The document provides information for attendees of a professional development trip to Atlanta organized by the Florida Public Relations Association (FPRA). It outlines the schedule, expectations, and logistics of the trip. Attendees will visit four organizations - the American Cancer Society, Jackson Spalding, Focus Brands, and 360i. They will learn about each company, receive career advice, and have opportunities for networking. Attendees are expected to dress professionally and behave respectfully as representatives of FPRA and Florida State University.
The document is a sponsorship assignment for an Atlanta music festival called ATL Hustle. It researches four potential sponsor companies and provides details about each. The companies researched are: Red Bull, Coca-Cola, radio station 96.7 The Beat, and local coffee shop Refuge Coffee. For each, the document outlines their connection to the festival, target audience, previous event sponsorships, and any current news that could impact perception. The goal is to secure sponsorships from companies that have strong ties to the festival's music genre, location, and target demographic.
Lauren Williams interned with the Cahaba River Society over the summer to help plan and promote their biggest annual fundraiser, the Fry-Down event. Her responsibilities included conducting a SWOT analysis, updating media lists and the event website, drafting news releases, coordinating event calendars, developing a marketing plan, designing informational flyers, and participating in biweekly planning meetings. She gained valuable experience in public relations, event planning, and working with a nonprofit organization. Lauren feels the internship exceeded her expectations and she is grateful to the Munson Foundation for the opportunity.
This document outlines a proposal for starting a new soccer club called Queen City Soccer Club (QCSC) in Charlotte, NC. Some key details include:
- QCSC would field teams in the NPSL and local leagues to attract fans year-round and develop local talent.
- A soccer-specific stadium owned by the club would be crucial for long-term survival and expansion.
- Marketing would focus on building an urban and culturally-diverse supporter culture through partnerships with local artists, bands, and communities.
- Revenue streams would include ticket and merchandise sales, sponsorships, and developing a loyal fan base in the city through community outreach.
- The goal is for Q
The document proposes a campaign to attract 18-24 year olds to donate blood and become lifelong donors for the American Red Cross. It outlines research conducted on the target market of Millennials, including their demographics, influences, technology usage, and volunteerism. The proposal then provides a SWOT analysis and recommendations for the campaign through integrated marketing strategies including social media, mobile advertising, print, public relations, and evaluation metrics.
Writing for Healthcare: Pain Management Web Copy and MappingJulia Bomfim
The document provides information about pain management services offered at Tallahassee Memorial Center for Pain Management. It describes four main services: cervical and lumbar epidural steroid injections to relieve neck, arm, back, and leg pain; spinal cord stimulation for chronic widespread pain; and radiofrequency lesioning for focal neck and back pain. For each service, it explains the purpose, benefits, risks, and basic procedure details. The goal is to help patients cope with chronic pain through comprehensive, state-of-the-art treatment options.
PT. Hidup Harmoni Internasional Tbk adalah perusahaan farmasi yang memproduksi dan memasarkan suplemen kesehatan untuk mencegah dan mengobati berbagai penyakit kronis seperti kanker, diabetes, dan jantung dengan harga terjangkau. Perusahaan ini menitikberatkan promosi produknya melalui iklan online dan SMS serta melakukan survei konsumen untuk meningkatkan pemasaran.
Writing for Healthcare: Physician Blog post (Allergies)Julia Bomfim
Although the Southeastern United States experienced a cooler-than-normal winter, higher rainfall and warming temperatures are already signaling the beginning of an active pollen season in Tallahassee that will trigger hay fever symptoms like sneezing, runny nose, and itchy eyes in nearly 40 million Americans. Hay fever, also known as seasonal allergies, is caused by the immune system's overreaction to airborne allergens like pollen and dust. While many want to know why some people are sensitive to allergens and others are not, doctors agree that allergies are largely hereditary, with children of two allergic parents developing hay fever nearly 70% of the time. Allergy sufferers can take
The document is a sponsorship assignment for an Atlanta music festival called ATL Hustle. It researches four potential sponsor companies and provides details about each. The companies researched are: Red Bull, Coca-Cola, radio station 96.7 The Beat, and local coffee shop Refuge Coffee. For each, the document outlines their connection to the festival, target audience, previous event sponsorships, and any current news that could impact perception. The goal is to secure sponsorships from companies that have strong ties to the festival's music genre, location, and target demographic.
Lauren Williams interned with the Cahaba River Society over the summer to help plan and promote their biggest annual fundraiser, the Fry-Down event. Her responsibilities included conducting a SWOT analysis, updating media lists and the event website, drafting news releases, coordinating event calendars, developing a marketing plan, designing informational flyers, and participating in biweekly planning meetings. She gained valuable experience in public relations, event planning, and working with a nonprofit organization. Lauren feels the internship exceeded her expectations and she is grateful to the Munson Foundation for the opportunity.
This document outlines a proposal for starting a new soccer club called Queen City Soccer Club (QCSC) in Charlotte, NC. Some key details include:
- QCSC would field teams in the NPSL and local leagues to attract fans year-round and develop local talent.
- A soccer-specific stadium owned by the club would be crucial for long-term survival and expansion.
- Marketing would focus on building an urban and culturally-diverse supporter culture through partnerships with local artists, bands, and communities.
- Revenue streams would include ticket and merchandise sales, sponsorships, and developing a loyal fan base in the city through community outreach.
