This document is a report on an influencer marketing campaign run by Tuft & Needle for their "WakeUpBetter" initiative. It provides statistics on the campaign's engagement, reach, and cost. It also lists the 27 influencers involved in the campaign, showing their reach, number of posts, and earnings from the campaign. The influencers promoted Tuft & Needle mattresses and bedding on their social media profiles to their followers.

1. Tuft & Needle, #wakeupbetter
WakeUpBetter, All Time
Influencer Program Report

2. Campaign Stats
EMVEngagements Reach
226K 1.9M $770.2K
$767.7K217.5KInstagram
$226.3Facebook
$2.2KStories
2
Posts
162
146
9
7
8.5K
21
1.9M 17.9K
2.1K
1.9K

3. Campaign Members
3
Spencer Ryan | Yo...
82
⋒ ⋒
82
Mio Monasch
85
Adaleta Avdic
87
Bryce LaDuc
79
H a n n a h Ⓥ
79
€ ∆ Ʀ ř ï ㅌ...
82
Christopher Lara
76
Kuma Bear
82
Logan Rae Hill
82
denisse benitez
76
Mikaela Herres
79
243.5K Reach
150.7K Reach
132.2K Reach
113.9K Reach
64.5K Reach
55.2K Reach
53.4K Reach
50.8K Reach
48.1K Reach
46.4K Reach
42.3K Reach
39.9K Reach

4. Campaign Members
4
Oliver the Austra...
78
becca thorderson
75
Latisha Tankard
78
ANTUAN BYERS
73
Live it to the li...
86
mary ellen // Wif...
77
Melissa Diep
83
Kathryn Osgood
74
Melinda Hawkes
77
Saraa
76
Liz Wang
73
Justin Packer
80
34.9K Reach
34.3K Reach
33.2K Reach
32.2K Reach
28.8K Reach
28.6K Reach
28.5K Reach
28.1K Reach
26.6K Reach
25.7K Reach
24.4K Reach
23.6K Reach

5. Campaign Members
5
Sofia Gora
75
Jessica
79
Andrew Hunter
75
Kenzie Womack
71
p e p p e r ✨
71
Rebecca / Fashion...
74
Brooke
74
hannah rose
74
Chelsea Owens
71
Mary Lawless Lee
91
S A R A B E T H ⋒...
67
Mark Bay
77
23.5K Reach
20.2K Reach
19.6K Reach
19.3K Reach
18.9K Reach
18.8K Reach
17.9K Reach
17.6K Reach
16.9K Reach
16.7K Reach
16.2K Reach
14.5K Reach

6. Campaign Members
6
kaley kocinski
72
P A U L A ✨
77
FindingKarmaria
77
Kamille Magette
77
Aly Silverio
81
Kayla Olayos
67
Brittany | Pennym...
72
Nicolette | Wande...
71
Loren| Brand + So...
71
Saidy
77
TJ Lee
77
Kallie Flexman
75
14.5K Reach
14.4K Reach
13.9K Reach
13.7K Reach
13.5K Reach
13.2K Reach
12.9K Reach
12.7K Reach
12.6K Reach
11.6K Reach
10.9K Reach
10.8K Reach

7. Campaign Members
7
Aicha| Lifestyle ...
75
Mom. Baby. Toddle...
70
g a b b y p e r ...
77
HAILEY PHAM
68
Aurora McCausland
72
Jana Seitzer
80
Austy
70
leah emal
63
Caleb Phillips
70
Jamie Fleetwood
72
Sierra
65
k a t r i n e
69
10.6K Reach
10K Reach
8.8K Reach
8.2K Reach
7.2K Reach
6.8K Reach
5.6K Reach
5.2K Reach
5.2K Reach
5.1K Reach
5K Reach
4.3K Reach

8. Campaign Members
8
tony sloan
63
Malikah Kelly Fas...
65
Wissali ♡ Brazili...
67
Britt Elizabeth ❁...
66
Kelly Klumpp
65
@Lavender and Lov...
76
Motherhood + Wine
60
Maddy Price
64
Kara Flerchinger
63
Hufft
62
Telisha
58
M Y R A G A V I ...
61
3.8K Reach
3.6K Reach
3.4K Reach
2.9K Reach
2.7K Reach
2.6K Reach
2.5K Reach
2.3K Reach
1.9K Reach
1.7K Reach
1.4K Reach
1.3K Reach

