext Chairman, President & Co-founder Ross Mayfield will share his insights from the past five years in business, and look to the next.

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