- The goal is for Q
The document proposes a campaign to attract 18-24 year olds to donate blood and become lifelong donors for the American Red Cross. It outlines research conducted on the target market of Millennials, including their demographics, influences, technology usage, and volunteerism. The proposal then provides a SWOT analysis and recommendations for the campaign through integrated marketing strategies including social media, mobile advertising, print, public relations, and evaluation metrics.
Writing for Healthcare: Pain Management Web Copy and MappingJulia Bomfim
The document provides information about pain management services offered at Tallahassee Memorial Center for Pain Management. It describes four main services: cervical and lumbar epidural steroid injections to relieve neck, arm, back, and leg pain; spinal cord stimulation for chronic widespread pain; and radiofrequency lesioning for focal neck and back pain. For each service, it explains the purpose, benefits, risks, and basic procedure details. The goal is to help patients cope with chronic pain through comprehensive, state-of-the-art treatment options.
PT. Hidup Harmoni Internasional Tbk adalah perusahaan farmasi yang memproduksi dan memasarkan suplemen kesehatan untuk mencegah dan mengobati berbagai penyakit kronis seperti kanker, diabetes, dan jantung dengan harga terjangkau. Perusahaan ini menitikberatkan promosi produknya melalui iklan online dan SMS serta melakukan survei konsumen untuk meningkatkan pemasaran.
Writing for Healthcare: Physician Blog post (Allergies)Julia Bomfim
Although the Southeastern United States experienced a cooler-than-normal winter, higher rainfall and warming temperatures are already signaling the beginning of an active pollen season in Tallahassee that will trigger hay fever symptoms like sneezing, runny nose, and itchy eyes in nearly 40 million Americans. Hay fever, also known as seasonal allergies, is caused by the immune system's overreaction to airborne allergens like pollen and dust. While many want to know why some people are sensitive to allergens and others are not, doctors agree that allergies are largely hereditary, with children of two allergic parents developing hay fever nearly 70% of the time. Allergy sufferers can take
Global warming adalah peningkatan suhu rata-rata bumi akibat efek rumah kaca dan aktivitas matahari. Hal ini menyebabkan perubahan iklim tak stabil, kenaikan permukaan laut, dan gangguan ekologi. Upaya yang dapat dilakukan antara lain mengurangi pemakaian energi, menerapkan prinsip 3R, dan melakukan penghijauan.
Firehouse Subs - Blogger Outreach Results - Julia BomfimJulia Bomfim
--Monitored the social media and web presences of more than 30 bloggers for Firehouse Subs "Dinner with the Founders" campaign.
--Used Analytic services to compile the results of the blogger outreach campaign.
--Designed, compiled and presented the report
Hands-only CPR involves compressing the chest without mouth-to-mouth breathing and can be as effective as conventional CPR for cardiac arrest victims; it is recommended for teens and adults outside of a hospital, while CPR with breaths is still recommended for infants, children and certain other victims. Hands-only CPR only has two simple steps - call 911 and then push hard and fast on the center of the chest until help arrives.
ThermaLogix provides field portable nondestructive testing services using thermography to detect issues like impact damage, disbonds, voids, cracks, fiber orientation, and moisture ingress in advanced marine composite structures. Thermography allows for non-contact, single-sided inspections and produces high resolution 3D images of clear indications in sandwich panels. Thermographic signal reconstruction can enhance detection of deep features. ThermaLogix also provides these NDT services to the aerospace industry for quality assurance.
Your Single Source for NDT and Surface Engineering Solutions. A leader in nationwide in-house, field service, and co-located nondestructive testing for the Aerospace, Defense, Automotive, Energy and Marine markets.
In addition to NDT, Integrity Aerospace provides Aerospace and Defense Industries a single source solution for conversion coatings, plating and CARC painting.
Julia Bomfim on behalf of Tallahassee MemorialJulia Bomfim
The document provides information about pain management services offered at Tallahassee Memorial Center for Pain Management. It describes four main services: cervical and lumbar epidural steroid injections to relieve neck, arm, back and leg pain; spinal cord stimulation for chronic widespread pain; and radiofrequency lesioning for focal neck and back pain. For each service, it outlines the benefits, risks, procedures and recovery process in 1-3 paragraphs.
LORFOLIO : e-portfolio de la région Lorraine - Présentation d’Emmanuel Journot, INFFOLOR Carif Lorraine aux Huitièmes Rencontres du FFFOD - Strasbourg - le 13 janvier 2010
Présentation du guide du FFFOD "LMS : comment choisir sa plateforme ?"FFFOD
Présentation du guide du FFFOD "LMS : comment choisir sa plateforme ?" à iLearning Forum, le 28 janvier 2015 à 9h30 par Noria Larose et Jean-Luc Peuvrier, pilotes du Groupe de travail du FFFOD
Cerebral microbleeds are small brain hemorrhages detected by MRI that are caused by leakage of blood from damaged small vessel walls. They are increasingly recognized in patients with cerebrovascular disease, Alzheimer's disease, vascular cognitive impairment, and normal elderly populations. Microbleeds in lobar regions may indicate cerebral amyloid angiopathy and link vascular and amyloid neuropathologies, while deep or infratentorial microbleeds often reflect hypertensive vasculopathy. Detection of microbleeds provides insight into cerebral small vessel disease and its relationship to cognitive impairment and dementia.
This document provides an introduction to positive psychology, which focuses on understanding happiness and well-being. It discusses how positive psychology aims to study happiness through empirical evidence rather than self-help claims. Some key findings are that happiness is relative to others, we are bad at predicting what will make us happy, and we are affected by peaks and endings in our experiences. The document also explores different types of happy lives and factors that influence happiness levels between countries.