9. Campaign Members
9
Lyss
59
Kirstin
58
Amanda Condrat
79
1.1K Reach
1K Reach
364 Reach

10. 82
#Sponsored by
@tuftandneedle! As a
freelancer, my mornings mean
the most to me. Having a g...
I didn’t know I needed something
else, until I had something else
and didn’t wake up tired...
3.7K
Spencer Ryan | YouTube
33
Open post Open post
4
Eng. Reach EMV
5.6K 91
Posts
19.1K 243.5K $45.2K
10
Influence
After @tuftandneedle sent me
their Mint mattress, I saw they
were opening a store here in ...
4.3K 52
Open post
An amazing bed... Every
Freelancers dream ☁ 💯
#wakeupbetter #ad Mint
Mattress by @tuftand...
5.3K 40
Open post02/18/19 02/12/19 12/04/18 11/24/18

11. 82
If you’ve been following me for a
bit, you know I’ve been raving
about the amazing sleep w...
1.5K
⋒ ⋒
194
Open post
3
Eng. Reach EMVPosts
4.7K 150.7K $37K
11
Influence
There’s nothing like being away
to make you appreciate home
even more! We knew how good
wi...
1.4K 154
Open post
Now the inside of my bed
officially matches the outside in
beauty and comfort! I’m so exci...
1.3K 146
Open post02/17/19 01/27/19 12/28/18

12. 85
#ad After spending most of last
week driving all over the state of
California and then tak...
1.7K
Mio Monasch
50
Open post
2
Eng. Reach EMVPosts
3.5K 132.2K $15.8K
12
Influence
#ad Home. My little family.
@jnobes9 and our little pup child
Dexter are the first things ...
1.6K 37
Open post02/26/19 10/31/18

13. 87
#sponsored by @tuftandneedle
💤 while this is sponsored, i want
to tell you as honestly as ...
10.6K
Adaleta Avdic
96
Open post
2
Eng. Reach EMVPosts
27.6K 113.9K $48.7K
13
Influence
#sponsored by @tuftandneedle
✨ moving into a new house was
a lot of work, and i knew i wan...
16.7K 178
Open post03/14/19 02/17/19

14. 79
Contest closed.
@5280coloradodogs was the
lucky winner! G I V E A W A Y -
You’re going to ...
2.5K
Bryce LaDuc
1.4K
Open post
3
Eng. Reach EMVPosts
8.6K 64.5K $89.6K
14
Influence
@tuftandneedle Linen Sheets -
so cozy even a border collie will
want to lay down and take ...
1.9K 111
Open post
Our van interior is tiny and hard
to keep clean - especially when
we have two dogs that lo...
2.6K 137
Open post05/06/19 04/23/19 04/16/19

15. 79
@tuftandneedle review time 🛏
🕰! As you guys know I got the
queen mint mattress. I’ve been ...
1.5K
H a n n a h Ⓥ
43
Open post
3
Eng. Reach EMVPosts
4.8K 55.2K $15K
15
Influence
New apartment means new bed
🛏! I had to go with the internet’s
most loved mattress, @tufta...
1.6K 40
Open post
@tuftandneedle had a grand
opening at their new location in
Portland, Oregon and invited m...
1.5K 59
Open post05/15/19 05/08/19 04/17/19

16. 82
I’ve been working on getting the
guest room all cozy and cute.
💕🌻 I absolutely love how it...
2.6K
€ ∆ Ʀ ř ï ㅌ
20
Open post
1
Eng. Reach EMVPosts
2.6K 53.4K $6.9K
16
Influence
04/23/19

17. 76
I had the opportunity to go to
Raleigh, NC to check out
@tuftandneedle at their grand
open...
Trying to make the bed can be a
challenge some mornings :) The
kids love there big boy bed...
400
Christopher Lara
8
Open post Open post
4
Eng. Reach EMV
580 3
Posts
2.2K 50.8K $6.8K
17
Influence
The boys were pumped to get
such a large delivery this
weekend. I'm fortunate to have
work...
571 11
Open post
My son at the @tuftandneedle
Raleigh grand opening, picking
out his new free mattress. No ...
576 9
Open post05/21/19 02/25/19 02/16/19 02/14/19

18. 82
“this is ma’s bed,” they said “not a
bed made for dogs,” they said —
well “they” know noth...
6.3K
Kuma Bear
91
Open post
1
Eng. Reach EMVPosts
6.4K 48.1K $13.9K
18
Influence
05/07/19

19. 82
Dreaming about my
@tuftandneedle linen sheets and
mattress, I’m so excited to go
back and ...
5.7K
Logan Rae Hill
33
Open post
1
Eng. Reach EMVPosts
5.7K 46.4K $10.4K
19
Influence
01/19/19

