Uncovering Dark Patterns in Persuasive Technology
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The dark patterns are interactive design patterns that influence technology users through deception or trickery, and which represent unethical applications of persuasive technology. However, our ability to identify dark patterns is limited, creating a situation where it is difficult to manage abuses of persuasive psychology, because it is difficult to even identify them. Although there are numerous practitioner taxonomies of dark patterns, there is no scientifically-based taxonomy available.
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Uncovering Dark Patterns in Persuasive Technology
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- 29. Designer with motivations Persuasive technology Persuaded person Creates Technology employs persuasive methods Intended, reasonably predictable, and un- predictable outcomes of the persuasion Gamification designer Gamified experience Gamified user Creates Technology employs gamification Wellbeing of the user: Intended - evaluated by the dark/grey/ invisible/visable matrix
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