Qualité et FOAD - webconference FFFOD du 13/10/2015FFFOD
Diaporama de la webconférence FFFOD du 13 octobre 2015 : "Le décret Qualité de la formation et son impact sur la FOAD" Table ronde animée par Philippe Scelin, IRFA, avec Stéphane Remy, DGEFP, et Olivier Gauvin, OPCALIA
This document summarizes California's four main geographic regions: the Coast, Desert, Central Valley, and Mountains. The Coast region spans 800 miles along the Pacific Ocean and contains beaches, coastal mountains, valleys for farming, and island chains. The Central Valley is one of the most productive agricultural regions due to its fertile soil. It grows crops like grapes, citrus, and wheat. The Desert region covers southeast California and contains extremely dry areas like Death Valley, but irrigation allows farming in valleys. The Mountain region includes the towering Sierra Nevada and Cascade ranges, containing peaks like Mt. Whitney and valleys such as Yosemite.
13.5.28 hispanic chamber cincinnati usa it can waithmhollingsworth
The newsletter from the Hispanic Chamber of Cincinnati USA discusses upcoming events in May and June 2013, including a networking meeting, attempts to break the world record for salsa dancing, and a gala with the Ambassador of Colombia as keynote speaker. It welcomes new members and congratulates members who won healthiest employer awards. It also advertises scholarships, internships, and other opportunities for members.
This document discusses the branding process used by MAYA, a communications agency focused on marketing to Hispanic Americans. It outlines MAYA's 8-step branding process, which begins with in-depth research to understand target audiences. As an example, it describes research MAYA conducted for the U.S. Census Bureau to help identify barriers and motivations for Hispanic Americans to participate in the census. The process also includes defining the brand, developing messaging around core values, creating consistent branding elements, and measuring effectiveness. The overall goal is to build strong brand recognition through a strategic approach.
Global warming adalah peningkatan suhu rata-rata bumi akibat efek rumah kaca dan aktivitas matahari. Hal ini menyebabkan perubahan iklim tak stabil, kenaikan permukaan laut, dan gangguan ekologi. Upaya yang dapat dilakukan antara lain mengurangi pemakaian energi, menerapkan prinsip 3R, dan melakukan penghijauan.
Firehouse Subs - Blogger Outreach Results - Julia BomfimJulia Bomfim
--Monitored the social media and web presences of more than 30 bloggers for Firehouse Subs "Dinner with the Founders" campaign.
--Used Analytic services to compile the results of the blogger outreach campaign.
--Designed, compiled and presented the report
Hands-only CPR involves compressing the chest without mouth-to-mouth breathing and can be as effective as conventional CPR for cardiac arrest victims; it is recommended for teens and adults outside of a hospital, while CPR with breaths is still recommended for infants, children and certain other victims. Hands-only CPR only has two simple steps - call 911 and then push hard and fast on the center of the chest until help arrives.
ThermaLogix provides field portable nondestructive testing services using thermography to detect issues like impact damage, disbonds, voids, cracks, fiber orientation, and moisture ingress in advanced marine composite structures. Thermography allows for non-contact, single-sided inspections and produces high resolution 3D images of clear indications in sandwich panels. Thermographic signal reconstruction can enhance detection of deep features. ThermaLogix also provides these NDT services to the aerospace industry for quality assurance.
Your Single Source for NDT and Surface Engineering Solutions. A leader in nationwide in-house, field service, and co-located nondestructive testing for the Aerospace, Defense, Automotive, Energy and Marine markets.
In addition to NDT, Integrity Aerospace provides Aerospace and Defense Industries a single source solution for conversion coatings, plating and CARC painting.
Julia Bomfim on behalf of Tallahassee MemorialJulia Bomfim
The document provides information about pain management services offered at Tallahassee Memorial Center for Pain Management. It describes four main services: cervical and lumbar epidural steroid injections to relieve neck, arm, back and leg pain; spinal cord stimulation for chronic widespread pain; and radiofrequency lesioning for focal neck and back pain. For each service, it outlines the benefits, risks, procedures and recovery process in 1-3 paragraphs.
LORFOLIO : e-portfolio de la région Lorraine - Présentation d’Emmanuel Journot, INFFOLOR Carif Lorraine aux Huitièmes Rencontres du FFFOD - Strasbourg - le 13 janvier 2010
Présentation du guide du FFFOD "LMS : comment choisir sa plateforme ?"FFFOD
Présentation du guide du FFFOD "LMS : comment choisir sa plateforme ?" à iLearning Forum, le 28 janvier 2015 à 9h30 par Noria Larose et Jean-Luc Peuvrier, pilotes du Groupe de travail du FFFOD
Cerebral microbleeds are small brain hemorrhages detected by MRI that are caused by leakage of blood from damaged small vessel walls. They are increasingly recognized in patients with cerebrovascular disease, Alzheimer's disease, vascular cognitive impairment, and normal elderly populations. Microbleeds in lobar regions may indicate cerebral amyloid angiopathy and link vascular and amyloid neuropathologies, while deep or infratentorial microbleeds often reflect hypertensive vasculopathy. Detection of microbleeds provides insight into cerebral small vessel disease and its relationship to cognitive impairment and dementia.
This document provides an introduction to positive psychology, which focuses on understanding happiness and well-being. It discusses how positive psychology aims to study happiness through empirical evidence rather than self-help claims. Some key findings are that happiness is relative to others, we are bad at predicting what will make us happy, and we are affected by peaks and endings in our experiences. The document also explores different types of happy lives and factors that influence happiness levels between countries.