20. 76
A few weeks ago I mentioned
that we partnered with
@tuftandneedle for our guest
bedroom. W...
*GIVEAWAY* so a few things.
New on the blog, we are finally
sharing our mini guest
bedroom...
1
denisse benitez
Open post Open post
7
Eng. Reach EMV
341 10
Posts
3.2K 42.3K $35.6K
20
Influence
*GIVEAWAY CLOSED* so a few
things. New on the blog, we are
finally sharing our mini guest ...
876 594
Open post
A few weeks ago I mentioned
that we partnered with
@tuftandneedle for our guest
bedroom. W...
2
Open post03/27/19 03/27/19 03/14/19 03/14/19

21. denisse benitez
21
#AD Just when you guys thought
we were done with our
#myrickreno! I am SO SO SO
EXCITED to...
1
Open post
#AD Just when you guys thought
we were done with our
#myrickreno! I am SO SO SO
EXCITED to...
244 13
Open post
Fern is judging my celebratory
moves, but I’m just really happy
we sleep better now thanks...
1.1K 24
Open post02/28/19 02/28/19 01/21/19

22. 79
Real talk, this is the face of
someone who slept great! These
jersey sheets from @tuftandn...
5.3K
Mikaela Herres
58
Open post
2
Eng. Reach EMVPosts
8.4K 39.9K $15.7K
22
Influence
Got a new bed from
@tuftandneedle and y'all it's the
best bed ever! I've been sleeping
on ...
3K 38
Open post05/16/19 05/08/19

23. 78
Nap time 😴 . . . @tuftandneedle
sale ends 6/2! Get $150 off their
hella comfy Mint Mattres...
1.5K
Oliver the Australian Shepherd
26
Open post
2
Eng. Reach EMVPosts
3.4K 34.9K $8K
23
Influence
When your bed is so
comfortable, you cancel all your
plans and go to bed at 8PM on a
Satur...
1.8K 23
Open post05/26/19 05/12/19

24. 75
Our mornings now include lots
of cuddles because we FINALLY
have a king size bed! 🙌🏼Yep, w...
I honestly couldn't tell you who is
more excited (me or Reign) that
she finally has a REAL...
1.2K
becca thorderson
36
Open post Open post
4
Eng. Reach EMV
1.2K 29
Posts
5.5K 34.3K $13.8K
24
Influence
These three are all I need. Oh,
and a good pillow — a good
pillow is really important. 😴 I...
1.5K 32
Open post
Reason number 817366364 why
dads are the funnest.✌🏼Also, we
have been sleeping on our
@tuf...
1.3K 31
Open post03/12/19 02/11/19 01/28/19 01/15/19

25. 78
{{swipe}} The boys are loving
their “big boy” room. Mommy is
too, because now they are enj...
1.5K
Latisha Tankard
47
Open post
2
Eng. Reach EMVPosts
2.4K 33.2K $7.4K
25
Influence
#ad We are currently working on
getting the boys “big boy” room
together. Who knew that ch...
794 14
Open post05/27/19 05/13/19

26. 73
+ got a very special package in
the mail from my
@tuftandneedle family 🎁🎁
check out my ins...
+ i’m always excited for new
beginnings #ad ✨ they can be a
little scary, but there’s some...
537
ANTUAN BYERS
7
Open post Open post
4
Eng. Reach EMV
1.2K 27
Posts
3.6K 32.2K $8.1K
26
Influence
+ last night dreaming on this
mattress for a while... ✨ - i’m
leaving for tour with #Ailey...
871 12
Open post
+ from someone who spends a
lot of time on the road, even the
best 5 star hotel’s mattress...
942 5
Open post04/29/19 10/06/18 09/20/18 09/05/18

27. 86
New year, new mattress (&
bedding!) Getting the beauty
sleep I deserve, thanks
@tuftandnee...
11.5K
Live it to the limit & love it a lo...
129
Open post
1
Eng. Reach EMVPosts
11.6K 28.8K $20K
27
Influence
01/12/19

28. 77
Been sleeping so good on our
new mattress from
@tuftandneedle , I can’t sing its
praises e...
573
mary ellen // Wife + Mother
21
Open post
2
Eng. Reach EMVPosts
1.4K 28.6K $5.5K
28
Influence
So it was time for a new mattress
& when I figured out a king
would fit into our tiny room...
777 27
Open post03/14/19 02/26/19

