The document outlines Dr. Thomas Kohler's vision for Travel2Change, which believes that travel can change lives by connecting travelers and locals to create positive change for their communities. Travel2Change aims to innovate new business models for volunteer travel that minimize environmental impacts, provide financial benefits to local communities, and help solve social problems by involving users in the design process. The goal is a world where everyone is inspired to travel in a way that collaborates with local communities to create meaningful and lasting change.

1. Envision Hawaii
Dr. Thomas Kohler
March 2013

4. Connecting travelers and locals to
create change for both of them

5. We believe travel
changes lives.
For travelers
For locals
Travel in a way that benefits Host travelers to get their
the communities you visit.
support.

6. Tourism is like fire:
It can cook your food
or burn your house
down.
Asian saying

8. Benefits and respects the local community
Minimizes environmental impact
Financial benefits for local community
Minimizes environmental impact

9. Travel2change is about more than traveling
It’s traveling to create
change – meaningful change
for travelers, locals and our
world.

10. The TOMS buy-one-give-
one model does not actually
solve a social problem.
Cheryl Davenport, FastCoExist
Innovate business models,
not marketing campaigns.

11. Tour
Volunteer Local
operator
travelers
communities

12. Volunteer Local
travel2change
travelers
communities

15. Social entrepreneurs identify
and solve social problems.

16. How can we travel
to solve social problems?

17. Involving users in
design process
17

18. Freq
uent
couc
h su
rfer
Web designer
Social worker
Community developer

19. The travel2change process
Join challenge
Create trips
Realize trips
We begin with a themed Travelers and locals create ideas Travelers collaborate with locals to
challenge for how we can travel to meet the challenge and vote make the best ideas happen.
to create a positive impact on the for their favorites.
Successful projects are available for
lives of local communities.
continued travel to make a
meaningful and lasting impact.

20. Create trips
Realize trips

21. “ We can no longer afford to over-analyze
our challenges.
We must try to get things launched —
learn from these experiences and refine.
David Armano

22. What have we learned?

23. s pressure
hip require
repreneurs
Social ent

24. Doing
Talking
Image:
Leo
Reynolds

25. “
Knowing is not enough;
we must apply.
Willing is not enough;
we must do.
J.W. von Goethe

26. Finding a partner

27. Economic value
Social value

28. Economic value
Social value
“
The solution lies in the principle of shared value,
which involves creating economic value in a way
that also creates value for society by addressing its
needs and challenges.
Porter and Kramer 2012

29. Economic value
Social value

30. Lost corporate partner
+
We can do what we want
-
We don’t have the resources to do
what we want

31. THINK BIG ,
START SMALL ,
GROW F A S T .

32. Build the platform
Find a sponsor
If we had our platform, finding a If we found a sponsor, building the
sponsor would be easier
platform would be easier

33. Don’t forget the most important thing

34. Stop thinking about the big
picture. Start thinking about
creating value now.

35. Starts:
March
12,
2013

36. We envison …
A world where everyone is inspired to
travel and collaborate with local
communities for meaningful change.

37. Dr. Thomas Kohler
thomas@travel2change.org
www.travel2change.org
facebook.com/travel2change