Qualité et FOAD - webconference FFFOD du 13/10/2015FFFOD
Diaporama de la webconférence FFFOD du 13 octobre 2015 : "Le décret Qualité de la formation et son impact sur la FOAD" Table ronde animée par Philippe Scelin, IRFA, avec Stéphane Remy, DGEFP, et Olivier Gauvin, OPCALIA
This document summarizes California's four main geographic regions: the Coast, Desert, Central Valley, and Mountains. The Coast region spans 800 miles along the Pacific Ocean and contains beaches, coastal mountains, valleys for farming, and island chains. The Central Valley is one of the most productive agricultural regions due to its fertile soil. It grows crops like grapes, citrus, and wheat. The Desert region covers southeast California and contains extremely dry areas like Death Valley, but irrigation allows farming in valleys. The Mountain region includes the towering Sierra Nevada and Cascade ranges, containing peaks like Mt. Whitney and valleys such as Yosemite.
13.5.28 hispanic chamber cincinnati usa it can waithmhollingsworth
The newsletter from the Hispanic Chamber of Cincinnati USA discusses upcoming events in May and June 2013, including a networking meeting, attempts to break the world record for salsa dancing, and a gala with the Ambassador of Colombia as keynote speaker. It welcomes new members and congratulates members who won healthiest employer awards. It also advertises scholarships, internships, and other opportunities for members.
This document discusses the branding process used by MAYA, a communications agency focused on marketing to Hispanic Americans. It outlines MAYA's 8-step branding process, which begins with in-depth research to understand target audiences. As an example, it describes research MAYA conducted for the U.S. Census Bureau to help identify barriers and motivations for Hispanic Americans to participate in the census. The process also includes defining the brand, developing messaging around core values, creating consistent branding elements, and measuring effectiveness. The overall goal is to build strong brand recognition through a strategic approach.
This editorial for Spur Magazine discusses the author's reflections on summer and fall in Calgary, remembering the vibrant festivals and community events. It highlights the generosity of Calgarians through donations to The Calgary Foundation that support local charities and community initiatives. The author is optimistic about the future of the city and its continued growth as a cultural hub thanks to engaged citizens and organizations making a difference.
Jennifer Petty is a senior account executive with over 10 years of experience in sales and business development. She has consistently been a top revenue producer and has received numerous awards and recognition for her sales achievements. Her expertise includes strategic selling, key account management, and leadership. Currently she is a territory manager for a pharmaceutical company, where she has been ranked #1 in sales multiple years and received the President's Club award in 2015. She has a proven track record of success in identifying new sales opportunities and forging strong relationships with physicians and key decision makers.
Public relations differs from advertising in that PR can be less expensive but also less controlled. Effective PR involves building professional networks through traditional and non-traditional media outreach as well as by engaging customers, potential customers and even competitors to promote positive word-of-mouth. PR in the US market requires attending conferences early to secure speaking opportunities, applying early and often for awards to gain recognition, and pursuing out-of-the-box tactics to capture media attention.
Account Planning Portfolio (Draft) - Jason PotteigerJason Potteiger
My name is Jason Potteiger and I am an account planner seeking an agency. This is a first draft of my planning portfolio. More updates and revisions to follow. Feedback, notes and criticism are always welcome. Thanks, @JPotteiger.
Marketing, Public Relations & BrandingTom O'Rourke
This document outlines Tom O'Rourke's presentation on marketing, public relations, branding, and social media for park and recreation organizations. It discusses key elements of marketing communications, marketing plans, the importance of vision/mission/values. It also provides guidance on public relations, using social media, building a brand, developing advertising strategies, and maintaining a consistent visual identity and messaging platform.
The City of Tallahassee Utilities is launching a new campaign called YOUtilities to encourage energy conservation among college students in Tallahassee. PowerHouse PR will implement a strategic marketing campaign utilizing social media, a new YOUtilities smartphone app, and engagement with local apartment complexes. The goals are to have 30% of target residents download the app by October 1st and lower per-unit energy consumption by 25% among target residents by July 2014.
This document contains information about advertising with the Los Angeles News Group (LANG). It discusses LANG's print and digital audiences and platforms for reaching them, including websites, mobile apps, and partnerships that provide national digital reach. It also includes testimonials about how advertising with LANG has helped boost sales for various clients in different industries.
The document provides information on several advertising and marketing associations, including their mission statements, personnel, publications, and membership details. Specifically, it outlines the American Association of Advertising Agencies (4As), which has over 1,200 member offices and aims to improve and strengthen the advertising agency business in the US. It also describes the Advertising Research Foundation (ARF), a professional organization in advertising, market and media research with over 400 members that creates and distributes research-based knowledge.
This document summarizes key pieces of advice from the 2014 PRSSA National Conference attended by members of the USF PRSSA chapter. Some of the top tips included: don't be afraid to make mistakes or work in fields you don't love while young, as it's impossible to make a mistake before age 30; networking is critical for career success; show potential employers projects and work samples in an organized portfolio; and when asked about career goals, respond with wanting the interviewer's job. Recent USF graduates also shared their experiences in public relations careers after college.
This document provides an overview of the A3C Festival and I Keep It Classic sponsorship opportunities. The A3C Festival is a 3-day hip hop festival in Atlanta, GA that draws over 15,000 people. In 2012, it will expand to two locations and increase programming. I Keep It Classic is powering the A3C Festival Main Stage event featuring artists like Yelawolf and Tech N9ne. Sponsoring this event provides exposure to key music industry leaders and fans. I Keep It Classic offers sponsorship packages that include various marketing and promotional benefits.