29. 83
New bed and the softest linen
sheet set from @tuftandneedle.
As you can see, the kids help...
3
Melissa Diep
Open post
2
Eng. Reach EMVPosts
2K 28.5K $5.6K
29
Influence
New bed and the softest linen
sheet set from @tuftandneedle.
As you can see, the kids help...
2K 38
Open post05/08/19 05/08/19

30. 74
Do you hear the glorious sounds
of the recorder? Be grateful you
can’t 😂🙉🎵 • (#sponsored) ...
676
Kathryn Osgood
75
Open post
3
Eng. Reach EMVPosts
2.7K 28.1K $14.8K
30
Influence
The walls are painted, the bed is
dressed - our mauve office
makeover is almost done! Stil...
830 66
Open post
Because I must be a glutton for
punishment, I decided this was
the right time of year to r...
978 80
Open post01/21/19 12/19/18 12/10/18

31. 77
#sponsor School is out for the
next two weeks. I really enjoy the
time we have to spend to...
230
Melinda Hawkes
15
Open post
2
Eng. Reach EMVPosts
1.2K 26.6K $5.7K
31
Influence
#ad We love having guests come
and stay with us, but with our
large family all of the bedr...
947 44
Open post12/22/18 11/30/18

32. 76
This is the face I make every day
when I wake up after a good
night’s sleep with our @tuft...
1.2K
Saraa
35
Open post
3
Eng. Reach EMVPosts
3.3K 25.7K $8.5K
32
Influence
I'll never underestimate the
power of a quality mattress 🛏.
We’ve been sleeping on our
@tu...
988 20
Open post
Oh, what a happy mail day it is!
Thank you @tuftandneedle for
the Mint mattress!! We are s...
1.1K 18
Open post02/21/19 01/25/19 01/15/19

33. 73
A good start to the weekend //
waking up in this light and
@tuftandneedle mattress 🙌
#spon...
206
Liz Wang
4
Open post
3
Eng. Reach EMVPosts
1K 24.4K $4.2K
33
Influence
Home sweet home // #ad
upgraded my mattress to the
@tuftandneedle Mint (yes to
more back s...
434 25
Open post
Oh Monday’s 😴 missing my
warm bed (made even better
with these soft jersey sheets
from @tu...
373 6
Open post05/18/19 05/11/19 10/29/18

34. 80
What helps you get the most out
of your day? For me and Monica,
it’s getting an awesome sl...
2.3K
Justin Packer
41
Open post
1
Eng. Reach EMVPosts
2.3K 23.6K $5.8K
34
Influence
12/06/18

35. 75
~ #ad | we are still working on
the transition from crib to big
boy bed. it has not been e...
~ third trimester begins
tomorrow and i’m trying to be
more active than I was when I
was p...
2
Sofia Gora
Open post Open post
6
Eng. Reach EMV
1.6K 61
Posts
4.8K 23.5K $15.8K
35
Influence
~ third trimester begins
tomorrow and i’m trying to be
more active than I was when I
was p...
1.7K 61
Open post
~ #ad | we are still working on
the transition from crib to big
boy bed. it has not been e...
Open post02/28/19 02/28/19 02/19/19 02/19/19

36. Sofia Gora
36
#ad | ~ it’s finally friday and time
to upgrade michael to a big boy
bed. wishing he could...
Open post
#ad | ~ it’s finally friday and time
to upgrade michael to a big boy
bed. wishing he could...
1.3K 79
Open post02/08/19 02/08/19

37. 79
#Ad My new @tuftandneedle
bedding is SO COMFY and easy
to travel with! Perfect for cozy
af...
1.5K
Jessica
72
Open post
1
Eng. Reach EMVPosts
1.6K 20.2K $6.3K
37
Influence
02/19/19

38. 75
The bed looks even better in
here than I thought it would.
Thanks to @tuftandneedle our
gu...
876
Andrew Hunter
33
Open post
2
Eng. Reach EMVPosts
1.9K 19.6K $5.4K
38
Influence
Well, I’m really excited to
announce that @tuftandneedle
has been kind enough to provide
t...
995 14
Open post01/14/19 01/07/19

39. 71
[#AD] @tuftandneedle has the
BEST mattresses! Even Ollie
agrees and had to take a cat nap
...
877
Kenzie Womack
25
Open post
3
Eng. Reach EMVPosts
2.1K 19.3K $7K
39
Influence
[ #AD ]A few days ago we came
home and look what was waiting
for us! Cannot even say how a...
608 16
Open post
[#AD] @tuftandneedle You have
created such a BEAUTIFUL and
friendly atmosphere here. It’s ...
557 36
Open post04/25/19 04/22/19 04/14/19

