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Turning Plants into Cars 
Sep 15, 2014 
BY: MARK STEVENS 
Back in the middle ages, many alchemists used to dream of turning common household materials into gold 
through science. In the modern ages, Ford is praciticng their own method of alchemy, with the difference being 
that they are turning plants into cars. This is all part of Ford’s commitment to sustainable environmentally 
friendly practice. By working with the agricultural industry, Ford has been able to come up with a creative use 
for the materials used in their cars that are simply better for the environment. Here are a few ways that Ford 
continues to innovate and implement plant based recycled materials in vehicles today. 
Tomato Skins to Storage Bins 
As we have mentioned earlier, tomatoes are the main ingredient in everyone’s favourite condiment- ketchup. 
Today, researchers at Heinz and Ford have teamed up and combined the forces of the tomato with the 
automotive world. After Heinz has processed the two million tomatoes it uses to create its iconic ketchup, there 
is no shortage of peels, stems and seeds ready to throw out. Instead of allowing it to go to waste, researches at 
Ford and Heinz have created a strong lightweight material from it that is now going to be used as the wiring 
bracket or storage bin in Ford vehicles. 
From Bottles to Fabric 
PlantBottle is an initiative from Coca Cola that is set to introduce plant based materials in bottles, with the 
plant matter making up almost 30% of the bottle. PlantBottle initiative is responsible for saving almost 400, 
000 barrels of oil since 2009 when it was first introduced. And now, for the first time Ford researchers are 
recycling PlantBottles by weaving them into ad durable automative grade PET fabric. This fabric is now 
present in the Ford Fusion Energi’s seat cushions, seat backs, head restraints, door panel inserts and headliners. 
A Little Creativity Goes A LongWay 
Were you aware that since 2011 all Fords produced in North America feature soy foam in the seat cushions 
and seat backs? Were you also aware of the fact that recycled jeans are used currently in the insulting material 
used in vehicles such as the F-150 and Ford Escape? Other automakers may be focussed solely on fuel 
efficiency, but Ford understands that sustainable solutions don’t stop there. Sustainability in vehicle 
manufacturing is not easy, it takes creativity and conviction to do the right thing. Here at Courtesy Ford
Lincoln we are proud of Ford Motor Company’stradition in transforming organic and recycled material into 
the great vehicles we know and love.

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Turning plants into cars

  • 1. Turning Plants into Cars Sep 15, 2014 BY: MARK STEVENS Back in the middle ages, many alchemists used to dream of turning common household materials into gold through science. In the modern ages, Ford is praciticng their own method of alchemy, with the difference being that they are turning plants into cars. This is all part of Ford’s commitment to sustainable environmentally friendly practice. By working with the agricultural industry, Ford has been able to come up with a creative use for the materials used in their cars that are simply better for the environment. Here are a few ways that Ford continues to innovate and implement plant based recycled materials in vehicles today. Tomato Skins to Storage Bins As we have mentioned earlier, tomatoes are the main ingredient in everyone’s favourite condiment- ketchup. Today, researchers at Heinz and Ford have teamed up and combined the forces of the tomato with the automotive world. After Heinz has processed the two million tomatoes it uses to create its iconic ketchup, there is no shortage of peels, stems and seeds ready to throw out. Instead of allowing it to go to waste, researches at Ford and Heinz have created a strong lightweight material from it that is now going to be used as the wiring bracket or storage bin in Ford vehicles. From Bottles to Fabric PlantBottle is an initiative from Coca Cola that is set to introduce plant based materials in bottles, with the plant matter making up almost 30% of the bottle. PlantBottle initiative is responsible for saving almost 400, 000 barrels of oil since 2009 when it was first introduced. And now, for the first time Ford researchers are recycling PlantBottles by weaving them into ad durable automative grade PET fabric. This fabric is now present in the Ford Fusion Energi’s seat cushions, seat backs, head restraints, door panel inserts and headliners. A Little Creativity Goes A LongWay Were you aware that since 2011 all Fords produced in North America feature soy foam in the seat cushions and seat backs? Were you also aware of the fact that recycled jeans are used currently in the insulting material used in vehicles such as the F-150 and Ford Escape? Other automakers may be focussed solely on fuel efficiency, but Ford understands that sustainable solutions don’t stop there. Sustainability in vehicle manufacturing is not easy, it takes creativity and conviction to do the right thing. Here at Courtesy Ford
  • 2. Lincoln we are proud of Ford Motor Company’stradition in transforming organic and recycled material into the great vehicles we know and love.