Integrated Marketing Campaign: American Red Cross ~ CapstoneNathan Pieratt
Integrated Marketing Communications Capstone. University of West Virginia.
Client: American Red Cross
Objective: To create a 12-month integrated marketing campaign that will provide young urban professionals ages 22-35 opportunities to engage with the American Red Cross in fresh and innovative ways while strengthen relationships and encouraging donations during non-disaster time periods.
Best in class.
The document provides an overview of Pia Droessiger's portfolio as an account planner. It includes a profile outlining her skills in understanding consumers' perspectives to create relevant brand connections. It also summarizes two case studies - one for a restaurant seeking to increase recognition and one for a children's museum aiming to boost attendance. Finally, it outlines a proposed strategy for a bicycle rental company expanding into a new market.
Rebecca Pfister is a marketing and communications strategist with over 5 years of experience developing media campaigns for clients across various industries. She has a BA in Occupational and Technical Studies from Old Dominion University and an MA in Strategic Communication from American University. Some of her experiences include developing digital marketing strategies at Sightline Media Group and planning events for organizations like Children's Hospital of The King's Daughters. She is proficient in social media, content creation, and data-driven marketing strategies.
2 optional Library sources1)Yelp, kaiser permanente and priori.docxeugeniadean34240
2 optional Library sources
1)
Yelp, kaiser permanente and priority health leverage social media to enhance healthcare marketing and communications strategies. (2010, Jun 08). Business Wire. Retrieved from http://search.proquest.com/docview/366118850?accountid=13931
IQPC and Healthcare IQ's Strategic Social Media for Healthcare conference will provide an interactive forum for healthcare professionals to leverage social media channels such as Twitter, Facebook, Yelp, blogs, internet radio and other Web 2.0 tools. The event will be held from July 26th-28th in New York City.
"Social media presents a unique approach - and opportunity - for healthcare marketing, communications and public relations professionals to capitalize on," comments Christopher Boucher, Senior Program Director for Healthcare IQ. "Even with so much uncertainty in the industry right now, we know the power and impressionability of social and online communities to change public mindsets and attract new patient-consumers. The time is now to elevate our online presence to be more strategic."
Participating organizations at the event include:
-- Holly Potter, Vice President, Public Relations, National Media and Stakeholder Management, Kaiser Permanente
-- Paul Cebulak, Account Executive, Yelp, Inc.
-- Bradley Jobling, Social Media Manager, Columbia University Department of Surgery, New York, NY
-- Kevin Dean, eCommerce
Solution
s Manager, Priority Health
-- Mark Miller, Director of Philanthropic Marketing Communications, Children's National Medical Center, Washington, DC
In addition to ample networking time, social interaction and learning, the meeting will also feature a "Brilliance Bar" where attendees can receive an opportunity to receive custom-tailored advice to your unique challenges around social media.
The Strategic Social Media for Healthcare event is an extremely interactive platform that will allow attendees to influence the subject matter by tweeting their questions and concerns prior to the event directly to the speakers and Healthcare IQ. Use the hashtag #SocialHC to join in the conversation before, during and after the event.
For more information on the Social Media for Healthcare Summit please visit www.socialmediahc.com or contact Christopher Boucher, Senior Program Director at [email protected]
Network with Strategic Social Media for Healthcare:
Twitter: www.twitter.com/HealthcareIQ
Facebook: Strategic Social Media for Healthcare
About IQPC
IQPC (www.iqpc.com) provides business executives with tailored practical conferences, large-scale events, topical seminars and in-house training programs. Producing over 1,500 events annually around the world, IQPC continues to grow and has offices in cities across six continents including: Berlin, Dubai, London, New York, Sao Paulo, Singapore, Stockholm, Sydney, and Toronto
2)
Leading health communicators to share best practices, practical tips at kaiser Permanente/Ragan communications summit. (2010, May 19). PR Newswire. Retr.
Authentic state-of-the-art articles are what make the PECB Insights Magazine an unequaled source of information and inspiration.
In this issue, each story is a unique discovery; a meticulous blend of the informative and artistic dimensions in a matrix, the keyword of which is interactivity. The combination of the best of leadership, technology, business & leisure, travel and much more inspire transformation and invite the reader to spend free time tastefully. This magazine edition is packed with straight-forward, yet sophisticated pieces related to industry trends, from Artificial Intelligence, to 3d printing and traveling experiences which take your breath away through the exhilarating experiences portrayed by personal stories.
Our readers are at the top of their game, and they drive us to be at the top of ours!
This document provides details on the planning and execution of the 2015 National Club Achievement Competition Ad 2 – Division V Student Advertising Summit event. It includes sections on internships, style guide, sponsorship, promotion through social media, media placements, the day-of event, follow up, surveys and analytics. Key information includes over 40 internships being promoted, representation from 25 colleges and 47 companies, 210 student and 36 professional attendees, and positive survey and website analytics feedback on the event.
Lucy Rosen is the president of SmartMarketing Communications, a marketing and PR firm. She has over 23 years of experience in public relations and marketing. She teaches and mentors other businesswomen. Her company provides various marketing services including public relations, graphic design, events, and advertising to help clients reach their target audiences on a budget.