40. 71
#ad Dreaming of Havana nights-
I’m a lover of the heat and thrive
in warm weather, but bei...
932
p e p p e r ✨
31
Open post
3
Eng. Reach EMVPosts
2.6K 18.9K $8.2K
40
Influence
#ad After a whirlwind trip to
Disneyland, my tired body was
ecstatic to come home to a goo...
725 30
Open post
#ad I’m officially never leaving
my bedroom again. 💆🏻‍♀ With my
new mattress and pillows ...
819 33
Open post03/14/19 03/01/19 02/20/19

41. 74
The guest room is getting a
makeover & thanks to
@tuftandneedle has a new
mattress and new...
1.4K
Rebecca / Fashion + Travel
57
Open post
2
Eng. Reach EMVPosts
2.9K 18.8K $9.1K
41
Influence
New linen sheets from
@tuftandneedle make for a
better nights sleep, but also
make it hard...
1.4K 50
Open post04/29/19 04/18/19

42. 74
Daydreaming about all the sleep
I need to catch up on using my
new @tuftandneedle mattress...
601
Brooke
10
Open post
2
Eng. Reach EMVPosts
1.7K 17.9K $6.9K
42
Influence
Thanks to @tuftandneedle I
seriously didn’t want to get out
of bed this morning! My new li...
1K 77
Open post02/21/19 02/11/19

43. 74
❤Giveaway! ❤ . We’re doing the
most comfortable bed mattress
and the softest sheet set!!...
995
hannah rose
590
Open post
2
Eng. Reach EMVPosts
2.1K 17.6K $31.8K
43
Influence
Sleep is sooooo stinking
important for me. I need it dark
and extra cozy! @tuftandneedle
h...
504 27
Open post04/30/19 04/02/19

44. 71
Pizza date night 🍕 my new linen
sheets + pillows from
@tuftandneedle are so comfy we
didn’...
3.5K
Chelsea Owens
98
Open post
3
Eng. Reach EMVPosts
7.6K 16.9K $20K
44
Influence
Not gonna lie, I’m spending a lot
of this holiday break in my comfy
new bed from @tuftandn...
2.2K 59
Open post
Although vacation was fun, I’m
SO happy to be sleeping in my
own bed again 💤 I am
obsessed...
1.6K 82
Open post04/08/19 12/22/18 12/12/18

45. 91
Ready for guests! ✨baby girl is
almost here and we’re preparing
for a full house in a few ...
2.6K
Mary Lawless Lee
28
Open video
1
Eng. Reach EMVPosts
2.6K 16.7K $23.4K
45
Influence
05/29/19

46. 67
I managed to kill my car battery
when I picked Fox up from
school the other day. #ad
While...
Let’s be real here: getting a king
size mattress was one of the best
things I’ve ever done...
448
S A R A B E T H ⋒
4
Open post Open post
5
Eng. Reach EMV
698 22
Posts
2.9K 16.2K $12.3K
46
Influence
Did you know that March is
National Sleep Awareness
month? #ad After years of lusting
afte...
531 5
Open post
(Giveaway closed... winner
announced in comments!) + Now
for the moment you’ve been
waitin...
530 130
Open post05/28/19 03/26/19 12/01/18 11/26/18

47. S A R A B E T H ⋒
47
We finally did it: we upgraded to
a king-sized mattress 👑 #ad My
back has been hurting fro...
521 17
Open post 11/18/18

48. 77
Getting my new @tuftandneedle
Mint mattress into my room and
unpacked is the easy part. #a...
1.3K
Mark Bay
71
Open post
1
Eng. Reach EMVPosts
1.4K 14.5K $5.6K
48
Influence
05/23/19

49. 72
#ad admittedly, i like a messy
bed and it helps when you have
a @tuftandneedle mattress th...
448
kaley kocinski
3
Open post
2
Eng. Reach EMVPosts
1.1K 14.5K $2.8K
49
Influence
#ad october is here! one of my
favorite months of the year (said
everyone!) i wanted to sh...
652 12
Open post01/04/19 10/01/18

50. 77
The face I make when I have new
sheets on 💃🏻 I didn’t think I’d
enjoy jersey sheets but oh...
1.1K
P A U L A ✨
69
Open post
1
Eng. Reach EMVPosts
1.2K 14.4K $5.3K
50
Influence
12/13/18

