This document outlines four types of communication: story telling conveys information through narratives about people, events, and places; categorical organizes information into various categories; rhetorical presents an argument to persuade an audience's opinion through introducing a problem, discussing facts, proposing solutions, and summarizing; associational suggests links between images that may not be obviously connected.

1. Story telling:
Stories about people, events and places
Categorical:
Conveying information by chunking it into
various categories
Rhetorical:
Presenting an argument to persuade the
audience to adopt an opinion.
Also maybe to persuade them to act on
that opinion.
Typical structure:
•Introduction to the problem
•Discussion of the facts
•What to do about the problem
•Summary(epilogue)
Associational:
Suggesting links between images that
might not have any obvious connection.