This document is an integrated marketing communications campaign proposal for the American Red Cross (ARC) created by Clutch Marketing Solutions. It outlines a 12-month campaign to increase blood donations among 18-24 year olds through online, social, and mobile advertising. The proposal includes sections on target market research, SWOT analysis, brand positioning, media planning, public relations tactics, and an evaluation plan. The objectives are to acquire 25,000 new young adult donors and convert 10,000 into active donors over the 12-month period.
Similar to FPRA Student's Trip to Atlanta - Fall 2013 (20)
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptxEduSkills OECD
Iván Bornacelly, Policy Analyst at the OECD Centre for Skills, OECD, presents at the webinar 'Tackling job market gaps with a skills-first approach' on 12 June 2024
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) CurriculumMJDuyan
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
Main Java[All of the Base Concepts}.docxadhitya5119
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
Communicating effectively and consistently with students can help them feel at ease during their learning experience and provide the instructor with a communication trail to track the course's progress. This workshop will take you through constructing an engaging course container to facilitate effective communication.
What is Digital Literacy? A guest blog from Andy McLaughlin, University of Ab...
FPRA Student's Trip to Atlanta - Fall 2013
1. 1
ATLANTA TRIP WELCOME PACK
We are so glad you could join us for FPRA’s fall professional development trip to
Atlanta! While on this trip, you can expect to meet with the foremost thought leaders
of communications and public relations strategy in the city of Atlanta. From non-profit
to agency, boutique to internal and digital, we were lucky enough to be able to plan a
trip that spans many industries. We have every reason to expect an awesome, fun-filled
3 days!
WHAT TO EXPECT
FPRA will be visiting the American Cancer Society, Jackson Spalding, Focus Brands and
360i. Detailed descriptions of each of these agencies can be found in this packet. You
are expected to be well-versed in what each of these companies does, and we hope
you will come up with questions to ask the professionals at each of our visits—
engagement is so important! You will be given advice on what employers look for in job
and internship applicants, resume-building tips and, of course, an inside look at each
agency, its clients and culture.
You will be divided into groups, with an executive board member as your leader. Please
be sure to check in with this person each morning at the scheduled time and 15
minutes before each scheduled visit. The time in between and after scheduled
programs is your free time to explore Atlanta, but please be mindful of the time and, of
course, your surroundings. You will be invited to participate in group social outings.
These are not mandatory.
HOW TO BEHAVE
Each trip attendee is a representative of the Florida Public Relations Association’s
student and Capital chapters, as well as Florida State University. Everyone is
accountable to Dr. Rayburn for their behavior on this trip. Whether at the agency visits,
in the hotel or out on the town, you are expected to be polite, courteous, and gracious.
Please remember that professionals are taking time out of their work day to speak with
you and we expect you to be on time and to reflect their enthusiasm.
WHAT TO WEAR
All agency visits on the Atlanta trip are business professional dress— if you have any
questions about what this entails please speak with an executive board member. Please
note that temperatures in Atlanta in November historically reach a high of 54 and a low
of 45. Also, the trip involves a significant amount of walking. Bear this in mind when
packing shoes. It’s always better to err on the side of comfort.
WHAT ELSE TO BRING
Resume
Business Cards
Pen / pad of paper
Personal identification
Alarm clock
Trip packet
2. 2
TABLE OF CONTENTS
Contacts 3
American Cancer Society 4
Boutique PR agencies 5
Jackson Spalding 6
Focus Brands 7
360i 8
Agenda 9
About Atlanta 11
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
ACKNOWLEDGEMENT / RELEASE OF LIABILITY
I, _____________________________ , hereby acknowledge that I have received the
agenda, supplementary materials and pertinent information about the Atlanta trip
provided to me by the Florida Public Relations Association student Capital Chapter.
I understand that, as a representative of Florida State University and the FPRA, I am to
behave in a polite, courteous manner and arrive on time to all scheduled programs for
the duration of the trip.
By way of this release, I hold FPRA, the driver of my carpool and my passengers
harmless from any liability regarding my transportation to, from or around Atlanta.
______________________________________________ ____________________
Signature Date
3. 3
CONTACTS
EXECUTIVE BOARD HOTEL
Pamela Rothenberg (561) 371-2048 Country Inn & Suites
Julia Bomfim (954) 609-3989 800 Sidney Marcus Blvd. NE
Drew Piers (941) 592-6399 Buckhead, GA 30324
Olivia Wilson (904) 303-3538 (404) 949-4000
Ali Darrow (954) 682-0380
Jen Reich (954) 309-3450
AGENCIES/VISITS
American Cancer Society
250 Williams Street Jesica D’Avanza
Atlanta, GA 30303 Managing Director, Communications Strategy
(404) 417-5882 jesica.davanza@cancer.org
Hudson Grille—midtown
942 Peachtree Street
Atlanta, GA 30309
(404) 892-0892
Jackson Spalding
1100 Peachtree Street NE Katherine Mason
Atlanta, GA 30309 Account Manager
(404) 724-2500 kmason@jacksonspalding.com
Focus Brands
5555 Glenridge Connector NE Melissa Smith
Suite 175 PR & Communications Manager
Atlanta, GA 30342 melissasmith@carvel.com
(404) 255-3250
360i
1545 Peachtree Street Kevin Flink
Suite 450 HR Generalist
Atlanta, GA 30309 kevin.Flink@360i.com
(404) 961-9118
4. 4
THE AMERICAN CANCER SOCIETY
250 Williams Street ● Atlanta, GA 30303 ● (404) 417-5882
ABOUT
For 100 years, the American Cancer Society (ACS) has worked relentlessly to save lives
and create a world with less cancer and more birthdays. Together with millions of
supporters worldwide, they’re helping people stay well, helping people get well, finding
cures, and fighting back against cancer.