51. 77
So the Karmaria fam got invited
to @tuftandneedle yesterday
morning for an amazing
experie...
2.4K
FindingKarmaria
6
Open post
1
Eng. Reach EMVPosts
2.4K 13.9K $3.6K
51
Influence
04/15/19

52. 77
Summers are for impromptu spa
days and sleeping in. At least for
the kids.... not me 😂 but...
284
Kamille Magette
47
Open post
1
Eng. Reach EMVPosts
331 13.7K $3.4K
52
Influence
05/30/19

53. 81
So @tuftandneedle recently
gifted me one of their mattresses
(which is *literally* a dream...
544
Aly Silverio
9
Open post
1
Eng. Reach EMVPosts
553 13.5K $1.8K
53
Influence
04/02/19

54. 67
When was the last time you
bought a new mattress I’m
embarrassed to say that we are
well o...
Nap time is my favorite! This lil
lady always fights me on it. She
just can’t stand missin...
815
Kayla Olayos
14
Open post Open post
4
Eng. Reach EMV
1K 22
Posts
3.3K 13.2K $7.2K
54
Influence
This lil lady woke up in the
middle of the night with a fever.
She insisted on sleeping in...
673 20
Open post
Sleeping like a baby ! No I’m not
talking about this lil lady
although isn’t she the cutes...
746 7
Open post05/24/19 05/08/19 04/25/19 04/16/19

55. 72
We had success with our son’s
@tuftandneedle mattress and
now we got to try their new
Mint...
510
Brittany | Pennymade
21
Open post
2
Eng. Reach EMVPosts
1K 12.9K $4K
55
Influence
The time has come for my oldest
to move out of his toddler bed
and move to a twin! Of cour...
460 26
Open post01/22/19 01/16/19

56. 71
That waking up on Christmas
morning feeling and yelling
SANTAAAAA Buddy the Elf
style🎅🏼. A...
508
Nicolette | Wander + Wardrobe
13
Open post
2
Eng. Reach EMVPosts
979 12.7K $3.3K
56
Influence
#ad After being away from home
for a week, there’s nothing I look
forward to more than a g...
438 20
Open post12/18/18 11/26/18

57. 71
When I #wakeupbetter I’m more
productive in getting my day
started. #ad . Thanks to @tufta...
1.4K
Loren| Brand + Social Media
78
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2
Eng. Reach EMVPosts
2.6K 12.6K $10.6K
57
Influence
So honored to #partner with
such an amazing brand like
@tuftandneedle. Since moving
into m...
1.1K 74
Open post03/01/19 02/25/19

58. 77
After holiday vibes.. need more
coffee ☕ #ad My Mint mattress
from @tuftandneedle makes i...
#AD #WAKEUPBETTER
@TUFTANDNEEDLE TODAY’S THE
LAST DAY TO GET $150 OFF
YOUR @TUFTANDNEEDLE ...
181
Saidy
Open post
6
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2
Posts
2.8K 11.6K $6.4K
58
Influence
COULD BE HERE ALL DAY..
☁☁☁ @TUFTANDNEEDLE #AD
SWIPE UP ✨ #WAKEUPBETTER
184
@tuftandneedle #WakeUpBetter
#Ad #tuftandneedle Swipe up
179
02/25/19 02/23/19 01/02/19 01/02/19

59. Saidy
59
After holiday vibes.. need more
coffee ☕ ⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ...
2.7K 47
Open post
I have literally been sleeping on
clouds ever since this
gorgeoussssss @tuftandneedle
Mint...
10
Open post01/02/19 12/18/18

60. 77
This Christmas I’m baking myself
cookies. Sorry Santa. Snugged in
mi cozy @tuftandneedle J...
2.4K
TJ Lee
104
Open post
1
Eng. Reach EMVPosts
2.5K 10.9K $8.1K
60
Influence
12/23/18

61. 75
On the hunt for a new mattress,
we’re ready to upgrade! I
stopped into the new KC
@tuftand...
1.5K
Kallie Flexman
20
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1
Eng. Reach EMVPosts
1.5K 10.8K $3.2K
61
Influence
02/28/19

62. 75
Diari is super excited to be a big
sister! (ad) She always wants to
hug « her baby » and l...
1K
Aicha| Lifestyle Blogger
45
Open post
1
Eng. Reach EMVPosts
1.1K 10.6K $3.8K
62
Influence
01/17/19

63. 70
Home to these two goofs and oh
how I’ve missed them! 🙌🏻 Isn’t
that the funny thing about m...
1K
Mom. Baby. Toddler. Lifestyle
11
Open post
2
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1.9K 10K $4K
63
Influence
Could not be more excited to
partner with @tuftandneedle to
upgraded this little man from ...
833 19
Open post01/31/19 01/11/19