Research is at the heart of the American Cancer Society’s mission. For more than 65
years, ACS has been finding answers that save lives—from changes in lifestyle to new
approaches in therapies to improving cancer patients' quality-of-life. In fact, no single
nongovernmental, not-for-profit organization in the US has invested more to find the
causes and cures of cancer.
WHAT THEY DO
They help you take steps to prevent cancer or find it at its earliest, most
treatable stage
They’re in your corner around the clock to help you through every step of a
cancer experience
They fund and conduct research that helps us better understand, prevent, and
cure cancer
They work with lawmakers to pass laws to defeat cancer and rally communities
worldwide to join the fight
NEWSROOM
Oct. 7, 2013—American Cancer Society Grantee Awarded Nobel Prize
Oct. 4, 2013—Study Links Moderate Activity to Lower Breast Cancer Risk
Oct. 1, 2013—Breast cancer incidence rates converging among white and
African-American women
Sept. 17, 2013—American Cancer Society Expands Efforts to Reduce Burden of
Cancer in Underserved Communities
5. 5
BOUTIQUE PR LUNCH
Hudson Grille (Midtown) ● 942 Peachtree Street ● Atlanta, GA 30309 ● (404) 892-0892
MEG REGGIE PR
A boutique PR firm specializing in media relations, special events, partnerships,
influencer marketing, media training and community connections. Opened in 2004, but
in the market since 1986, MR-PR has a vast network of civic, social, philanthropic,
business, hospitality and media relationships that work to enhance client outreach and
results.
Meg Reggie
meg@mrpratl.com
(404) 580-0666
LIZ LAPIDUS PR
Provides hands-on communications services yielding top-notch results. Based in Atlanta,
they are a boutique public relations firm specializing in consumer brands, particularly in
the areas of upscale retail, hospitality, real estate and the arts.
Tori Allen
tori@lizlapiduspr.com
(404) 688-1466
THE GARNER CIRCLE
A public relations, lifestyle marketing and event execution agency is headquartered in
Atlanta, with offices in New York and Los Angeles. The Garner Circle prides itself in
serving a vital niche in raw, rich, and unconventional territories. Fusing fashion, beauty,
entertainment, and lifestyle divisions it offers its clients access to new markets,
increased visibility, and awareness.
Nicole Garner
pr@thegarnercircle.com
(770) 256-1800
BRANDWARE PR
A full-service, independently owned agency with a talented team of public relations,
social and digital media, marketing communications and market research professionals
based in Atlanta (our headquarters), Los Angeles, New York, and Washington, D.C.
Amanda DeMarcus Anthony Popie
apopiel@brandwarepr.com ademarcus@brandwarepr.com
(770) 649-0880 (770) 649-0880
6. 6
JACKSON SPALDING
1100 Peachtree Street NE ● Atlanta, GA 30309 ● (404) 724-2500
ABOUT
We are your one-stop communications shop with all the tools and talent to help you
develop and deliver your message.
Jackson Spalding is one of the largest independent marketing communications firms in
the Southeast, with offices in Atlanta, Athens, Ga. and Dallas. We are a full-service
image creation, cultivation and communications firm, representing companies “from first
step to blue chip.”
At Jackson Spalding, we have more than 100 professionals working across many
business and organizational sectors. Clients include Coca-Cola, Delta Air Lines, Toyota,
Chick-fil-A, Cousins Properties, Children’s Healthcare of Atlanta, Orkin LLC, SCANA
Energy, Primrose Schools, Publix Super Markets, Skanska USA, and The University of
Georgia.
Jackson Spalding is a partner in Public Relations Organisation International, a global
network of independent public relations consultancies, and in the Issues Management
Network, a consortium of crisis communications firms. For more information, please
visit www.jacksonspalding.com.
SPECIALTIES
Integrated Marketing & Communications Strategy, Public Relations, Web Design,
Graphic Design, Team Building, Media Training & Cultivation, Crisis Communication,
Branding, Digital Communications, Event Planning, Photo & Video
NEWSROOM
Oct. 21, 2013—Jackson Spalding ranked in National Top 10 for Automotive PR
and Sports Marketing by TopPRAgencies
Sept. 25, 2013—Seven at Jackson Spalding Join Not-for-profit Boards
Sept. 19, 2013—Jackson Spalding Wins Three American Graphic Design Awards
March 11, 2013—Jackson Spalding Hires Eight Over Four Months
7. 7
FOCUS BRANDS
5555 Glenridge Connector NE, Suite 175 ● Atlanta, GA 30342 ● (404) 255-3250
ABOUT
Focus Brands Inc. is the privately-owned franchisor and operator of over 500 ice cream
stores, bakeries, restaurants, and cafes in 39 foreign countries under the brand names
Carvel®, Cinnabon®, Schlotzsky’s®, Moe’s Southwest Grill®, and the franchisor of
Seattle’s Best Coffee® on certain military bases and in certain international markets.
Based in Atlanta, the primary objective of Focus Brands is to “focus on making people
happy.”