64. 77
#ad | stopped by the new
@tuftandneedle Raleigh, North
Carolina location and it was a
drea...
1.5K
g a b b y p e r r i t t e
32
Open post
1
Eng. Reach EMVPosts
1.6K 8.8K $3.7K
64
Influence
02/03/19

65. 68
Comfy bedding = happy mama!
😴🛌 I’m forever thankful for my
@TuftandNeedle The Nod
mattress...
427
HAILEY PHAM
10
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2
Eng. Reach EMVPosts
999 8.2K $2.7K
65
Influence
My two sleepy dinosaurs slept
until noon today! 🦖🦕 That’s
what I call the perfect Christma...
548 14
Open post04/10/19 12/25/18

66. 72
I have been sleeping on an actual
cloud for the last week since we
got our new @tuftandnee...
1.3K
Aurora McCausland
69
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1
Eng. Reach EMVPosts
1.4K 7.2K $5.1K
66
Influence
04/11/19

67. 80
BETTER SLEEP • When was the
last time you had a great night’s
sleep? (#AD) A good mattress...
1.4K
Jana Seitzer
15
Open post
3
Eng. Reach EMVPosts
4.5K 6.8K $8K
67
Influence
MATTRESS SHOPPING • When
was the last time you had a great
night’s sleep? (#AD) A good mat...
1.6K 24
Open post
MATTRESS SHOPPING • When
was the last time you had a great
night’s sleep? (#AD) A good mat...
1.5K 21
Open post05/15/19 04/25/19 04/13/19

68. 70
As some of you may know, I’m
obsessed with TIME (or more
specifically, the lack thereof). ...
1.3K
Austy
22
Open post
2
Eng. Reach EMVPosts
1.4K 5.6K $3.1K
68
Influence
UNBOXING MY NEW NOD
MATTRESS FROM
@TUFTANDNEEDLE - . . . . .
#austy #igtv #igtvcommunity #...
35 3
Open video12/20/18 12/20/18

69. 63
Always living life on the edge (of
the bed). 🙈 [ #ad ] . . What’s
your favorite room in yo...
1.3K
leah emal
55
Open post
3
Eng. Reach EMVPosts
3.9K 5.2K $11K
69
Influence
Clearly, humans aren’t the only
ones who enjoy @tuftandneedle
beds. 😂 [ #ad ] . She gives ...
1.3K 46
Open post
You know it’s gonna be a good
day when mama lets you jump
on the bed! 🐒🐒 [ #ad ] . .
Getti...
1.1K 42
Open post03/21/19 03/14/19 03/01/19

70. 70
#ad | Hey guys. I’ve been really
happy to have had the chance to
work with a local brand c...
87
Caleb Phillips
3
Open post
1
Eng. Reach EMVPosts
90 5.2K $554.6
70
Influence
02/13/19

71. 72
I can’t believe we are laying here,
days away from celebrating Atlas
Ford’s first Christma...
889
Jamie Fleetwood
39
Open post
2
Eng. Reach EMVPosts
1.9K 5.1K $4.9K
71
Influence
mornings are the bees knees. 16
year old me wouldn't believe it,
but mornings really are m...
910 19
Open post12/20/18 11/28/18

72. 65
New bedframe ✅ new mattress
✅ a better night's sleep ✅ more
room for the family ✅. #ad we ...
775
Sierra
161
Open post
2
Eng. Reach EMVPosts
1.9K 5K $14.4K
72
Influence
Some days it feels like the first
time I get to sit down is when I'm
crawling into bed. #a...
826 101
Open post01/05/19 12/14/18

73. 69
After being on the ‘go’ since
December we’re finally settled
back home. The best part abou...
621
k a t r i n e
20
Open post
1
Eng. Reach EMVPosts
641 4.3K $1.9K
73
Influence
02/26/19

74. 63
selling mattresses for a living
never looked so good. 😴 ✨ ✨
✨ #wakeupbetter
#tuftandneedle...
146
tony sloan
6
Open post
2
Eng. Reach EMVPosts
383 3.8K $1.1K
74
Influence
who says work and play aren’t
synonymous? #pouchpotato
#tuftandneedle #wakeupbetter
228 3
Open post04/29/19 10/14/18

75. 65
Ready to unroll @tuftandneedle
#ad #wakeupbetter
Be honest, naptime is still the
best time! Nothing feels better
than cozying up in bed aft...
544
Malikah Kelly Fashion Blogger
22
Open post
6
Eng. Reach EMV
378
Posts
982 3.6K $5.7K
75
Influence
#ad So excited to unbox my new
@tuftandneedle mattress! The
team sent me one to get ready ...
393 23
Open video
Swipe up to learn more about
@tuftandneedle #ad
#wakeupbetter
378
04/12/19 04/02/19 04/02/19 04/02/19

76. Malikah Kelly Fashion Blogger
76
@tuftandneedle #ad
#wakeupbetter #lifestyle
374
@tuftandneedle unboxing #Ad
#wakeupbetter #homedecor
382
04/02/19 04/02/19

77. 67
Traveling is always fun but my
favorite thing is when I get to
sleep on my bed. Anyone els...
589
Wissali ♡ Brazilian Babe
18
Open post
1
Eng. Reach EMVPosts
607 3.4K $1.7K
77
Influence
01/18/19

78. 66
Christmas came early!🎁🎄We’ve
been sleeping on clouds since
upgrading to a King
@tuftandnee...
1.2K
Britt Elizabeth ❁
45
Open post
1
Eng. Reach EMVPosts
1.2K 2.9K $3.5K
78
Influence
12/20/18

79. 65
Stole our hearts and our bed 💫
Our @tuftandneedle mattress is
so cozy, no wonder they like...
506
Kelly Klumpp
65
Open post
1
Eng. Reach EMVPosts
571 2.7K $3.8K
79
Influence
02/05/19

80. 76
Good morning! We’ve awoken to
a very cold day with frost but
sparkling blue skies! Great w...
205
@Lavender and Lovage
18
Open post
1
Eng. Reach EMVPosts
223 2.6K $1.2K
80
Influence
01/28/19

81. 60
When you “Wake up better” with
@tuftandneedle you’re more
you. What do you do with your
da...
456
Motherhood + Wine
17
Open post
2
Eng. Reach EMVPosts
1.1K 2.5K $2.9K
81
Influence
I visited the @tuftandneedle
Grand Opening yesterday for
their new Portland location. I lo...
559 19
Open post05/20/19 04/14/19

82. 64
✨😊No Sunday Scaries
Here😊✨ As an elite
student-athlete, sleep is
endlessly important to my...
537
Maddy Price
10
Open post
1
Eng. Reach EMVPosts
547 2.3K $1.2K
82
Influence
04/15/19

83. 63
I like sleeping in a room that’s as
cold and dark as my heart. (JK...
about the heart, not...
357
Kara Flerchinger
15
Open post
1
Eng. Reach EMVPosts
372 1.9K $1.2K
83
Influence
04/02/19

84. 62
Tuft & Needle's Portland store is
an iteration inspired by the
Pacific Northwest's abundan...
358
Hufft
10
Open post
1
Eng. Reach EMVPosts
368 1.7K $952.8
84
Influence
05/16/19

85. 58
{ #AD }We have had our
mattress from @tuftandneedle
for a little over a week now. Not
only...
1.6K
Telisha
70
Open post
2
Eng. Reach EMVPosts
3.2K 1.4K $9.5K
85
Influence
If you saw my stories on
Saturday then you know I had
the opportunity to go to Raleigh,
NC...
1.5K 61
Open post03/06/19 02/11/19

86. 61
We saved & upgraded to a King
bed a few months back - and it’s
the best thing, especially ...
131
M Y R A G A V I N I
18
Open post
1
Eng. Reach EMVPosts
149 1.3K $1.1K
86
Influence
05/04/19

87. 59
I have never had a morning
routine. Each morning I
crawl/slide/fall out of bed and
pat my ...
132
Lyss
48
Open post
1
Eng. Reach EMVPosts
180 1.1K $2.5K
87
Influence
04/09/19

88. 58
Did you know that March is
national Sleep Awareness
month? #sponsered I’ve wanted
to take ...
1K
Kirstin
57
Open post
2
Eng. Reach EMVPosts
2.3K 1K $7.8K
88
Influence
I was in the kitchen grabbing
some coffee then I started to
hear little giggles. I left th...
1.2K 57
Open post04/01/19 11/15/18

89. 79
Only 4 more magical sleeps left
🎅🏼✨ #ad Thanks to our nod
mattress from @tuftandneedle
we’...
979
Amanda Condrat
42
Open video
1
Eng. Reach EMVPosts
1K 364 $3.4K
89
Influence
12/21/18

90. That’s all folks!