NEWSROOM
Aug. 1, 2013—Report: Focus Brands may be pursuing IPO (Restaurant News)
8. 8
360i
1545 Peachtree Street, Suite 450 ● Atlanta, GA 30309 ● (404) 961-9118
ABOUT
360i is a digital advertising agency founded in 1998. Its clients include Capital One,
Coca-Cola, Diageo, H&R Block, NBC Universal, Oreo, Oscar Mayer, UGG Australia and
Toyota. In 2013, Advertising Age named 360i the No. 2 advertising agency in the
United States – and top-ranked digital shop – in its annual Agency A-List issue. In 2012,
360i was named iMedia`s Agency of the Year and Best Agency for Social. The agency
was also cited as a "Leader" in the October 2012 Forrester Research, Inc., report "The
Forrester Wave: Search Marketing Agencies, Q4 2012.”
Notable work from the agency includes "The Great American Bacon Barter," a social
media-powered cross-country expedition in which Oscar Mayer proposed bacon as a
new form of currency and Oreo's "Dunk in the Dark" social ad that went viral during
Super Bowl XLVII. More case studies can be viewed in the agency's portfolio.
AWARDS
Advertising Age—Agency A-List (2013)
Advertising Age—No. 2 Agency in the U.S.; Top-Ranked Digital Shop
Advertising Age—Best Places to Work in Media & Marketing (2011 & 2012)
iMedia Agency of the Year and Best Agency for Social (2012)
Fast Company's "World's Most Innovative Companies" (2011)
Crain's Best Places to Work New York (2011 & 2012)
Creative Media Awards - Best Social Campaign for Oscar Mayer (2013)
OMMA Awards—Best Integrated Campaign for USA Network (2012)
Web Awards—Best Industry Website for Odwalla (2012)
NEWSROOM
Oct. 29, 2013—360i Named Global Digital Agency for Clinique
Oct. 28. 2013—360i CEO Sarah Hofstetter Named to the AdWeek 50 List
Sept. 18, 2013—Subway Selects 360i as Global Social Agency of Record
Sept. 16, 2013—360i Brazil Opens for Business
9. 9
AGENDA
WEDNESDAY, NOVEMBER 6
3:00 PM Check-in begins at the hotel, Country Inn & Suites—Buckhead
800 Sidney Marcus Blvd. NE, Atlanta, GA 30324
Parking in both the covered garage and surface lots is free
7:00 PM Meet in the conference room of the hotel
THURSDAY, NOVEMBER 7
8:45 AM Meet your group leader in the lobby of the hotel
10:00 AM The American Cancer Society
250 Williams Street, Atlanta, GA 30303
There is parking in the garage beneath the building for $10,
right on Centennial Olympic Park
Meet in the lobby on the ground floor—the visit will be on
the 6th
floor
12:30 PM Boutique PR lunch—Hudson Grill
942 Peachtree Street, Atlanta, GA 30309
There is complimentary valet parking to the right of the
restaurant
Ask the hostess for our group and she will show you to our
reserved area
3:30 PM Jackson Spalding
1100 Peachtree Street NE, Atlanta, GA 30309
Park in guest parking spaces on levels 7, 8 or 9; Jackson
Spalding will validate your parking pass
Meet in the lobby on the ground floor of the building; the
visit will take place in the conference rooms on the 2nd
floor
FRIDAY, NOVEMBER 8
8:30 AM Check out of the hotel
9:00 AM Meet your group leader in the lobby of the hotel
10. 10
10:00 AM Focus Brands
5555 Glenridge Connector NE, Suite 175, Atlanta, GA 30342
Parking in the deck is free
Meet in the lobby on the ground floor of the building
2:00 PM 360i
1545 Peachtree Street, Suite 450, Atlanta, GA 30309
Park directly behind the Invesco building (1555 Peachtree
St. NE, Atlanta, GA 30309); Park anywhere that’s not
reserved and 360i will validate your parking pass
After parking, walk south (toward the Invesco building) and
take the elevators to the 1st
floor. Walk toward the security
desk, out the glass doors and toward the smaller building.
Walk through those glass doors and take the elevator to the
4th
floor
11. 11
OUT AND ABOUT—ATLANTA
RESTAURANTS
Il Bacio—Italian (4½ stars)
2571 Piedmont Road NE
Atlanta, GA 30324 (0.3 miles)
Smash Burger (4½ stars)
2625 Piedmont Road
Atlanta, GA 30324 (.03 miles)
Eclipse di Luna—Latin (4 stars)
764 Miami Circle NE
Atlanta, GA 30324 (.04 miles)
SHOPPING
Outlets—The Outlet Shoppes at Atlanta
915 Ridgewalk Parkway
Woodstock, GA 30188
(678) 701-4220
Shopping Center—Atlantic Station
1380 Atlantic Drive
Atlanta, GA 30363
(404) 733-1221
Antiques—Antique Row of Chamblee
3550 Broad Street
Chamblee, GA 30341
(770) 458-6316
ATTRACTIONS
Atlanta History Center (4½ stars)
130 W. Paces Ferry Road NW
Atlanta, GA 30305 (1.8 miles)
(404) 814-4000
atlantahistorycenter.com
Georgia Governor’s Mansion (4½ stars)
391 W. Paces Ferry Road NW
Atlanta, GA 30305 (2.5 miles)
(404) 261-1776
gov.georgia.gov
Atlanta Botanical Garden (4½ stars)
1345 Piedmont Avenue NE
Atlanta, GA 30309 (2.5 miles)
(404) 876-5859
atlantabotanicalgarden.org
Museum of Contemporary Art of Georgia
1447 Peachtree Street
Atlanta, GA 30309 (2.6 miles)
(404) 881-1109
mocaga.org
NIGHTLIFE
atlanta.nightguide.com